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Auburn Hills, Mich. (June 21, 2023) – Alps Alpine North America, Inc. (“Alpine”) will offer training and certification opportunities for Alpine Authorized Retailers and Distributors on the new Alpine OPTIM™8 8-Channel Hi-Res Sound Processor and Amplifier with Automatic Sound Tuning.

Alpine will travel to 11 cities across the country’s west coast, midwest, and east coast regions and feature an in-depth product training session, demos in an OPTIM™8-equipped vehicle, and exclusive event-only specials and giveaways.

“We’re excited to offer this nationwide training to our network of dedicated Alpine Authorized Retailers who are invested in deepening their understanding of the Alpine Product Line,” said Mike Anderson, Executive Director of the Alps Alpine Brand Business Unit. “By bringing this product training directly to our dealers, we’re able to provide a pure Alpine Brand experience while offering valuable sales and marketing tactics for this exciting new product.”

Launched earlier this month, the Alpine OPTIM™8 entered the market as a solution to the pain points associated with digital sound processors by offering an automatic sound tuning function that can tune an entire sound system in five minutes. The traveling training event was created as a way for Alpine Authorized Retailers to experience this groundbreaking product firsthand and become “Alpine OPTIM™8 Certified.”

The Alpine OPTIM™8 training events started in California this week and will continue across the country during the 2023 summer season. All U.S. Alpine Authorized Retailers are encouraged to find and register for an Alpine OPTIM™8 Roadshow event near them by talking to their Alpine Representative.

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

CONTACTS:

Alps Alpine North America Media Contact  

Allison Saunders   

This email address is being protected from spambots. You need JavaScript enabled to view it.

(586) 719-8966

Alpine Electronics of America, Inc. has redesigned its website for the U.S. aftermarket.  The website -- www.alpine-usa.com -- prominently features the Alpine Restyle dash systems while still supporting the entire aftermarket product line.    
Over the past two years, the company has shifted its focus to the Alpine Restyle series of products.  As a result, the website was redesigned to highlight the Alpine Restyle dash systems and give users a full experience of the products and how they integrate in the vehicle.  The centerpiece product is the X009, a 9-inch screen system with audio, video, navigation and Bluetooth® features that comes with a vehicle specific dash kit and harness. Since each X009 system is compatible with a specific vehicle, it is important for users to see each product installed in an actual vehicle dashboard.    
“The new website, like our other Alpine Restyle marketing initiatives, is designed to increase awareness amongst consumers about our vehicle specific dash systems in an easy-to-understand format.  The website annually receives around four million unique visitors, so it plays a vital part in driving them to authorized Alpine retailers for a premium product experience,” said Steve Crawford, vice president and general manager, aftermarket business unit, Alpine Electronics of America, Inc.
The first images that greet users on the home page are large rotating billboards for select products and promotions.  The recently launched Alpine Restyle cable TV commercial currently occupies one of the billboard spots.  The remainder of the home page highlights the Alpine Restyle 9-inch dash systems which are featured in the “New Restyle Arrivals” area.  Clicking on any of the images takes the user to a dedicated product page for that system.  
To further support the Alpine Restyle dash systems, a new “Restyle My Truck” dash configurator is available from the home page menu bar.  To get started, users are prompted to select the make, model, vehicle trim and dash trim of their truck or SUV.  Once done, the 9-inch and/or 8-inch Restyle dash system that is compatible with their vehicle is presented.  By choosing the desired Restyle dash system and pressing the “Restyle My Truck” button, the applicable product page is served and provides the user with detailed information about the system.  A “Contact an Expert” button is found on every 9-inch and 8-inch Restyle dash system product page and connects the user to an authorized Alpine retailer near their location.  
Social media engagement provides another way for Alpine to connect with its fans, and enthusiastic consumers and retailers often share photos of Alpine products installed in their vehicles.  To optimize the valuable trove of Alpine photos on the web, an “Alpine Owner’s Showcase” was implemented on the website’s homepage.  A photo collage of 9-inch Alpine Restyle dash systems installed in various vehicles shows how the 9-inch screen transforms the dash while providing a factory-like finish.  The photos are captured from Alpine’s Facebook (facebook.com/AlpineUSA), Instagram (instagram.com/AlpineUSA) and Twitter (twitter.com/AlpineUSA) feeds and are continually updated.  Information about the authorized Alpine retailer who installed the system is displayed when applicable.
All Alpine products are accessible through the “Products” button on the menu bar.  The Alpine Restyle systems appear first in the Products section, but users can quickly jump to other Alpine products by pressing the “Alpine Products” button in the top black border.  All other Alpine products are grouped by category for easy identification.
Back-end improvements have also been applied to the website for enhanced overall usability.  The website utilizes a responsive design so that the content layout automatically adjusts to the size of the screen that is in use.  This design ensures a consistent page experience no matter the device (smartphone, tablet, laptop, etc.) that is being used.

Auburn Hills, Mich. (Aug. 9, 2023) – Alps Alpine North America, Inc. (“Alpine”) will attend the 11th annual Great Smoky Mountain Jeep® Club Invasion (GSMJCI) at the LeConte Center in Pigeon Forge, TN from Thursday, August 24 to Saturday, August 26. Alpine returns to GSMJCI for the first time since 2019, this time increasing its presence with a larger booth footprint to host the official Alpine Event Trailer and an installation booth.

Alpine will join over a hundred vendors outside the LeConte Convention Center (in the Jake Thomas Parking Lot) in a 30’ x 100’ booth space stocked with the latest dash and audio solutions designed specifically for the Jeep® Wrangler and Jeep® Gladiator driver. All products will be available for purchase during the event with special, event-only pricing.

