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AUBURN HILLS, Mich. (Feb. 27, 2023) – Alps Alpine North America, Inc. (“Alpine”) will attend the upcoming 2023 Master Tech Expo hosted in the Mesa Convention Center in Mesa, Arizona from Sunday, March 5 to Wednesday, March 8. This is Alpine’s first time attending the event as an exhibitor.

“Alpine is excited to attend the 2023 Master Tech Expo and connect with those in our industry who are committed to furthering their education and mastering their craft,” said Mike Anderson, Executive Director at Alps Alpine North America, Inc. “We’re looking forward to showcasing our 2023 Product Line and providing valuable education and training to support our Alpine Authorized Dealers.”

Alpine will be in exhibit #402 where staff will demo new event displays with High-Resolution sound and display audio family systems from the 2023 Alpine Product Line, including the High-Resolution Alpine Status line, High-Resolution head unit line, and the new Alpine Optim8™ 8-Channel Hi-Res Sound Processor and Amplifier with Automatic Sound Tuning.

Featuring the Ultra High-Resolution AlpineF#1Status system, a Tesla Model S demo vehicle will also be available in the Alpine booth so attendees can experience the first premium car audio system that can achieve 384kHz/32bit High-Resolution Audio Playback, the highest recording spec possible in a car audio system.

Alpine will host a training session during Master Tech that will focus on the 2023 Product Line:

Tuesday, March 7 from 7:00 p.m. – 9:00 p.m. in Superstition South  

2023 Alpine Product Line and a New Faster Way to Tune with Optim8 DSP

Learn about the next generation of High-Resolution sound, display audio family, and the new Alpine “Optim8” automatic sound tuner and processor.

All Master Tech attendees are welcome to visit the Alpine booth, join the training sessions, and meet with Alpine staff from the sales, marketing, and product planning teams. Attendees are encouraged to visit https://www.mastertechexpo.com/ and use the “Workshops” link to register for the Alpine training sessions. 

Tesla© is a copyright of Tesla, Inc.

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

Year of Expansion and Growth Culminates with Industry Award

TAMPA, Fla. (February 28, 2023) – DOW Technologies, the leading independently owned technology distributor, was recently awarded Distributor of the Year at the Mobile Electronics Association Industry Awards. DOW has won the award seven times since first winning the award in 2014.

The Mobile Electronics association presents the awards annually to recognize and honor those in the mobile electronics industry. The Industry Awards are voted on by the retailers and vendors working in the 12Volt industry nationwide.

This award caps off a year of expansion and growth in the 12Volt industry. Over the past year, DOW has expanded the territory it serves for vendor partners Sony and Alpine. DOW now distributes Sony in 14 states plus Puerto Rico and supports Alpine as a fulfillment partner in 15 states plus Washington, DC. Alpine’s announcement last week of DOW as the fulfillment partner for the Mid-Atlantic marks DOW’s initial entrance into the region for its 12Volt business. As part of the expansion in the Mid-Atlantic, DOW’s Montgomeryville, PA location was renovated to increase warehouse space by 70%.

In addition to expanding territories, DOW brought on new vendor partners to further their effort to be a one-stop shop for their customers. DOW added distribution of Kicker and JVC in September 2022. Last month DOW brought on Wallbox electrical vehicle chargers to help dealers prepare for the future of electric vehicles.

“We are so proud of the team’s effort to provide the best customer support and their commitment to staying up to date with their product knowledge,” stated Mike Hurwitz, 12volt strategic sales manager. “Year after year, the team strives to be the best.”

"This award is a recognition of the great team we have at DOW, not just the account managers but all of the departments that support our customers," added senior vice president Dave Elkin. "Recognition like this leads to more opportunities for DOW, which ultimately means more opportunity for our dealers."

To learn more about DOW Technologies, please visit www.dowtechnologies.com or call 1.800.627.2900. To read more about the Mobile Electronics Awards, please visit https://meindustryawards.com/what-are-the-industry-awards/

Headquartered in Tampa, Fla., DOW Technologies is one of the largest independently owned and operated technology distributors servicing independent retailers in the United States for 63 years. With seven locations serving Alabama, Arizona, Arkansas, Delaware, Florida, Georgia, Kansas, Louisiana, Maryland, Mississippi, Missouri, Nevada, New Jersey, New Mexico, New York, North Carolina, Oklahoma, Pennsylvania, South Carolina, Tennessee, Texas, Puerto Rico, the US Virgin Islands, Virginia, and Washington, D.C., DOW Technologies focuses on distributing products and technologies that enhance lives at home, at work and on the road.

DOW Technologies’ areas of business include:

                       • Car Audio/Video                                       • Custom Integration/Consumer Electronics

                       • Broadband                                              • Satellite & Terrestrial Television

                       • Surveillance                                             • Marine Audio and Accessories

                       • Commercial Audio/Video                          • UCaaS

STILLWATER, USA – KICKER® will sponsor the Lone Star Throwdown (LST) for the sixth straight year, bringing its 83-foot rolling showroom – the XRV (Xtreme Recreational Vehicle). The XRV displays the complete line of KICKER audio gear and houses the “Boom Room” with an entire wall full of 15-inch, Solo-Baric® L7S subwoofers and 40,000 watts. The show will take place Feb. 24-26 at the Lone Star Expo Center in Conroe, Texas.

KICKER will run two consumer contests simultaneously during the show as part of the brand’s marketing plan. One includes a 1,200-watt bass package giveaway consisting of a pair of CompRT® 10-inch subwoofers with a 1,200-watt mono amplifier. KICKER will also partner with MTI Acoustics to give away a pair of MTI’s new universal sub enclosures with new KICKER Competition Gold™ subwoofers pre-installed.

Three demo vehicles will accompany the XRV – all loaded with KICKER gear. KICKER’s Special Projects manager Tim Smith will bring his custom 1994 Chevy® C1500 to the show, which includes a KICKER KEY200.4 Smart Amplifier, KS midranges and the KSMT “Snowman” pods for the front stage. A pair of Solo-Baric L7T thin square subwoofers deliver the bass. In addition to the C1500, a 2002 Lightning and 1956 Chevy wagon will also park under the XRV’s awning.

