Mobile Electronics Magazine

Switch to desktop

Rosa Sophia

The Metairie, LA-Based Company Has Been a Market Leader in Innovative LED Lighting Solutions for the Automotive Aftermarket Since 1999

METAIRE, LA, Oct. 12, 2021 – Oracle Lighting (www.oraclelights.com) is proud to announce that it has been named a finalist for SEMA’s Manufacturer of the Year. Also, for the third year in a row, founder Justin Hartenstein has been named a finalist for the prestigious SEMA Gen-III Innovator of the Year.

The Manufacturer of the Year Award is presented annually to recognize one company that represents the industry's core values through innovative processes and products, outstanding business practices, workforce excellence, protection of brand equity, and active SEMA participation in the support of the automotive aftermarket.

“We are incredibly proud to be finalists for two industry awards, and it is an honor to be recognized in our first nomination for Manufacturer of the Year,” said Tiffanie Hartenstein, Oracle Lighting Chief Executive Officer. “Our team values the opportunity to be an engaged member of SEMA and to contribute to the continued success of the automotive aftermarket industry. As a company, we thrive on innovation in all aspects and are committed to fostering growth in spite of the challenges our industry has faced. We are excited to represent the values that propel us forward in enriching the aftermarket experience.”

One of just two individual awards that the SEMA organization presents each year, the Gen-III innovator is an honor given to a young innovator who exhibits the same pioneering spirit as the original industry founders. According to SEMA, the Gen-III Innovator of the Year recognizes individuals whose work is changing the way the automotive aftermarket does business. He or she may have been the first to act on a new trend, invented an original product or devised and implemented ideas that better suit the current automotive marketplace.

“It is truly an honor to be named a finalist for an award that recognizes hard work and innovation in such a large and dynamic industry,” said Justin Hartenstein, Oracle Lighting director of development who founded Oracle Lighting in his garage in 1999. “And to top it off, Oracle Lighting has received another prestigious honor as being named a finalist for Manufacturer of the Year. I would like to congratulate our team for making this happen as 2020 and 2021 have been tough on our industry and, despite this challenge, Oracle Lighting has continued to accelerate and grow.”

The SEMA Industry Awards recognize outstanding contributions to the specialty-equipment industry. Winners will be announced and recognized during the SEMA Industry Awards Banquet, Thursday, November 4 at The SEMA Show in Las Vegas, Nev.

When the Coronavirus pandemic first began, as for many other manufacturers, demand began to decrease as the economy slowed. Being the innovator that he is, Hartenstein pivoted and redirected his energy into an anti-virus device utilizing UV lighting technology. The result was the A.I.R. Device (Antimicrobial Irradiation Respirator), the world's first UV face mask. In 2021, Oracle Lighting donated many of these masks to local Louisiana charities to help slow the spread.

In 2021, Oracle Lighting was also ranked as the third fastest growing company in the entire metro New Orleans area, with a three-year growth rate of 56 percent, according to New Orleans CityBusiness magazine.

Besides being a trend-setter, enthusiast, and innovator, Hartenstein is also an advocate for the automotive lighting aftermarket, making him an excellent candidate for this award. He sees the challenges that are taking a toll on the aftermarket lighting industry such as overseas counterfeiting. After months of working with foreign courts, attorneys, private investigators, and other authorities in China, Hartenstein filed and won legal action against an underground counterfeit factory ring in China that has repeatedly violated not only the Intellectual Property of ORACLE Lighting but of a half dozen other SEMA manufacturers.

In 2021, Oracle Lighting won its legal battle against a Chinese-based manufacturer of imitation products after a failed appeal process by the defendant. Hartenstein hopes to use this experience to create a roadmap for other SEMA manufacturers to follow in order to receive relief from the damage caused by illicit counterfeiting in the industry.

For more information on Oracle Lighting and its full product line, please visit www.oraclelights.com, call (800) 407-5776, or email This email address is being protected from spambots. You need JavaScript enabled to view it..

Having celebrated its 20-year anniversary in 2019, Metairie, Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today's world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

Located just outside New Orleans, Oracle Lighting has received accolades from numerous organizations for our business practices, including being listed on the Inc500 list of the Fastest Growing Businesses in the USA for the past eight years consecutively, winning the 2012 Bronze Stevie Award for Consumer Products Company of the Year, and most recently being named The Small Business Administration's Exporter of the Year and a Small Business Champion by the U.S. Senate Small Business and Entrepreneurship Committee. In 2012, Oracle was named the Jefferson Parish Small Business of the Year by JEDCO. New Orleans CityBusiness Magazine also named ORACLE Lighting a Top Private Company in the Greater New Orleans Area in 2012, 2013, 2014, 2015, 2016 and 2017.

The most powerful JET SKI on the water deserves the most powerful audio system

Libertyville, Ill. – Bestowing massive sound heard miles away on the open water, Hifonics continues its growing partnership with Kawasaki while bringing POWER FROM THE GODS to the ALL-NEW for 2022, Kawasaki JET SKI® ULTRA® 310LX. Take on loud adventures while chasing down the perfect wave with sound heard through any condition and element.

Brian Sherman, Vice President of Product and Marketing, said, “Continuing our relationship with Kawasaki has been incredibly successful. We are especially very excited to be a part of this powerful JET SKI ULTRA 310LX partnership. Bringing massive power to the waters and showcasing it in such a powerful machine is what POWER FROM THE GODS is all about. I am looking forward to the future and growing the relationship and bond further between Hifonics and Kawasaki.”

The Hifonics audio system includes a Hifonics Bluetooth controller for ultimate control of your sound and music, a 2-channel THOR Powersports amplifier that enhances and transforms every song with clearer detail and higher power, and speakers that feature a Titanium dome tweeter for very smooth musical response and high output.

FEATURES INCLUDE:

• BLUETOOTH CONTROLLER: IPX-rated and easily connect to your smartphone or device

• THOR POWERSPORTS AMPLIFIER: Digital class, 2-channel amplifier can be packed into a small footprint

• THOR POWERSPORTS SPEAKERS: Titanium dome tweeters bring out higher quality sound while remaining IPX-rated and protected against the conditions and elements

In addition, Project and Quality Manager Mark Lieber commented, “It was a pleasure to work with the great people at Kawasaki; their passion having the very best audio system available, showed through at every step in the process.” Bring out powerful sound that matches the most powerful JET SKI on the water with POWER FROM THE GODS.

No matter the elements that nature may bring, your sound will remain undistorted and LOUD. Take the concert on the water this fall and bring out the best in your adventure and audio with Kawasaki and Hifonics. Full line details are available at the Kawasaki website on the JET SKI® ULTRA® 310LX product page.