In addition to the vendor booth, Alpine will also have a 30’ x 80’ installation bay, powered by Tampa-based Alpine Authorized Retailer Soundwaves, so customers can drive home with their Alpine purchase installed. The installation space will be located directly next to the Alpine booth space.

Two Alpine 2018 Jeep® Wrangler demo vehicles will be on-site, featuring the i509-WRA-JL, a 9-inch Weather-Resistant Digital Media Receiver with Hi-Res Audio Playback. The unit was intentionally designed with the Jeep® driver in mind to visually emulate the design identity of the Jeep® interior and retain the features Jeep® drivers use the most. Other features, like wireless and wired Apple CarPlay® and Android Auto™, Hi-Resolution Playback (96kHz/ 24Bit), and one of the industry-first SiriusXM-Ready® head units enhanced with 360L and Hi-Res music streaming with TIDAL, make this the ultimate upgrade for the Jeep® driver.

A premium Dash Camera DVR-C320R with built-in drive assist and impact recording will also be installed to showcase the head unit pairing capabilities of the i509-WRA-JL. An Alpine PSS-24WRA sound system, with front 6.5” component speakers, 6.5” rear custom soundbar replacement speakers, 8” compact powered subwoofer, and 4-channel amplifier will be featured for in-vehicle sound upgrade demonstrations as well as an Alpine Weather-Resistant PSS-SX01 Sound System mounted to the roll bars to demonstrate exterior sound upgrade opportunities. 

Alpine’s 2015 Jeep® Wrangler will also be on-site with similar Jeep®-specific solutions designed for older Jeep® Wranglers, including the i509-WRA-JK, DVR-C320R, PSS-22WRA Weather-Resistant Sound System, PSS-SX01, and HCE-TCAM1-WRA Spare Tire Rear-View Camera and Light System.

Alpine’s show vehicle “Switchback,” a 2020 Jeep® Gladiator, will showcase a custom truck bed build that features 40 motorized Bluetooth® speakers that articulate for optimal sound positioning, and a tailgate designed to look like an early Alpine stereo, complete with a large, functional volume knob and six classic “Alpine green” buttons on the faceplate to control the automation. 

All GSMJCI visitors are encouraged to visit the Alpine booth and take advantage of the special, event-only deals and on-site installation services during the three-day event.

Jeep® is a registered trademark of Stellantis NV

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators, and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

Detroit -- October 29, 2019 – Alpine Electronics of America, Inc. will attend the 2019 SEMA Show at the Las Vegas Convention Center in Las Vegas, Nevada from Tuesday, November 5 – Friday, November 8 along with an anticipated 70,000 industry professionals. 

Alpine will join aftermarket truck and SUV accessory supplier, Smittybilt, in South Hall Upper in the Powersports & Utility Vehicles section (booth #35061) where they will give product demonstrations in Alpine’s new 2020 Jeep® Gladiator, Switchback.

Switchback is loaded with Alpine’s 9-inch X409-WRA-JL Weather-Resistant Navigation System with Off-Road Mode, a direct-fit solution for the new 2018 – Up Jeep® Wrangler and 2020 Jeep® Gladiator, and a PSS-23WRA Powered System Upgrade.

Drawing from industry research and Voice of Customer technology gathered at national Jeep® events, Alpine was inspired to create a demo vehicle that resonated with the Jeep® community’s weekend trips near or on the beach by creating an interior system designed for top on or off use.

The X409-WRA-JL is a direct-fit dash solution made up of a large, 9-inch screen housed in a matching trim bezel that’s resistant to weather and various outdoor elements like sand and dirt. The high-visibility screen can adjust to high or low-light driving conditions for cleaner, brighter images even with the top off.

The PSS-23WRA sound system solution is also weather-resistant and designed for excellent sound performance with the top on or off. The included PWE-S8 Powered Subwoofer is installed under the passenger’s seat to maximize bass extension throughout the Jeep and deliver a front and center sound stage for optimized performance.

Following Alpine’s recent move to their new headquarters in Auburn Hills, Michigan, the Brand Business Unit, originally located in Torrance, California, engaged Alpine’s OEM Unit to collaborate on the build and promote an increasing synergy within company operations. Elements of the build were utilized from products designed by the OEM unit.

The tailgate is designed to look like an early Alpine stereo, with a large functional volume knob and six classic “Alpine green” buttons on the faceplate to control the automation. The bed houses a motorized assembly with 40 Bluetooth® speakers that articulate for optimal sound positioning. Three 12-inch R-Series subwoofers are also installed in the bed for bass extension and increased volume. LED lights are placed around the speaker installation for added aesthetic.

The intention of the build is to deliver an exceptional interior experience that can extend to the exterior of the vehicle, for continued entertainment inside or outside of the Jeep®, no matter the weather conditions. Additional collaborators include Smittybilt, Pro Comp, Rubicon Express, and G2 Axle and Gear.

Outside of SEMA, Switchback will be touring with the Alpine Event Truck and Trailer at Jeep lifestyle events. For more information on Alpine’s event schedule, follow Alpine-USA on Facebook for updates on future events.

Jeep® is a registered trademark of FCA US LLC.

AUBURN HILLS, Mich. (Feb. 27, 2023) – Alps Alpine North America, Inc. (“Alpine”) will attend the upcoming 2023 Master Tech Expo hosted in the Mesa Convention Center in Mesa, Arizona from Sunday, March 5 to Wednesday, March 8. This is Alpine’s first time attending the event as an exhibitor.

“Alpine is excited to attend the 2023 Master Tech Expo and connect with those in our industry who are committed to furthering their education and mastering their craft,” said Mike Anderson, Executive Director at Alps Alpine North America, Inc. “We’re looking forward to showcasing our 2023 Product Line and providing valuable education and training to support our Alpine Authorized Dealers.”

