Holly Hill, Fla. – June 16, 2022 – Daytona Lights® by Metra Electronics® has introduced new accent lighting products designed to provide affordable and stylish vehicle illumination that is easy to install. Now in stock and shipping are Single-Color EZ Accent Lights, Single-Color Rock Lights, and RGB LED Rock Light Kits. These products have universal vehicle fit applications and can be used inside and outside the vehicle. This makes them ideal and versatile lighting solutions for automotive lighting installers looking for an economical way to add dramatic color and illumination.
Single-Color EZ Accent Lights
Daytona Lights® EZ Accent Lights are designed to provide soft glow illumination for the interior of vehicles. They conveniently plug into the USB port for the easiest possible installation, with no tools required. These lights are sold as a set of two, with red (DL-EZAR), green (DL-EZAG), blue (DL-EZAB), or white (DL-EZAW) options. They are ideal products to feature as an eye-catching, colorful countertop display for retailers.
Single-Color Rock Lights
Daytona Lights® single-color rock lights are available in white (DL-ROCKW), green (DL-ROCKG), blue (DL-ROCKB), and red (DL-ROCKR), and are sold as a two-pack. The rock lights are rated IP67 with metal housing for a resilient lighting solution that can go inside or outside - withstanding the elements for use under the vehicle, inside wheel wells, engine bays, and more. They are easy to install with a two-wire connection and include hardware along with flat or curved mounting bases that work on a variety of surfaces. Each 3.6-watt rock light has three 2525 LEDs for an affordable but bright accent lighting solution that adds flair to any vehicle’s interior or exterior.
RGB LED Rock Light Kits
The new rock light kits by Daytona Lights® include everything an installer needs to add brilliant, multicolored lighting to a vehicle. Each package includes four (DL-RGB4KT) or eight (DL-RGB8KT) RGB LED rock lights with 10 feet of wiring attached to each, mounting hardware, and one app-controlled RGB controller. The controller works with the free Lotus Lantern App to allow the user to control the color temperature and flashing pattern of the RGB LED lights. These competitively-priced products are designed with installers in mind, featuring easy two-wire hookups and water-resistant connectors.
All of these products are available now and shipping. Visit MetraOnline.com for more information.
At Metra, 12-volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for more than 75 years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine® and Daytona Lights®. Metra’s expertise in connectivity solutions is also applied to its division of premium AV and surveillance products from MetraAV® . For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.
Oklahoma City, OK, June 1st, 2022 -- DD AUDIO®, a manufacturer of high-quality mobile audio products for the masses, is proud to introduce the all new HD8SBK, Harley Saddlebag Enclosure Mounting Kit. Every square inch of space matters when you ride. Whether you’re going to the corner-store for a six-pack or going into the desert for the weekend, you need room in your saddlebags to keep the adventure safe and fun. Should you have to sacrifice this space for good audio or worse, sacrifice good audio for the space? DD AUDIO doesn’t think so, and that’s why they’ve built a better, smarter bag/speaker mounting system. With the USA Made HD8SBK you can split your bag in two: one half for space and one half for bass.
Unlike other kits on the market, the HD8SBK completely encloses the speaker while taking up minimal bag space. Riders can store bulky items and sensibly packed loose items in the front of the same bag as their fully enclosed 8” speaker without serious concern for the items or the speaker. The HD8SBK also features a built-in utility tray with bungee straps, so riders can easily secure and quickly access small items stored in the bags. To protect the speaker’s outward facing soft-parts from rocks and debris, DD AUDIO has included a striking black powder coated aluminum 8” DD grill.
The HD8SBK has been tested relentlessly and underwent a thorough prototyping phase to ensure the best possible performance and bass response. It was also built with versatility in mind, giving you a nice range of options for your two 8” woofers (one in each bag). Riders looking to experience superior motorcycle audio can choose from DD AUDIO’s VO-W8, VO-XN8, VO-MN8, VO-M8 and RL-SW08, all of which are water resistant, reliable and offer their own unique sound.
The clean design was tailor made for stock saddlebags on Harley-Davidson Street Glides, Road Glides, Ultra Glides, Electra Glides and Road Kings from 1998 to today. With professional installation, this USA Made kit will fit like a glove and look as if it came included fresh off Harley’s US factory line. From the quality build to smart design features, there truly is no comparison to other mounting brackets on the market which can cost more and offer far less.
Visit ddaudio.com/mounting-hardware/hd8-sbk to learn more about this incredible space saving saddlebag enclosure mountin kit.
