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Holly Hill, Fla. – October 25, 2023 – Metra Electronics® has developed two new kits designed to elevate a vehicle's mounted spare tire; a new chasing light kit and an adjustable camera kit. They will debut them at this year's SEMA show. These kits boast over 200 vehicle applications, including select Jeep®, Ford, Toyota, Honda, Isuzu, Suzuki, and Land Rover vehicles.* This versatility is thanks to their included multi-adjustable brackets specifically designed to mount securely to the factory studs of spare wheels, fitting numerous bolt patterns. These new kits will be displayed from October 31 through November 3 at the Las Vegas Convention Center in Las Vegas, Nevada. Metra's main SEMA Show booth will be #10539 in the North Hall, and its off-roading and powersports products will be on display at booth #60031 in the West Hall.

Chasing Spare Tire Light Kit

The HE-CHASE-STL chasing spare tire light from Metra's Heise LED Lighting Systems® brand is equipped with dual-row, dual-zone, addressable LEDs to add vibrant, colorful lighting to a vehicle's mounted spare tire. This kit includes two 8-foot extension cables, left and right half-circle LED segments, installation hardware, and a Heise Connect chasing controller (HE-CHASE-CB). It works cohesively with all Heise chasing LED lighting as part of the Heise Connect Universe (HCU) and is controlled using the included RF remote or the Heise Connect app, available for download on smartphones and tablets. This spare tire light will not only add style to a vehicle but will improve awareness for nearby vehicles and increase safety with its included turn signal, brake, and reverse functions.

The HE-CHASE-CB Heise Connect chasing controller featured in this kit is specifically designed to work with Heise chasing LEDs, making customization and control of these products effortless. Users can easily group multiple controllers through the app, and every controller has left and right zones for independent turn signal control wires and a dedicated brake light trigger wire. The Heise Connect app automatically connects via Bluetooth® wireless technology and allows users to select from 170+ pre-programmed moving patterns, a DIY chasing pattern option that allows selection of up to 16 colors and 3 motion effects, and a music sync function.

Adjustable Spare Tire Camera Kit

The TE-ASTCAM adjustable spare tire camera kit from Metra's iBEAM brand upgrades a vehicle's safety and parking functionality. This camera setup is designed to provide drivers with a clear view of their surroundings while parking or reversing, offering the ultimate solution for enhancing a vehicle's safety and maneuverability. The kit includes a multi-adjustable bracket, high-quality camera, and wiring to ensure a hassle-free installation. The versatile bracket of the TE-ASTCAM offers an impressive range of adjustability, allowing drivers to position the camera exactly where they need it. The bracket's camera stem can be adjusted both side-to-side and up and down, providing drivers with optimal flexibility and customization options. Additionally, the head of the bracket is bendable to achieve the perfect angle adjustment for each unique vehicle.

Equipped with high-quality metal housing, the included camera delivers durability and longevity. Its 170-degree field of diagonal view ensures a wide coverage area, minimizing blind spots and providing a comprehensive perspective of the vehicle's surroundings. The camera also features parking guidelines, enabling drivers to gauge distances and maneuver their vehicle accurately. With an IP67 rating, this camera is designed to withstand inclement weather, ensuring reliable performance even in challenging environments. Additionally, the TE-ASTCAM boasts excellent low-light capabilities with its 0.6 LUX night vision, allowing drivers to navigate safely in dimly lit areas or during nighttime parking. For a convenient power connection via the taillight, adding iBEAM's Pulse Width Modulation Stabilizer (TE-CAMFLTR) is recommended (sold separately). This accessory ensures a reliable and efficient power supply to the camera, further enhancing its functionality.

More product information and details will be available at MetraOnline.com soon after the SEMA show.

*Visit our Vehicle Fit Guide at MetraOnline.com for up-to-date vehicle-specific applications.

At Metra, 12volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for 75+ years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine®, Daytona Lights®, and Tsunami®. For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.

Holly Hill, Fla. – October 23, 2023 – Heise LED Lighting Systems® by Metra Electronics® is bringing an assortment of new RGB, RGBW, and Chasing vehicle lighting to SEMA 2023. On display will be innovative accent lighting kits, single expandable wheel rings, rock light expansion packs, a variety of chasing LED tubes, low voltage chasing extension cables, and more. These products will be showcased from October 31 through November 3 at the Las Vegas Convention Center in Las Vegas, Nevada, and include:

Chasing Accent Lighting Kits

Heise LED is introducing three new accent lighting kits to add brilliant LEDs to vehicles. They are displaying a kit to illuminate truck beds, a kit to add backlighting to vehicle front grilles, and a kit that dramatically illuminates both the front and rear interior footwells. The new chasing LED Truck Bed Lighting Kit (HE-CHASE-BED)​​, Grille Lighting Kit (HE-CHASE-GRILLE), and Interior Lighting Kit (HE-CHASE-INT) each come with a Heise Connect chasing controller and include all the chasing LED tubes, cables, and hardware needed for easy installation.

Single RGB, RGBW, and Chasing Expandable Wheel Rings

Heise LED will also display new single expandable wheel rings available in RGB, RGBW, and chasing options that make it easy to replace a damaged wheel ring or enhance a lighting system by illuminating a vehicle's mounted spare tire. There are two new sets for each LED lighting option with wheel rings that expand from either 11-inch to 14-inch or 15-inch to 18-inch in size. A split ring design makes it easy to assemble and adjust the aluminum wheel rings to fit the wheel's diameter. Each kit includes two aluminum expandable wheel ring segments, a cuttable LED strip, a 10-foot extension cable, a Y adapter, thread lock, mounting brackets, and hardware.

Rock Light Expansion Packs

New rock light expansion packs that quickly and easily expand a vehicle's Heise LED lighting system or replace damaged rock lights will be displayed. These kits are available in RGB, RGBW, or chasing options and can be paired with virtually any Heise LED product. They include four daisy-chainable rock lights, four curved rubber-covered mounting bases, four 10-foot extension cables, and a drill template. These lights can be paired with their respective RGB, RGBW, or chasing Heise Connect controller, sold separately.

Chasing LED Tubes

Also on display will be new chasing LED tubes that installers can use to customize the LED lighting system on any vehicle or easily replace a damaged light with the correct size chasing LED Tube. These lights have both an input and output to be used anywhere in a chasing daisy chain of lights and are available in 9-inch (HE-CHASE-T9), 12-inch (HE-CHASE-T12), 18-inch (HE-CHASE-T18), 28-inch (HE-CHASE-T28), and 48-inch (HE-CHASE-T48) lengths.

Heise Connect Low Voltage Chasing Extension Cables

SEMA attendees will also learn about new low-voltage chasing extension cables designed for integration with the Heise Connect low-voltage chasing controller (HE-CHASELV-CB). These cables provide flexibility and convenience, allowing installers to extend and expand their illumination possibilities like never before. These cables, available in 2-foot (HE-CLV-2EXT), 4-foot (HE-CLV-4EXT), and 10-foot (HE-CLV-10EXT) lengths, make it easy to extend chasing LED lighting to every corner of a vehicle to illuminate everything from the undercarriage to the interior to the engine bay. They are constructed from high-quality materials to ensure reliable power distribution, a stable connection, and long-lasting performance. Heise LED is also introducing a new 6-inch low voltage chasing Y adapter (HE-CLV-Y) that allows installers to create intricate and elaborate lighting setups by effortlessly splitting a daisy chain of multiple lighting components for versatile customization.

