Auburn Hills, Mich. (Nov. 29, 2022) – Alps Alpine North America, Inc. (“Alpine”) resumes Alpine Experience Events, partnering with Alpine Authorized Dealers nationwide to provide a one-of-a-kind Alpine brand experience.

Audio Made Personal

Initially launched in 2019 as pop-up-style events hosted at Alpine Authorized Dealer stores across the country, Alpine Experience Events were created to provide a personalized Alpine product and brand experience for the customer, while at the same time, increasing exposure and business of the hosting store.

At this one-of-a-kind event, customers could receive a free, one-on-one product demonstration in a dedicated Alpine demo vehicle from a knowledgeable Alpine staff member as well as benefit from free giveaways and special event promotions offered by the hosting store.

After a hiatus due to the limited in-person opportunities during the pandemic, Alpine is excited to resume Experience Events this fall at participating Alpine Authorized Dealers with bolstered marketing support.

Dedicated Event Support

Alpine Experience Events operate on a perfect partnership between Alpine and the participating dealer. By partnering with Alpine to host an Experience Event, the hosting store would receive dedicated marketing and advertising, powerful event materials, including an Alpine demo vehicle, and on-site guidance and support from Alpine staff. In return, the dealer would commit to meeting pre-established requirements and qualifications as well as coordinate with Alpine to promote and conduct the event.

The convenience of these events being hosted on-site at a car audio store allows the customer the opportunity to both experience and purchase Alpine products during the event. This also allows the hosting store to capture new car audio customers and ultimately place their stores at the forefront of the purchase decision. This grassroots approach proved to be successful during its launch in 2019, with most dealers reporting an increase in sales as a result of the event.  

Alpine aims to kick off the 2023 Experience Event program in the fall of 2022 in the California, Texas, and Florida regions with a goal of a nationwide rollout by Spring 2023. All Authorized Alpine Dealers interested in hosting an Alpine Experience Event are encouraged to contact their Alpine Representative directly for more information.

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

CONTACTS:

Alps Alpine North America Media Contact  

Allison Saunders   

This email address is being protected from spambots. You need JavaScript enabled to view it.

(586) 719-8966

Auburn Hills, Mich. (Mar. 4, 2024) – Alps Alpine North America, Inc. (“Alpine”) today announced that they will return to the 2024 New Jersey Jeep® Invasion as the Official Audio Sponsor.

“Alpine is excited to return to New Jersey Jeep® Invasion as the Official Audio Sponsor,” said Gregg Thomas, Director of National Sales for the Alpine Brand Division at Alps Alpine North America, Inc. “Our reputation in the Jeep® community speaks for itself as we continue to be the number one audio brand that offers premium dash and sound solutions designed specifically for the Jeep® Wrangler and Jeep® Gladiator customer.”

Alpine will have a booth during the vendor show from Friday, July 12 to Sunday, July 14 where they will offer special, event-only pricing on all products. As part of their continued investment, Alpine will increase their booth presence by 2000 square feet to showcase more exciting solutions designed uniquely for the Jeep® driver.

In addition to the vendor booth, Alpine will also have an installation bay, powered by Tampa-based Alpine Authorized Retailer Soundwaves, so customers can drive home with their Alpine purchase installed. The installation space will be located directly next to the Alpine booth space in Install Alley.

Two Alpine 2018 Jeep® Wrangler demo vehicles will be on-site, featuring the i509-WRA-JL, a 9-inch Weather-Resistant Digital Media Receiver with Hi-Res Audio Playback. The unit was intentionally designed with the Jeep® driver in mind to visually emulate the design identity of the Jeep® interior and retain the features Jeep® drivers use the most. Other features, like wireless and wired Apple CarPlay® and Android Auto™, Hi-Resolution Playback (96kHz/ 24Bit), and one of the industry-first SiriusXM-Ready® head units enhanced with 360L and Hi-Res music streaming with TIDAL, make this the ultimate upgrade for the Jeep® driver.

A premium Dash Camera DVR-C320R with built-in drive assist and impact recording will also be installed to showcase the head unit pairing capabilities of the i509-WRA-JL. An Alpine PSS-24WRA sound system, with front 6.5” component speakers, 6.5” rear custom soundbar replacement speakers, 8” compact powered subwoofer, and 4-channel amplifier will be featured for in-vehicle sound upgrade demonstrations as well as an Alpine Weather-Resistant PSS-SX01 Sound System mounted to the roll bars to demonstrate exterior sound upgrade opportunities. 

Alpine’s 2015 Jeep® Wrangler will also be on-site with similar Jeep®-specific solutions designed for older Jeep® Wranglers, including the i509-WRA-JK, DVR-C320R, PSS-22WRA Weather-Resistant Sound System, PSS-SX01, and HCE-TCAM1-WRA Spare Tire Rear-View Camera and Light System.

All event visitors are encouraged to visit the Alpine booth and take advantage of the special, event-only deals and on-site installation services during the event.

Jeep® is a registered trademark of Stellantis NV

Auburn Hills, Mich. (May. 31, 2024) – Alps Alpine North America, Inc. (“Alpine”) will attend the 2024 Electrify Expo event at the Long Beach Convention Center in Long Beach, California from Friday, May 31 to Sunday, June 2.

Alpine will have a 20’ x 20’ booth in the Electrify Show-Off & Aftermarket Pavilion with a 2021 Tesla Model 3 demonstrating the precision sound performance of the industry’s first complete sound system upgrade designed to fit the Tesla Model 3 and Model Y.