Alpine will be in exhibit #402 where staff will demo new event displays with High-Resolution sound and display audio family systems from the 2023 Alpine Product Line, including the High-Resolution Alpine Status line, High-Resolution head unit line, and the new Alpine Optim8™ 8-Channel Hi-Res Sound Processor and Amplifier with Automatic Sound Tuning.

Featuring the Ultra High-Resolution AlpineF#1Status system, a Tesla Model S demo vehicle will also be available in the Alpine booth so attendees can experience the first premium car audio system that can achieve 384kHz/32bit High-Resolution Audio Playback, the highest recording spec possible in a car audio system.

Alpine will host a training session during Master Tech that will focus on the 2023 Product Line:

Tuesday, March 7 from 7:00 p.m. – 9:00 p.m. in Superstition South  

2023 Alpine Product Line and a New Faster Way to Tune with Optim8 DSP

Learn about the next generation of High-Resolution sound, display audio family, and the new Alpine “Optim8” automatic sound tuner and processor.

All Master Tech attendees are welcome to visit the Alpine booth, join the training sessions, and meet with Alpine staff from the sales, marketing, and product planning teams. Attendees are encouraged to visit https://www.mastertechexpo.com/ and use the “Workshops” link to register for the Alpine training sessions. 

Tesla© is a copyright of Tesla, Inc.

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

Auburn Hills, Mich. (Jul 11, 2022) – Alps Alpine North America, Inc. (“Alpine”), will attend the New Jersey Jeep Invasion at Wildwood Beach, New Jersey from Friday, July 15 to Sunday, July 17 where they will have exciting new vehicle-specific products designed uniquely for the Jeep® driver.

Exciting Upgrades Designed for Jeep® 

Featuring the latest in Jeep®-specific dash and sound system offerings from Alpine, a 2018 Jeep® Wrangler will be on-site for product demonstrations so attendees can experience the new High-Resolution i509-WRA-JL with a High-Definition, Weather-Resistant 9-inch screen and wireless and wired Apple CarPlay® and Android Auto™. The i509-WRA-JL was intentionally designed with the Jeep® driver in mind to visually emulate the design identity of the Jeep® interior and retain the features Jeep® drivers use the most. High-Resolution Audio Playback (96kHz/24Bit) can stream music from popular Hi-Res streaming platforms or directly from a smartphone for incredible music detail and high-precision music reproduction.

To demonstrate the head unit integration capabilities, the 2018 Jeep® Wrangler will also feature a premium night vision DVR-C320R Dash Camera with built-in drive assist and impact recording. An Alpine® PSS-24WRA sound system, with front 6.5” component speakers, 6.5” rear custom soundbar replacement speakers, 8” compact powered subwoofer, and 4-channel amplifier will be featured for in-vehicle sound upgrade demonstrations as well as an Alpine® Weather-Resistant PSS-SX01 Sound System mounted to the roll bars to demonstrate exterior sound upgrade opportunities. 

Alpine’s 2015 Jeep® Wrangler will also be on-site with similar Jeep®-specific solutions designed for older Jeep® Wranglers, including the i509-WRA-JK, DVR-C320R, PSS-22WRA Weather-Resistant Sound System, PSS-SX01, and HCE-TCAM1-WRA Spare Tire Rear-View Camera and Light System.

“Switchback,” Alpine’s 2020 Jeep® Gladiator, will also be on-site with a custom truck bed build that features 40 motorized Bluetooth® speakers that articulate for optimal sound positioning, and a tailgate designed to look like an early Alpine® stereo, complete with a large, functional volume knob and six classic “Alpine green” buttons on the faceplate to control the automation.

The Alpine Event Truck and Trailer will be open to visitors who want to chat with Alpine event staff and experience the latest vehicle-specific technology, all from the comfort of an air-conditioned lounge area located in the trailer.

All Alpine® products are available for purchase during the event with special, event-only pricing and free giveaways. Alpine Authorized Retailer Proline Car Stereo will be on-site to give vehicle demonstrations, answer product questions, and offer on-site installation so customers can drive home with their Alpine purchase installed in their Jeep®. 

Jeep® is a registered trademark of Stellantis NV

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

Auburn Hills, Mich. (Aug 15, 2022) – Alps Alpine North America, Inc. (“Alpine”), will attend the Ocean City Jeep Week in Ocean City, Maryland from Thursday, August 25 to Saturday, August 27 where they will have exciting new vehicle-specific products designed uniquely for the Jeep® driver.

Exciting Upgrades Designed for Jeep® 

Featuring the latest in Jeep®-specific dash and sound system offerings from Alpine, a 2018 Jeep® Wrangler will be on-site for product demonstrations so attendees can experience the new High-Resolution i509-WRA-JL with a High-Definition, Weather-Resistant 9-inch screen and wireless and wired Apple CarPlay® and Android Auto™. The i509-WRA-JL was intentionally designed with the Jeep® driver in mind to visually emulate the design identity of the Jeep® interior and retain the features Jeep® drivers use the most. High-Resolution Audio Playback (96kHz/24Bit) can stream music from popular Hi-Res streaming platforms or directly from a smartphone for incredible music detail and high-precision music reproduction.

To demonstrate the head unit integration capabilities, the 2018 Jeep® Wrangler will also feature a premium night vision DVR-C320R Dash Camera with built-in drive assist and impact recording. An Alpine® PSS-24WRA sound system, with front 6.5” component speakers, 6.5” rear custom soundbar replacement speakers, 8” compact powered subwoofer, and 4-channel amplifier will be featured for in-vehicle sound upgrade demonstrations as well as an Alpine® Weather-Resistant PSS-SX01 Sound System mounted to the roll bars to demonstrate exterior sound upgrade opportunities. 