Las Vegas, NV – (May 16, 2022) – Audiomobile is pleased to announce the debut of their latest ‘Advanced Technology’ high-performance drivers – the Encore “44” Series.
Expanding on the proven performance of the highly-acclaimed Evo ‘24’ series platform, the Encore ‘44’ series features an array of exotic, performance technologies, including low-profile Prosound 6-spoke cast alloy frame, with fully CNC machined motor, and extended, Shaped-Manifold-Gap (“SMG”) compact / fully vented motor, resulting in the highest-power, longest excursion, slim-line subwoofer series on the market.
Rated at 1,000 watts RMS, the Encore series delivers remarkable 19 mm of one-way linear Xmax, offering the rare combination of low-resonant frequency, plus modest VAS, allows it to deliver this full-format excursion performance, but works optimally in verycompact sealed enclosures of .75 cf – 1.2 cf, as well as in modest size ported boxes, for high-output SPL applications.
The proprietary SMG (Shaped Manifold Gap) motor includes the proprietary “ICAR” Aluminum Intercooler technology, providing both a superior ‘thermal-transfer’ path, plus
provides additional convection cooling to the huge conduction ‘heatsink,’ by virtue of the Encore unique extended gap-plate. This dual mode cooling technology radically boosts the long-term power handling, and offers reduced power-compression, during high SPL.
In addition, the super-linear suspension features a premium, 25 mm tall, long-excursion surround, large diameter flat-spyder, featuring ‘integrated-lead’ wires, to allow in excess of 2-inches of peak-to-peak excursion, provided by unique, revolutionary motor design. This huge, powerful, proprietary motor design, results in a fully symmetrical magnetic field, delivering significantly reduced distortion, at all output levels.
Mobile Electronics® Sales Pro of the Year brings in-depth experience to the brand
ANCHORAGE, ALASKA, May 24, 2022— SoundShield, an industry recognized premium sound deadening brand, announces Robert Kowatch joins the company as Sales Manager. Kowatch will be responsible for enhancing frequency of the company’s outreach to retailers as well as conduct sales training efforts to convey the merits of SoundShield products on the sales floor.
John Schwartz, CEO of SoundShield and Perfectionist Auto Sound said “Rob is currently our Sales Manager at Perfectionist. He and I discussed his interest in growing his career path so we both felt taking on the Sales Manager role at SoundShield was a great fit.” Kowatch will continue his duties at Perfectionist as the SoundShield sales training efforts and dealer outreach gets underway. These efforts will be over the phone, via Zoom, in-person store visits and, of course, trade shows such as the upcoming SEMA Show in November 2022.
Kowatch comes to the role with deep experience in sales, having started in the 12 Volt industry in 1998. He participated in various sales training platforms within that time and arrived at Perfectionist Auto Sound in 2015. What Kowatch said really got him dialed in with focus and intent for his process was his attending the Grant Cardone University for Sales Training courses. “It moved me off of being naturally a good sales person to actively building a client pipeline so that I was top-of-mind whenever people thought about audio, remote starter or other vehicle upgrades.” He has specific processes in place on presenting and selling noise control and sound deadening that will be the basis on which he builds SoundShield’s sales training efforts for their existing retail partners, as well as pursuing outreach strategies to new dealers.
To his credit, Kowatch’s hard work in the front end of a successful retail store garnered him top honors at the Mobile Electronics Awards earlier this year in Las Vegas, Nevada by winning Sales Pro of the Year. “Winning that award was an incredible honor” said Kowatch. He has since appeared on multiple industry podcasts and will be featured in an upcoming issue of Mobile Electronics Magazine. “This and all of his other ascents in the sales professional calling makes him an ideal fit for SoundShield’s Sales Manager” added SoundShield CEO Schwartz.
Rob Kowatch can be reached at 907-563-8112 or This email address is being protected from spambots. You need JavaScript enabled to view it..
To learn more about SoundShield, check out the range of newest products and see updated dealer profiles, please visit www.soundshieldusa.com.
Founded in 2019, SoundShield founders saw an opportunity to elevate the level of installation quality behind the panels of a vehicle interior so that every technician’s visual and audible installation efforts were highlighted without the drawbacks of rattles, buzzes and road noise. Headquartered in Anchorage, Alaska and with its central distribution facility in Dallas, Texas, SoundShield is dedicated to 12 volt retailers and interior fabrication specialists with the highest quality and most effective automotive sound deadening and noise control products available today.
Stay connected with SoundShield by visiting www.soundshieldusa.com or follow them on Instagram @soundshield.