Hifonics is the audio brand bestowed directly from the gods above and is known for its bold-looking designs while producing powerful and high-quality sound. Founded by Helmut Stieglitz in 1982, Hifonics continues to bring mortals what they need – amplifiers, subwoofers, car speakers, soundbars, compression horns, marine speakers, and signal processors that are forged by the gods! Our slogan, POWER FROM THE GODS, is the superhuman standard to how Hifonics holds itself accountable for pushing the bar to the absolute limit. Consumers of these products can experience a wide range of audio solutions from delivering their needs from Powersports to marine machines. The Hifonics brand is owned by Maxxsonics USA, based near Chicago, IL. For additional information, go to the brand website at https://hifonics.com/about.

Established in 2001, Maxxsonics USA is a global leader in the mobile, marine, and Powersports audio industries specializing in designing and manufacturing power amplifiers, speakers, subwoofers, and accessories branded Hifonics, MB Quart, Crunch, and Autotek. Additionally, Maxxsonics USA is the premier OEM audio supplier of audio solutions/systems for Jeep Wrangler JL and Gladiator JT vehicles, Kawasaki off-road vehicles, and Polaris® off-road vehicles. For additional information, go to the corporate website at https://maxxsonics.com/.

October 12, 2021 – ZZ2 has released the IT-LR line of interfaces for select LAND ROVER/RANGE ROVER/JAGUAR vehicles.

Rich DeSclafani stated, “We are extremely excited to launch our Wireless CarPlay interfaces for Land Rover/Range Rover/Jaguar. These interfaces provide a complete all in one solution for supported vehicles. They offer wireless connectivity, safety, and convenience. They are exactly what is needed to add the latest technology to these vehicles. The interfaces exclusively use the factory touchscreen to control the interface and come with a 3 year warranty. These products are in stock and available to ship.”

FEATURES:

  • Wireless CarPlay
  • Wireless Android Auto
  • Backup Camera Input (w/Dynamic Moving Lines)
  • Front Camera Input (w/Parking Mode and Forced Front Camera)
  • Smartphone Mirroring/Mirror Link
  • Touchscreen Control

CLICK HERE FOR MORE INFORMATION: LAND ROVER/RANGE ROVER/JAGUAR PRODUCTS

COMPATIBILITY:

IT2-LR12:

JAGUAR:

  • 2012-2016 XF
  • 2012-2016 XJ / XJL

LAND ROVER:

  • 2012-2016 Discovery 4            
  • 2012-2016 Freelander 2         
  • 2012-2016 LR2
  • 2012-2016 LR4
  • 2012-2016 Range Rover Sport                 
  • 2012-2016 Range Rover Evoque             
  • 2012-2016 Range Rover Vogue           
  • 2015-2016 New Discovery Sport             

IT2-LR15:

Jaguar:

  • 2017 and Up E-Pace                                  
  • 2017 and Up F-Pace
  • 2017 and Up XJ / XJL
  • 2017 and Up XF
  • 2017 and Up XE

Land Rover/Range Rover:

  • 2017-2019 Land Rover Discovery Sport                   
  • 2017-2018 Range Rover Evoque             
  • 2017-2018 Range Rover Sport                 
  • 2017-2018 Range Rover Velar                 
  • 2017-2018 Range Rover Vogue

IT4-LR-DUO:

Land Rover/Range Rover:

  • 2019-2021 Range Rover Velar
  • 2019-2021 Range Rover Sport
  • 2019-2021 Range Rover Vogue
  • 2019-2021 Range Rover Evoque
  • 2020-2021 Land Rover Discovery Sport 

 

WEBSITE: www.zz-2.com

EMAIL: This email address is being protected from spambots. You need JavaScript enabled to view it.

Phone: 929-220-1212

Toll Free: 877-241-2526

National Automotive Styling franchise shows excellence in industry by making publication’s Top 400 list 

BOCA RATON, Fla. – Oct. 14, 2021 – Tint World® Automotive Styling Centers™, a leading auto accessory and window tinting franchise, has been named to the prestigious Franchise Times Top 400 list, solidifying its claim as the No. 1 auto styling center in the world. With a ranking of 363, the company saw a sales growth of 20.9% and a unit growth of 16.4%.
 
“Making the Franchise Times Top 400 list showcases our dedication and commitment to our customers as well as our team’s willingness to go above and beyond,” said Charles J. Bonfiglio, president and CEO of Tint World®. “Our footprint in the industry continues to grow internationally because of our determination to offer the best automotive styling experience in the world. That is one of the primary reasons we remain competitive and a leader in the automotive styling industry.”

Formerly known as the Top 200+, Franchise Times renamed its annual ranking of the 400 largest U.S.-based franchise systems by systemwide sales to better encompass the biggest brands in franchising. However, despite their list’s increase in growth, the rigorous approach to research remains the same, said Franchise Times Editor-in-Chief Laura Michaels. The Franchise Times’ Top 400 project is the result of a five-month research and reporting effort that leads to the most credible and objective franchise ranking available. Their collection of systemwide sales data also provides useful insight into the franchise industry’s performance during the COVID-19 pandemic.
 
“While many businesses struggled to keep their doors open throughout the pandemic, the Tint World® team made the necessary adjustments and had the resources in place to power through and keep our stores open,” Bonfiglio said. “None of this would be possible without communication with leaders at every level, from our support staff at headquarters to the individual franchisees. We made sure everyone had the tools to continue thriving despite the pandemic, and this placement is an acknowledgment of that.”

Tint World® Automotive Styling Centers™ offer sales and installation of auto accessories, mobile electronics, audio-video equipment, security systems, custom wheels and tire packages, window tinting, vehicle wraps, paint protection films, detailing services, nano ceramic coatings, maintenance and repair services, and more. Founded in 1982, Tint World® Automotive Styling Centers™ is America’s largest and fastest-growing automotive accessories and window tinting international franchise, specializing in car and truck accessories, mobile electronics, audio-video equipment, security systems, detailing services, nano ceramic coatings, custom wheel and tire packages, maintenance and repair services, and much more. Tint World® services include residential, commercial, and marine window tinting films, solar films, decorative films, safety, and security films. Tint World® has locations in the United States, Canada, Saudi Arabia, and the United Arab Emirates, with master franchise opportunities available worldwide. To find out more, please visit www.TintWorld.com or www.TintWorldFranchise.com.

NEW for 2021, MB Quart Polaris GENERAL, Polaris RANGER, and Honda Talon Tuned Audio Kits bring adventure anywhere

Libertyville, Ill. – Embark on an adventure and hear everything with ALL-NEW for 2021 Polaris GENERAL, Polaris RANGER, and Honda Talon Tuned Audio Kits. All of these UTV audio packages showcase massive power while creating undistorted levels of listening and clarity. Creating a soundscape heard from miles away in Polaris GENERAL 2016 and newer vehicles, Polaris RANGER 2018 and newer vehicles, and Honda Talon 2019 and newer vehicles, all of these MB Quart Tuned Audio Kits protect against the elements and conditions while taking on louder sound and deeper depths of audio.