More than 2,000 show cars have already pre-registered, and LST officials anticipate attendance exceeding 15,000 people. Top 100 and best-of-show awards will be presented, along with several cash prizes.

For more information on LST, consumers can visit www.lonestarthrowdown.com.

KICKER Performance Audio products, a division of Stillwater Designs and Audio, Inc.®, are available for the mobile and home audio aftermarket at authorized retailers worldwide, and also as Original Equipment for boat and automobile manufacturers. Consumers seeking more information on KICKER or Livin’ Loud® may call the Consumer Information Line at 1-800-256-5425 or visit the brand website at www.kicker.com. Consumers can follow KICKER socially at Facebook.com/kickeraudio, Twitter.com/kickeraudio, Instagram.com/kickeraudio, or Pinterest.com/kickeraudio, and use the hashtags #kickeraudio and #livinloud.

Chevy is a registered trademark of GM, its subsidiaries, affiliates or licensors.

Holly Hill, Fla. – February 22, 2023 –iBEAM Vehicle Safety Systems by Metra Electronics® is now shipping new safety and surveillance solutions that debuted at the SEMA show in November. These new products include a 9" Live View Streaming Rearview Mirror, a 4K Dual-View Dash Camera With DVR, a Universal Hardwire USB, and a variety of vehicle-specific Rearview Mirror T-Harnesses. These items are designed to increase safety for an assortment of vehicles and are easy to install.

9" Live View Streaming Rearview Mirror

The TE-LVM9 from iBEAM provides full protection for the area surrounding the rear of a vehicle. This monitor can display a live stream of the rear camera when driving so that the driver has a clear view of what is behind their vehicle on the road. It can also display a standard reflective mirror, and when the driver switches the vehicle into reverse, the built-in 9" monitor will automatically switch to the rear camera to provide guidance when reversing. A G-sensor triggers the camera to begin recording if it detects an impact, so the vehicle is even protected when parked. A memory card (not included) of up to 64GB is supported so that video recordings can be saved and any accidents or incidents behind the vehicle are documented. This product is ideal for trucks, vans, RVs, and other large vehicles with rear blind spots.

4K Dual-View Dash Camera With DVR

iBEAM's TE-DVR-DL4K captures and displays a 140° wide-angle field of view to protect drivers from liability and increase safety. It quickly and easily mounts on the windshield to view and record the area in front of and inside a vehicle. One lens can be directed toward the front windshield to view what is ahead of the vehicle, and one toward the vehicle's interior, or out the rear window to capture the view directly behind the vehicle. Both angles can be displayed simultaneously on the built-in 3-inch viewing screen that sits atop the two camera lenses. The front dash camera features 4K HD recording, the interior camera features 1080p recording including audio which can be stored on a micro memory card of up to 128 GB (not included).

Universal Hardwire USB

The TE-UNIV-USB is an innovative solution that allows installers to conveniently and safely connect and power a vehicle camera or any other USB device. It connects directly to a vehicle's 12-volt power source to provide an alternative to the factory auxiliary power outlet.

Rearview Mirror T-Harnesses

iBEAM has also begun shipping plug-n-play rearview mirror T-harnesses that make connecting a vehicle safety and security camera, DVR, Dash cam, speed detection device or other accessory powered by a USB input easy without cutting your vehicle's factory wiring. These vehicle-specific T-harnesses include a 2-amp, 5-volt USB, which accommodates both USB "A" to Mini "A" and USB "A" to Micro "B" connections. Also included are 6" extension cables for easy installation. Vehicle applications for these new TE-MTH Series T-harnesses include:

  • Toyota 2014-2022 and Lexus 2010-2022
  • Nissan 2005-2022 and Infiniti 2014-2021
  • Dodge 2014-2022, Jeep 2014-2022, and RAM 2014-2022
  • Acura 2004-2018 and Honda 2010-2021
  • Nissan 2005-2022 and Infiniti 2014-2021
  • Ford 2012-2022
  • Toyota 2014-2022, Honda 2016-2022, and Subaru 2016-2022
  • Mazda CX5 2017-2021 and Mazda CX9 2016-2021 with frameless mirrors

            Visit MetraOnline.com for up-to-date vehicle-specific applications.

These new products are in stock and shipping now. Visit iBEAMusa.com for more details.

At Metra, 12-volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for 75+ years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine®, and Daytona Lights®. For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.

Auburn Hills, Mich. (Feb. 20, 2023) – Alps Alpine North America, Inc. (“Alpine”) welcomes DOW Technologies as a new Authorized Dealer Fulfillment Center in Alpine’s Mid-Atlantic markets (east Pennsylvania, southern New Jersey, Delaware, southern Maryland, Virginia, and Washington D.C.).

As a current fulfilment center in Alpine’s Florida and southeast markets, DOW Technologies will now expand to cover the Mid-Atlantic markets. Alpine will be the primary aftermarket car audio brand in the DOW Technologies warehouse, located in Montgomeryville, PA.

“We’re excited to partner with DOW Technologies as an Authorized Dealer Fulfillment Center for our Mid-Atlantic Alpine Authorized Dealers,” said Mike Anderson, Executive Director at Alps Alpine North America. “We believe DOW Technologies’ location, infrastructure, and service will continue to contribute great success to our dealers’ business.”

Headquartered in Tampa, Fla., DOW Technologies is one of the largest independently owned and operated technology distributors servicing independent retailers in the United States for 64 years. With seven locations serving Alabama, Arizona, Arkansas, Delaware, Florida, Georgia, Kansas, Louisiana, Maryland, Mississippi, Missouri, Nevada, New Jersey, New Mexico, New York, North Carolina, Oklahoma, Pennsylvania, South Carolina, Tennessee, Texas, Puerto Rico, the US Virgin Islands, Virginia, and Washington, D.C., DOW Technologies focuses on distributing products and technologies that enhance lives at home, at work and on the road.

“DOW Technologies is extremely excited to be the Authorized Dealer Fulfillment Center partner for Alpine in the Mid-Atlantic, and we are focused on continued growth of the brand through the dedicated, loyal Alpine dealer base,” said Dave Elkin, SVP Sales and Product Management, DOW Technologies.