Wheel Ring Backbone Y Harness Sets

Heise LED will also debut new RGB (HE-RGB-WWH), RGBW (HE-RGBW-WWH), and chasing (HE-CHASE-WWH) wheel ring backbone Y harness sets at the SEMA show designed to help maintain LED lighting systems and keep them operating at peak performance. These sets include left and right harnesses and let installers replace damaged cables without purchasing a new lighting kit. The harnesses can also be used to design a custom lighting system by connecting rock lights or other devices.

Heise Connect Controller RF Remote

Another new item that Heise LED will introduce for 2023 is an RF remote that works with all Heise Connect controllers to operate RGB, RGBW, or chasing lighting systems. This will serve as a replacement for lost or damaged controller remotes and will also act as a secondary remote for users who wish to have a backup or have more than one person control a vehicle's LED lights at the same time.

These new products work cohesively with all Heise RGB, RGBW, or chasing LED lighting, respectively, as part of the Heise Connect Universe (HCU). When connected to Heise Connect RGB, RGBW, or chasing controllers, they can be controlled via the Heise Connect app, available for download on smartphones and tablets. The app features a selectable color wheel that lets users choose from 16 million RGB color options, and a true white light color option is available with RGBW products. Users can also select from 24 pre-programmed patterns for RGB and RGBW and 170+ pre-programmed moving patterns for Chasing. A DIY pattern option can be chosen for chasing products, allowing for selecting up to 16 colors and 3 motion effects. The app also features independent left and right turn signal triggers, a brake trigger, and a music sync function.

Metra's main SEMA Show booth will be #10539 in the North Hall, and its off-roading and powersports products will be displayed at booth #60031 in the West Hall. More product details are available at MetraOnline.com.

At Metra, 12volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for 75+ years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine®, Daytona Lights®, and Tsunami®. For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.

LONG BEACH, CALIF., October 23rd, 2023KENWOOD USA (kenwood.com/usa/car), manufacturer of premier entertainment and information solutions for the automotive, marine, and motorsports aftermarket, is excited to announce its return to the highly anticipated SEMA Show in Las Vegas. The event will take place from October 31st to November 3rd at the Las Vegas Convention Center, where KENWOOD will be exhibiting in the North Hall at Booth #11029.

Known for its groundbreaking innovations in audio and electronics, KENWOOD is proud to reintroduce itself to the SEMA community, delivering a fresh range of automotive and motorcycle audio solutions. Attendees can look forward to exploring the latest in new products and cutting-edge technologies.

John Lucas, KENWOOD's Vice President of Sales, expressed his enthusiasm about the return to SEMA, stating, "We are thrilled to be back at SEMA, a show that provides an ideal platform to showcase our unwavering commitment to quality and innovation. We're returning with an impressive array of products, including our newest motorcycle audio lineup."

On display at the show will also be a custom Chevy Colorado that has been outfitted with KENWOOD subwoofers, speakers, and amplifiers. This eye-catching vehicle will be showcased in the Central Hall at the Ranch booth (#58129), offering visitors a firsthand look at the exceptional sound quality and innovative technology that KENWOOD products bring to the automotive experience. NTX Audio Innovations expertly executed the custom build, highlighting the collaborative possibilities that can be achieved with KENWOOD's technology.

Visitors to the KENWOOD booth at SEMA can expect an immersive experience, with product demonstrations and expert staff on hand to answer questions and provide insight into the latest audio and electronics solutions. KENWOOD looks forward to reconnecting with long-standing partners and forging new relationships within the SEMA community.

To learn more about KENWOOD and its participation in the SEMA Show, please visit Booth #11029 in the North Hall or visit the company's website at https://www.kenwood.com/usa/car/

JVCKENWOOD USA Corporation is a wholly owned subsidiary of JVCKENWOOD Corporation and is a leading developer of car entertainment products for the consumer market, two-way radio communications systems for public safety, private industry and amateur users, and video equipment for the broadcast and professional markets. For detailed information, call KENWOOD USA at 1-800-536-9663 or visit us at http://us.jvckenwood.com, www.kenwood.com/usa.

©2023 JVCKENWOOD Corporation. All Rights Reserved. KENWOOD® and eXcelon® are registered trademarks of JVCKENWOOD Corporation. Harley-Davidson® is a trademark or registered trademark of Harley-Davidson, Inc. and/or its affiliates and if used or implied are for reference only. There is no affiliation between Harley-Davidson, Inc. and/or its affiliates and JVCKENWOOD Corporation and/or its affiliates. All other trademarks are the property of their respective owners. Specifications subject to change without notice.

Holly Hill, Fla. – October 19, 2023 – Metra Electronics® is introducing new aftermarket accessories and RGB lights designed to fit select Jeep® Gladiator and Wrangler vehicles at this year's SEMA Show. These products will be showcased from October 31 to November 3 at Metra's off-roading and powersports SEMA booth, #60031, in the West Hall of the Las Vegas Convention Center. Metra is introducing new dashboard speaker grilles, lower dash speaker grille cut-ins, replacement fender clips and rivets, an A-pillar 8 gang switch panel system, 7” LED headlights and 4" LED fog lights with RGB halo, and a turn signal trigger harness. These new accessories are designed for popular Jeep® models and provide customization options that are durable enough to withstand off-roading wear and tear.

Dashboard Speaker Grilles and Lower Dash Speaker Grille Cut-ins

Metra will display two new styles of custom-designed speaker grilles at SEMA, designed to enhance the interior appearance of select Jeeps when installing aftermarket speakers. The JP-1017 is a set of dashboard speaker grilles designed to fit the 2018-Up* Wrangler JL and the 2020-Up* Gladiator JT. The JP-1018 are lower dash speaker grille cut-ins designed to fit the 2018-2023 Wrangler JL and the 2020-2023 Gladiator JT. The JP-1017 allows speakers to be upgraded to a larger tweeter or mid-bass speaker for a more vivid sound while adding a bold style. These speaker grilles feature a black metal mesh grille with silver accents for a rugged and tough off-road look and are designed to complement the new JP-1018 lower dash speaker grille cut-ins perfectly. The JP-1018 allows installers to widen the factory 4-inch opening to accommodate an upgrade to 6.5-inch speakers. They are designed to complement the JP-1017 dashboard speaker covers and Metra's popular JP-1014 dash speaker pods.

Replacement Fender Clips and Rivets

Metra will introduce products at SEMA that help installers reinstall fenders on the 2018-Up* Jeep® Wrangler JL and 2020-Up* Jeep® Gladiator when swapping them out and installing new fender lights more efficiently. The JP-FCLIP replacement fender clips and the JP-FPIN replacement fender rivets are designed to replace OE parts that often break during the removal of the fender. These products are sold in convenient 30-piece packs and will save installers time while providing a secure, factory-quality fit. These products eliminate the hassle of repairing or reusing broken clips and offer a convenient solution to single-use OE rivets that commonly break during fender removal.