Alpine’s 2015 Jeep® Wrangler will also be on-site with similar Jeep®-specific solutions designed for older Jeep® Wranglers, including the i509-WRA-JK, DVR-C320R, PSS-22WRA Weather-Resistant Sound System, PSS-SX01, and HCE-TCAM1-WRA Spare Tire Rear-View Camera and Light System.

“Switchback,” Alpine’s 2020 Jeep® Gladiator, will also be on-site with a custom truck bed build that features 40 motorized Bluetooth® speakers that articulate for optimal sound positioning, and a tailgate designed to look like an early Alpine® stereo, complete with a large, functional volume knob and six classic “Alpine green” buttons on the faceplate to control the automation.

The Alpine Event Truck and Trailer will be open to visitors who want to chat with Alpine event staff and experience the latest vehicle-specific technology, all from the comfort of an air-conditioned lounge area located in the trailer.

All Alpine® products are available for purchase during the event with special, event-only pricing and free giveaways. Alpine Authorized Retailer Proline Car Stereo will be on-site to give vehicle demonstrations, answer product questions, and offer on-site installation so customers can drive home with their Alpine purchase installed in their Jeep®.

Alpine will also provide three Turn1 AD-SPK1 Portable Bluetooth® Speakers for the Ocean City Jeep Week raffle. Each Ocean City Jeep Week event participant will receive two raffle tickets in their registration packet, with winners announced Thursday and Friday after the Show & Shine event and mid-day Saturday from the main event stage.   

Jeep® is a registered trademark of Stellantis NV.

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

AUBURN HILLS, Mich. (Dec. 21, 2022) – Alps Alpine North America, Inc. (“Alpine”) will offer a choice of three, one-hour virtual training sessions for their U.S. Authorized Dealers. These sessions will focus on newly released and upcoming Alpine products. This is the third year in a row that Alpine has offered virtual product training sessions for their dealers. 

Straight from the Source

What started as a necessity during the virtual environment of the pandemic has evolved into an efficient method of communicating new product introductions, marketing promotions, and detailed product training directly to partnering businesses.

“We are proud to continue offering virtual product training in an effort to streamline communication and offer important updates and announcements from Alpine in a convenient and accessible format,” said Mike Anderson, Executive Director at Alps Alpine North America, Inc. “The virtual approach also allows us to deliver a pure Alpine brand experience to a wider audience in a way that equips and energizes our partnering stores.”

Led by Alpine National Trainer, Eric Brooks, the virtual training will highlight the new generation of High-Resolution sound and display audio family systems inspired by the technology and design of the Ultra High-Resolution AlpineF#1Status system. The webinar will also include effective selling and marketing techniques for the 2023 Alpine Product Line.

Registrants can choose from the following days to attend:

Tuesday, January 10, 2023 noon (EST)

Wednesday, January 11, 2023 3 p.m. (EST)

Thursday, January 12, 2023 6 p.m. (EST)

All U.S. Alpine Authorized Dealers are encouraged to register for this free webinar by contacting their Alpine Rep.

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

CONTACTS:

Alps Alpine North America Media Contact  

Allison Saunders   

This email address is being protected from spambots. You need JavaScript enabled to view it.

(586) 719-8966

TWICE -- Alpine plans to launch the industry’s first 10-inch in-dash A/V-navigation system.

The product, which won a 2016 CES Innovation Award, will be part of Alpine’s Restyle series of car-navigation systems, which are bundled with dash kits for specific SUVs and full-size trucks to retain a factory look. The systems also come with iDatalink Maestro OEM-integration module, which plugs into a vehicle’s databus to retain factory features when the factory radio is removed.

Up until now, the maximum screen size in the Restyle series has been 9 inches.

product description on the Consumer Technology Association’s website says Alpine’sX110-SLV 10-inch Restyle Dash System is designed for 2014-up Chevy Silverados, comes with a dash kit that replaces OEM audio controls, and connects to an optional add-on module. The module enables the head unit to control vehicle accessories.

Read the rest here: http://www.twice.com/news/navigation/alpine-s-restyle-x110-slv-dash-av-navigation-system-will-be-industry-s-first-10-inch-display/59399

The product will be revealed during the Exhibitor Show on the first day of KnowledgeFest

AUBURN HILLS, Mich. (Jan. 24, 2023) – Alps Alpine North America, Inc. (“Alpine”) will attend the upcoming Mobile Electronics Association (MEA) KnowledgeFest hosted in the Paris Las Vegas Hotel & Casino in Las Vegas, Nevada from Friday, February 3 to Sunday, February 5.

As a premier opportunity for KnowledgeFest attendees, Alpine will reveal an exciting new product in their 2023 lineup: “Optim8™.” The reveal will take place in the Alpine booth (exhibit #806) on the first day of KnowledgeFest. More information on the product will be distributed to the media following the reveal.

The Alpine booth will also feature new event displays with High-Resolution sound and display audio family systems from the 2023 Alpine Product Line, including the High-Resolution Alpine Status line, High-Resolution head unit line, and Next-Generation R-Series and S-Series sound system Line.

“This will be the first opportunity to showcase a complete lineup of High-Resolution sound and display audio products in one setting,” said Mike Anderson, Executive Director at Alps Alpine North America, Inc. “The trend to Hi-Res music is undeniable and we believe our 2023 lineup sends a strong message to our partners and further solidifies Alpine in the premium car audio space.”

A new Tesla Model 3 demo vehiclewill be on display in the Alpine booth featuring the new Optim8™. The vehicle will also feature the Next-Generation S-Series line to demonstrate the new High-Resolution playback capabilities of the sound system and the new Alpine PrismaLink™ S-Series Wedge Preloaded Subwoofer Enclosures, a new enclosure from Alpine that features a plug-and-play RGB lighting system and multi-link capable design for single, dual, and even quad-enclosure applications.

A Toyota Tundra demo vehicle will also be on-site with the High-Resolution Alpine Status line. Demos will be available to all Alpine booth visitors.