Details of the partnership were communicated directly to Alpine Authorized Dealers in the territory.

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

STILLWATER, USA – KICKER® rolls into the Miami International Boat Show 2023 with revolutionary tower systems, amplifiers and speakers. The show is located at the Miami Marine Stadium Park and Basin, running from February 15-19.

KICKER’s booth will be located in the Convention Center, number MB6065. KICKER Marine products will also be available for purchase on-site at authorized dealer El Capitan Sports Center, located at booth MB3508.

KICKER Real Marine™ means boaters can have confidence and peace of mind when it comes to their audio systems. Real Marinegear undergoes rigorous testing to ensure it meets or exceeds marine industry standards for UV exposure and humidity and saltwater exposure. All KICKER Marine Speakers are weather-proof thanks to KICKER’s Real Marine standards. KICKER Marine Power Amplifiers are developed from the ground up by KICKER engineers as authentic, element-battling marine amplifiers, with key moisture-deterring features. KICKER Marine Wiring and Accessories set the brand apart from others – all ABYC (American Boat and Yacht Council) and USCG (U.S. Coast Guard) compliant, including certified MRBF fusing and fuse holders.

KICKER’s new KMXL HLCD Coaxial Speakers will be featured in the booth. These horn-loaded speakers build upon the success of the KMTC and KMFC Horn-Loaded Tower Systems, widely recognized in the marine industry as the new standard in HLCD (horn-loaded compression-driver) tower-speaker design. This makeup gives the KMXL Series a sonic performance that is incredibly smooth and easy to listen to, even at extremely high volumes.

The revolutionary KMTC and KMFC 11-inch HLCD Tower Systems will also be on display. Another industry first is its specialized mating socket, which allows for easy removal and re-attachment of the speaker at the end of the cruise, all without removing a single wire from the speaker.

Interested consumers can visit www.miamiboatshow.com for more information.

KICKER Performance Audio products, a division of Stillwater Designs and Audio, Inc.®, are available for the mobile and home audio aftermarket at authorized retailers worldwide, and also as Original Equipment for boat and automobile manufacturers. Consumers seeking more information on KICKER or Livin’ Loud® may call the Consumer Information Line at 1-800-256-5425 or visit the brand website at www.kicker.com. Consumers can follow KICKER socially at Facebook.com/kickeraudio, Twitter.com/kickeraudio, Instagram.com/kickeraudio, or Pinterest.com/kickeraudio, and use the hashtags #kickeraudio and #livinloud.

Clearwater, FL – (February 14, 2023) AAMP Global announced today that Alex Camara will be leaving his position as EVP, AAMP Global & President, AudioControl to pursue new opportunities, effective March 1, 2023. Camara will remain a shareholder in AAMP Global and an observer to the company’s board of directors.

Camara acquired AudioControl in 2013, advancing the company to one of the most trusted and relied-upon suppliers in both the professionally installed home entertainment and 12-volt automotive aftermarket channels. Under Camara’s leadership, AudioControl consistently experienced double-digit growth while simultaneously garnering numerous awards for design innovation, product quality, and outstanding customer service.

AAMP Global acquired AudioControl in April 2022 with the goal of leveraging numerous market and operating synergies between the two businesses. In the past year, Camara has worked with the AudioControl and AAMP Global teams to help integrate and drive the 12-volt business, while also leading AudioControl’s residential and commercial audio business.

“We are delighted with our acquisition of AudioControl,” said Scott Forst, CEO of AAMP Global. “The synergy between the two businesses is strengthening our market position and has helped us identify a number of exciting growth opportunities across both the automotive and residential businesses.”

“It has been an amazing ten-year period growing the AudioControl brand, building an incredible team, and delighting our loyal partners and customers with products and innovations beyond their expectations,” said Camara. “I am incredibly proud of the AudioControl team and what we have achieved together, and the impact we have had in our industry. Following our successful acquisition by AAMP, it is now an appropriate time for me to allow others to exercise their leadership skills and for me to pursue other interests, while remaining active in my role as an observer to the board and investor at AAMP Global.”

For over 34 years AAMP has advanced automotive aftermarket technology. The company’s R&D capabilities have positioned AAMP as the market leader in highly engineered integration solutions, which enable aftermarket audio, safety, and infotainment products to work seamlessly with factory systems. AAMP is known for its PAC, AudioControl, EchoMaster, Stinger, and Connects2 brands. AAMP’s focus on customer satisfaction from design to fulfillment has made it a trusted supplier globally. For more information, please visit www.aampglobal.com.

AudioControl is a leading designer and manufacturer of innovative high-performance audio solutions for the residential, commercial, and automotive markets since 1977. Based in Seattle, WA, AudioControl offers premium quality home theater and whole-house entertainment products, distributed audio amplifiers for commercial applications and a legacy of outstanding car audio processors, amplifiers and OEM interface solutions sold and installed worldwide by qualified professionals. For more information about AudioControl, an AAMP Global company, visit audiocontrol.com or e-mail This email address is being protected from spambots. You need JavaScript enabled to view it..

Sound Pros, Inc formally known as Alphasonik has acquired ORION.

February 13, 2023 -- The new headquarters and warehouse located in Hialeah Florida will develop marketing and sales for Alphasonik and Orion. Product will be warehoused and shipped from both the Hialeah and Los Angeles locations.

The foundation has been set for our future growth stated Yoel “Joey” Gidanian, President. Since our introduction at SEMA 2022 sales for the Alphasonik line has exceeded our forecast. We will be shipping all Mayhem flagship models later this month which will complete the 150 model mix for 2023.

Product and Marketing plans for Orion and have been put in motion. Initially, Orion will be offered to accounts that have been loyal customers. In addition to current models included in the acquisition production has already begun and new products will be a priority. 

Sound Pros will be exhibiting Alphasonik and Orion during Truck Week held March in Miami and Jeep Beach held April in Daytona Beach.