Brian Sherman, Vice President of Product and Marketing, said, “These new stage kits solidify MB Quart’s dedication to the Powersports category by providing three new vehicle-specific platforms to the wildly successful X3 and RZR kit programs we’ve been offering the past two years. Like our current products, these also employ advanced development and design techniques to provide better than OEM fit and finish with simple plug & play installation. You don’t need to be a car audio installer or audio expert to efficiently install these kits.”

Featuring compatible vehicle fitment, marine-grade protection/IPX-rating, and an included mount and harness, every MB Quart Tuned Audio Kit delivers easy installation while only requiring standard hand tools. Showcasing the STAGE 5 Kits across the entire lineup, the Polaris GENERAL MBQG-STG5-1 features 500 watts of STAGE 5 power that includes an AM/FM/Bluetooth LED source unit controlling one 5-channel amplifier that powers four coaxial speakers and a massive 10-inch subwoofer in a sealed enclosure that delivers booming bass with all of the necessary mounting panels. The Polaris RANGER MBQRG-STG5-1 makes 800 watts of clean power that also includes an AM/FM/Bluetooth LED source unit that controls two amplifiers powering four coaxial speakers and as well a 10-inch subwoofer in a sealed enclosure. Lastly, the Honda Talon MBQT-STG5-1 brings 800 watts of undistorted power that as well includes an AM/FM/Bluetooth LED source unit that controls two amplifiers powering four coaxial speakers and an 8-inch subwoofer in a sealed enclosure.

FEATURES ACROSS THE ENTIRE FAMILY OF MB QUART TUNED AUDIO KITS INCLUDE:

• COMPATIBLE VEHICLE FITMENT: Polaris GENERAL 2016 and newer Polaris RANGER 2018 and newer Honda Talon 2019 and newer

• MARINE-GRADE PROTECTION/IPX RATING: IPX67-rated (source unit, speakers, and subwoofer) / IPX5-rated (amplifiers) (across the entire lineup of Polaris GENERAL/RANGER and Honda Talon Tuned Audio Kits)

• MOUNT/HARNESS: Plug & Play harness with waterproof connectors and premeasured wires

• TIME AND TOOLS: Standard hand tools are required Hear concert sound right in your Polaris GENERAL, Polaris RANGER, and Honda Talon vehicles with audio that will transform every ride into a personal and immersive concert. Bring out Music. Defined. Attitude on any adventure with Polaris GENERAL, Polaris RANGER, and Honda Talon Tuned Audio Kits. Discover what fitment option will be best for your Polaris GENERAL, Polaris RANGER, and Honda Talon vehicle. Make sure to contact your sales representative or customer service at 847-540- 7700 immediately to secure your order. See complete line details on the MB Quart website.

MB Quart is the high-end audio brand known for its most elaborate and distinctive designs while producing rich sound quality. Found in 1962, MB Quart began producing professional studio microphones and headphones at its headquarters in Obrigheim, Germany. Through research, innovation, and a dedication to the highest standard of sound quality, MB Quart continues to grow its product line throughout its 50-year history. Our slogan, Music. Defined. is the superior standard to how MB Quart holds itself accountable for pushing the bar forward. Consumers of these products can experience a wide range of audio solutions that will deliver for all their needs for Powersports and marine machines. The MB Quart brand is owned by Maxxsonics USA, based near Chicago, IL. For additional information, go to the brand website at https://mbquart.com/about. 

USA Established in 2001, Maxxsonics USA is a global leader in the mobile, marine, and Powersports audio industries specializing in designing and manufacturing power amplifiers, speakers, subwoofers, and accessories branded Hifonics, MB Quart, Crunch, and Autotek. Additionally, Maxxsonics USA is the premier OEM audio supplier of audio solutions/systems for Jeep Wrangler JL and Gladiator JT vehicles, Kawasaki off-road vehicles, and Polaris® off-road vehicles. For additional information, go to the corporate website at https://maxxsonics.com/.

POWER FROM THE GODS meets unlimited boundaries of adventure in the Kawasaki 2022 TERYX KRX® 1000 SPECIAL EDITION

Libertyville, Il. – ALL-NEW for 2022 TERYX KRX® 1000 SPECIAL EDITION chases down adventure with undistorted and untamed levels of POWER FROM THE GODS. Hifonics continues its growing partnership with Kawasaki vehicles in this explosive and vibrant audio package that brings out ultimate adventure-seeking adrenaline. Creating a concert sphere of immersion right in your 2022 TERYX KRX® 1000 SPECIAL EDITION, audio transcends with levels of detail and clarity in every beat.

Brian Sherman, Vice President of Product and Marketing, said, “Continuing this crucial partnership with Kawasaki has been such an important relationship and value to Hifonics. We love bringing high-quality sound that’s detailed and loud that makes every outdoor adventure worth embarking on. I know how critical it is to hear every small detail from my favorite songs and playlists through any condition and element that the outdoor adventure may bring.”

The 2022 TERYX KRX® 1000 SPECIAL EDITION comes complete with 6.5-inch door speakers, a 12-inch subwoofer, a high-grade Hifonics Bluetooth/AM/FM source unit, and a 600-watt, 5-channel amplifier. Giving the dash an interior centerpiece to the vehicle, the high-contrast color LED screen of the source unit is built into the center console. Apple Control enables compatible Apple devices controlled by the stereo through the integrated USB plug in the top dash compartment. A pair of 6.5-inch coaxial 2-way speakers are built into the doors as their composite midrange cones create deep and accurate mid-bass, all while being paired with 0.75- inch titanium dome tweeters for a crystal-clear high-frequency performance. The 12-inch subwoofer was specially designed for the 2022 TERYX KRX® 1000 SPECIAL EDITION and mounts directly behind the seats.

Alden Stiefel, President of Maxxsonics USA, said, “This continued partnership between Kawasaki and Hifonics has continued to grow as newer vehicles become announced. We are extremely proud of bringing POWER FROM THE GODS audio into the 2022 TERYX KRX® 1000 SPECIAL EDITION. Not only will audio expectation be met with superior performance, but also being protected against the elements provides a safe measure of durability and longevity.” When untamed adventure calls, bring undistorted levels of playback into every quest for adrenaline this fall season with the Hifonics audio package. From booming bass that creates immersive dimension to every song, from speakers that transcend quality with undistorted quality of listening into every genre of music – your music will come alive on every outdoor adventure. POWER FROM THE GODS meets the pursuit and demand for a louder listening experience in the ALL-NEW Kawasaki 2022 TERYX KRX® 1000 SPECIAL EDITION. See complete vehicle and audio details available on the Kawasaki website.