A-Pillar 8 Gang Switch Panel System

The JP-APS-JK is an 8 gang switch panel system that features vehicle-specific brackets, making it a custom solution for the 2007-2018 Jeep® Wrangler JK. The included replacement A-pillar cover mounts the water-resistant switch panel vertically, and two types of adapters are provided to fit the panel to Jeep Wrangler JK interiors. This versatile panel can handle all types of 12V DC accessories and allows users to control up to 8 different auxiliary LED lights or electrical devices. An included sheet of 50 decals is designed to fit the vertical orientation of the panel and customize it accordingly, with blue LED backlighting to illuminate the switches. The compact under-hood control box is rated IP68 and easily affixes to OE mounting locations along with the resettable 60-amp circuit breaker using two included vehicle-specific brackets. There are two 30-amp, two 20-amp, two 10-amp, and two 5-amp circuits that can be programmed to latching (on/off) or momentary. T-Spec's V10 fully tinned OFC marine-grade power and ground cables are included to power the controller for maximum reliability.

7” LED Headlights and 4" LED Fog Lights with RGB Halo

Metra will display two new light sets at SEMA designed to fit the 1997-2018 Jeep® Wrangler TJ and JK, which can also fit the 2018-2024 Jeep® Wrangler JL and Gladiator JT using Metra's JP-JLB7 adapters. The JP-702RGB is a pair of 7-inch LED headlights with RGB halo, and the JP-702RGBFL are 4" LED Fog Lights with RGB halo. Both of these sets come with a Heise Connect RGB controller that allows users to easily control their RGB lighting from the palm of their hand when paired with the Heise Connect free downloadable app for smartphones or tablets. The app lets users choose from 16 million RGB color options with a selectable color wheel and provides seamless control with endless customization options. The headlights each have an output of 3600 lumens for the high beam and 1800 lumens for the low beam. Durable polycarbonate lens covers and die-cast aluminum alloy housing make these light sets ideal for adventurous Jeep® owners, and they work cohesively with all Heise RGB lighting as part of the Heise Connect Universe (HCU).

Turn Signal Trigger Harness

Metra will also display its new turn signal trigger harness, the JP-TSH2, for the 2007-2018 Jeep® Wrangler JK. This harness makes the installation of aftermarket fender lights, alarms, lights, cameras, blind spot sensors, or other equipment that requires left and right light triggers hassle-free. It installs between the factory connector and the wires for aftermarket lighting and eliminates the need to cut or splice a stock harness. Both left and right-side harnesses are included and provide triggers for turn signals and the parking light.

Additional information about these products is available at MetraOnline.com.

* Visit MetraOnline.com for up-to-date vehicle specific information.

At Metra, 12volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for 75+ years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine®, Daytona Lights®, and Tsunami®. For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.

Holly Hill, FL – October 17, 2023 – Install Bay® by Metra Electronics® is expanding its comprehensive collection of professional 12volt installation products with new single-zone and three-zone controllers with Bluetooth® wireless technology, micro line output converters, replacement socket kits in various sizes, connectors, fuse holders, and much more. These products are designed using the best available materials to ensure ease of use and years of reliability. They will be displayed from October 31 through November 3 at the Las Vegas Convention Center in Las Vegas, Nevada. Metra's main SEMA Show booth will be #10539 in the North Hall, and its off-roading and powersports products will be on display at booth #60031 in the West Hall.

Single Zone Controller with Bluetooth® Wireless Technology and Remote

The IBBTR18 is an easy-to-install controller with Bluetooth® wireless technology and a wireless remote that puts audio controls at a user's fingertips. It is equipped with built-in connectivity and auxiliary input, and its compact size makes it easy to conceal. A high-quality internal digital signal processor produces lossless audio output to the sound system. The controller is small enough to mount to a steering wheel easily and is rated IPX7, making it ideal for marine and powersports applications.

3-Zone Controller with Bluetooth® Wireless Technology

The IBBTR19 controller shares the same features as the IBBTR18, but it allows users to control the volume independently for three zones or simultaneously on the primary setting. An LED backlight on the remote indicates which zone is active. The controller is equipped with built-in connectivity with Bluetooth® technology and auxiliary input. This 3-zone controller supports APTX-HD, APTX, APTX-X Low Latency, SBC, and ACC audio formats.

Micro Line Output Converters

Install Bay will introduce two ultra-compact LOCs at Metra's SEMA booth; a 2-channel, the IBMLOC2, and a 4-channel, the IBMLOC4. These new micro LOCs allow car audio installers to add an amplifier to nearly any radio, so their customers can experience true sound accuracy at any volume level with all the highs and lows of the original audio. Unlike traditional LOCs, these devices are designed without inductors to deliver a flat 20Hz-20kHz frequency response at all volume levels. Using factory speaker wires, these innovative micro LOCs automatically convert the speaker signal into both an RCA signal and a 100-milli-amp 12-volt remote wire using DC offset. With the ability to turn on multiple amplifiers, their 12-volt remote wires deliver plenty of power without requiring switched 12-volt power sources. These LOCs accept up to 80 watts (20 volts) of input signal and deliver up to 10-volt output signal. The OEM smart radios in today's vehicles have a built-in protection circuit that will shut off or distort audio on one or more channels if the load on the OEM radio exceeds a specific impedance range. These LOCs feature built-in 60-ohm load resistors for those OE radios.

Replacement Sockets

An assortment of convenient new 6-point socket replacement packs will be of interest to SEMA attendees who are familiar with the frustration of misplacing their sockets. These sockets will come in a wide range of sizes, including 7mm, 8mm, and 10mm in 3/8 drive or 1/4 drive. Each size has short or deep options and will be available in 5-packs. Install Bay will also offer 5-packs of magnetic 1/4 sockets in the same size and replacement #2 Phillips bits.

With the convenience of these replacement sockets and Phillips bits, installers will avoid the hassle of incomplete tool sets or searching for missing components while completing a project.

Metra's SEMA booth will also include various cables from The Install Bay, a 20-piece radio removal tool set, and installation accessories such as fuse holders, connectors, spooled wire, and more. Additional product information is available at theInstallBay.com.

The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc., and any use of such marks by Metra Electronics is under license. Other trademarks and trade names are those of their respective owners.

At Metra, 12volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” for 75+ years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine®, Daytona Lights®, and Tsunami®. For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.

Holly Hill, FL – October 18, 2023 – Metra PowerSports® by Metra Electronics® is displaying new products at the SEMA Show, including a 6-zone switch panel designed for UTVs and other outdoor vehicles, a 4 AWG high current quick disconnect power block, a 4-piece chasing LED golf cart canopy kit, and Heise Connect RGB controller crossover cables. Metra's off-roading and powersports SEMA booth, #60031, will be in the West Hall of the Las Vegas Convention Center from October 31 to November 3.