Joey Gidanian, President

Edgar Cedeno, General Manager

Rick Andersen, Senior Vice President

For more information contact Edgar Cedeno at 786-253-4061

Sound Pros, Inc

3130 West 15th Avenue

Hialeah, FL 33012

The best of the best of the Mobile Electronics Industry were honored for their accomplishments
 
Las Vegas, Nevada – February 10, 2023 – The Mobile Electronics® Association (MEA) announced the winners of the 2023 Mobile Electronics Industry Awards. The awards were presented Sunday evening, February 5 at the conclusion of a successful KnowledgeFest Las Vegas event. The awards recognize and honor professionals in the mobile electronics industry that exhibit outstanding service, business ethics, professionalism, and expertise in their field.
 
Chris Cook, President of MEA, hosted the event which was attended in person and viewed online by thousands of industry professionals, including family and friends, from the United States and around the globe. Top honors for Installer of the Year went to Brian Mitchell – Liquid Trends Modesto – Modesto, CA. Retailer of the Year – Single-store was awarded to Sound Evolution – Houston, TX and multi-store to Freeman’s Car Stereo – Cornelius, NC. Dan Bowman – Titan Motoring – Nashville, TN and Trusted Tech of the Year went to Dean Beyett – Five Star Car Stereo – Clearwater, FL. Vendor of the Year went to Alps Alpine and Distributor of the Year went to DOW Electronics.
 
For 2023 the Mobile Electronics Association recognized three individuals for their Career Achievements. These were Jason Ewing of Firstech, LLC, Cabe Sipes of Custom Audio Reimagined – Lafayette, IN, and Michael “Mad Mike” Martin of Galpin Auto Sports – Van Nuys, CA. The three were best known for their time on the TV Show “Pimp my Ride”. They were awarded the “Career Achievement Award for their long-time and continued contribution to the Mobile Electronics Industry. The three also presented at the event revealing some of the behind-the-scenes antics of Pimp my Ride providing attendees with details of the many now famous vehicle-builds from the show.
 
“Congratulations to all the nominees, finalist, award winners”, stated Chris Cook, MEA President. “Their accomplishments set a high standard for the Mobile Electronics Industry.” MEA will continue to hold the Industry Awards at KnowledgeFest Las Vegas with next year’s event at the Paris Hotel February 4, 2024.
 
Installer of the Year
Brian Mitchell – Liquid Trends Modesto – Modesto, CA
 
Retailer of the Year – Single-store
Sound Evolution – Houston, TX
 
Retailer of the Year – Multi-Store
Freeman’s Car Stereo – Cornelius, NC
 
Sales Pro Award Winner
Dan Bowman – Titan Motoring – Nashville, TN
 
Trusted Tech Award Winner
Dean Beyett – Five Star Car Stereo - Clearwater, FL
 
Rookie of the Year
Jeremy ‘Taco’ Patterson – Speakerbox – Huntsville, AL
 
Most Improved Store or Chain
Sound Evolution – Houston, TX
 
Best Online Presence
Freeman’s Car Stereo – Cornelius, NC
 
Best Customer Retention Program
Freeman’s Car Stereo – Cornelius, NC
 
Best Customer Experience
Freeman’s Car Stereo – Cornelius, NC
 
Best Store Culture
Titan Motoring – Nashville, TN
 
Customer Choice Award - Technician
Terry Dawson – Cartronics – Madison, TN
 
Customer Choice Award - Sales
Jason Stearns – Andres Car Audio – Tulsa, OK
 
Customer Choice Award - Retailer
Next Level Inc – Orlando, FL
 
Expeditor of the Year
Titan Motoring – Nashville, TN
 
Distributor of the Year
DOW Technologies
 
Rep Firm of the Year
12-Volt Specialists
 
Rep of the Year
Johnathan Mercado – GoFast Solutions
 
Vendor Support of the Year
Jeff Smith – AAMP Global - Clearwater, FL
 
Vendor of the Year
Alps Alpine
 
Top Vendor: Autosound & Processing
SONY
 
Top Vendor: Accessories and Materials
Metra Electronics
 
Top Vendor: Infotainment & Multimedia
SONY
 
Top Vendor: Security, Safety and Driver Assistance
Firstech - Compustar
 
Top Vendor: Marine
Rockford Fosgate
 
Top Vendor: Motorcycle & Powersports
Kicker
 
Top Vendor: OEM Integration
AAMP Global - PAC
 
Top Vendor: Lighting
Metra – Heise Lighting
 
About the Mobile Electronics Association
Mobile Electronics Association (MEA) is a trade association comprised of installing dealers and product vendors dedicated to serving the needs of the mobile electronics specialist industry. MEA owns and produces KnowledgeFest, trade-only industry events that combine educational programming and vendor training with a trade show floor. MEA owns and publishes the monthly Mobile Electronics® magazine, which is the industry’s #1 resource, as well as other digital media, including websites and the industry’s e-newsletter Hotwire. MEA provides software and data-driven services to vendors and retailers. Learn more at mobile-electronics.com.
 
###
 
Media Contact:
This email address is being protected from spambots. You need JavaScript enabled to view it.
(978) 645-6434
 
 
 

Dallas, Texas – Nemesis Audio, maker of competition speakers and amplifiers since 2014, is now shipping a New Model 8" Subwoofer. The subwoofer which falls under the “Team Nemesis” series of Speakers, is currently shipping and packs a jaw dropping 1,500 watts RMS power, and comes with a 3" Voice Coil along with a 253 Oz Magnet. .

Additionally, NEMESIS released 2 new Entry Level Subwoofers (500W RMS & 450W RMS Respectively) last week.

Model: NA-8T Full Specifications:

1,500W RMS Power
253 Oz High Efficiency Magnet
3" - 4 Layer Voice Coil
Available in Dual 1 OHM & Dual 2 Ohm
Carbon Fire Cone

For more information, visit www.nemesisaudio.com.

Auburn Hills, Mich. (Feb. 8, 2023) – Alps Alpine North America, Inc. (“Alpine”) named their 2022 Rep of the Year and Rep Firm of the Year for the Alpine Brand Business Unit (aftermarket division) during an all-staff meeting on Thursday, February 2 at the Paris Hotel & Casino in Las Vegas, Nevada. These annual awards recognize independent rep firms and direct reps who strongly commit to the Alpine brand, providing exceptional sales and marketing growth.