Hifonics is the audio brand bestowed directly from the gods above and is known for its bold-looking designs while producing powerful and high-quality sound. Founded by Helmut Stieglitz in 1982, Hifonics continues to bring mortals what they need – amplifiers, subwoofers, car speakers, soundbars, compression horns, marine speakers, and signal processors that are forged by the gods! Our slogan, POWER FROM THE GODS, is the superhuman standard to how Hifonics holds itself accountable for pushing the bar to the absolute limit. Consumers of these products can experience a wide range of audio solutions from delivering their needs from Powersports to marine machines. The Hifonics brand is owned by Maxxsonics USA, based near Chicago, IL. For additional information, go to the brand website at https://hifonics.com/about. 

Established in 2001, Maxxsonics USA is a global leader in the mobile, marine, and Powersports audio industries specializing in designing and manufacturing power amplifiers, speakers, subwoofers, and accessories branded Hifonics, MB Quart, Crunch, and Autotek. Additionally, Maxxsonics USA is the premier OEM audio supplier of audio solutions/systems for Jeep Wrangler JL and Gladiator JT vehicles, Kawasaki off-road vehicles, and Polaris® off-road vehicles. For additional information, go to the corporate website at https://maxxsonics.com/.

Optimized for Sound Quality, the 2-, 4-, 5-, and 7-Speaker Kits are Weather-Proof and Resistant to Extreme Environmental Conditions, Offering the Ideal Add-On Solutions for Dealers Improving Factory-Equipped Systems

OXNARD, Calif., Oct. 6, 2021 – SSV Works (www.ssvworks.com), the market leader in powersports and off-road audio systems, is proud to announce that it currently offers the industry’s only in-stock weatherproof Polaris RZR Pro XP full aftermarket audio solutions for both Ride Command and non-Ride Command equipped vehicles.

“With full kits available as well as front and rear-door 6.5-inch speaker pods and a 10-inch subwoofer sold individually specifically for Ride Command-equipped Polaris Pro XPs, SSV Works offers the ideal add-on solutions for dealers improving factory-equipped systems,” said Trevor Kaplan, SSV Works CEO.

SSV Works’ easy-to-install, plug-&-play weatherproof Polaris RZR Pro XP full aftermarket audio solutions for both Ride Command and non-Ride Command equipped vehicles include 2-, 4-, 5-, and 7-speaker kits.

For more information, please visit www.SSVWorks.com, call 818-991-1SSV (1778), or email This email address is being protected from spambots. You need JavaScript enabled to view it..

Based out of its 20,000-square-foot facility in Oxnard, CA, award-winning SSV Works®, was founded in 2006 and has since become a global leader in designing the market's best off-road, weatherproof audio systems for today's hottest and most popular UTVs. SSV Works is the original purpose-built audio manufacturer, offering every piece needed for a complete, plug-&-play install. With more than 40 years in audio design and manufacturing experience by team members who are also passionate off-road enthusiasts, SSV Works is the top choice among off-road consumers and professionals worldwide. SSV Works currently offers stereo systems for Polaris, Can-Am, Kawasaki, Yamaha, Honda, Arctic Cat, and Jeep vehicles. Take your ride to the next level and install an SSV Works system today!

STILLWATER, USA – KICKER® returns to co-sponsor the 2021 Car Audio Championships, held at the North Alabama State Fairgrounds in Muscle Shoals October 8-9, and then again at the Benton County Fairgrounds in Bentonville, Ark., October 23-24.
 
The SPL portion of the Championships will take place in Muscle Shoals, coinciding with some additional West-Coast locations. The Sound-Quality Finals will take place in Bentonville two weeks later. KICKER is a sponsor for both events.
 
“The Championships represent the elite of the competition world, both for SPL and sound quality,” said Kevin Campbell, KICKER’s Marketing Director. “KICKER believes in the importance of competition, which is why we’ve supported the sport for so many years. A passion for audio drives these competitors. That same passion pushes us and our products to evolve. It’s a kindred spirit.”
MECA, dB Drag Racing, IASCA and EMMA USA are all partners in producing the Car Audio Championships. Competitors have accrued points throughout the season to gain an invitation to the SQ and SPL championship events. With hundreds of vehicles participating in multiple locations and thousands of spectators, the event will be a destination for all things audio, as local audio retailers are promoting it around the areas.
 
The dB Drag Racing competitors will have the option to compete from Muscle Shoals, or at the Sacramento, Calif., site. Web-enabled competition will allow any competitor to go head-to-head in either location and still be part of one large event.
 
Open triple-point events will also be held at the same time as the invitation-only Championships, allowing local and national competitors have an opportunity to kick off the 2022 competition season with a high-point event.
 
Both Championships will run on Saturday and Sunday from 10 a.m.-6 p.m. For more information, fans can visit www.caraudiochampionship.com, www.dbdragracing.com, www.iasca.com, or www.mecacaraudio.com.
 
KICKER Performance Audio products, a division of Stillwater Designs and Audio, Inc.®, are available for the mobile and home audio aftermarket at authorized retailers worldwide, and also as Original Equipment for boat and automobile manufacturers. Consumers seeking more information on KICKER or Livin’ Loud® may call the Consumer Information Line at 1-800-256-5425 or visit the brand website at www.kicker.com. Consumers can follow KICKER socially at Facebook.com/kickeraudio, Twitter.com/kickeraudio, Instagram.com/kickeraudio, or Pinterest.com/kickeraudio, and use the hashtags #kickeraudio and #livinloud.
#
For more information:
Ron Burnett (This email address is being protected from spambots. You need JavaScript enabled to view it.)
Bill Braun (This email address is being protected from spambots. You need JavaScript enabled to view it.)
Roger Demaree (This email address is being protected from spambots. You need JavaScript enabled to view it.)
800 256-0808
P.O. Box 459
Stillwater, OK 74076
 
Holly Hill, Fla. – October 6, 2021 – Metra Electronics®, the leading manufacturer of aftermarket automotive solutions, is now shipping two new dashboard panel kits designed to upgrade older model SUVs and trucks with a larger Double-DIN radio. These new solutions give installers an easier way to fit a larger aftermarket radio into the dashboard without labor-intensive custom fabrication, bringing modern technology to older vehicles.
 