Alpine will host 3 training sessions during KnowledgeFest that will focus on the 2023 Product Line:

Friday, February 3 from 12:30 p.m. – 1:30 p.m. in Champagne 2

Alpine 2023 Product Presentation 

Friday, February 3 from 3:00 p.m. – 4:00 p.m. in Champagne 2

Alpine 2023 Product Presentation 

Saturday, February 4 from 5:30 p.m. – 6:30 p.m. in Champagne 4

Alpine Optim8™: The Future of Car Audio Tuning

All KnowledgeFest attendees are welcome to visit the Alpine booth, join the training sessions, and meet with Alpine staff from the sales, marketing, and product planning teams. Attendees are encouraged to visit www.knowledgefest.org and use the “Education Workshops & Vendor Training” link to register for the Alpine training sessions. 

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

Alpine Electronics of America, Inc. introduced the newest Digital Signal Processor (DSP) to their lineup with the PXE-X09 Hi-Resolution Wireless DSP. The PXE-X09 includes 16 channels for seamless aftermarket sound integration and tuning tools that correct acoustical abnormalities in vehicle interiors. The PXE-X09 debuted today during the 2020 International CES, taking place at the Las Vegas Convention Center from Jan. 7-10.

January 7, 2020 -- “The PXE-X09 is for the discerning audio consumers who are looking for a better music experience in their vehicle,” said Mike Anderson, Vice President and General Manager, Brand Business Unit, Alpine Electronics of America, Inc. “Its versatile application with a factory or aftermarket system makes it the ideal sound upgrade. Consumers can access the onboard tone generator from their smartphone for on-the-fly adjustments.”

OEM Integration

The PXE-X09 has the necessary tools for OEM system integration. The processor is versatile and can be used with a factory system, Alpine head unit, or other aftermarket head unit while adding aftermarket amplifiers or speakers through the flexibility of the 16-channel multi-use inputs

The PXE-X09 includes a built-in Real-Time Analyzer (RTA) to gauge the sound system’s performance in reference to how it responds to the acoustical abnormalities in the vehicle. Ten bands of equalization per channel can flatten the input signal for real-time sound adjustments to develop a well-balanced response and proper center sound stage.

PC and Smartphone Control

Building off the success of the PXE-0850’s HMI (Human-Machine Interface), the PXE-X09 includes PC and smartphone control for real-time, wireless tuning adjustments using Bluetooth® technology and the “PXE-X09” smartphone or PC app (available on the App Store® and Google Play™).

The included remote controller with rotary knob can be installed on the dashboard for quick volume and bass adjustments and source selection. Music can be streamed using the PXE-X09’s Bluetooth® connection and played through the existing speakers.

On-Board Quick Setup

The PXE-X09 includes a configuration wizard that gives quick identification to the components in the factory system then appropriately sums the channels to get a full-range signal.

The PXE-X09 will ship in March for $1,500 SRI and will be for sale at Alpine Authorized retailers or online at www.alpine-usa.com through Crutchfield. Installation options can be found on the Alpine-USA website through the store locator.

Features:

PXE-X09 Hi-Resolution Wireless Digital Signal Processor

  • High-Res audio capable
  • Wireless sound tuning via smartphone. PC tuning also available 
  • 16-channel high/low voltage inputs for both OEM and aftermarket installations
  • Quick Setup Wizard
  • Matrix mixing
  • 216 kHZ/24 bit ADC/DAC
  • 10 Band parametric or graphic input EQ
  • 31 Band parametric or graphic output EQ
  • 6 EQ presets
  • >100 dB signal to noise ratio
  • >110 dB channel separation
  • High-pass/low-pass crossovers per channel
  • Time-correction; Up to 20 ms delay per channel
  • Input RTA
  • Signal generator (pink noise, white noise, sinusoid)
  • 16-channel RCA/High-level input
  • 1 coaxial input
  • 1 optical input
  • Bluetooth® audio streaming with included external module
  • Dash-mounted remote controller
  • Available in March SRI: $1,500

Product information is based upon current information at the time of press but cannot be guaranteed. All designs, features, specifications and delivery dates are subject to change without notice. 

Auburn Hills, Mich. (Feb. 20, 2023) – Alps Alpine North America, Inc. (“Alpine”) welcomes DOW Technologies as a new Authorized Dealer Fulfillment Center in Alpine’s Mid-Atlantic markets (east Pennsylvania, southern New Jersey, Delaware, southern Maryland, Virginia, and Washington D.C.).

As a current fulfilment center in Alpine’s Florida and southeast markets, DOW Technologies will now expand to cover the Mid-Atlantic markets. Alpine will be the primary aftermarket car audio brand in the DOW Technologies warehouse, located in Montgomeryville, PA.

“We’re excited to partner with DOW Technologies as an Authorized Dealer Fulfillment Center for our Mid-Atlantic Alpine Authorized Dealers,” said Mike Anderson, Executive Director at Alps Alpine North America. “We believe DOW Technologies’ location, infrastructure, and service will continue to contribute great success to our dealers’ business.”

Headquartered in Tampa, Fla., DOW Technologies is one of the largest independently owned and operated technology distributors servicing independent retailers in the United States for 64 years. With seven locations serving Alabama, Arizona, Arkansas, Delaware, Florida, Georgia, Kansas, Louisiana, Maryland, Mississippi, Missouri, Nevada, New Jersey, New Mexico, New York, North Carolina, Oklahoma, Pennsylvania, South Carolina, Tennessee, Texas, Puerto Rico, the US Virgin Islands, Virginia, and Washington, D.C., DOW Technologies focuses on distributing products and technologies that enhance lives at home, at work and on the road.