May 23, 2022 – Pompano Beach, Fla. – Rich De Sclafani is extremely proud to announce the formation of RDV Automotive Technology. De Sclafani, the owner of RDV has started this new company with his focus on providing top notch service and support for a variety of niche 12volt products, sold only through authorized dealers.
RDV will initially focus on fully integrated, vehicle specific Wireless CarPlay and Wireless Android Auto interfaces that work through the factory controls, Backup Camera Interfaces, OEM fit Handle Cameras, Video Streaming Interfaces and Interfaces that convert Wired CarPlay and Android Auto to Wireless.
"I could not be happier to start this new chapter of my career with my own company," said De Sclafani. "I am so incredibly thankful for all of the support from the whole 12-volt industry. I am especially grateful for all of the retailers, reps, distributors and friends who have stuck by me all these years and never stopped supporting me. There are truly no words to express my gratitude toward everyone and the love and passion I have for this industry. Thank you soo much from the bottom of my heart! I am also extremely happy, excited and proud to have both my daughters Karina and Angelina working with me to grow and build this company together. I look forward to growing and evolving the company over time to become the top."
CURRENT PRODUCT LINE:
RDV Automotive Technology is a manufacturing and distribution company of 12volt electronics based in Pompano Beach, Fl. We handle all warehousing, sales and technical support for RDV products.
Rich De Sclafani has been in the automotive electronics industry for over 25 years. Starting his career as an installer, specializing in wiring and circuitry. Since starting his career, De Sclafani has held almost every position in 12volt automotive electronics. He has worked and managed both retail stores and dealer expeditor companies. Also on the wholesale and manufacturing side De Sclafani has held such positions as sales, technical support, test engineer, sales manager, technical support manager, product trainer and Vice President for the top companies in the OEM Integration category for the last 15 years.
WHY BUY FROM US: Our goal is to provide the best possible support and products available! We are the go-to company for the type of integration products we sell. We only offer the highest quality products that we guarantee and stand behind 100%. We offer live sales and technical support for all of our products, you can actually call and speak with someone. We have a network of authorized dealers across North and South America. We are a US based company located in Pompano Beach, Florida and we provide all support and shipping from our Florida location.
SHIPPING INFORMATION: We ship Monday-Friday, we process and ship all orders placed before 5pm EST. that same day from our warehouse in Pompano Beach, Florida. We use UPS as our primary shipping method.
SOCIAL:
FACEBOOK / TIKTOK / YOUTUBE: RDVFL
INSTAGRAM: RDV_AUTOMOTIVE_TECHNOLOGY
WEBSITE: WWW.RDVFL.COM
PHONE: 561-922-7747
EMAIL: This email address is being protected from spambots. You need JavaScript enabled to view it.
Holly Hill, Fla. – May 24, 2022 – Daytona Lights® by Metra Electronics® has introduced new LED lighting products in an assortment of different styles and sizes, designed to provide affordable vehicle lighting that doesn’t compromise performance. Now in stock and shipping are new lightbars and cube lights that provide integrators with durable and convenient options for adding nighttime visibility. These products have universal vehicle fit applications and are designed for better illumination and lighting coverage using a low current draw that doesn’t drain the battery.
New Lightbars
Daytona Lights® has constructed their new lightbars using high-quality die-cast aluminum to provide a lightweight option that dissipates heat while standing up to the elements. They feature a military breather membrane to prevent condensation from building up behind the durable polycarbonate lens. Lightbar mounts are included with each lightbar for easy installation. They are available in Metra’s Dual Row Curved (DL-DRCXX), Blackout Series Dual Row (DL-BDRXX), and Blackout Series Dual Row Curved (DL-BDRCXX) styles. Each product series includes lengths from 8 inches to 54 inches and featuring LED counts from 12 to 104 so that installers can achieve just the right look, fit and lighting intensity for each vehicle. View all of these new lightbar options at MetraOnline.com.
New Cube Lights
Metra’s new Daytona Lights® cube lights are constructed from die-cast aluminum to provide the same lightweight, durable and heat-dissipating benefits as their lightbars. These cubes have earned an IP67 rating and feature a durable polycarbonate lens. They are available in an assortment of styles including; Traditional Dual Row (DL-CLXX), Flush Mount (DL-FMCLXX), and Checkered Flag Series Dual Row which features a checkered texture blackout style instead of the usual chrome reflector surrounding the lens. Aside from choosing their preferred style, integrators can also select the spotlight or floodlight option. This makes these cube light sets ideal for a wide range of driving environments. They are available in compact 2.5-inch, 3-inch, or 3.6-inch sizes and with one, four or six LEDs. View all of these new cube light options at MetraOnline.com.