6-Zone Switch Panel

Metra PowerSports is reintroducing the latest 6-zone switch control box for universal powersports applications such as UTV/ATV and golf carts. The MPS-SW6 offers two control options: switch knockout or app-controlled. This IP67 water-resistant rating switch box features the latest MOSFET™ chips designed for harsh environments and offers 700-watt power handling capability. It features a 6-button Carling-style switch and a Polaris® switch adapter. It is controlled via the MPS Switch app on compatible smartphones or tablets. The app features two strobe pattern options, a music sync setting, adjustable brightness on each channel, and more.

4 AWG High Current Quick Disconnect Power Block

The MPS-3PB is a durable, quick disconnect that allows for convenient, safe installation and servicing of amps, active subwoofers, or removable winches in powersport and marine applications. This product is designed for use in the harshest environments, unlike standard audio equipment that is not suited for off-road applications. This critical part of an installation can resist the elements to keep the system working great throughout rugged outdoor adventures.

4-Piece Chasing LED Golf Cart Canopy Kit

The MPS-CHASE-CPY can transform any golf cart into a vibrant spectacle of colorful light. Designed exclusively to fit golf cart canopies, this innovative kit includes two 36" chasing LED strips, two 8" chasing LED strips, mounting hardware, and, from Heise LED Lighting, the Heise Connect controller. The strips are durable and rated IP65, ensuring long-lasting performance and a brilliant glow for countless future rides. MPS has designed this kit to work cohesively with all Heise chasing LED lighting as part of the Heise Connect Universe (HCU). Lighting effects are controlled using the included RF remote or the Heise Connect app, available for download on smartphones and tablets. Users can choose from static color settings, 170+ color-changing patterns, DIY lighting patterns, music sync, and more.

Heise Connect RGB Controller Crossover Cables

The MPS-RGB-M2H includes four Heise Connect controller crossover cables that simplify RGB lighting installations. These cables remove the need to use multiple controllers and apps by connecting Metra PowerSports lighting products to a Heise Connect RGB controller. Users can then control their entire lighting system via the free downloadable Heise Connect mobile app.

More information about these products will be available at MetraPowerSports.com soon after the show.

At Metra, 12volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for 75+ years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine®, Daytona Lights®, and Tsunami®. For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.

RINGWOOD, IL – October 16, 2023

Race Sport Lighting is proud to introduce Synergy Marketing as their new 12-Volt representative firm for the states of Texas, Oklahoma, Louisiana, Arkansas, and Mississippi. Synergy Marketing will play a crucial role in growing Race Sport Lighting products across the Southwest Territory. David Toliver is based in Houston, and Tim Crawford is based in the DFW area. Keep an eye out as Synergy Marketing is eager to hit the ground running and light up the territory! The new firm will be traveling with Ignacio Ayala, Race Sport Lightings Product Specialist, the week of October 23rd . They will be showing off some of the new USPTO patented and made in USA professional grade lighting technologies, and more.

“I am so excited to have such an experienced and focused rep firm help Race Sport Lighting in our expansion in these key T.O.L.A. states. Synergy Marketing is a perfect fit to bring our full line of lighting technologies to the territory.  They are established, experienced in the lighting category, and excited to be part of Race Sport Lighting, and we are thrilled to be partnering with Synergy Marketing Agency to bring their resellers the lighting solutions they need”. – Steve Jergensen, President of Race Sport Lighting

“We now have a full line of LED lighting offerings and solutions for our dealers and distributors in 12-Volt, Marine, Motorcycle, and Powersports. Race Sport Lighting has some amazing technologies and tools for our accounts that make lighting a huge profit center for their stores. We look forward to a long successful relationship”. - David Toliver, Principal of Synergy Marketing

About Synergy Marketing

Synergy Marketing Agency is a Manufacturer’s Representative focused in the 12-Volt Consumer Electronic Industry. Synergy has grown to be known as a trusted rep firm in the industry. Using their collective 25+ years of professional experience, they provide proven results for their manufacturers and retailers by leveraging their relationships to provide optimal product distribution, placement, and promotion. Visit https://www.synergyagency.net/ to learn more.

Race Sport Lighting is the leading manufacturer of LED and HID lighting technology in North America, and serves the 12-Volt, Truck Accessory, Powersports, Motorcycle, Marine, and RV industries primarily. Founded in 2007, Race Sport Lighting is going on for 16+ years leading the way as the Pioneer for the lighting category. They offer the highest quality lighting products to industry and back it up with award-winning customer service and tech support. This reputation has earned them the position of Preferred Lighting Vendor for several buying groups in the industries they serve.

MASSIVE AUDIO, Commerce, CA: Massive Audio,Weatherproof, Trident Series Amplifiers And Ultra Efficient Neo PNX And HNX Series Of Loudspeakers-- Gives You More Performance, More Precision, More Value. Simply Put, More Loud Music--Not Loud Noise. 

Massive Audio Weatherproof, Pro Audio PNX65, PNX69 and Ultra shallow, HNX6were built for a new generation of sound. Pro audio speakers are more popular in car audio with the increased bit depth and bit rate available in music now. 16-bit, 24 bit and even 32 bit is becoming more available.  Making traditional Motorcycle/ATV/UTV/Marine audio gear obsolete for it cannot reproduce all the amount of content. The higher the bit depth, the more music tones are available at the same time, thus having more content in the signal produces: More Realistic Sound, More Music and More Precise Imagining. The faster bit rate sampling adds to the detail, clarity, and precision of music reproduction.

Massive Audio High Speed Trident series of amplifiers take advantage of the new technology and advancements in music reproduction.  Products built to not just be loud but faithfully reproduce the nuances, detail and loudness that is now available in HD recordings.  To not only make you feel the music but help activate the rest of our senses. To experience music as intended live. 

Massive Audio PNX, HNX loudspeakers and Trident Series Amplifiers are made to reproduce live music 16/24/32 bit not just limited recorded music. Like tube amplifiers, most class d amplifiers use big filters on the outputs that limit the low end and high-end frequency response. Massive Audio Trident amplifiers have a high switching frequency, switching well over the four hundred Kilohertz range, twenty times that of a traditional Class D. A 20 to 1 ratio between the switching frequency of the pulse in traditional class d. 400,000 x 20 is how fast it’s switching utilizing almost no filtering.  Most class d amplifiers switch at 100,000 Kilohertz per second which is not much above 20,000 Kilohertz audible range at a 5 to 1 while our Trident series designs are at a 20 to 1 with more content and more bandwidth.

We do not make our customers, or the end user pay for our marketing, we offer authentic sustainable pricing. We give our customers and our end users: More Performance, More Value. More Loud Music--Not Loud Noise. Looking for a few select dealers and have unique programs to make sure our partners are profitable. If you want to make a difference in the future of Car audio, contact our Sales Department.