“DOW Technologies is extremely excited to be the Authorized Dealer Fulfillment Center partner for Alpine in the Mid-Atlantic, and we are focused on continued growth of the brand through the dedicated, loyal Alpine dealer base,” said Dave Elkin, SVP Sales and Product Management, DOW Technologies.

Details of the partnership were communicated directly to Alpine Authorized Dealers in the territory.

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

Auburn Hills, Mich. (Jan. 1, 2024) – Alps Alpine North America, Inc. (“Alpine”) welcomes GS Distributing Company, a NABI Industries, Inc. company, as a new Authorized Dealer Fulfillment Center in Alpine’s Northern California markets.

“We look forward to partnering with GS Distributing as an Authorized Dealer Fulfillment Center for our Northern California markets,” said Gregg Thomas, Director of National Sales for the Aftermarket Division at Alps Alpine North America. “Their fast shipping, coupled with their ability to cultivate personal relationships with their customers, will positively impact our dealers’ business.” 

 With over 40 years of experience in the aftermarket car audio industry, GS Distributing has built a rapport with manufacturers and retailers by providing friendly, personable service and fast shipping from their 20,000 square-foot facility centrally located in Sacramento, CA as well as their new 25,000 square foot location in Livermore, CA.  

“We at GS Distributing are honored with the opportunity to be the Authorized Dealer Fulfillment Center for the Northern California and Northern Nevada market. Being based in Northern California, we offer same-day will call and one-day shipping to help continue the growth of the Alpine Brand,” said Shams Nabi, President GS Distributing.

Details of the partnership were communicated directly to Alpine Authorized Dealers in the territory.

###

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

Auburn Hills, Mich. (Aug 16, 2022) – Alps Alpine North America, Inc. (“Alpine”) welcomed Jason Hannon as the new Regional Sales Manager for the Western United States. Hannon will oversee the sales and marketing activities for the Alpine brand in the following territories: Washington, Oregon, California, northern and western areas of Idaho, Nevada, and Arizona.

“We are thrilled to welcome Jason Hannon to the Alpine Aftermarket Brand Division and believe his extensive experience in the industry, as well as his strong sales and marketing skills, will bring value to our Western dealers and positive growth to the company,” said Mike Anderson, Alps Alpine North America Brand BU Executive Director.

Hannon brings over 20 years of sales and marketing experience as well as experience coordinating and attending industry events like the Consumer Electronics Show (CES), Specialty Equipment Market Association (SEMA), Mobile Electronics KnowledgeFest, and more. 

With experience at notable audio companies like Triton, where he supported brands like Triton Audio and Alliance Audio as the Vice President of Sales and Marketing, and AVA Enterprises, managing brands like BOSS Powersports, BOSS Elite, and Planet as the National Sales Manager, Hannon has a strong history of creating and executing effective sales and marketing strategies that have increased growth and brand awareness. 

“As the industry continues to evolve, it is more important than ever that retailers are able to partner with a brand that understands innovation and partnership, and Alps Alpine delivers just that,” said Hannon. “I am very excited to join the Alps Alpine team and look forward to growing the Alpine Experience in the Western Region.”  

Hannon will be posted in Orange County, CA.

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators, and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

Auburn Hills, Mich. (Jan. 26, 2023) – Alps Alpine North America, Inc. (“Alpine”) welcomes Tri-State Enterprises as a new fulfillment center partner. Tri-State will support fulfillment in Alpine’s Territory 44 states (Texas, Oklahoma, Louisiana, and Arkansas).

“We look forward to partnering with Tri-State Enterprises and believe this relationship will help our Alpine Authorized Dealers grow their Alpine business,” said Mike Anderson, Executive Director at Alps Alpine North America. “Tri-State’s dedication to building long-term partnerships, as well as their commitment to service, makes them the ideal partner to continue growth in this key territory.”

Headquartered in Fort Smith, AR, Tri-State Enterprises has distribution and cross dock locations with over 1 million sq. ft. of space throughout the central US. 300 delivery trucks ensure same day or next day delivery, up to two times per day. A team of expert 12V sales staff with over 50 years of combined experience is well prepared to assist customers.

"Tri-State is honored to be selected by Alpine to be the new fulfillment center for Arkansas, Oklahoma, Texas, and Louisiana,” said Roger Donald, Tri-State 12V Category Manager. “Alpine's commitment to quality and innovation fits perfectly with what Tri-State looks for in a partnership. We are excited for the opportunity to provide excellent service to all the Alpine Authorized Dealers in the region."

Details of the partnership were communicated earlier this month directly to Alpine Authorized Dealers in the territory.

(Pictured in the image, left to right: Devon Taylor, Tristan Taylor, Roger Donald, Robert Donald).

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

Detroit, November 26, 2019 – Introducing the 9-Inch X409-WRA-JL Weather-Resistant Navigation System with Off-Road Mode. This mech-less (no CD/DVD) in-dash audio/video/navigation (AVN) system is a direct-fit solution for the new 2018 – Up Jeep® Wrangler and 2019 – Up Jeep® Gladiator.

Enhancements to the user interface for faster screen transitions, as well as added features based on industry research, has made the X409-WRA-JL an ideal upgrade for the active weekender looking to enhance their adventures. 

The X409-WRA-JL is designed for Plug-and-Play installation and includes a vehicle-specific dash bezel and factory-compatible wiring harness to create a direct-fit solution for the dash and integrated operation in the vehicle, so factory features like the volume knob, steering wheel controls, and HVAC system are retained.

Built to handle the toughest of outdoor conditions, the weather-resistant X409-WRA-JL is rated IP53 for protection against dust and ingress. The dash bezel is precisely fitted to house the screen so no water or dust can enter the electronics assembly. The high-visibility screen delivers cleaner, brighter images even when off-roading on rugged terrain.