Each system includes an 11-speaker (or 13, for factory premium audio systems) upgrade designed to easily replace the front, rear, and center dash Tesla factory speakers with Hi-Resolution certified speakers from Alpine’s “Blue Series” speaker line. The package also includes a powerful 10” subwoofer and 12-Channel Premium Digital Sound Processor and ultra-efficient EV-optimized Amplifier that’s tuned for the unique cabin environment for the Tesla.

Members from Alpine’s sales and marketing staff will be available during the event to answer product questions and provide vehicle demonstrations. Long Beach-based Alpine Authorized Retailer, PCH Custom Audio, will also be on-site with Tesla systems available for purchase at special, event-only deals.

Electrify Expo is the #1 Electric Vehicle Festival in North America with a 1 million square foot outdoor festival that attracts over 30,000 attendees and pioneering brands in the electric mobility space.

Detroit, Mich. -- November 25, 2019 – Alpine Electronics of America, Inc. will attend the 2019 Jeepers Holiday Bazaar at the Showboat Hotel in Atlantic City, New Jersey from Saturday, December 7 – Sunday, December 8. This new, Holiday-themed Jeep® event will feature a large selection of vendors, kid-friendly activities, and a Holiday-themed Jeep® decorating contest that’s sure to get attendees in the Holiday spirit.

Alpine is excited to sponsor the 2019 “Photos with Santa” station. Event attendees can receive a free kid’s photo with Santa, located next to Alpine’s Booth in the Showboat Hotel event floor. Stop by Alpine’s Booth afterward for free giveaways.

The booth will also be stocked with the latest vehicle-specific Audio and Video technology, as well as premium sound system upgrades with easy Plug-and-Play installations built to directly fit select Jeep® models.

Making its first Jeep® event debut is Alpine’s solution for the new 2018 – Up Jeep® Wrangler and 2019 – Up Jeep® Gladiator: The 9-inch Weather-Resistant X409-WRA-JL Navigation System with Off-Road Mode. This solution, built for easy, Plug-and-Play installation, will enhance the lifestyle of any Jeep® driver, from the adventurous Off-Roader to the day-to-day commuter.

The new 9-inch Weather-Resistant X409-WRA-JK Navigation System with Off-Road Mode for the 2011 – 2018 Jeep® Wrangler will also be on display, where visitors can witness faster screen performance and a new interface that’s designed to deliver an entertaining in-vehicle experience in any driving condition.

All Alpine booth products will be showcased in a store-front display that allows visitors to demo products with an on-site Alpine staff member and find the perfect solution for their Jeep®. All products are available for purchase with special, event-only pricing available throughout the duration of the event – perfect for fulfilling a Holiday wish list.

Alpine’s Jeep® Wrangler will be on-site, loaded with the new X409-WRA-JL, a PSS-22WRA Weather-Resistant Sound System Upgrade, an HCE-TCAM1-WRA Spare Tire Mount Rear-View Camera, and an HCE-C2600FD4 Front View Camera.

Tickets to the 2019 Holiday Jeep® Bazaar are $8 per day if purchased in advance, with a $15 charge at the door. Kids 12 and under are free. Learn more about the event and Alpine’s involvement by visiting Alpine’s Facebook Event Page.

Jeep® is a registered trademark of FCA US LLC.

[Detroit, August 15, 2019] – Alpine Electronics of America, Inc. will attend the 2019 Ocean City Jeep® Week at the OC Convention Center in Ocean City, Maryland from Thursday, August 22 – Sunday, August 25. Over 10,000 people and 1,800 Jeep® vehicles are anticipated at this year’s free, Jeep®-only event, spread out between Beach Crawls, a Beach Sand Course, and vendor show at the convention center.

Fresh off its debut at the 2019 Toledo Jeep® Fest, Alpine will bring the new Event Truck and Trailer so visitors can chat with Alpine event staff and experience the latest in-vehicle technology, all from the comfort of an air-conditioned lounge area located in the trailer. Both the truck and trailer will be staged near the Alpine booth space, located in the parking lot of the convention center.

Alpine’s booth will be stocked with the latest vehicle-specific Audio and Video technology, as well as premium sound system upgrades with easy plug-and-play installations built to directly fit Jeep® Wrangler models. All products are available for purchase during the event with special, event-only pricing and free giveaways.

Thanks to Alpine’s event partner Proline, an installation crew will be on-site so visitors can drive home with their Alpine purchase installed. The installation space will be located directly next to the Alpine booth space near the front entrance of the convention center parking lot.

Demo vehicles will also be on-site, like Alpine’s 2015 Jeep® Wrangler, loaded with a 9-inch X209-WRA-OR Weather Resistant Navigation System with Off-Road Driving Mode, a PSS-22-WRA Weather-Resistant Sound System Upgrade, an HCE-TCAM1-WRA Spare Tire Mount Rear-View Camera, and an HCE-C2600FD4 Front View Camera.

You can also see Alpine’s Jeep® during the Beach Crawl on Thursday, August 22, where over 1,200 Jeep® drivers meet over the course of four days to cruise the Ocean City Beach in front of over 200,000 visitors. The Alpine Jeep® will also be staged at the Fish Tails Kickoff Party Thursday night from 6:00 p.m. – 10:00 p.m.

Visit Alpine’s booth and enter for a chance to win an Alpine I.C.E. Cooler. The winner will be randomly chosen from the entries and notified via email following the event.