Hernando Mares, This email address is being protected from spambots. You need JavaScript enabled to view it.,  714) 507-8026 (Hablo Espanol) 

John Velez, This email address is being protected from spambots. You need JavaScript enabled to view it.,   626) 523 8954  (Hablo Espanol) 

Ben June, This email address is being protected from spambots. You need JavaScript enabled to view it.,   708) 717 0175 (No Habla Espanol, lol) 

More information will be posted on our website soon www.MassiveAudio.com Come visit us at SEMA booth # 10142

Winners from first phase of Industry Awards are semifinalists for top honors

 

NORTH ANDOVER, MASS., October 11, 2023 — The Mobile Electronics Association (MEA) announced the winners from the first phase of the 2024 Mobile Electronics Industry Awards. The announcement comes after industry nominees submitted videos describing their business or professions. Judges appointed by the association reviewed the videos and selected the winners, comprising the Top 50 Installers, Top 50 Retailers and Top 20 Sales Professionals. The complete list of winners is posted at the official Industry Awards website, meindustryawards.com.

 

Winners at this stage also qualify as semi-finalists the top honors of Retailer of the Year, Installer of the Year and Sales Pro of the year. Top 50 Installers award recipients are also entered to run for 2024 Trusted Tech, an award given to professional installers who excel more from an electronics standpoint than a design standpoint.

 

The next phase of the competition features voting by industry professionals and consumers to narrow the semifinalists list down to finalists. These categories are joined by other categories of which industry professionals vote to select top suppliers, reps and rep firms, distributors, and expeditors, as well as the new vendor support tech award. Voting will begin Wednesday, October 12, 2023 and run until Tuesday, October 31, 2023 at midnight.

 

“Even though the ultimate competition is ongoing, we want to take this opportunity to congratulate our Top 50 and Top 20 winners,” said Chris Cook, president of MEA. “These are major accomplishments in themselves and represent the hard work and growth of stores and individuals over the past year. It’s great to see that our industry members continue to strive to be the best and set examples for their peers.”

 

Voting will take place at meindustryawards.com. Visit the website for additional information on the Mobile Electronics Industry Awards.

Upcoming KnowledgeFest events:

  • February 2-4, 2024 – Las Vegas, NV
  • April 19-21, 2024 - Nashville, TN
  • June 7-9, 2024 - Atlantic City, NJ
  • August 23-25, 2024 – Dallas, TX

About the Mobile Electronics Association
Mobile Electronics Association (MEA) is a trade association comprised of installing dealers and product vendors dedicated to serving the needs of the mobile electronics specialist industry. MEA owns and produces KnowledgeFest™, regional trade-only industry events that combine educational programming and vendor training with a trade show floor. MEA owns and publishes the monthly Mobile Electronics® magazine, which is the industry’s #1 resource, as well as other digital media, including websites and the industry’s e-newsletter Hotwire. MEA provides software and data-driven services to vendors and retailers. Learn more at mobile-electronics.com.

# # #

North Andover, MA – June 23, 2023 – The Mobile Electronics Association (MEA) is thrilled to announce that its highly anticipated KnowledgeFest trade show will be relocating from Orlando to Atlantic City next year. The recently renovated Harrah's Hotel and Casino has been chosen as the prestigious venue for this exceptional event. KnowledgeFest Atlantic City will take place on June 7-9, 2024, and promises to be an unforgettable experience for all attendees.

The decision to move KnowledgeFest to Atlantic City was driven by the significant market potential and demand in the mid-Atlantic and Northeast, which boasts three times as many mobile electronics dealers compared to Orlando. By relocating to Atlantic City, MEA aims to capitalize on this thriving market, expand its reach, and provide even greater value to industry professionals.

MEA recognizes the importance of encouraging Florida area dealers to attend KnowledgeFest Atlantic City. To facilitate their participation, special incentives will be offered, ensuring that the event remains accessible and beneficial for all. The low-cost direct flights from Miami, Orlando, and Ft Lauderdale to Atlantic City make traveling to the event both convenient and affordable.

DAS Distributors, renowned for their highly attended distributor show in Atlantic City over several years, has made the strategic decision to concentrate their efforts on supporting KnowledgeFest. This exciting collaboration underscores the growing significance of the event and promises unparalleled opportunities for industry players. In addition to DAS Distributors, prominent distributors such as Davis Distribution and GoFast Solutions will also be supporting and exhibiting, further enhancing the diverse range of products and services available at KnowledgeFest.

Chris Cook, President of MEA, shared his vision for the future of KnowledgeFest: "With events planned in Las Vegas, Atlantic City, Indianapolis, and Dallas in 2024, MEA aims to attract the majority of mobile electronics retailers nationwide. By providing a comprehensive education and sales approach for our manufacturer's members, we are confident in delivering unrivaled value to our attendees."

KnowledgeFest Atlantic City 2024 promises to be an extraordinary gathering of industry professionals, showcasing cutting-edge products, innovative technologies, and the latest trends in the mobile electronics industry. Attendees can look forward to engaging seminars, insightful workshops, interactive demonstrations, and unparalleled networking opportunities.

MEA invites mobile electronics retailers, distributors, manufacturers, and industry enthusiasts to mark their calendars for KnowledgeFest Atlantic City 2024, to be held at Harrah's Hotel and Casino in June. Don't miss this exceptional opportunity to be part of an event that is set to revolutionize the mobile electronics landscape.

Upcoming KnowledgeFest events:

August 25-27, 2023 – Dallas, TX

February 2-4, 2024 – Las Vegas, NV

April 4-6, 2024 – Indianapolis, IN

June 7-9, 2024 – Atlantic City, NJ

August 2024 – Dallas, TX

Mobile Electronics Association (MEA) is a trade association comprised of installing dealers and product vendors dedicated to serving the needs of the mobile electronics specialist industry. MEA owns and produces KnowledgeFest, regional trade-only industry events that combine educational programming and vendor training with a trade show floor. MEA owns and publishes the monthly Mobile Electronics® magazine, which is the industry’s #1 resource, as well as other digital media, including websites and the industry’s e-newsletter Hotwire. MEA provides software and data-driven services to vendors and retailers. Learn more at mobile-electronics.com.

Media Contact:

This email address is being protected from spambots. You need JavaScript enabled to view it.

978-645-6434

Winners from first phase of Industry Awards are semifinalists for top honors

NORTH ANDOVER, MASS., October 30 ,2022 — The Mobile Electronics Association (MEA) announced the winners from the first phase of the 2023 Mobile Electronics Industry Awards. The announcement comes after industry nominees submitted videos describing their business or professions. Judges appointed by the association reviewed the videos and selected the winners, comprising the Top 50 Installers, Top 50 Retailers and Top 20 Sales Professionals. The complete list of winners is posted at the official Industry Awards website, meindustryawards.com.

Winners at this stage also qualify as semi-finalists the top honors of Retailer of the Year, Installer of the Year and Sales Pro of the year. Top 50 Installers award recipients are also entered to run for 2023 Trusted Tech, an award given to professional installers who excel more from an electronics standpoint than a design standpoint.