As many Jeep® owners enjoy off-road activities like trail rides, the X409-WRA-JL comes equipped with Off-Road Mode with off-road centric vehicle information like vehicle tilt, tire pressure, optimized camera view, and FunTreks trailhead POI database displayed on the large, 9-inch screen. Drivers can revisit their favorite off-road adventures through Off-Road Trip Recording.

The large, 9-inch screen has a WVGA display, Capacitive Touch, and Swipe Graphical User Interface that’s optimized for in-vehicle smartphone use so drivers can access Apple CarPlay® or Android Auto™ for music, messages, or maps while keeping their eyes on the road. Built-in Bluetooth® is also available for hands-free calling and audio streaming.

Third-party driving maps like Google Maps and Waze are available through Apple CarPlay® or Android Auto™, or in areas that don’t have strong cellphone service, the X409-WRA-JL comes equipped with built-in navigation with Turn-By-Turn and Pinch-to-Zoom maps of the United States, Canada, and Puerto Rico with The Latest Map Guarantee.

The X409-WRA-JL retains the factory rear-view camera with three additional camera inputs that can be assigned as a front or side camera. For multiple camera systems, the KCX-C250MC Multi-Camera Selector (sold separately) allows the camera systems to be easily controlled right from the touchscreen.

Display up to eight accessories directly from the touchscreen by adding the optional KAC-001 External Accessory Controller. Assign graphical icons to the accessories for quick identification and control through a pulsed, latched or momentary output. 

Audio entertainment sources include a built-in HD Radio Tuner™, Pandora® via a smartphone, iPod/iPhone® music, various music file formats including FLAC/MP3/WMA/AAC/HE-AAC playback via USB and SiriusXM™ compatibility (tuner and subscription required). 

For even more entertainment options, a “Media” center that matches the factory look is added to the lower, right-hand side of the dash with one HDMI input, dual USB for smartphone access (one device at a time) or charging, and an Aux input.

The X409-WRA-JL is available now at Alpine Authorized retails or online at www.alpine-usa.com through Crutchfield for $2999.95. Installation options can be found on the Alpine-USA website through the store locator.

 

Jeep® is a registered trademark of FCA US LLC.

 

Alpine Media Contact

Allison Saunders

This email address is being protected from spambots. You need JavaScript enabled to view it.

(586) 719-8966

Anderson celebrates a successful 33 years of service at the company
 
Auburn Hills, Mich. (Feb. 3, 2023) – Mike Anderson, Head of the Alpine Brand Business Unit (aftermarket division) at Alps Alpine North America, Inc., announced his retirement during an all-staff meeting on Thursday, February 2 at the Paris Hotel & Casino in Las Vegas, NV. Anderson celebrates 33 years at Alps Alpine in 2023.  
 
“Alps Alpine congratulates Mike on his long and illustrious career,” said Cameron Hosner, Vice President of Sales and Marketing at Alps Alpine North America, Inc. “We thank him for his dedication and commitment to excellence that propelled the Alpine Brand forward within North America. He leaves behind a strong organization that will transition and assume leadership under his guidance later this year. We remain excited for the future of the Alpine Brand Business.”
Kunihiko Sato, Director of Business Planning at Alps Alpine North America, Inc., will succeed Anderson as the Head of the Alpine Brand Business Unit effective October 1, 2023, where Anderson will take on an advisory role. In his 24 years of service at the company, Sato led various business areas in the aftermarket division, including marketing, operations, and business planning, where he contributed to sales and marketing growth for the “Alpine” brand. 
“For over 20 years, I have worked closely alongside Mike and have benefitted from his strong leadership, mentorship, and friendship,” said Sato. “His presence around the Alpine Brand Business Unit will be missed, but I look forward to his continued support as an advisor.”
 
Mike Anderson joined “Alpine” in 1990 as the Sales Manager for the U.S. northeast region. In the years that followed, Anderson would work in various business areas in the company, including a tour in the OEM division, where he contributed to sales and marketing growth for Alpine-branded products. In 2017, Anderson was chosen to lead the Brand Business Unit at “Alpine,” where he oversaw all sales, marketing, and product planning activity for the aftermarket division as the Executive Director and still holds the position to date.
 
“I have thoroughly enjoyed my time with Alpine and I am proud to be part of this great industry,” said Anderson. “I would like to thank all my colleagues at Alpine for their support over the years. I also would like to thank our sales organization for their tremendous efforts, my industry friends for their advice and mentorship, and especially our dealers. Without your support, Alpine would not be here today. I will be a very interested industry observer on the sidelines as I spend time with family and pursue my hobbies in retirement.”
 
Anderson is regarded as a leader in the mobile electronics industry and his contributions over the years will continue to inspire future generations of audio enthusiasts.
###
 
Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.
 
CONTACTS:
Alps Alpine North America Media Contact  
Allison Saunders   
This email address is being protected from spambots. You need JavaScript enabled to view it.
(586) 719-8966

July 20, 2017 -- Alpine Electronics of America, Inc. today announced that the Tech Marketing rep firm has joined Alpine’s aftermarket sales force. Based in Roswell, Georgia, Tech Marketing is representing the Alpine product line in several southeast states.

Six members of the Tech Marketing team are servicing the Alpine product line.  Ron Holtzman founded Tech Marketing in 1980 and now serves as CFO of the company.  President Richie Holtzman is responsible for Georgia, southern Alabama, and southern Mississippi.  Rep Dennis Montgomery covers North Carolina and South Carolina; Steven Paul covers Tennessee, northern Alabama, and northern Mississippi; while Jim Branyon handles specialty markets.  Mark Barber, who represented Alpine for many years at his previous company, has joined the Tech Marketing team as the Vice President of Expeditor and New Car Dealer Sales with a focus on the Alpine Restyle vehicle-specific products.