Alpine will also provide a 7-inch i207-WRA Mech-Less System with Apple CarPlay™ and Android Auto™ for the Ocean City Jeep® Week raffle.

Jeep® is a registered trademark of FCA US LLC.

Detroit, July 22, 2019 – Alpine Electronics of America, Inc. will attend the 2019 Toledo Jeep® Fest in downtown Toledo, OH from August 9 – August 11. This will be Alpine’s first year attending the free, Jeep® -only event, located just a few short hours away from Alpine’s new headquarters in Auburn Hills, MI. Over 3,000 attendees are anticipated at this year’s event.

Toledo Jeep® Fest will be the first event with the new Alpine Event Trailer, a 42’ x 8.5’ x 8’ 2019 inTech aluminum trailer designed to elevate the consumer event experience. Visitors can chat with Alpine event staff and experience the latest in-vehicle technology, all from the comfort of an air-conditioned lounge area located in the trailer.

The trailer is pulled by a 2018 Dodge Ram® 3500 SLT Crew Cab loaded with an Alpine Halo9, with 9-inch floating display and smartphone integration Apple CarPlay™ and Android Auto™. Both the truck and trailer will be staged near the Alpine booth space, located at Vendor Midway on St. Clair St. from August 10 – August 11 during the All-Jeep® Festival & Park-n-Shine Show.

Alpine’s 80’ x 40’ booth space, located on Adams St. and St. Clair St., will be stocked with the latest vehicle-specific Audio and Video technology, as well as premium sound system upgrades with easy plug-and-play installation built to directly fit Jeep® Wrangler models. All products are available for purchase during the event with special, event-only pricing and free giveaways.

Thanks to Alpine’s event partner Car Stereo One, an installation crew will be on-site, so visitors can drive home with their Alpine purchase installed. The 80’ x 40’ installation space will be located on Jackson St. and Superior St.

Demo vehicles will also be on-site, like Alpine’s 2018 Jeep® Wrangler JKU, “Hellbender,” loaded with the 9-inch X209-WRA-OR Weather Resistant Navigation System with Off-Road Driving Mode and a PSS-22-WRA Weather-Resistant Sound System Upgrade. Hellbender also has a custom-built motorized sled that pulls out from the rear of the vehicle to reveal two custom black Alpine I.C.E. Coolers – perfect for tailgating.

Visitors can see Hellbender at the Alpine-sponsored Parade Staging Zone at the Toledo Zoo and again during the Toledo Zoo Parade on August 10, with a special guest appearance by Toledo Mud Hen mascot, Muddy the Mud Hen. Muddy will ride inside of Hellbender during the parade, shooting Alpine T-shirts out of the customized attached T-shirt cannon. The parade starts at 11:00 a.m. on Summit St. and Monroe St. and ends at Summit St. and Jackson St. Hellbender will be staged at the Alpine booth for the remainder of the event.

Visit Alpine’s booth and enter for a chance to win an Alpine I.C.E. Cooler. The winner will be randomly chosen from the entries and notified via email following the event.

Jeep® is a registered trademark of FCA US LLC.

Auburn Hills, Mich. (Apr 25, 2023) – Alps Alpine North America, Inc. (“Alpine”), will attend the 2023 Jeep Beach Vendor Show at the Daytona International Speedway in booth 402 from Friday, April 28 to Saturday, April 29 where they will have vehicle-specific products designed uniquely for the Jeep® driver.

Two Alpine 2018 Jeep® Wrangler demo vehicles will be on-site, featuring the i509-WRA-JL, a 9-inch Weather-Resistant Digital Media Receiver with Hi-Res Audio Playback. The unit was intentionally designed with the Jeep® driver in mind to visually emulate the design identity of the Jeep® interior and retain the features Jeep® drivers use the most. Other features, like wireless and wired Apple CarPlay® and Android Auto™, Hi-Resolution Playback (96kHz/ 24Bit), and one of the industry-first SiriusXM-Ready® head units enhanced with 360L and Hi-Res music streaming with TIDAL, make this the ultimate upgrade for the Jeep® driver.

A premium Dash Camera DVR-C320R with built-in drive assist and impact recording will also be installed to showcase the head unit pairing capabilities of the i509-WRA-JL. An Alpine PSS-24WRA sound system, with front 6.5” component speakers, 6.5” rear custom soundbar replacement speakers, 8” compact powered subwoofer, and 4-channel amplifier will be featured for in-vehicle sound upgrade demonstrations as well as an Alpine Weather-Resistant PSS-SX01 Sound System mounted to the roll bars to demonstrate exterior sound upgrade opportunities. 

Alpine’s 2015 Jeep® Wrangler will also be on-site with similar Jeep® specific solutions designed for older Jeep® Wranglers, including the i509-WRA-JK, DVR-C320R, PSS-22WRA Weather-Resistant Sound System, PSS-SX01, and HCE-TCAM1-WRA Spare Tire Rear-View Camera and Light System.

Two Alpine-customized Jeeps will also be onsite to demonstrate the music-loving active weekender lifestyle of the Jeep® driver. “Hellbender,” Alpine’s 2017 Jeep® Wrangler, features a tee shirt cannon and custom-built motorized sled that pulls out from the rear of the vehicle to reveal two custom black Alpine I.C.E. Coolers.

An airconditioned Alpine Event Trailer will be parked on-site at the booth for visitors who want to chat with Alpine event staff and experience the latest vehicle-specific technology.