The next phase of the competition features voting by industry professionals and consumers to narrow the semifinalists list down to finalists. These categories are joined by other categories of which industry professionals vote to select top suppliers, reps and rep firms, distributors, and expeditors, as well as the new vendor support tech award. Voting will begin Thursday, November 3, 2023 and run until Sunday, November 13, 2022 at midnight.

“Even though the ultimate competition is ongoing, we want to take this opportunity to congratulate our Top 50 and Top 20 winners,” said Chris Cook, president of MEA. “These are major accomplishments in themselves and represent the hard work and growth of stores and individuals over the past year. It’s great to see that, despite the unprecedented events of the past few months, our industry members continue to strive to be the best and set examples for their peers.”

Voting will take place at meindustryawards.com. Visit the website for additional information on the Mobile Electronics Industry Awards.

 

About the Mobile Electronics Association
Mobile Electronics Association (MEA) is a trade association comprised of installing dealers and product vendors dedicated to serving the needs of the mobile electronics specialist industry. MEA owns and produces KnowledgeFest™, regional trade-only industry events that combine educational programming and vendor training with a trade show floor. MEA owns and publishes the monthly Mobile Electronics® magazine, which is the industry’s #1 resource, as well as other digital media, including websites and the industry’s e-newsletter Hotwire. MEA provides software and data-driven services to vendors and retailers. Learn more at mobile-electronics.com.

Upcoming KnowledgeFest events:

  • February 3-5, 2023 – Las Vegas, NV
  • May 19-21, 2023 – Orlando, FL
  • June 23-25, 2023 – Indianapolis, IN
  • August 25-27, 2023 – Dallas, TX

# # #


About the Mobile Electronics Association
Mobile Electronics Association (MEA) is a trade association comprised of installing dealers and product vendors dedicated to serving the needs of the mobile electronics specialist industry. MEA owns and produces KnowledgeFest™, regional trade-only industry events that combine educational programming and vendor training with a trade show floor. MEA owns and publishes the monthly Mobile Electronics® magazine, which is the industry’s #1 resource, as well as other digital media, including websites and the industry’s e-newsletter Hotwire. MEA provides software and data-driven services to vendors and retailers. Learn more at mobile-electronics.com.
# # #
Top Manufacturers announced new products, provided great exhibits, and important training sessions
 
North Andover, MA – June 16, 2022 – The Mobile Electronics Association, the Industry’s Leading Trade Association, reports a successful year two in Orlando. The first step was establishing the event in 2021. While a launch mid-pandemic was a challenge, it solidified this new KnowledgeFest as an important event for the southeast and beyond. Year two provided growth in every area including the number of exhibitors, education and training sessions, and attendees.
 
The event boasted 60,000 sq. ft. of exhibits, include more than 45 exhibitors representing more than 60 brands, and more than 100 hours of dealer education workshops and vendor sponsored training. Attendance was strong for a second-year event with nearly 900 industry professionals in attendance.
 
“KnowledgeFest Orlando is our newest event, and it is exciting to be celebrate a strong forth event that caters to the Southeast, mid-Atlantic, Northeast, and beyond,” said Chris Cook, President of MEA. “KnowledgeFest now delivers a truly coast-to-coast footprint when combined with our other events in Las Vegas, Indianapolis, and Dallas that combined now serve over 4,500 specialty retailers nationwide.” KnowledgeFestis the only industry event devoted exclusively to the mobile specialist, the installing dealer.
 
For more information and to register for KnowledgeFest, visit KnowledgeFest.org
 
Upcoming KnowledgeFest events:
  • -- August 26-28, 2022 - Dallas, TX
  • -- February 5-7, 2023 – Las Vegas, NV
  • -- May 5-7, 2023 – Orlando, FL
  • -- June 23-25, 2023 – Indianapolis, IN
  • -- August 2023 – Dallas, TX
 
About the Mobile Electronics Association
Mobile Electronics Association (MEA) is a trade association comprised of installing dealers and product vendors dedicated to serving the needs of the mobile electronics specialist industry. MEA owns and produces KnowledgeFest, regional trade-only industry events that combine educational programming and vendor training with a trade show floor. MEA owns and publishes the monthly Mobile Electronics® magazine, which is the industry’s #1 resource, as well as other digital media, including websites and the industry’s e-newsletter Hotwire. MEA provides software and data-driven services to vendors and retailers. Learn more at mobile-electronics.com.
 
Media Contact:
Chris Cook
This email address is being protected from spambots. You need JavaScript enabled to view it.
978-645-6434
Becomes new home to kick off the year for the Mobile Electronics industry
 
North Andover, MA – March 7, 2022 – The Mobile Electronics Association (MEA) introduced a new location for a KnowledgeFest in Las Vegas marking an important milestone for retuning the industry back to Las Vegas with an exciting and record-breaking event.
 
Held at the South Point Hotel and Convention Center, February 18-20, the event hosted more than 1,500 attendees, 50 exhibitors with over 30 show vehicles and 80,000 sq.ft. of indoor exhibit space. The experience also delivered over 100 hours of informative vendor training and targeted educational workshops that took place over the three-day event.
 
“The Las Vegas event had an exciting energy that we attribute in part to how long it has been since we all were together as an industry,” said Chris Cook, president of MEA. “Looking at the numbers, we were excited going into the event, but the turn-out and attendee engagement was beyond our expectations. Many industry members shared that it felt like a homecoming for our industry.”
 
MEA keeps that momentum going for 2022 as KnowledgeFest goes coast-to-coast with three additional events: Indianapolis, Orlando, and Dallas. Now with four strategically located annual events, Mobile Electronics specialists—both retailers and manufacturers—have recognized the great value of KnowledgeFest for delivering education, manufacturer training, and the opportunity to network while reviewing the latest technologies.
 
“Las Vegas exhibitors expressed satisfaction with the event as nearly all signed up for KnowledgeFest Las Vegas for 2023.” said Chris Cook, president of MEA. “Their show of support coupled with the great reviews from the attendees solidifies Las Vegas as a new home for KnowledgeFest.”
 
The event closed Sunday evening with the Mobile Electronics Industry Awards hosted by the Mobile Electronics® Association and Sponsored by new MEA partner, SNAP Finance. Top awards went to Marty Adamschek - Installer of the Year, Titan Motoring - Retailer of the Year, Robert Kowatch - Sales Pro of the Year, and HKI USA - Vendor of the Year. The full list of winners can be found at MEIndustryAwards.com.
 
MEA thanks its partners and sponsors for their help in supporting the Las Vegas event and the Mobile Electronics industry.
 
Upcoming KnowledgeFest events:
• April 1-3, 2022 – Indianapolis, IN
• June 10-12, 2022 – Orlando, FL
• August 26-28, 2022 – Dallas, TX
• February 3-5, 2023 – Las Vegas, NV
 
About the Mobile Electronics Association
Mobile Electronics Association (MEA) is a trade association comprised of installing dealers and product vendors dedicated to serving the needs of the mobile electronics specialist industry. MEA owns and produces KnowledgeFest, regional trade-only industry events that combine educational programming and vendor training with a trade show floor. MEA owns and publishes the monthly Mobile Electronics® magazine, which is the industry’s #1 resource, as well as other digital media, including websites and the industry’s e-newsletter Hotwire. MEA provides software and data-driven services to vendors and retailers. Learn more at mobile-electronics.com.
 