DP-5859 for Ford and Lincoln
Metra’s DP-5859 replacement dashboard panel is custom textured and includes multiple trim panels and brackets to cover different vehicle options and trim levels. It is designed to fit 1997 to 2004 Ford and Lincoln SUVs and trucks. Metra suggests that installers paint the factory vents black to match the new panel. An installation video is available at https://youtu.be/1PJpgXl86tE.
DP-5859 Specifications
  • Replacement dash panel for Double-DIN radio
  • Designed to fit:
○      Ford Expedition 1997-2002
○      Ford F-150 1997-2003
○      Ford F-150 Heritage 2004
○      Ford F-250 1998
○      Lincoln Blackwood 2002
○      Lincoln Navigator 1997-2002
 
DP-6551 for Dodge Ram
The DP-6551 replacement dashboard panel is custom textured and designed to fit select 1998 to 2002 Dodge Ram trucks. Is it not designed for 1998 models with a single knob headlamp switch or 12volt power in the upper right corner of the dashboard*. A product video is available at https://youtu.be/2Yq3fasSS98.
DP-6551 Specifications
  • Replacement dash panel for Double-DIN radio
  • Designed to fit*:
○      Dodge Ram 1500 1998-2001
○      Dodge Ram 2500 1998-2002
○      Dodge Ram 3500 1998-2002
These two new dashboard panel kits are in stock and available now.
*See MetraOnline.com for up-to-date, vehicle specific information and additional fitment details.
 
About Metra Electronics®
At Metra, 12volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for more than 75 years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine® and Daytona Lights®. Metra’s expertise in connectivity solutions is also applied to its division of premium AV and surveillance products from MetraAV™. For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.
# # #
October 5, 2021 - Ringwood, IL -- Every year, Race Sport Lighting partners with Knowledge Fest to exhibit at a booth and train dealers, installers and counter salespeople at shows around the country. This week at Indianapolis is no exception, as Race Sport Lighting will be conducting two dealer-focused trainings on Friday and Saturday in Room #109. The main goal of the trainings will be to discuss their new lighting technologies and solution-based products to make sales and installs easier on newer vehicles.
 
Race Sport Lighting will also be exhibiting in their 10’x30’ booth for dealers to visit and learn about their new lighting technologies. Staff will be available in the booth all weekend to answer any questions. The booth will feature a custom UTV loaded with their new L8 Series RGB a la carte system including a 40” light bar, (4) L8 auxiliary cubes and a rock light kit. Race Sport Lighting will also have on display their nationwide best-selling Terminator™ LED Kits, the fast-growing DRIVE Series V2 LED kits and their USPTO patented GEN4® LED system launching in November of 2021.
 
“This K-Fest booth is going to light up the hall! Dealers are going to have a ton of great training resources to learn about and see in person. We will have a team communicating in the booth all weekend. We are going to make a clear statement that when it comes to the lighting category, we are the leader. We are the preferred vendor for a reason with 15 years of pioneering the lighting category as we continue to release exclusive patented technologies.” ~Steve Jergensen, President of Race Sport Lighting
 
About Race Sport Lighting
Race Sport Lighting is the leading manufacturer of LED and HID lighting technology in North America, and serves the 12-Volt, Truck Accessory, Powersports, Motorcycle, Marine, and RV industries primarily. Founded in 2007, Race Sport Lighting is coming up on its 15th year leading the way as the Pioneer for the lighting category. They offer the highest quality lighting products to the industry and back it up with award winning customer service and tech support. For more information on pricing and becoming a dealer, please visit us online at https://www.racesportinc.com/customer/account/login/ or call us today at 847-327-0073.
MEA Announces New Member Benefit in partnership with MECP
 
North Andover, MA – October 6, 2021 – The Mobile Electronics Association (MEA) has announced a new member benefit for their valued retailer and manufacturer member partners. In partnership with MECP, MEA will provide two free MECP course and exam coupon codes to its members to provide value and promote ongoing education and certification in the industry.
 
As an MEA member, a retailer or manufacturer can request their coupon codes directly with MECP by emailing them This email address is being protected from spambots. You need JavaScript enabled to view it.. Upon verification of a current valid MEA Membership, MECP will provide two coupon codes: One for the MECP Product Technology Specialist and one for the MECP Apprentice Installation Technician. These coupons make the course and exam for each of these free.
 
“This is a terrific way to help provide additional value to our powerful MEA Member benefits package, and a clear indication that we want to promote our technicians and specialists in the industry stay on top of their game,” said MEA President Chris Cook. “We have always supported the program, and we have continuously supported education and training through our KnowledgeFest events, so this is a great fit.”
 
“Our completely revamped MECP certification program is much easier to access for users, and we can now execute new partnerships like this for the good of the industry,” said MECP President Kris Bulla. “MEA is an excellent partner through their support and promotion of the program, and this is a way we can give back a little bit to both the MEA organization and to the industry.”
 
To find out more about the courses and exams, please visit mecp.com. To request your coupon codes as a retailer or manufacturer MEA member, This email address is being protected from spambots. You need JavaScript enabled to view it.. To find out more about MEA membership and the other benefits it provides, visit mobile-electronics.com.
 
About the Mobile Electronics Association
Mobile Electronics Association (MEA) is a trade association comprised of installing dealers and product vendors dedicated to serving the needs of the mobile electronics specialist industry. MEA owns and produces KnowledgeFest, regional trade-only industry events that combine educational programming and vendor training with a trade show floor. MEA owns and publishes the monthly Mobile Electronics® magazine, which is the industry’s #1 resource, as well as other digital media, including websites and the industry’s e-newsletter Hotwire. MEA provides software and data-driven services to vendors and retailers.
 
Media Contact:
This email address is being protected from spambots. You need JavaScript enabled to view it.
978-645-6434

DANIA BEACH, FL (10.01.2021) – HKI USA, the US importer for SounDigital Amplifiers, Ground Zero Car Audio, Four Connect Wiring Products, and the new HKI Mini DSP, is proud to announce another member to its growing family. 

As 2021 starts to wind down, HKI is expanding upon its staff of Territory Managers, once again, with the addition of the new kid on the block, Daniel Mount. Dan will be taking the reins for Northern Illinois, Minnesota, Wisconsin, and the Dakotas allowing HKI to expand its presence in this territory, and focus on representing their extensive line of car audio and powersports products.

“We fell Dan is going to be an amazing addition to our team” says Jacob Brown, Director of Operations for HKI-USA. “Due to his knowledge and love for our products and his experience and reputation in the territory as both a rep and retail owner, we are excited to see him work with our team of managers and partnered rep firms to continue to build and support our network of retailers” Brown continued.

“I’m excited to grow the territory with HKI, and meet all the existing dealers in the territory,” explains Mount, “but, to be honest, I am excited to work for a great company, and even more excited to be working with an amazing group of people.”

For more information about our brand(s) and our growing family, visithki-usa.comor This email address is being protected from spambots. You need JavaScript enabled to view it..

Oklahoma City, Okla., September 30th, 2021 -- DD AUDIO®, a manufacturer of high-quality mobile audio products for the masses, is excited to reveal a new generation of REDLINE subwoofers in 8 inch, 10 inch, and 12 inch sizes, with Dual 2 Ohm and Dual 4 Ohm configurations available. Geared toward those looking for some extra oomph in the bass department without sacrificing too much space, the REDLINE SW Series is sure to provide any entry level or budget audio system with a solid serving of low frequency reinforcement while maintaining the functionality of a vehicle’s cargo area and the stability of the listener’s bank account.