All Alpine products are available for purchase during the event with special, event-only pricing and free giveaways. Alpine staff and Alpine Authorized Retailer Soudwaves will be on-site to give vehicle demonstrations, answer product questions, and offer on-site installation so customers can drive home with their Alpine purchase installed in their Jeep®

Jeep® is a registered trademark of Stellantis NV

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

CONTACTS:

Alps Alpine North America Media Contact  
Allison Saunders   
This email address is being protected from spambots. You need JavaScript enabled to view it.
This email address is being protected from spambots. You need JavaScript enabled to view it." target="_blank" rel="noopener noreferrer" id="LPlnk126653" data-auth="NotApplicable" data-safelink="true" data-linkindex="0">This email address is being protected from spambots. You need JavaScript enabled to view it." target="_blank" rel="noopener noreferrer" data-auth="NotApplicable" data-safelink="true" data-linkindex="0">(586) 719-8966

TWICE -- Alpine plans to launch the industry’s first 10-inch in-dash A/V-navigation system.

The product, which won a 2016 CES Innovation Award, will be part of Alpine’s Restyle series of car-navigation systems, which are bundled with dash kits for specific SUVs and full-size trucks to retain a factory look. The systems also come with iDatalink Maestro OEM-integration module, which plugs into a vehicle’s databus to retain factory features when the factory radio is removed.

Up until now, the maximum screen size in the Restyle series has been 9 inches.

A product description on the Consumer Technology Association’s website says Alpine’sX110-SLV 10-inch Restyle Dash System is designed for 2014-up Chevy Silverados, comes with a dash kit that replaces OEM audio controls, and connects to an optional add-on module. The module enables the head unit to control vehicle accessories.

Read the rest here: http://www.twice.com/news/navigation/alpine-s-restyle-x110-slv-dash-av-navigation-system-will-be-industry-s-first-10-inch-display/59399

Auburn Hills, Mich. (Apr. 2, 2024) – Alps Alpine North America, Inc. (“Alpine”) will attend the 2024 Jeep Beach Vendor Show at the Daytona International Speedway from Friday, April 26 to Saturday, April 27 where they will offer special, event-only pricing on all products.

In addition to the vendor booth, Alpine will also have an installation bay, powered by Tampa-based Alpine Authorized Retailer Soundwaves, so customers can drive home with their Alpine purchase installed.

Two Alpine 2018 Jeep® Wrangler demo vehicles will be on-site, featuring the i509-WRA-JL, a 9-inch Weather-Resistant Digital Media Receiver with Hi-Res Audio Playback. The unit was intentionally designed with the Jeep® driver in mind to visually emulate the design identity of the Jeep® interior and retain the features Jeep® drivers use the most. Other features, like wireless and wired Apple CarPlay® and Android Auto™, Hi-Resolution Playback (96kHz/ 24Bit), and one of the industry-first SiriusXM-Ready® head units enhanced with 360L and Hi-Res music streaming with TIDAL, make this the ultimate upgrade for the Jeep® driver.

A premium Dash Camera DVR-C320R with built-in drive assist and impact recording will also be installed to showcase the head unit pairing capabilities of the i509-WRA-JL. An Alpine PSS-24WRA sound system, with front 6.5” component speakers, 6.5” rear custom soundbar replacement speakers, 8” compact powered subwoofer, and 4-channel amplifier will be featured for in-vehicle sound upgrade demonstrations as well as an Alpine Weather-Resistant PSS-SX01 Sound System mounted to the roll bars to demonstrate exterior sound upgrade opportunities. 

Alpine’s 2015 Jeep® Wrangler will also be on-site with similar Jeep®-specific solutions designed for older Jeep® Wranglers, including the i509-WRA-JK, DVR-C320R, PSS-22WRA Weather-Resistant Sound System, PSS-SX01, and HCE-TCAM1-WRA Spare Tire Rear-View Camera and Light System.

All event visitors are encouraged to visit the Alpine booth and take advantage of the special, event-only deals and on-site installation services during the event.

Jeep® is a registered trademark of Stellantis NV

Alps Alpine Co., Ltd. (“Alpine”) is an automotive electronics manufacturer that provides consumers and leading auto makers with audio, video, navigation, and driver assistance products. The company specializes in system integration solutions with innovative vehicle entertainment and information technologies. Alpine’s R&D and manufacturing facilities in Japan, China, Europe, and North America ensure that all products address the real-world requirements of drivers in each market. The company is committed to developing safe, comfortable, and eco-friendly automotive electronics products. For information about Alpine’s aftermarket products, visit www.alpine-usa.com or follow AlpineUSA on social media channels like Facebook, Instagram, X, TikTok, and Roblox.

Alps Alpine North America Media Contact 

Allison Saunders  

This email address is being protected from spambots. You need JavaScript enabled to view it.

(586) 719-8966

AUBURN HILLS, Mich. (May. 9, 2022) – Alps Alpine North America, Inc. (“Alpine”), will attend the upcoming Mobile Electronics Association (MEA) KnowledgeFest hosted in the Orange County Convention Center in Orlando, Florida in booth #401 from Friday, June 10 to Sunday, June 12 where they will unveil the highly-anticipated Alpine Status system.

Trickledown Technology

Using the same engineering and design concepts drawn from the Ultra High-Resolution AlpineF#1Status, Alpine Status is a High-Resolution system that achieves 192kHz/24Bit playback for studio-level recording at a more accessible price point.