Media Contact:
This email address is being protected from spambots. You need JavaScript enabled to view it.
978-645-6434
Strong Attendance Expected for KnowledgeFest™Las Vegas
State of Nevada joins New York and California removing the mask mandate
 
NORTH ANDOVER, MASS., February 11, 2022 — The Mobile Electronics Association (MEA)reported today that advance registrations indicate a much higher than expected attendance at next week’s KnowledgeFest Vegas event. This is the first KnowledgeFest to be held in Las Vegas which will now host the Mobile Electronics Industry Awards, as retailers and vendors are gearing up and looking forward to meeting in person again.
 
Yesterday, Nevada’s governor announced that masks are no longer required for in-door events, joining New York, California, and most of the rest of the country, who have either removed the requirement or announced a plan to in the near future. The Nevada announcement is effective immediately and supported by the South Point Hotel and Casino. This will allow KnowledgeFest Vegas attendees to have the option to wear a mask or not.
 
 
“These are certainly unique times where companies recognize that business continues and the mobile electronics industry needs to come together to support them” stated Chris Cook, MEA President. “The show must go on and the record number of attendees are being heard loud and clear”. MEA now projects attendance to reach 1,500 which would be a record for a first-year new venue. Previous KnowledgeFest locations included Dallas, Indianapolis, Long Beach, and Orlando.  
 

KnowledgeFest Vegas will be a three-day event featuring hundreds of hours of education utilizing three workshop tracks (Owner & Manager -- Sales & Marketing -- Technician & Fabricator), manufacturer specific training sessions, and over 80,000 square feet of exhibitor space with more than 50 booths, capped off with an evening of celebration and entertainment as the industry recognizes the best-of-the-best at the Mobile Electronics Industry Awards.

 

Discount rooms are still available at the beautiful South Point Hotel and Casino (located on the Las Vegas Boulevard about five miles from Mandalay Bay) and online advance registration, along with schedule and details, is available at KnowledgeFest.com.    

 

About the Mobile Electronics Association
Mobile Electronics Association (MEA) is a trade association comprised of installing dealers and product vendors dedicated to serving the needs of the mobile electronics specialist industry. MEA owns and produces KnowledgeFest™, regional trade-only industry events that combine educational programming and vendor training with a trade show floor. MEA owns and publishes the monthly Mobile Electronics® magazine, which is the industry’s #1 resource, as well as other digital media, including websites and the industry’s e-newsletter Hotwire. MEA provides software and data-driven services to vendors and retailers. Learn more at mobile-electronics.com.

 

Media Contact:

This email address is being protected from spambots. You need JavaScript enabled to view it.

978-645-6434

 

Upcoming KnowledgeFest events:

  • February 18-20, 2022 – Las Vegas, NV
  • April 1-3, 2022 - Indianapolis, IN
  • June 10-12, 2022 - Orlando, FL
  • August 26-28, 2022 – Dallas, TX


# # #

01 Dec

Distinctive Car Toyz Featured on Real World Retail

Wednesday, 01 December 2021
No Stone Unturned

In the quest to bring every client’s dreams to fruition, Distinctive Car Toyz has built its business from the ground up and expanded to offer everything from new cars to custom stereo systems.
 
Words by Rosa Sophia
 
In 1993, Distinctive Car Toyz in Egg Harbor, New Jersey, began with a focus on dealership work, offering gold plating and wood dash trims. Owner James Lin started the business out of the trunk of his 1992 Lexus. After two years, he moved into a two-bay garage, then to a larger location. The business grew substantially before being featured on the cover of Mobile Electronics magazine in 2013. “Then we found a spot a half a mile away from our last location,” Lin said, noting that they built from the ground up, beginning March 2, 2020, while still running the business out of the old location. “We finished the new building in eight months when everyone said it would take 18. We moved in at the end of December and had our grand opening on January 25, 2021.” Lin and his shop foreman, Eric Laskosky, managed the project themselves during the COVID-19 shutdown. The business now has a total of 10,000 square feet, with 8,000 for the garage and 2,000 set aside for the showroom. The shop’s hours are nine a.m. to seven p.m., giving those who work until five a chance to pick up their cars in the evening. The staff of 30 includes a shuttle driver who will take customers home or to work after they drop off their vehicles.
The staff, he said, has grown together for the most part. The shop’s full-time tinter attended the Tint School in Florida. “When I do the hiring, I tend to recruit what’s out there,” he said. “They come prepared. There isn’t a whole lot of training needed when you hire experienced help.”
 
The business has a team of specialized technicians: Some handle only wheels and tires, and one technician focuses on vehicle lifts, engine swaps and transmissions. The shop offers an extensive list of services, everything from oil changes to car audio, in an effort to meet clients’ needs. And while it began by servicing dealerships, Distinctive Car Toyz has become a dealership, as well. Lin said this aspect of the business became...Read the rest of the story CLICK HERE.
17 Nov

What's Happening - Oasis in the Desert

Wednesday, 17 November 2021
With a focus on revitalizing the Industry Awards, the yearly ceremony has been moved from Dallas to Las Vegas. Past award winners share their perspectives on an evolving tradition.
 
Words by Rosa Sophia
 
For the last three years, KnowledgeFest has held an event in Long Beach, Calif. But on February 18-20, 2022, the show and the Industry Awards will take place in Las Vegas, Nev. The choice was made to revitalize the awards ceremony and processes, and to make the awards more reflective of a full year of recognition.
 
Elias Ventura, who was awarded 2016-2017 Sales Pro of the Year and now works as the Mid-Atlantic territory manager for SounDigital and Ground Zero, said the move is a welcome one. “I think a change of scenery and structure is necessary, especially with all the present chaos,” he explained. “Having something to look forward to is important. Vegas is a perfect place for the show, and I think a little shift was needed.”
 
Past Winners Work to Refresh the Industry Awards
Members of the Industry Awards committee—including Ventura—meet to “make sure the process is very fair, and that we move forward in a modern way of doing things,” according to Jeff Smith, director of training at AAMP Global.
He added that it’s important to.... Read the rest of the story HERE.
 
 
kfest 739x
 
Shop Owners Teach Industry Essentials at KnowledgeFest
 
Word by Laura Kemmerer
 
Known for hosting some of the highest quality education in the mobile electronics industry, KnowledgeFest recently marked a return to in-person classes and networking opportunities. At the event, Adam Devine of Devine Concepts in Naples, Fla., and Brandon Green of The Car Audio Shop in High Ridge, Mo., both drew on their own expertise and taught “Marine Fabrication Best Practices” and “The 12-Volt Insight.”
Devine said he felt the turnout at the debut Orlando show was excellent, “especially being post pandemic. People are still worrying about going to events. The turnout has been great, the interactions have been great and the classes are phenomenal. I’ve seen more interaction during the classes instead of just downloading the content and information and not participating,” he added.
 