“We’re excited to honor the rep and rep firms who have gone above and beyond for the Alpine Brand,” said Mike Anderson, Executive Director at Alps Alpine North America, Inc. “Despite the challenges in the market, these individuals have shown great sales and marketing efforts and provided excellent service to their Alpine Authorized Dealers.”

During the ceremony, Santa Fe Sales Rocky Mountain States was named 2022 Rep Firm of the Year. The team from Santa Fe (Anthony Rawlings, Eric Baltzer, Matthew Macias, and Jeffery Henshaw) was recognized for their strong sales results in 2022, exceptional support and service to their Alpine Authorized Dealers and Alpine Style Centers, and their pride and passion for the Alpine Brand. 

Greg Douglas was named the 2022 Direct Rep of the Year for his impressive sales growth and dedicated support to his Alpine Authorized Dealers. Douglas was also recognized for coordinating an Alpine event that resulted in gaining new customer insights and business opportunities for the Brand.

Award recipients were chosen by Alpine senior leadership based on an evaluation of their sales, marketing, customer service, and communication for 2022.

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

CONTACTS:

Alps Alpine North America Media Contact  

Allison Saunders   

This email address is being protected from spambots. You need JavaScript enabled to view it.

(586) 719-8966

Auburn Hills, Mich. (Feb. 8, 2023) – Mobile Electronics recognized Alps Alpine North America, Inc. as the 2023 Vendor of the Year during the Annual Industry Awards ceremony at the Paris Hotel & Convention Center in Las Vegas, Nevada on Sunday, February 5th. This is the first time Alps Alpine has received the award.

“We are honored to accept the 2023 Vendor of the Year Award and appreciate the opportunity to be recognized by our fellow industry members,” said Mike Anderson, Executive Director at Alps Alpine North America, Inc. “We strive to provide the highest level of products and service to our retailers and will continue to support the industry with the same level of dedication in the years to come.”

The Mobile Electronics Industry Awards recognize the top retailers, installers, and sales professionals, as well as the top suppliers, rep and rep firms, distributors, expeditors, and vendors, that best exemplify the highest standards of professionalism, business ethics, service, and expertise in the mobile electronics industry.

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

Mobile Electronics Association (MEA) is a trade association comprised of installing dealers and product vendors dedicated to serving the needs of the mobile electronics specialist industry. MEA owns and produces KnowledgeFest™, regional trade-only industry events that combine educational programming and vendor training with a trade show floor. MEA owns and publishes the monthly Mobile Electronics® magazine, which is the industry’s #1 resource, as well as other digital media, including websites and the industry’s e-newsletter Hotwire. MEA provides software and data-driven services to vendors and retailers. Learn more at mobile-electronics.com.

CONTACTS:

Alps Alpine North America Media Contact  

Allison Saunders   

This email address is being protected from spambots. You need JavaScript enabled to view it.

(586) 719-8966

STILLWATER, USA – KICKER® adds full waterproofing, big power and greater installation flexibility with its new line of PXA-Series Amplifiers. Designed for Powersports but perfect for the trickiest installs, PXA-Series Amps are available for purchase at Authorized KICKER Dealers in-store and online.  Soon to be introduced to the world on the KICKER UnMASKED! Live™ streamed show, PXA Amplifiers will retail for $399.99-$999.99 and are also available for purchase online at www.kicker.com.

Completely re-engineered from KICKER’s original Powersports line, PXA-Series Amplifiers are built to withstand the outdoors, ideal for UTVs or other space-challenged, off-road vehicles, and even rod and custom. Sealed bulkhead grommeting, gasketed joints and a waterproof control door allow the entire PXA line to earn both IP661 and IP672 certifications. These independently verified standards ensure every PXA amplifier is totally submersible and impervious to power washes.

Engineered in-house to be the ideal powersports amplifier line, PXA amps are made to get loud on the trails with one-Ohm stable mono outputs (sub channels) and high-efficiency Class-D technology. Trail bosses can choose between 300 or 600 watts of mono power for bass (PXA300.1 and PXA600.1), and then a 400-watt, four-channel PXA for mids and highs (PXA400.4). PXA multi-channel amplifiers deliver the same power at two or four-ohm loads, offering wiring flexibility without sacrificing power. Finally, the PXA1000.5 full-system amplifier delivers up to 1,400 watts of dynamic power3 which includes a subwoofer channel. To control the sub output, an optional CXARC bass-level remote can be added (sold separately). The CXARC remote can also be used with any PXA.1 amplifier.

Perfect for any environment, PXA Amplifiers include no-rust, stainless-steel mounting hardware and a pair of shielded, in-line couplers for power and ground – no soldering or crimping needed.  The amplifiers utilize high- or low-level preamp input, variable input gain adjustment and two auto turn-on modes (DC offset or 12-volt trigger).

KICKER Performance Audio products, a division of Stillwater Designs and Audio, Inc.®, are available for the mobile and home audio aftermarket at authorized retailers worldwide, and also as Original Equipment for boat and automobile manufacturers. Consumers seeking more information on KICKER or Livin’ Loud® may call the Consumer Information Line at 1-800-256-5425 or visit the brand website at www.kicker.com. Consumers can follow KICKER socially at Facebook.com/kickeraudio, Twitter.com/kickeraudio, Instagram.com/kickeraudio, or Pinterest.com/kickeraudio, and use the hashtags #kickeraudio and #livinloud.

1 IP66 Certification - Rated as "dust tight" and protected against heavy seas or powerful jets of water.

2 IP67 Certification - Allows no dust into the amplifier. Also allows no moisture into the amplifier when submerged in one meter of water for 30 minutes. Certification does not apply to wire couplers.

3 Dynamic Power test @ 14.4v @ _ 10% THD+N, Audio Precision APx500 analyzer. RMS Power test @ 14.4v @ _ 1% THD+N, Audio Precision analyzer, see www.kicker.com/amp-power-testing for details.