To demonstrate the live-like performance of Alpine Status, Alpine’s Toyota Tundra will be featured in the booth with the new Alpine Status Head Unit, DSP Amplifier, 3-Way Speaker System, and 2-Way Speaker System. The vehicle will also feature the new Alpine Halo11, an 11-inch Floating Touchscreen Display with high-resolution audio and display with wireless Apple CarPlay© and Android Auto™. Guided demos will be available for all booth visitors.

More information about Alpine Status will be revealed during the show. Alpine Status will be available at U.S. Alpine Authorized retailers and at Preferred Online Stores in fall 2022.

Also featured in the booth will be Alpine’s Tesla Model S with the complete AlpineF#1Status system so visitors can experience the first premium car audio system that can achieve 384kHz/32bit High-Resolution Audio Playback, the highest recording spec possible in a car audio system.

Alpine will have select products on display from the 2022 product line, including the new Alpine Halo Dash Solutions and Accessories, Preloaded Alpine Halo R-Series Truck Subwoofer Enclosures, and Preloaded S-Series and R-Series Shallow Subwoofer Enclosures. Alpine will also have a display dedicated to showcasing the Alpine Status components.

Alpine will host 3 training sessions during KnowledgeFest that will focus on the 2022 Product Line:

Friday, June 10 from 3 p.m. – 4 p.m. in W202 

Alpine 2022 Product Line Introduction and Training

Saturday, June 11 from 4:15 p.m. – 5:15 p.m. in W202 

Alpine 2022 Product Line Introduction and Training

Sunday, June 12 from 9:30 a.m. – 10:30 a.m. in W202 

Alpine 2022 Head Unit Breakout Session

All KnowledgeFest attendees are welcome to visit the Alpine booth, join the training sessions, and meet with Alpine staff from the sales, marketing, and product planning teams. Attendees are encouraged to visit www.knowledgefest.org and use the “Education Workshops & Vendor Training” link to register for the Alpine training sessions. 

Tesla© is a copyright of Tesla, Inc.

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring. 

AUBURN HILLS, Mich. (Apr. 13, 2020) – As a commitment to serving the industry, Alpine Electronics of America, Inc. has continued to invest in the aftermarket sales division by creating a new position that supports 12-volt sales and activities.

This morning Alpine welcomed new hire Ed Moriarty as Assistant Vice President of the Brand Business Unit at the Headquarters location in Auburn Hills, MI. Moriarty has an extensive background in OEM and a wide range of experience in sales, product development, marketing, and customer support.

As the former Vice President and General manager for Car Audio in the Americas and the Asia Pacific at Harman International, Moriarty was responsible for all Branded Car Audio business and was instrumental in increasing revenue. He also held positions at TA instruments and Bose Corporation.

“I’m thrilled to start at a company that has such a large presence in the mobile electronics industry,” Moriarty said. "I look forward to collaborating with our network of sales representatives and contributing to the support and growth of Alpine’s Authorized Retailers.

Moriarty will oversee channel management, supporting the sales representatives and sales activities in the Brand Business Unit.

“Ed’s background speaks volumes to his business and team development, as well as his history of implementing successful sales and marketing strategies,” said Mike Anderson, Vice President and General Manager, Brand Business Unit, Alpine Electronics of America, Inc. “We are thrilled to welcome him into the Alpine family.”

Anderson will continue to support the Brand Business Unit as the Vice President and General Manager overlooking all division activity and planning.

Alpine Electronics, Inc. is an automotive electronics manufacturer that provides consumers and leading automakers with audio, video, navigation and driver assistance products. The company specializes in system integration solutions with innovative vehicle entertainment and information technologies. Alpine’s R&D and manufacturing facilities in Asia, Europe, and North America ensure that all products address the real-world requirements of drivers in each market. The company is committed to developing safe, comfortable and eco-friendly automotive electronics products. Alpine Electronics, Inc. is a wholly-owned subsidiary of ALPS ALPINE CO., LTD.  

AUBURN HILLS, AUG. 8, 2024 – Alps Alpine North America, Inc. is winner of this year’s iF DESIGN AWARD, the world-renowned design prize. The winning product, the Alpine OPTIM8™ 8-Channel Sound Processor and Amplifier with Automatic Sound Tuning, won in the discipline design, in the product category. Each year, the world’s oldest independent design organization, Hannover-based iF International Forum Design GmbH, organizes the iF DESIGN AWARD.

“Alpine is honored to receive the 2024 iF DESIGN AWARD for a product that is truly the first of its kind in our industry,” said Gregg Thomas Director of National Sales for the Alpine Brand Division at Alps Alpine North America, Inc. “We set out to simplify the complex process of sound system tuning using proprietary technology that brings the tuning time down to a mere five minutes.”

OPTIM8™ won over the 132-member jury, made up of independent experts from all over the world, with its automatic sound system tuning capabilities. The competition was intense: almost 11,000 entries were submitted from 72 countries in hopes of receiving the seal of quality.

This is the second time Alpine has received an iF DESIGN AWARD.

More information about OPTIM8™ can be found in the “Winners & iF Ranking” section on ifdesign.com.

About Alps Alpine Co., Ltd. (“Alpine”)

Alpine is an automotive electronics manufacturer that provides consumers and leading auto makers with audio, video, navigation, and driver assistance products. The company specializes in system integration solutions with innovative vehicle entertainment and information technologies. Alpine’s R&D and manufacturing facilities in Japan, China, Europe, and North America ensure that all products address the real-world requirements of drivers in each market. The company is committed to developing safe, comfortable, and eco-friendly automotive electronics products. For information about Alpine’s aftermarket products, visit www.alpine-usa.com or follow AlpineUSA on social media channels like Facebook, Instagram, X, TikTok, and Roblox.