Online education options, though helpful due to pandemic restrictions, had lower rates of engagement from students. According to Devine, in-person learning facilitates more participation and gets attendees to ask more questions. In contrast with few questions asked in virtual trainings, Devine and Green had over 30 inquiries after their first presentation. The two also closed out the weekend co-teaching “The 12-Volt Insight,” an owner-manager class. Devine noted that his store in Naples focuses on high-end luxury vehicles, and his perspective might not be relevant to everyone.
 
“Understanding those differences and what you should have in terms of product selection could be different from Naples to Minnesota to everywhere else,” Devine said.
What should remain the same, however, is how you interact with your clients. Emphasis on customer service, excellent solutions and getting an understanding of your customer’s lifestyle, in order to better understand their needs, should all be part of the same core practice. With an additional emphasis on selling benefits rather than features, customers are sure to have a positive experience.
 
“You’re not going to sell a mom who has two kids and makes long trips on the features of rear-seat entertainment, you’re going to sell them on the fact that it’s the experience—the kids in the backseat are going to be quiet and you’re going to have a nice relaxing ride,” he explained.... Read the rest of the story HERE.
 
kfest 739x
28 Sep

What's Happening - The Starting Line

Tuesday, 28 September 2021
Fulfilling educational sessions and new beginnings in Orlando marked the return to in-person KnowledgeFest events, while the industry anticipates a transformative year ahead.
 
Words by Rosa Sophia
 
Over half of all attendees at KnowledgeFest Orlando, June 25-27, reported that it was their very first time attending, according to a survey by Mobile Electronics Association. Orlando—known as “the City Beautiful”—hosted the debut KnowledgeFest, and those hailing from Florida were excited to have the show in their own “backyard.”
 
Dave Elkin of DOW Technologies said it was a short drive from the company’s corporate headquarters in Tampa. “We decided to tell our ‘local’ story [to attendees],” he said, adding, “It was so exciting to look around the booth and see all the vehicles owned by DOW employees.” After all, he added, the company’s motto “‘We are Technology’ is something we live by every day.”
 
 
MMats Pro Audio, which manufactures most of its audio equipment in Jupiter, Fla., made the drive to Orlando for KnowledgeFest. For regional sales manager Mike Hall, Friday’s show floor experience was most memorable, with plenty of interaction with knowledgeable dealers. Hall said the past year has been a very busy one for the company, adding that MMats sold in the first three months of the year what would’ve normally taken nine months to sell.
“This was our third national event of the year,” he added. “While some might say attendance was low, we felt like those who did attend were very important to our success.”
 
KnowledgeFest as a Return to In-Person Networking
Professionals from across the industry agreed that getting to see everyone in person again was a highlight of the show. Elkin said DOW Technologies had very positive interactions with key dealers and core vendors, adding, “Everyone has been through a lot over the past 16 months. To be able to finally get back together with so many familiar faces was fantastic.”
 
He gave a nod to his company’s sales team, underscoring the importance of building value and deepening relationships, and said he feels the industry will begin to see higher levels of attendance at industry events in the coming year.
“I think some folks were just too busy, so they couldn’t get out yet, but I also think there were dealers who wanted to see how this show went before committing or planning to attend themselves,” he said, agreeing with Hall that although attendance seemed light, they were able to visit with a lot of dealers. One of the challenges, though, is encouraging people to .... Read the rest of the story HERE.
 
kfest 739x

The UK’s Coolest Automobile Manufacturer Chooses Audiofrog Loudspeakers

Pasadena, CA., August 25, 2021 – Audiofrog, producer of high-end speakers for cars, commercial applications and live music venues, will now provide speakers for the UK’s Morgan Motor Company through its exclusive UK partner, Skipton Car Radio. The system features a full complement of GS Series speakers and a GS8ND2 subwoofer.

“This is dreamy,” said Andy Wehmeyer, Audiforog’s president. “When I was a kid in Texas, a family friend had 1962 4/4 in his garage that he brought home after an overseas military assignment, and I thought it was the coolest car I had ever seen. Since then, I’ve been fascinated by Morgan’s attention to modernity while maintaining the original craftsmanship and the look and feel of a classic British roadster. Peter at Skipton Car Radio has done a fabulous job of fitting GS speakers into Morgan’s unique interior. What a cool opportunity for us at Audiofrog.”

“We are incredibly proud to announce that Morgan Motor Company are now offering a complete Audiofrog audio upgrade on all new vehicles as a factory option,” remarked Peter Preston of Skipton Car Radio. “We researched the vehicles in detail and Audiofrog was the only choice due to their innovative fitting kits that were perfect for these challenging vehicles. Of course, they sound great, too. We believe this will really help Audiofrog introduce the brand to new customers.”

The optional system upgrade includes Audiofrog’s GS10, GS25, GS60 and GS8ND2 subwoofer.

Famous the world over for its unique blend of craft, heritage and pure driving experience, the Morgan Motor Company has been manufacturing quintessentially British vehicles in Malvern, UK, for more than 110 years.

www.audiofrog.com
www.morgan-motor.com

MEA Projecting Strong Attendance at KnowledgeFest™
 
Registrations trending above last three-year average
 
North Andover, MA – August 6, 2021 – The Mobile Electronics Association (MEA), owner and producer of KnowledgeFest events, stated that with 20 days to go, the Dallas event registrations have reached levels comparable with attendance over the last three years events as the industry comes together in Dallas. The Omni (host hotel for the event) has reported that its room block is now sold-out, and producers are looking into additional hotel accommodations for attendees.
 
Despite the post-pandemic inventory shortage and labor challenges, more than 50 brands will be represented from manufacturers that are exhibiting to show their support to dealers and providing product information and training.
The show producers continue to work with the City of Dallas, Convention Center, and Host Hotel to assure a successful and safe event. Mask’s will not be required but recommended in public places if not vaccinated.
 
The Dallas event will include more than 100 hours of dealer education workshops and vendor sponsored training devoted exclusively to the mobile specialist, the installing dealer.
 
For more information and to register for KnowledgeFest, visit KnowledgeFest.org
 
Upcoming KnowledgeFest events:
2021
August 27-29, 2021 - Dallas, TX
October 8-10, 2021 - Indianapolis, IN
 
2022
February 18-20, 2022 – Las Vegas, NV
April 1-3, 2022 – Indianapolis, IN
June 10-12, 2022 – Orlando, FL
August 26-28, 2022 – Dallas, TX
 
About the Mobile Electronics Association
Mobile Electronics Association (MEA) is a trade association comprised of installing dealers and product vendors dedicated to serving the needs of the mobile electronics specialist industry. MEA owns and produces KnowledgeFest, regional trade-only industry events that combine educational programming and vendor training with a trade show floor. MEA owns and publishes the monthly Mobile Electronics® magazine, which is the industry’s #1 resource, as well as other digital media, including websites and the industry’s e-newsletter Hotwire. MEA provides software and data-driven services to vendors and retailers. Learn more at mobile-electronics.com.
 
Media Contact:
This email address is being protected from spambots. You need JavaScript enabled to view it.
978-645-6434

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