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Holly Hill, Fla. – February 6, 2023 – Metra Electronics® is now shipping new speaker adapter plates that fit an assortment of Tesla models. These new products were introduced at the SEMA Show in November and expanded the manufacturer's line of audio system solutions. These adapter plates have innovative features such as breakaway tab designs and mounting that mirrors the factory location so that no drilling is required. New products available now include:

Standard or Premium Audio System Speaker Adapter Plates

Metra's new speaker adapter plates are designed to make installing aftermarket speakers in select Tesla models easy. These plates are sold as a pair and are available in options designed for upgrading a variety of speaker sizes, including:

  • Installation of 6.5"-6.75" speakers to fit Tesla Model 3 2017-Up*, Model Y 2020-Up* (82-8600)
  • Installation of 3.5" speakers to fit Tesla Model 3 2017-Up* and Model Y 2020-Up*. This product also fits Porsche 2012-2020*, BMW 2003-2022*, and Range Rover 2013-2021* (82-8601)
  • Installation of 6.5"-6.75" speakers to fit Tesla Model X 2015-Up* and Model S 2012-2022 (82-8602)
  • Installation of 6.5" speakers to fit Tesla Model X 2015-2021 and Model S 2012-2022 (82-8603)
  • Installation of 6.5"-6.75" speakers to fit Tesla Model X 2015-2021 (82-8604)      
  • Installation of 2.5" tweeter speakers to fit Tesla Model X 2015-2021 and Model S 2012-2021 (82-8605)

Premium Audio System Subwoofer Enclosure Adapter Plate

Along with these other audio upgrade products, Metra is now shipping a subwoofer enclosure adapter plate. It is designed to fit Tesla Model 3 2017-up* and Model Y 2020-up* with premium audio systems. The 82-8606 is sold individually and is designed for the installation of an 8" subwoofer.

*Visit MetraOnline.com for up-to-date vehicle specific applications.

At Metra, 12-volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for 75+ years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine®, and Daytona Lights®. For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.

Free Remote Start and Security Training for Installers of All Levels

February 7th, 2023 - Firstech, the Seattle-based manufacturer of Compustar, DroneMobile, and Momento products, has released its calendar for in-person training events through the end of the July.

Starting in April, Firstech will resume MyFirstech Academy, a two-day training course created to provide practical training that pertains to everyday, real-world installations. Installers of all levels are invited to Firstech’s Dallas or Seattle offices to receive direct training from the company’s award-winning technical support team led by Wade Beebe and Doug Reed. Firstech offers a Level 1 course for new installers and a Level 2 version for experienced installers with at least 2 years of experience.

Individuals and businesses can register for MyFirstech Academy courses at www.firstechllc.com/calendar. Registration does require a $99 deposit per attendee, which will be fully refunded at the end of the course. In addition to two days of hands-on instruction, attendees will receive three sponsored meals, swag bag, 50% student discount on MAC tools, and unlimited access to supplemental virtual trainings.

Firstech kicked off its training calendar last weekend at the Mobile Electronics Association’s Knowledgefest tradeshow in Las Vegas. At the event, Firstech conducted remote start trainings for over 150 installers and concluded the weekend with an exciting “Top Vendor” award win in its category.

Firstech’s next training event will be held at Master Tech Expo in Mesa, Arizona on March 5th.

For more information about Firstech’s products, services, or events, please visit www.firstechllc.com.

TORRANCE, Calif., Feb 8, 2023 – Rydeen Mobile Electronics, a cutting-edge electronics designer and manufacturer dedicated exclusively to advanced vehicle driver safety, is set to unveil their upgraded website with more dedicated features focused on their brand-new line of digital mirror dash cameras.

While the company has been hard at work the past couple of months developing, building, and testing their new digital mirrors (which are unique with their ability to continuously record in 360º), they have also been focusing on a complete reworking of the focus of their website to make it easier for visitors to find their products and information quickly.

As such, they have incorporated a brand-new menu system that showcases photos of the products to help customers more easily find and visualize them right away, when compared to the previous system that a multitude of links to different categories.

The CEO and Founder, Phil Maeda said, “It’s important for customers to see that we are working on more advanced products and better safety features. Heading into the direction of high-quality digital cameras and crystal-clear monitor displays that will separate us even further than what is on the market today. We are also continuing to improve our company and our brand, making it easier for users to find what they are looking for.”

A brand-new section of videos completely tailored to showing how their products work and the many different use cases that might be relevant to drivers has also been added, with a number of other category sections to help visitors get to the area they are looking for.

Other changes included upgrades to the product pages to make the information easier to read, general restructuring of the category pages for visual consistency, and they have added the ability for customers to register their product serial numbers online now to take advantage of their warranty program.

The changes will be launching soon.

Please feel free to contact us at 310-787-7880 or This email address is being protected from spambots. You need JavaScript enabled to view it..

At Rydeen Mobile Electronics, our mission is to provide the safest vehicle driving experience with solution-based products and technologies, aiming for ZERO auto accidents & auto thefts, thus creating “peace of mind everyday” to consumers worldwide!

New GSR Satellite radio adaptor GSR-UV01 (Flash required) and or GSR-MB04 (plug n play)

February 8, 2023 -- After exhaustive research by the VAIS Tech engineers, we have developed a new generation protocols states Dennis Hopper, EVP, VAIS Technology. The two units work the same, however the universal can be purchased immediately and flash with the new Mecedes protocols.

VAIS Technology has had lots of calls since many OEMs have removed Sat radio in factory head units because of the IC chip shortages that plague many OEM’s. This gives new life into this ecosystem now. Simple installation like all GSRs from VAIS Technology. More 2023 models will be introduced after the Mercedes pieces, as the requests from our dealers have grown exponentially

Founded in 2003, VAIS Technology offers a wide variety of OEM factory radio upgrades, including SiriusXM add-on adapters, kits for adding a Bluetooth music streaming through a factory radio, ambient lighting systems, and SEER proximity and PST. VAIS Technology currently offers products for most automotive brands, including Alfa Romeo, Chevrolet, Chrysler, Dodge, Fiat, Ford, GMC, Honda, Jeep, Land Rover, Mercedes, Mazda, Nissan, Porsche, Subaru, Toyota, VW and more. All VAIS Technology products are built to OEM standards and are designed to offer seamless functionality for best user experience. VAIS Technology products come with one-year warranty and do not affect OEM warranties.