About the iF DESIGN AWARD

Since 1954, the iF DESIGN AWARD has been recognized as an arbiter of quality for excellent design. The iF Design brand is renowned worldwide for outstanding design services, and the iF DESIGN AWARD is one of the most important design prizes in the world. It honors design achievements in all disciplines: product, packaging, communication and service design, architecture and interior architecture as well as professional concept, user experience (UX) and user interface (UI). All award-winning entries are featured on ifdesign.com.

For more information, please contact:

Alps Alpine North America Media Contact 

Allison Saunders  

This email address is being protected from spambots. You need JavaScript enabled to view it.

(586) 719-8966

Recognition by One of the World’s Most Prestigious Design Awards for Industrial Products

AUBURN HILLS, Mich. (Apr. 28, 2022) – AlpineF#1Status, the pinnacle of car audio developed by Alps Alpine Co., Ltd. (TSE: 6770; President & CEO: Toshihiro Kuriyama), has won an iF Design Award 2022 in the Product category.

The iF Design Award is one of the world’s most prestigious design awards. This year, a total 10,776 products and projects were entered by 4,179 companies in 57 countries and rigorously evaluated by 132 design experts. As a result, 3,518 products and projects of 1973 companies won an award. This is the first time Alps Alpine has won the award.

More information can be found here: https://ifdesign.com/en/winner-ranking/project/alpine-f1-status/339254.

AlpineF#1Status, the pinnacle of car audio systems, is the first in the industry to achieve 384kHz/32bit high-resolution playback enabling immersive experiences inside the vehicle cabin that emulate a live performance. Besides outstanding performance specs, a dignified elegance comes through in an outward appearance stripped of superfluous decoration, as well as the graphical user interface (GUI), while the ability to take on and rapidly process voluminous audio source data is given expression through the tremendous potential hinted at in solid modeling and depth of the light indicator. Use of custom LEDs for hard-key illumination and other ideas for sound creation established over the years by Alps Alpine are inherited while much attention has been directed into the finer elements of design conjuring up a sense of overwhelmingly good sound in high-resolution playback.

The AlpineF#1Status status system was developed by Alps Alpine, with group company Alpine Electronics Marketing, Inc. launching global sales in December 2021. For more information, visit the product introduction page below https://www.alpine-usa.com/alpineflagship.

Established by Germany-based iF International Forum Design GmbH in 1953, the iF Design Award annually recognizes excellence in design in industrial products from across the globe. Included in the big three design awards with the International Design Excellence Awards and the Red Dot Design Award, it is known as one of the world’s most prestigious design awards. This year, a total 10,776 products and projects were entered by 4,179 companies in 57 countries and rigorously evaluated by 132 design experts. As a result, 3,518 products and projects of 1973 companies won an award.

Detroit, November 26, 2019 – Introducing the 9-Inch X409-WRA-JL Weather-Resistant Navigation System with Off-Road Mode. This mech-less (no CD/DVD) in-dash audio/video/navigation (AVN) system is a direct-fit solution for the new 2018 – Up Jeep® Wrangler and 2019 – Up Jeep® Gladiator.

Enhancements to the user interface for faster screen transitions, as well as added features based on industry research, has made the X409-WRA-JL an ideal upgrade for the active weekender looking to enhance their adventures. 

The X409-WRA-JL is designed for Plug-and-Play installation and includes a vehicle-specific dash bezel and factory-compatible wiring harness to create a direct-fit solution for the dash and integrated operation in the vehicle, so factory features like the volume knob, steering wheel controls, and HVAC system are retained.

Built to handle the toughest of outdoor conditions, the weather-resistant X409-WRA-JL is rated IP53 for protection against dust and ingress. The dash bezel is precisely fitted to house the screen so no water or dust can enter the electronics assembly. The high-visibility screen delivers cleaner, brighter images even when off-roading on rugged terrain.

As many Jeep® owners enjoy off-road activities like trail rides, the X409-WRA-JL comes equipped with Off-Road Mode with off-road centric vehicle information like vehicle tilt, tire pressure, optimized camera view, and FunTreks trailhead POI database displayed on the large, 9-inch screen. Drivers can revisit their favorite off-road adventures through Off-Road Trip Recording.

The large, 9-inch screen has a WVGA display, Capacitive Touch, and Swipe Graphical User Interface that’s optimized for in-vehicle smartphone use so drivers can access Apple CarPlay® or Android Auto™ for music, messages, or maps while keeping their eyes on the road. Built-in Bluetooth® is also available for hands-free calling and audio streaming.

Third-party driving maps like Google Maps and Waze are available through Apple CarPlay® or Android Auto™, or in areas that don’t have strong cellphone service, the X409-WRA-JL comes equipped with built-in navigation with Turn-By-Turn and Pinch-to-Zoom maps of the United States, Canada, and Puerto Rico with The Latest Map Guarantee.

The X409-WRA-JL retains the factory rear-view camera with three additional camera inputs that can be assigned as a front or side camera. For multiple camera systems, the KCX-C250MC Multi-Camera Selector (sold separately) allows the camera systems to be easily controlled right from the touchscreen.

Display up to eight accessories directly from the touchscreen by adding the optional KAC-001 External Accessory Controller. Assign graphical icons to the accessories for quick identification and control through a pulsed, latched or momentary output. 