As part of DD Audio’s Hi-Def Tuned product lineup, these subwoofers perform great in both sealed and small ported enclosures while operating at low to moderate power levels. These Hi-Def Tuned suspension systems are composed of EROM surrounds and progressive roll spiders supported by ventilated stamped steel frames powder coated in DD Red. Equipped with all of the standard DD Audio performance features needed to handle the rigors of extended daily usage, the REDLINE SW Series are driven by high temp 2 inch voice coils in combination with 55 oz ferrite motors furnished with ventilated back plates.

For installation efficiency and convenience, easily accessible push terminals have been chosen as the conduit to making these high performance low cost drivers deliver the bass one craves. They are also compatible with any appropriately powered DD Audio monoblock or multichannel amplifier.

For those wanting a plug-and-play solution for the REDLINE SW subwoofer, DD Audio is offering the RL-SE12 loaded enclosure. The REDLINE SE12 is a value-priced loaded enclosure designed to deliver deep, satisfying bass on as little as 100-300 watts continuous and 600 watts peak. It’s loaded with a 12 inch subwoofer designed specifically for the SE12’s compact sealed enclosure. The slant back design is perfect for hatchback and trunk applications.

The REDLINE SW Series subwoofers offer exceptional bass at an unbeatable value. Hi-Def Tuned REDLINE SW10 and SW12 are now shipping. SW08 shipping to be announced. Check out the new REDLINE SW Series subwoofers at ddaudio.com/subwoofers and check out the sealed enclosures at ddaudio.com/enclosures. And, stay tuned for more REDLINE models to come.

Sessions will include new amplifier functionality, DSP best practices and RTA tuning techniques

Seattle, Wash., September 30th, 2021 – AudioControl (audiocontrol.com) has announced that they will be exhibiting and hosting training seminars for attendees at Knowledgefest Indianapolis, being held at the Indiana Convention Center, October 8-10, 2021.

The AudioControl team will be hosting one training seminar per day, covering how to maximize system performance with AudioControl’s all-in-one amplifier solutions (Friday), how to make each system shine using DSP (Saturday), and the many benefits of utilizing the AudioControl DM-RTA—the ultimate test tool (Sunday).
"These educational tracks will help our dealer partners deliver the highest performing mobile audio solutions for their customers,” explained AudioControl’s National Trainer Matthew Palumbo. “We are excited to share information, show off some important new solutions-based products and spend quality time interacting in person with dealers from the region.”

KNOWLEDGEFEST INDIANAPOLIS TRAINING SCHEDULE (REGISTER HERE)

Friday, October 8th @ 2:45PM Room 110: AudioControl Amplifiers – The All-In-One Solution

Description: Learn about the recently expanded lineup of 12V power amplifiers from AudioControl and what makes them so unique and versatile. With the recently expanded LC integration series and D series DSP models plus all-weather options, come see why AudioControl is your go-to partner for great sounding, easy-to-install amplifiers with unique features and the industry's best warranty and customer service.

Saturday, October 9th @ 6:00PM Room 110: Demystifying the Black Box: Breaking Down DSP

Description: Join AudioControl’s National Trainer - Matthew Palumbo as he deconstructs and unravels the misconceptions of digital signal processors (DSP). Join to learn just how simple DSP can be, and how you could be using these powerful tools to produce better sounding systems with more predictable results. This is NOT just another DSP training course… this is truly a class you will not want to miss!

Sunday, October 10th @ 9:30AM Room 110: DM-RTA The Ultimate Audio Test Tool

Description: Learn how easily you can achieve fantastic results in systems using factory source units. Deliver outstanding system upgrades even when head units are on backorder. Using the DM-RTA to produce predictable results means better sounding systems, happier clients, and more return customers. Already have a DM-RTA but not sure when or how to use it? Don’t know why your shop needs a DM-RTA? Join us for this in-depth training from AudioControl and get answers!

VISIT AUDIOCONTROL AT THE 2021 KNOWLEDGEFEST INDIANAPOLIS, OCTOBER 8-10 BOOTH 313

AudioControl is a leading designer and manufacturer of innovative high-performance audio solutions for the residential, commercial and automotive markets since 1977. Based in Seattle, WA, AudioControl offers premium quality home theater and whole-house entertainment products, distributed audio amplifiers for commercial applications and a legacy of outstanding car audio processors, amplifiers and OEM interface solutions sold and installed worldwide by qualified professionals. For more information visit audiocontrol.comor contact AudioControl at +1 425-775-8461 or e-mail This email address is being protected from spambots. You need JavaScript enabled to view it..

September 30, 2021 -- The Sony Car Audio team is excited to announce the expansion of our Sony aftermarket car audio sales team.  I am very pleased to report that Anthony Tozzi, formerly of our ActionLink Tech Team, has accepted the role of Distribution accounts sales manager and will head up our independent specialty dealer efforts for North America reporting in directly to myself as Head of Sales. Over the last decade, our Sony 12V car audio business has completely reinvented itself in brand name relevance and market share gains along with increased revenues and profits for our valued dealers. The large portion of this Sony resurgence has come from the independent specialty dealer channel who are serviced through our ten (10) authorized US, Alaska, Hawaii and Canada distributors as well as Crutchfield.
 
Anthony first joined our ActionLink Tech Team back in September of 2011. He is a respected person within the 12V industry. He has an extensive 12V background and interest in car audio, installations and electronics. Furthermore, he also has extremely strong personal and social media working relationships with many of our key specialty dealer sales and installer personnel. For the past five (5) years, he has served as the ActionLink Tech Team Lead over five people and played a critical role with his direct account management involvements with our distributor’s management and sales teams. Anthony and his wife and two daughters reside in Raleigh, NC. Please join me in his official September welcome to the Sony family.

September 29, 2021 -- The Sony Car Audio team will be exhibiting and training at KnowledgeFest from October 8-10 at the Indiana Convention Center in Indianapolis.

The team will have their new 2021 Toyota CH-R Sony mobile ES demo car in booth #402, giving live demos. Products will be displayed in their new mobile ES display and retailers will have the ability to interact with team members to learn about mobile ES products and how Sony supports the independent specialist retailer.

“We’re excited about getting in front of our retailers at an event like this, as it gives us the ability to really show off the products and provide great education about our line and support,” said Kris Bulla, Sony National Product Trainer. “Our team is ready to get back to a normal pace of in-person activity and events.”

Sony will be hosting four trainings at the event:

  • Friday – 2:45PM-3:45PM – Sony mobile ES Training
  • Saturday – 4:45PM-5:45PM – Sony New Products and Retailer Support
  • Saturday – 6:00PM-7:00PM – Sony mobile ES Training
  • Sunday – 10:45PM-11:45PM – Sony mobile ES Training

For questions about training, events, or products, retailers can reach the Sony team via the Sony Tech Line at 855-SONY-12V.