Visit http://www.vaistech.com to learn more.

BIGGER power. LOUDER sound. BE40 celebrates Hifonics and its rich, historic tradition.

Libertyville, Ill. – Offering incredible GODLIKE power and loudness powered through the rich tradition of Hifonics, ALL-NEW for 2023 BRUTUS ELITE (BE40) 40th Anniversary amplifiers look to build off the commemorative and special BRUTUS ELITE 35th Anniversary amplifier line. Bringing BIGGER power to installations through clarity and quality sound - the ALL-NEW BE40 amplifier line signifies the historic Hifonics 40-year milestone while continuing on the legacy and legendary history of Hifonics as a company and amplifier lines of the past.

Sam Dattalo, Vice President of Sales, said, “We have created an amplifier line that signifies the heart of what Hifonics has stood for in the next standard of amplifier sound quality. With the ALL-NEW BE40 amplifiers - a listening experience like no other can be heard, with crystal clear sound quality, louder levels of depth, and impeccable detail within any genre of music. The engineers at Hifonics have truly created and delivered a product of celebration that continues the legacy and tradition for amplifiers of the past while extending into new horizons of the future.”

ABOUT THE BRUTUS ELITE 40TH ANNIVERSARY AMPLIFIERS LINE

Every BRUTUS ELITE 40th Anniversary amplifier delivers an experience that transcends Hifonics speakers and subwoofers or any audio installation by bringing out more layers of hidden details with a clear, immersive, dynamic, and loud sound. With amplifiers creating a sound so clear that uncovering missed details within songs becomes routine, BE40 amplifiers are built on a proprietary high-efficient Super D-Class platform that delivers power and superior build quality. BE40 amplifiers offer a built-in bass enhancer for dialing in the perfect bass performance by setting the bass width and sweep on every BE40 amplifier’s top-mounted control panel. In addition to maximizing bass customization with a built-in bass enhancer, every BE40 amplifier includes a dual concentric bass knob and full-control RGB LED lighting. With all of these incredible showcased features, every BE40 amplifier will feed audio with GODLIKE abilities.

FEATURES INCLUDE:

• BUILT-IN BASS ENHANCER: Dial in the perfect bass performance by setting bass width and sweep on every BE40 amplifier’s top-mounted control panel.

• FULL RGB LIGHTING RGB: Color selector on the amplifier’s end panel controls the logo, end panels, and side panels LEDs.

• AUTO TURN-ON DC SIGNAL SENSE: Switch will allow every BE40 amplifier to turn on when a signal is received on high-level inputs.

• BACKLIT INPUT LEVEL CONTROL: Potentiometer provides an illuminated clip indicator for monitoring distortion. Additional illuminated indicators on the amplifier top-mount control panel display power, overload, and short protection.

• HEAT SINK: Heavy-duty aluminum alloy heat sink efficiently moves heat from the MOSFET.

“While bringing out a mean, loud sound in every aspect of detail, every BE40 amplifier features a built-in bass enhancer that can be set via the top-mount controls. In addition, with Super D-Class topology using high-speed microprocessors that result in lower distortion and higher current efficiencies, your sound will surround you with a clearer definition in every beat, note, and bass drop. The time is now to secure your order - so you don’t miss out on this legendary listening opportunity,” Dattalo said.

Celebrate the legendary 40-year history of Hifonics with the epitome of an amplifier line commemorating every product line that has come before it. The BRUTUS ELITE 40th Anniversary amplifiers bring out the best in audio and overall sound quality while placing your listening expectations on a pedestal toward future innovations to come. Demand more POWER, more LOUD, and more GODLIKE abilities with BE40 amplifiers. Make sure to contact your sales representative or customer service at 847-540-7700 immediately to secure your order. Full line details are available on the Hifonics website at https://hifonics.com/.

Hifonics is the audio brand bestowed directly from the gods above and is known for its bold-looking designs while producing powerful and high-quality sound. Founded by Helmut Stieglitz in 1982, Hifonics continues to innovate and push the limits for quality audio products including amplifiers, subwoofers, car speakers, soundbars, compression horns, Marine speakers, and signal processors forged by the gods above.

Our slogan, POWER FROM THE GODS, is the superhuman standard for how Hifonics holds itself accountable for pushing the bar to the absolute limit. Consumers of these products can experience a wide range of audio solutions, from delivering their needs from Powersports to Mobile vehicles. The Hifonics brand is owned by Maxxsonics, based near Chicago, IL. For additional information, go to the brand website at https://hifonics.com/about. 

Established in 2001 and headquartered in Libertyville, IL, Maxxsonics is a global leader in the Mobile, Marine, and Powersports audio industries. Innovating products that bring out the best in audio and sound, Maxxsonics specializes in designing and manufacturing amplifiers, speakers, subwoofers, and accessories branded; Hifonics, MB Quart, Crunch, and Autotek. Additionally - Maxxsonics is the premier OEM audio supplier of audio solutions/systems for Kawasaki off-road vehicles, Polaris® off-road vehicles, and CFMOTO. Founded by a handful of consumer electronics and automotive security veterans – Maxxsonics products are now heard and experienced around the world. For additional information, go to the corporate website at https://maxxsonics.com/.

The Optim8™ simplifies the tuning process to five minutes
 
Auburn Hills, Mich. (February 3, 2023) – Alps Alpine North America, Inc. (“Alpine”) announces the Alpine Optim8™ 8-Channel Hi-Res Sound Processor and Amplifier with Automatic Sound Tuning. The Optim8™ offers automatic sound-tuning controls that can tune a factory system in less than five minutes.
 
“We’re excited to introduce the Alpine Optim8™ believing it will eliminate the pain points that are associated with most aftermarket processors,” said Mike Anderson, Executive Director at Alps Alpine North America. “The Optim8™ makes it easier than ever for both dealers and customers to quickly and effectively tune a factory sound system.”
 