Audio entertainment sources include a built-in HD Radio Tuner™, Pandora® via a smartphone, iPod/iPhone® music, various music file formats including FLAC/MP3/WMA/AAC/HE-AAC playback via USB and SiriusXM™ compatibility (tuner and subscription required). 

For even more entertainment options, a “Media” center that matches the factory look is added to the lower, right-hand side of the dash with one HDMI input, dual USB for smartphone access (one device at a time) or charging, and an Aux input.

The X409-WRA-JL is available now at Alpine Authorized retails or online at www.alpine-usa.com through Crutchfield for $2999.95. Installation options can be found on the Alpine-USA website through the store locator.

Jeep® is a registered trademark of FCA US LLC.

Alpine Media Contact

Allison Saunders

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(586) 719-8966

July 15, 2019 -- Alpine Electronics of America, Inc. introduces the new Alpine Event Trailer, the latest investment supporting the 12Volt independent retailer channel. The trailer will be used during consumer events for dealer sales and marketing support.

The Alpine Event Trailer is a 2019 InTech Aluminum Trailer measuring at 42’ x 8.5’ x 8’. It serves as an extension of the sales floor, where consumers can relax during an event and chat with dealers and Alpine staff in an air-conditioned lounge area.

“We’re excited to debut our Alpine Event Trailer as a continued investment to the 12Volt industry,” said Mike Anderson, Vice President and General Manager, Brand Business Unit, Alpine Electronics of America, Inc. “We believe having this trailer at events will elevate the consumer experience, increase the awareness of the Alpine brand, and grow the business of our 12-volt partners.

While inside the trailer, consumers can also experience Alpine’s latest in-vehicle technology, like the Alpine Halo9 with 9-inch floating display and smartphone integration like Apple CarPlay™ and Android Auto™ and the iLX-F259 with a customizable user interface. 

The trailer is pulled by a 2018 Dodge Ram® 3500 SLT Crew Cab, loaded with an Alpine Halo9 and a full X-Series Sound System. Besides serving as a lounge area, the trailer will also be used to transport event assets, like demo vehicles and VOC (voice of consumer) kiosks.

The first scheduled appearance will be in Toledo, Ohio Friday, August 9 – Sunday, August 11 for the 2019 Toledo Jeep Fest. This will be Alpine’s first year attending the event. The trailer will also be at the 2019 Ocean City Jeep Week Thursday, August 22 – Sunday, August 25.

Check out the trailer’s cross-country journey on Alpine’s social media platforms and follow for updates on when it will make its way to a city near you.

AlpineF#1Status, the Pinnacle of Car Audio, Creates Atmosphere with “Perfect Sync”

AUBURN HILLS, Mich. (Jun. 23, 2021) – Alps Alpine Co., Ltd. a leading manufacturer of electronic components and automotive infotainment systems and its domestic marketing division Alpine Electronics of America, Inc., introduce AlpineF#1Status, the pinnacle of car audio.

Developed through the culmination of knowledge and technical expertise gathered over the years as a premium sound system supplier, AlpineF#1Status is a complete premium car audio system that embodies Alpine’s vision of “Emotion in Mobility,” by delivering an unparalleled music experience. It provides listeners with the emotional experience of a live performance.

To create accurate sound reproduction, development was focused on three critical parameters: Time scale synchronization of audio signal transmission, sound arrival and custom tone frequency range of a 4-way speaker system.

Achievement of 384kHz/32bit High-Resolution Audio Playback and Playback Environment

Appeal of High-Resolution Audio

The human ear can hear frequencies up to 20kHz, however, 384kHz high-resolution audio allows playback of ultrahigh tonal ranges up to 192kHz. This poses a problem, as limiting the audio to a range that can be heard by humans causes compromises in the original sound wave, creating a reproduction that differs from the original.

High-resolution audio is reproduced by incorporating frequency ranges that cannot be heard by the human ear. This provides a richer expression in high tonal ranges, expanding the sense of detail and depth of the music. Additionally, high-resolution audio reproduction is clean sound with minimal distortion, even when the music is played at high volumes.

Time Scale Synchronization of Audio Signal Transmission

Until recently, the head unit, used for audio source playback, and the audio processor, used for tuning, were separate systems due to the limited environment and installation space in the vehicle cabin. For this reason, it was necessary for each device handling digital signals to have an independent crystal (clock) to process the signals and timing of each component. This causes deviations in the digital signal called “jitter” (clocking errors) which affects the quality of the audio playback. The Master Clock Management System in the AlpineF#1Status system was developed to resolve this.

Used for the first time in a car audio system, OCXO is a crystal oscillator with temperature control system. It enhances audio precision with a design containing two crystals housed in a dedicated case with enhanced heat insulation that increases the frequency-temperature characteristic from ±50ppm (parts per million) to ±0.1ppb (parts per billion) through an automated temperature control system.

To fully utilize this high-precision device, it is configured to be directly supplied as a Digital to Analog (DA) conversion clock to the ES9038PRO DAC used to achieve 384kHz/32bit playback. This minimizes audio quality deterioration caused by clock jitter and provides a configuration that reaches the full potential of high-resolution audio.

Sound Arrival

In traditional car audio systems, the distance to the listener is asymmetrical on the left and right depending on the speaker placement and seat positioning, thereby requiring high-precision tuning to optimize sound quality.

AlpineF#1Status is equipped with four premium digital sound processors running up to 1GHz/64bit, delivering processing capability of a high-power computer CPU to achieve accurate sound tuning. This enables AlpineF#1Status to perform time alignment adjustments with a precision of approximately 0.9mm, improving from the equivalent of approximately 7.2mm which is the smallest unit possible in existing products.