Holly Hill, Fla. – September 29, 2021 – Metra Electronics® is heading to Indianapolis, Indiana, to host six training sessions at KnowledgeFest™ and showcase their latest aftermarket installation products. At the booth will also be a 2020 Jeep® Gladiator Sport S built by Vincent Murray of Team Nutz. The Kevlar® coated Jeep® is customized from the front to the back with Metra’s Heise LED RGB lights and accessories, RGB underglow kit, Metra PowerSports whip lights, and more.

Metra’s training sessions will outline new integration products, lighting and audio upgrades for Harley-Davidson®, aftermarket accessories for Jeep® Wrangler and Gladiator, and new products for upgrading vehicle safety systems. Installer Institute® will also host a session to show shops how to connect with trained, certified graduates through their online career portal and explain the future of mobile electronics education. As a Diamond Ultra sponsor, Metra is proud to support the industry by providing in-depth training sessions for installers. Training sessions include:

“Simplify your Install with Axxess DSPs” on Friday, October 8 at 1:30 PM

This training will cover the entire Axxess DSP product line, highlight new vehicle coverage, and showcase the newest app features. Metra will show installers how these solutions can increase sales in the showroom and decrease time in the bay. Attendees will learn how to use and set up Axxess DSPs through the app for complete tuning control and when to use the DSP “Lite” versus “X” solutions. This training will also explain how to use the different types of applications offered within the AXDSP line, including CAN-based systems, new A2B® systems, MOST25®, and MOST50® vehicle technology.

“New Accessories for Jeep® Wrangler/Gladiator from Metra” on Friday, October 8 at 2:45 PM

Metra has focused an entire product line on the growing market of Jeep® owners who want to customize their rides to be louder and reflect their own personal style. This session will help them learn about the new speaker adapter plates, backup camera options, complete integration solutions, and LED lighting solutions designed to fit Jeep® Wrangler JL and Gladiator models. Attendees will hear valuable tips for selling and installing these new products that will give them additional opportunities to sell a full range of upgrades to loyal Jeep® customers.

“New Lighting and Audio Upgrades for Harley-Davidson® Motorcycles” on Saturday, October 9 at 4:45 PM

How can shops cut down installation time on audio and lighting upgrades? Metra’s Saddle Tramp brand is here to help with even more new products launching this season. Attendees will be the first to learn about new Axxess DSPs that fit Harley-Davidson® with a built-in re-flashing feature and Saddle Tramp’s newest replacement inner fairing. Attendees will learn how to offer upgrades to make their customer’s motorcycles louder and more stylish, without the need for labor-intensive custom fabrication and wiring.

“Upgrading Vehicle Safety Systems with iBEAM” on Saturday, October 9 at 6:00 PM

As more consumers upgrade their vehicles, safety and convenience features should not be left out of the selling strategy. Attendees will learn about the aftermarket safety features they should be selling and how to install iBEAM’s newest products. This session will go over the hot-button selling points and features that consumers are asking for plus installation tips to give installers a better understanding of what is involved in an upgrade.

“The Future of Mobile Electronics Education with Installer Institute” on Sunday, October 10 at 9:30 AM

There are some things best learned with hands-on training. Mobile electronics education is one of them. Attendees of this session will learn how Installer Institute has adapted its curriculum to include courses designed to give students practical training for car audio installations plus additional skills for home theater integration, marine audio, upholstery, security, remote start installation, window tinting and more. For shops looking for trained, MECP and MESA certified installers, this session will show them how to connect with ii graduates through the online career portal and also explain what they can expect an ii graduate to have learned.

“Advanced Integration Made Easy with Axxess and Metra” on Sunday, October 10 at 10:45 AM

Attendees will learn about the newest solutions from Axxess and Metra that make vehicle integration easy, even with some of the notoriously complex vehicle systems. This training session gives in-depth installation information for Metra’s new AXPIO-JL1 integration kit for Jeep® Wrangler, Metra’s latest TurboTouch® dash kits, and new Axxess interfaces hitting the market.

Metra’s customers can register for the KnowledgeFest event at no cost using Metra’s VIP code, available by request from their sales representative. Once registered for the event, attendees will also need to register online at KnowledgeFest.org for each training session they will attend. Metra will be at booth #302 from October 8th-10th at the Indianapolis Convention Center in Indianapolis, Indiana. Additional information about the show, produced by the Mobile Electronics Association (MEA), is available at KnowledgeFest.org.

At Metra, 12-volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for more than 75+ years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine® and Daytona Lights®. Metra’s expertise in connectivity solutions is also applied to its division of premium AV and surveillance products from MetraAV™. For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.

Now Available for Pre-Order, These Patent Pending Tail Lights Protrude Out Significantly Less Than the Factory Tail Lights; This Low-Profile Design Avoids Damage While Trail Riding and Can be Visible From Any Rear Angle, Making it a Unique Solution for the Jeep Gladiator

METAIRIE, LA, Sept. 29, 2021 – Oracle Lighting (www.oraclelights.com), the market leader in creating high quality lighting products and innovative LED solutions for the automotive aftermarket, is proud to announce the launch of the new patent pending Flush Mount LED Tail Lights for Jeep Gladiator JT (p/n 5882-504). Featured during the 2021 SEMA Show, held in Las Vegas, Nev. from Nov. 2-5 at the Las Vegas Convention Center, booth #C20547, the new flush mount tail lights are now available for pre-order and are scheduled to ship in October. With an MSRP of $399.95, they are also available for Jeep Wrangler JL.

“Designed to fit flush with the truck bed of the Jeep Gladiator, our new JT Flush Tail Lights offer improved features and OEM factory styling,” explained Justin Hartenstein, Oracle Lighting director of development. “This innovative design has a sleek tail light for Jeep Gladiators that wraps tightly around the truck.”

Protruding out significantly less than the factory tail lights, this low-profile design avoids damage while trail riding. Because of the nearly flush wrap-around design, the lighting can be visible from any rear angle, making it a unique solution for the Jeep Gladiator.

“These lights provide improved LED lighting features including high-powered reverse lights and signature perimeter lighting,” Hartenstein continued. “In addition to standard features, the plug-and-play design features an enhanced reverse function and caters to the Jeep’s optional cross-traffic sensor. The reverse light features 12 high-powered LEDs for optimal rear illumination. The cross-traffic sensor can be swapped directly over from the factory assembly and easily installs into the Oracle Lighting tail lights for Jeep Gladiator.”

Gain sleek styling that compliments the original body lines and tons of innovative features. With the superior quality and durability that Oracle Lighting is known for, these tail lights are the perfect upgrade for your Jeep Gladiator.

Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today's world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

For more information on Oracle Lighting and its full product line, please visit www.oraclelights.com, call (800) 407-5776, or email This email address is being protected from spambots. You need JavaScript enabled to view it.

Having celebrated its 20-year anniversary in 2019, Metairie, Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today's world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

Located just outside New Orleans, Oracle Lighting has received accolades from numerous organizations for our business practices, including being listed on the Inc500 list of the Fastest Growing Businesses in the USA for the past eight years consecutively, winning the 2012 Bronze Stevie Award for Consumer Products Company of the Year, and most recently being named The Small Business Administration's Exporter of the Year and a Small Business Champion by the U.S. Senate Small Business and Entrepreneurship Committee. In 2012, Oracle was named the Jefferson Parish Small Business of the Year by JEDCO. New Orleans CityBusiness Magazine also named ORACLE Lighting a Top Private Company in the Greater New Orleans Area in 2012, 2013, 2014, 2015, 2016 and 2017.

Holly Hill, Fla. – September 24, 2021 – Metra Electronics® is now shipping a new dual battery kit and battery busbar kit from its Metra PowerSports® product line. These kits help installers adding a second battery on a UTV to manage the power distribution of additional equipment, lighting, or audio accessories, without draining the primary starting battery. These two new products complement Metra’s popular AGM powersports batteries from its Shuriken® brand.

The MPS-DUALBTKIT is a dual battery kit compatible with multiple types of off-road vehicles, used to add a second battery to a UTV or ATV. Its 80-amp smart battery isolator will automatically charge the battery to protect it from being drained. It includes a dual battery voltage meter, LED indicator, and Carling®-style knockout for the dashboard. To complete the installation, 2 feet of red and black 6 AWG power wire with 5/16-inch ring terminals are included, along with zip-ties, accessory wires, and mounting hardware. The powersports AGM battery is sold separately but also available through Metra’s Shuriken line.

MPS-DUALBTKIT Product Specifications:

  • Complete kit for installing a second powersports battery
  • Compatible with multiple types of off-road vehicles
  • Smart battery isolator charges automatically to protect the battery
  • Includes:

○      80-amp smart battery isolator

○      Dual battery voltage meter, LED indicator, Carling®-style knockout

○      24" red and black 6 AWG power wire with 5/16" ring terminals

○      Universal battery strap

○      Zip-ties, accessory wires, and mounting hardware

For power distribution, the MPS-BUSBARKIT is a 4-post mountable battery busbar kit designed for UTVs or ATVs. Power and ground wiring are included with protective sleeving, specialized zip-ties, terminal covers, a 200-amp 6 AWG inline circuit breaker, and 9 feet of red and black 6 AWG oxygen-free tinned copper wire. This system is used to distribute power to aftermarket equipment, lighting, or audio accessories from the battery, and is designed for the demands of harsh environments.

MPS-BUSBARKIT Product Specifications:

  • Power distribution busbar for UTVs or ATVs
  • 4-stud mountable busbar
  • Oxygen-free tinned copper power wire
  • Includes:

○      200-amp 6 AWG inline circuit breaker

○      9’ red and black 6 AWG UL1426 power and ground wiring

○      Protective wire sleeving, positive terminal cover, and specialized zip-ties

Visit MetraPowerSports.com and watch the product video overview at https://youtu.be/noHuc39eNCo to learn more.

At Metra, 12volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for more than 75 years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine® and Daytona Lights®. Metra’s expertise in connectivity solutions is also applied to its division of premium AV and surveillance products from MetraAV™. For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.

Now Available, These High-Output Replacement Auxiliary LED Reverse Lights Seamlessly Integrate Into the Bumper Reflector Area to Provide More Than 1,500 Additional Lumens

METAIRIE, LA, Sept. 22, 2021 – Oracle Lighting (www.oraclelights.com), the market leader in high-quality and innovative LED solutions for the automotive/12Volt, power sports, motorcycle, and marine markets, is proud to announce it will feature its new Rear Bumper LED Reverse Lights for Jeep Gladiator JT (p/n 5878-504) during the 2021 SEMA Show, held in Las Vegas, Nev. from Nov. 2-5 at the Las Vegas Convention Center, booth #C20547. Now shipping, these new reverse lights have an MSRP of $149.95 and are also available for Jeep Wrangler JL.

Unsatisfied with the visibility of your Jeep Gladiator reverse lighting when backing up at night? Then replace the factory bumper reflectors with high-output replacement auxiliary LED reverse lights from Oracle Lighting. This reverse light design seamlessly integrates into the bumper reflector area to provide more than 1,500 additional lumens when backing up in a Jeep Gladiator.

“We noticed a consensus of Gladiator owners who had the same problem…complaints of low visibility when backing up at night,” said Justin Hartenstein, Oracle Lighting director of development. “Many tried to supplement with auxiliary lights and light bars which just did not fit, had limited ground clearance, and just looked out-of-place. We immediately saw an opportunity to use our expertise to provide a functional integrated solution.”

Designed for function and durability, these lights feature an aluminum housing with PMMA lens while also maintaining the rear reflector function with a scaled-down version integrated into the housing.

These compact lights pack a big punch with a total of 30 high-powered LEDs to add additional lighting to improve your Jeep Gladiator reverse visibility. They come ready to install out of the box, ensuring that you will have rear visibility in your Jeep Gladiator when it matters. Installation uses factory mounting hardware, and these lights tie into the rear light wiring with the included T-taps or with the optional Plug-and-Play adapter (p/n 5881-504) for even easier installation.

Additional features and specifications include:

  • Connects to existing reverse light power source without error code
  • Integrated rear reflector for OE appearance and function
  • Total of 30 high-powered LEDs with 3,000 raw Lumen output
  • Aluminum housing with black powder coat finish
  • Optic-focused beam pattern for an extended field of view

Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today's world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

For more information on Oracle Lighting and its full product line, please visit www.oraclelights.com, call (800) 407-5776, or email This email address is being protected from spambots. You need JavaScript enabled to view it..

Having celebrated its 20-year anniversary in 2019, Metairie, Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today's world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

Located just outside New Orleans, Oracle Lighting has received accolades from numerous organizations for our business practices, including being listed on the Inc500 list of the Fastest Growing Businesses in the USA for the past eight years consecutively, winning the 2012 Bronze Stevie Award for Consumer Products Company of the Year, and most recently being named The Small Business Administration's Exporter of the Year and a Small Business Champion by the U.S. Senate Small Business and Entrepreneurship Committee. In 2012, Oracle was named the Jefferson Parish Small Business of the Year by JEDCO. New Orleans CityBusiness Magazine also named ORACLE Lighting a Top Private Company in the Greater New Orleans Area in 2012, 2013, 2014, 2015, 2016 and 2017.

Copyright - Mobile Electronics Association 2020

Top Desktop version