Lightbar and Cube Light Product Common Features:
These products and more will be on display at KnowledgeFest at the Orange County Convention Center in Orlando, FL from June 10-12 at booth #1001. They are in stock and shipping now, and a fully built A-frame display setup is available for retailers. Visit MetraOnline.com for more information.
At Metra, 12-volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for more than 75 years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine® and Daytona Lights®. Metra’s expertise in connectivity solutions is also applied to its division of premium AV and surveillance products from MetraAV® . For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.
Porter Will Coordinate Efforts and Goals Between the Company’s Teams and Diligently Build and Refine Systems and Processes
EDMONTON, Alberta, Canada, May 17, 2022 – Eleven Engineering, Inc. (elevenengineering.com), a market leader in semiconductor products for wireless audio for professional, home theater, multi-room, portable, 12 Volt (car, truck, motorcycle, power sports, marine) and gaming applications, is proud to announce the addition of Sam Porter as Operations Manager.
“Sam's unique and broad work experience lends the perfect balance of focus between systems management and wireless audio,” said Rex Whitehead, Eleven Engineering executive vice president, sales and marketing. “As operations manager, Sam will coordinate efforts and goals between our teams as well as provide valuable oversight on quality and consistency by diligently building and refining our systems and processes. We’re excited to welcome Sam to our fast-paced, innovation-driven team.”
After several years of study at the University of Alberta, majoring in Performance Arts, Sam left to pursue a wireless audio startup venture, whose products featured Eleven Engineering’s SKAA technology. Throughout the subsequent years, she has served in many roles including procurement, manufacturing management, quality control, supply chain management, and logistics.
“I like to dub myself as a ‘Swiss-Army Knife’ of operations as I am well equipped to solve complex problems in an efficient and effective manner,” said Porter. “Eleven Engineering has terrific teams in place and everyone is very goal oriented, and so I am looking forward to jumping in and helping solve everyday challenges and helping keep our teams functioning as best as possible.”
SKAA is the new wireless HiFi audio standard developed by Eleven Engineering, Inc. SKAA transmitters work with iOS & Android mobile devices, Mac & Windows computers, televisions, and just about any product with a line output or a headphone jack. SKAA is also available as a built-in technology not requiring an external transmitter in purpose-designed partner products, which are featured at SKAA.com. In environments laden with heavy Wi-Fi and Bluetooth traffic, SKAA navigates through these hostile environments with best-in-class reliability. SKAA also allows for uninterrupted audio signals which are delivered with the highest sound quality to all speakers without the latency that is inherent in other wireless solutions.
For more information, please contact Rex Whitehead at 480-650-3979 or email This email address is being protected from spambots. You need JavaScript enabled to view it., and please visit www.elevenengineering.com, www.SKAA.com, SKAA wireless YouTube channel, and Facebook.
Edmonton, Alberta, Canada-based Eleven Engineering, Inc. is a market leader in microprocessors SiPs (System in Package) and modules designed for wireless audio for Home Theater, Multi-Room, Portable, and Pro Audio products. Eleven's XInC2 multithreaded processor was designed specifically for digital wireless audio applications but is also well suited for other realtime intensive microprocessor applications. Eleven's high-performance wireless audio semiconductors, equipped with XInC2 wireless processor cores, are complete solutions for high-quality digital wireless audio transport.
Developed by Eleven, SKAA is the new standard for wireless audio. With guaranteed, seamless compatibility between all products incorporating it, SKAA is the modern-day wireless equivalent to the venerable RCA audio cable of the past, which for decades enabled anyone to freely connect audio products to each other regardless of brand. SKAA’s adoption is growing exponentially in key audio markets including: Pro, DJ, Whole House, Home Theater, Party Speakers, Outdoor & Garden, Marine & Power Sports. www.skaa.com
Oklahoma City, Okla., May 16th, 2022 -- DD AUDIO®, a manufacturer of high-quality mobile audio products for the masses, is proud to introduce The REDLINE SA Series Amplifiers. These small amplifiers utilize the latest Class D topology to offer powerful output from an ultra compact chassis. Small space, big power, sizable savings.
The RL-SA500.1 efficiently delivers the power to drive a DD AUDIO loaded enclosure or DD REDLINE subwoofer. Bandpass crossovers and bass boost capabilities allow precise tuning of the sub stage while the included remote control knob adds the ability to make on the fly adjustments of the subwoofer volume.
The RL-SA300.4 is designed to be a go-to aftermarket upgrade amplifier for driving DD REDLINE Series coaxials and components. For added versatility, the rear channels can be bridged to drive a subwoofer providing a complete audio upgrade from a single amplifier!
