Swedesboro N.J. -- In Car Experts Inc. has created a Strategic Marketing Alliance with Pro.Fit International. Continuing its goal of providing valuable retailer services and products In Car Experts (ICE) has partnered with Pro.Fit International to offer its members the best product and information available in the specialty mounting bracket market.ICE/Pro.Fit International Strategic Alliance In Car Experts has created a Marketing Alliance with Pro.Fit International. While continuing to build and provide ICE Members and vendors the opportunity to engage in successful relationships In Car Experts has added Pro.Fit International to its growing list of ICE Preferred Vendors. Retailers today must constantly be able to professionally install add-on devices to consumer's audio systems. ICE has engaged in a relationship with Pro.Fit International to offer assistance in this area. ICE Director of Vendor Relations David Schwartz comments Pro.Fit offers the consumer products that allow them to use devices like iPod in their car. The Pro.Fit mounting products are considered best of class in the category. A number of ICE Accessory Committee Members have tested the product and found Pro.Fit to be exceptional in every way. The ICE / Pro.Fit market alliance will provide ICE members with special services and offers. Schwartz added Pro.Fit clearly saw that the ICE Retailer represented expertise in the install bay and that expertise translated into consumers getting quality product by the best installers in the country. Accordingly ICE and Pro.Fit have put together special packages for Members to engage in the product line. Scott A. Knight President of Pro.Fit International said We are very pleased to be partnering with ICE and its members. We are excited to offer innovative mounting solutions to some of the best retailers in the Mobile Electronics Industry. The renewed focus on the end-user by ICE members is refreshing and sets them apart from other retail outlets. The growing ICE member list is impressive and we are proud to be a Preferred Vendor.