With a built-in internal 8-channel amplifier and High-Resolution processing (96kHz/24Bit), the Alpine Optim8™ is the all-in-one solution to amplify and sound tune a factory or aftermarket head unit. The amplifier offers 50W x 6 @ 4Ω + 150W x 2 @4Ω or 50W x 6 @2Ω + 300W x 2@ 2Ω, for a solution that’s able to power a full sound system. Digital inputs include Coax and USB (DAC) while a high-level speaker input of up to 30V allows the Optim8™ to connect to a factory amplifier. Outputs include 8-channel 4V RCA.
 
Automatic Sound Tuning
To address the pain points and intricacies associated with sound system tuning, the Alpine Optim8™ features automatic sound tuning through PC App or IOS App for the iPhone that guides users through quick and simple measurements of their factory or aftermarket sound system. Guided motions on the app instruct the user where to place the external microphone (KTX-CSP1 Tuning Microphone for PC, sold separately) or built-in mic on the iPhone in the front cabin of the vehicle for accurate measurements. This advanced software, partnered with Alpine’s Matrix summing capabilities, eliminates the margin of error when placing the microphone and brings the measurement time down to a mere five minutes.
 
TheAuto-EQ software, a technology Powered by Eilex PRISM®, analyzes the vehicle’s acoustic response and automatically corrects it in both amplitude and phase domains. The user is then able to tune the sound system to their listening preference by choosing a target curve that is applied to the system in real time.
 
Contrary to competitor processors that use filter devices such as Infinite Impulse Response (IIR) or Finite Impulse Response (FIR) to measure and tune sound systems, the Optim8™ uses a Variable-Resolution Impulse Response (VIR®) that features a wide bandwidth for High-Resolution audio (10Hz – 48kHz @ 96kHz), making it the ideal product for High-Resolution systems. VIR filters also use lower MIPS (millions of instructions per second) for increased speed and accuracy during tuning, giving the Optim8™ the ability to tune a system in under five minutes.
 
The Alpine Optim8™ PXE-C80-88 will be available in Spring 2023 for $999.95 and can be purchased at Alpine Authorized retailers and Preferred Online Stores. Please check the store locator on www.alpine-usa.comfor details.
 
Features:
Alpine PXE-C80-88 Optim8™ 8-Channel Hi-Res Sound Processor and Amplifier with Automatic Sound Tuning
  • Hi-Res Audio Playback (96kHz/24Bit)
  • Intuitive Realtime Sound Set-Up with 5 Minute Vehicle Self Tuning
  • Manual & Automatic Sound Tuning with PC App Control
  • Automatic Sound Tuning with iPhone App
  • Anti-EQ for OEM System (Eliminates Factory EQ Curve)
  • Auto-EQ Powered by Eilex PRISM® with APVD Collection which Quickly Creates a Flat Vehicle Response
  • 31 Band Parametric & Graphic EQ
  • Outputs: 8-Channel 4V RCA
  • Digital Inputs: Coax, USB (DAC)
  • Speaker Input: Up to 30V
  • Built-in Internal Amplifier: 50W x 6 @ 4Ω + 150Wx 2 @ 4Ω or 50W x 6 @ 2Ω + 300W x 2 @ 2Ω
  • Compatible with KTX-CSP1 Tuning Microphone (sold separately)
“Eilex PRISM” is a registered trademark in US, Japan and EU.
VIR is a registered trademark in US, Japan and EU by Eilex International, LLC.
 
Product information is based upon current information at the time of press but cannot be guaranteed. All designs, features, specifications, and delivery dates are subject to change without notice. 
 
###
 
Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.
 
CONTACTS:
Alps Alpine North America Media Contact  
Allison Saunders   
This email address is being protected from spambots. You need JavaScript enabled to view it.
(586) 719-8966
Anderson celebrates a successful 33 years of service at the company
 
Auburn Hills, Mich. (Feb. 3, 2023) – Mike Anderson, Head of the Alpine Brand Business Unit (aftermarket division) at Alps Alpine North America, Inc., announced his retirement during an all-staff meeting on Thursday, February 2 at the Paris Hotel & Casino in Las Vegas, NV. Anderson celebrates 33 years at Alps Alpine in 2023.  
 
“Alps Alpine congratulates Mike on his long and illustrious career,” said Cameron Hosner, Vice President of Sales and Marketing at Alps Alpine North America, Inc. “We thank him for his dedication and commitment to excellence that propelled the Alpine Brand forward within North America. He leaves behind a strong organization that will transition and assume leadership under his guidance later this year. We remain excited for the future of the Alpine Brand Business.”
Kunihiko Sato, Director of Business Planning at Alps Alpine North America, Inc., will succeed Anderson as the Head of the Alpine Brand Business Unit effective October 1, 2023, where Anderson will take on an advisory role. In his 24 years of service at the company, Sato led various business areas in the aftermarket division, including marketing, operations, and business planning, where he contributed to sales and marketing growth for the “Alpine” brand. 
“For over 20 years, I have worked closely alongside Mike and have benefitted from his strong leadership, mentorship, and friendship,” said Sato. “His presence around the Alpine Brand Business Unit will be missed, but I look forward to his continued support as an advisor.”
 
Mike Anderson joined “Alpine” in 1990 as the Sales Manager for the U.S. northeast region. In the years that followed, Anderson would work in various business areas in the company, including a tour in the OEM division, where he contributed to sales and marketing growth for Alpine-branded products. In 2017, Anderson was chosen to lead the Brand Business Unit at “Alpine,” where he oversaw all sales, marketing, and product planning activity for the aftermarket division as the Executive Director and still holds the position to date.
 
“I have thoroughly enjoyed my time with Alpine and I am proud to be part of this great industry,” said Anderson. “I would like to thank all my colleagues at Alpine for their support over the years. I also would like to thank our sales organization for their tremendous efforts, my industry friends for their advice and mentorship, and especially our dealers. Without your support, Alpine would not be here today. I will be a very interested industry observer on the sidelines as I spend time with family and pursue my hobbies in retirement.”
 
Anderson is regarded as a leader in the mobile electronics industry and his contributions over the years will continue to inspire future generations of audio enthusiasts.
###
 
Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.
 
CONTACTS:
Alps Alpine North America Media Contact  
Allison Saunders   
This email address is being protected from spambots. You need JavaScript enabled to view it.
(586) 719-8966

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