With the ability to utilize either RCA Line Level or High Level inputs, the REDLINE SA Series amplifiers provide easy factory integration without the need for a line output converter or aftermarket head unit.
The REDLINE SA Series amplifiers are equipped with set screw power and speaker terminals offer secure and reliable connections usually reserved for higher end amplifiers.
Features:
Visit ddaudio.com/amplifiers to learn more about these REDLINE amplifiers.
DD REDLINE - Solid Performance. Sizable Savings.
Holly Hill, Fla. – May 16, 2022 – Metra Electronics® is heading to Orlando, FL to host new training sessions at KnowledgeFest™ and showcase their latest aftermarket installation products. At the booth will also be a 2001 Honda S2000 built by Ata Ehdaivand from Absolute Electronix in Derwood, MD, customized with Metra products. Metra’s training sessions will cover new products launched at The 2021 SEMA Show. This includes new Axxess® integration products and DSPs, Saddle Tramp® lighting and audio upgrades that fit Harley-Davidson®, aftermarket accessories that fit Jeep® Wrangler and Gladiator, and new vehicle lighting solutions from Heise®. As a Diamond Ultra sponsor, Metra is proud to support the industry by providing in-depth training sessions for installers at the event, hosted June 10-12. Training sessions include:
“Simplify your Install with Axxess DSPs” on Friday, June 10 at 1:45 PM and Sunday, June 12 at 9:30 AM
This training will cover the entire Axxess DSP product line, highlight new vehicle coverage, and showcase the newest app features. Metra will show installers how these solutions can increase sales in the showroom and decrease time in the bay. Attendees will learn how to use and set up Axxess DSPs through the app for complete tuning control and when to use the DSP “Lite” versus “X” solutions. This training will also explain how to use the different types of applications offered within the AXDSP line, including CAN-based systems, new A2B systems, MOST25, and MOST50 vehicle technology.
“New Accessories for Jeep® Wrangler and Gladiator” on Friday, June 10 at 3:00 PM
Installers will learn how to upgrade the look and sound system of the latest Jeep® models using Metra’s newest accessories designed for Jeep® Wrangler JL and Gladiator JT models. This session will go over installing the new Metra RGB lighting kit with plug-n-play connections and expandable Heise lighting options. It will also showcase Metra’s new Talon Attack™ replacement grille, amplifier installation kits, and new accessory harnesses that make adding aftermarket lighting even easier for installers.
“New Saddle Tramp Audio Upgrades for Harley-Davidson® Motorcycles” on Saturday, June 11 at 4:15 PM
Metra makes it easy to upgrade the audio system in Harley-Davidson® motorcycles with Saddle Tramp’s newest products. Learn more about the new DSP kits with a built-in interface that reflashes the OE radio and gives installers full tuning control from the palm of their hand. This session will also introduce the new motorcycle accessories from Metra that will upgrade the music experience and provide easy integration using Metra’s improved radio replacement kits and harnessing.
“New Vehicle Lighting Trends with Heise” on Saturday, June 11 at 5:30 PM
Lighting upgrades are in demand and Metra’s newest products from Heise deliver just what installers need to meet the latest trends in automotive lighting. Learn about the new and improved Heise lightbars and cube lights, projector series LED bulbs, new wheel lights, RGB and RGBW underglow kits, and the popular third brake light designed for the new 2021 Ford® Bronco. This training session includes valuable tips for selling and installing these new LED lighting solutions from Heise.
“Advanced Integration Made Easy with Axxess and Metra” on Sunday, June 12 at 10:45 AM
Attendees will learn about the newest solutions from Axxess and Metra that make vehicle integration easy, even with some of the notoriously complex vehicle systems. This training session gives in-depth installation information for Metra’s new AXPIO integration kits for Pioneer® receivers, Metra’s latest TurboTouch® dash kits, and new Axxess interfaces hitting the market.
Metra’s customers can register for the KnowledgeFest event at no cost using Metra’s VIP code, available by request from their sales representative. Once registered for the event, attendees will also need to register online at KnowledgeFest.org for each training session they will attend. Metra will be at booth #1001 from June 10-12 at the Orange County Convention Center in Orlando, FL. See additional details about the show, produced by the Mobile Electronics Association (MEA), at KnowledgeFest.org.
At Metra, 12-volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for 75+ years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine® and Daytona Lights®. Metra’s expertise in connectivity solutions is also applied to its division of premium AV and surveillance products from MetraAV™. For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.