4-Way Synchronization of Speaker Tone

Conventional speakers are made with materials and a structure suited to the entire playback frequency band, while component speaker systems are made up of materials and structures designed for its individual frequency band. For example, thin diaphragms are lightweight and suitable for playback of high-speed high notes but have reduced rigidity. Meanwhile, highly rigid diaphragms are suitable for low notes, but they are thick and heavy, and not suitable for playback of high notes.

AlpineF#1Status uses high-performance carbon fiber reinforced plastic (CFRP) in each speaker that completely synchronizes the speaker’s tone by unifying the diaphragm material of each speaker. CFRP is lightweight, like plastic, yet highly rigid like aluminum. This aerospace material is versatile enough to be used for frequencies ranging from low to ultra-high range and results in the best diaphragm design to achieve the performance of the full specification of high-resolution audio.

As a result, the playback frequency of each AlpineF#1Status speaker covers a wider range than ever before, enabling a wider cross-over for each system component.

Introduction of AlpineF#1Status will begin with the launch of a new demo vehicle, which will tour the U.S. in the summer of 2022. Sales will start in fall. Details will be provided on www.alpine-usa.com.

*The content shown in this press release is current as of the announcement date. Please be aware that it is subject to change without notice.

Alps Alpine, a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring. For more information: [www.alpsalpine.com/e/]www.alpsalpine.com/e/

Appendix

* kHz (kilohertz): A unit of frequency repeated 1,000 times per second

kHz represent how fine the increments are in handling audio source information in a second.

A 44.1kHz CD records 44,100 pieces of data in a second and the 384kHz AlpineF#1Status is able to record 384,000 pieces of data in a second.

* bit: A unit of digitally processed information

A bit represents the size of the increments in which audio data is recorded.

A higher number of bits enables more accurate recording and playback of the original waveform of the audio source.

3-7-2017 -- In the February issue of Mobile Electronics, an incorrect photo was used for the Alpine mention on page 22. The correct image can be seen above for the iLX-107 Alpine Wireless CarPlay head unit. 

We apologize for the error. 

Auburn Hills, May 13, 2024 – General Motors recognized Alps Alpine North America, Inc. as a 2023 Supplier of the Year. GM celebrated honorees at its 32nd annual Supplier of the Year event in Aventura, Florida earlier in April.

GM’s Supplier of the Year award recognizes global suppliers that distinguish themselves by exceeding GM’s requirements, in turn providing customers with innovative technologies and among the highest quality in the automotive industry. This is the 12th consecutive (22nd overall) time Alps Alpine has received the award.

“We are most honored to receive this prestigious recognition from General Motors,” said Cameron Hosner, Vice President of Sales and Marketing at Alps Alpine North America. “This award is a testament to the hard work by all our teams to design, build, and deliver solutions with excellence.”

“We’re honored to partner with these top suppliers who have made notable contributions to our transformation. Together, we’re pushing boundaries, pioneering new technologies and redefining what’s possible,” said Jeff Morrison, Vice President, Global Purchasing and Supply Chain. “Their innovation and support are critical to helping us deliver the world-class vehicles our customers have to come expect.”

Each year, GM’s Supplier of the Year recipients are selected by a global, cross-functional GM team for their performance, innovation, cultural alignment with GM’s values, and commitment to achieving GM’s ambitious goals.

Alpine Electronics of America, Inc. has announced the retirement of Joel Kaplan, Western Region Sales Manager for the aftermarket division. Kaplan will be replaced by 12-volt industry veteran Ken Wiseman.

Kaplan worked in the 12-volt industry for 34 years. He started as a sales rep for the Mark Granby Company in 1983. Alpine was one of their featured brands, and Kaplan’s Southern California territory included Orange County, San Diego County, and the Inland Empire. In 1989, he joined Alpine as a direct sales rep and continued to service the same geographic area. Kaplan went on to become Alpine’s Western Region Sales Manager, a position he held for 20 years. Known for his warm smile and friendly demeanor, Kaplan shared some thoughts about his time at Alpine and his philosophy towards helping others.

“I truly enjoyed working with our sales force who I felt were the finest in our industry, and our Alpine dealers who greatly contributed to our long-term success,” explained Kaplan. “In retirement, I want to give back to humanity by volunteering with organizations that bring food into the homes of people in need.”

Kaplan’s last day at Alpine will be January 26. He is also looking forward to spending time with his wife and two children and enjoying his favorite hobbies, hiking, skiing, and offshore fishing.

Wiseman also has a long history in the 12-volt industry, with over 33 years of experience. He started in retail sales in Southern California, then joined the manufacturer side of the business in 1989. From 1989 to 2017, Wiseman worked in management at four major 12-volt manufacturers. He held various positions including Regional Sales Manager, National Sales Manager, Director of Sales and Marketing, and Director of Audio. In the last 12 years, he was instrumental in helping to build amplifier and speaker business, which helped boost these product categories within the overall industry.

“I’m grateful for such a long tenure in our industry and am looking forward to sharing my knowledge in my new role with Alpine,” said Wiseman.

“We appreciate all that Joel has done for the Alpine business in the past 29 years and wish him an enjoyable and rewarding retirement,” said Mike Anderson, Vice President and General Manager, Alpine Brand Business division. “We also welcome Ken to the team and know he’ll bring a wealth of experience and expertise to his role.”