The Tech Marketing members share a passion and commitment to the 12 volt aftermarket and are well known in the industry.  All together, the men have a total of 164 years of combined experience in the consumer electronics industry. 

“The Tech Marketing team has extensive experience in the 12 volt aftermarket industry, and we look forward to working with them as they represent Alpine products among our retail partners in the southeast,” said Mike Anderson, Assistant Vice President of Sales, Alpine Electronics of America, Inc.

The Tech Marketing team can be reached through their main office at 770-377-3818, via e-mail at This email address is being protected from spambots. You need JavaScript enabled to view it.,%20">This email address is being protected from spambots. You need JavaScript enabled to view it., or through their website at www.techmarketingse.com.

Alpine Electronics of America, Inc. has added a third model to the popular Halo category. The new iLX-F411 Alpine Halo Mech-Less (no CD/DVD) Audio/Video Receiver features the same “hovering” screen platform as its predecessors while boasting a larger, 11-inch touchscreen – 49 percent more surface area than the 9-inch.

January 7, 2020 -- “The impact that the Alpine Halo9 has had in the industry cannot be understated,” said Mike Anderson, Vice President and General Manager, Brand Business Unit, Alpine Electronics of America, Inc. “The introduction of the new 11-inch display solidifies Alpine as an industry leader with the biggest display on the market.”

The iLX-F411 debuted during the 2020 International CES, taking place at the Las Vegas Convention Center from Jan. 7-10.

Customizable User Interface

The iLX-F411 has the same features as its predecessor, the iLX-F259, including a customizable user interface, with three home screens and 22 available widgets that can be customized through swipe and drag-and-drop motions. Users can personalize the background using their own photos or several pre-loaded patterns.

Through extensive industry research, the iLX-F411 includes all the features needed to command an exciting drive and is an ideal upgrade for the active weekender or everyday commuter. The increased screen size allows for safe navigation and easy control of music, text messages, and phone calls through Apple CarPlay® or Android Auto™.

Features and System Expansion

The large, 11-inch screen has a WVGA display, Capacitive Touch, and Swipe Graphical User Interface (GUI) that’s optimized for in-vehicle smartphone use so drivers can access Apple CarPlay® or Android Auto with the Google Assistantfor media or navigation while keeping their hands on the wheel and eyes on the road. It features built-in Bluetooth® for hands-free calling and audio streaming and is SiriusXM-Ready® (requires a SiriusXM® tuner and subscription, sold separately).

External sources can be connected via the USB port, AUX input, or HDMI input. One universal rear camera input or additional cameras can be added when used with the KCX-C2600B Universal Front and Rear Camera Selector (cameras and selector sold separately). Drivers can retain select factory features like vehicle information and parking assist display on compatible vehicles with the iDatalink® Maestro® module (sold separately).*

*iDatalink® connectivity available via software update Fall 2020

Installation Fitment

The iLX-F411 follows the same flexible installation fitment as its 9-inch predecessor with an adjustable mount and four screen angle adjustments, five screen height adjustments, and two screen depth adjustments for optimized viewing.

The 1-DIN chassis and adjustable installation options make it easy to add the iLX-F411 to a variety of applications without blocking factory buttons or features on the dash and avoiding the need for custom installation.

The iLX-F411 will ship in June for $1,200 SRI and will be for sale at Alpine Authorized retailers or online at www.alpine-usa.com through Crutchfield. Installation options can be found on the Alpine-USA website through the store locator.

The Halo Display Category includes:

NEW iLX-F411 HALO 11-INCH MECH-LESS AUDIO/VIDEO RECEIVER

  • 11-inch WVGA display with a capacitive touchscreen and swipe graphical user interface
  • Floating style display with adjustable height, depth, and angle mounting bracket
  • Customizable user interface (three pages with 22 available widgets)
  • Customizable wallpaper (user photos)
  • Works with Apple CarPlay®
  • The Google Assistant is available on Android Auto™
  • SiriusXM-Ready® (requires a SiriusXM® tuner and subscription, sold separately).
  • Bluetooth® built-in for hands-free calling and audio streaming
  • 1 HDMI input and 1 HDMI output
  • iDatalink® connectivity for vehicle information and parking assist display on compatible vehicles*
  • FLAC/MP3/WMA/AAC/WAV music playback
  • AVI/MP4/MPG/MOV/WMV video playback via USB
  • JPG/PNG/BMP USB photo viewer
  • 5-band graphic EQ
  • 45W x 4 Amp
  • 3 Preouts (4V)
  • 6-channel time correction
  • KCX-C2600B Universal Front and Rear Camera Selector Ready
  • 1 Rearview camera input with distance guide display
  • Available in June SRI: $1,200

*iDatalink® connectivity for vehicle information and parking assist display on compatible vehicles*

              *Available via software update Fall 2020

iLX-F309 HALO 9-INCH MECH-LESS AUDIO/VIDEO RECEIVER

  • 9-inch WVGA display with capacitive touchscreen and swipe graphical user interface
  • Floating style display with adjustable height, depth and angle mounting bracket
  • Works with Pandora® Music for iPhone® and Android™
  • Built-in HD Radio®
  • My Favorites Function
  • MediaXpander® HD
  • Works with Apple CarPlay®
  • The Google Assistant is available on Android Auto™
  • SiriusXM-Ready® (requires a SiriusXM® tuner and subscription, sold separately).
  • Bluetooth® built-in for hands-free calling and audio streaming
  • iDatalink® connectivity for vehicle information and parking assist display on compatible vehicles
  • FLAC/MP3/WMA/AAC/HE-AAC music playback
  • AVI/MPEG4 video playback via USB
  • Alpine TuneIt® App for iPhone® and Android
  • Bass Engine SQ
  • 9-band graphic EQ
  • 50W x 4 High Power Amp
  • KAC-001 Accessory Controller Ready
  • KCX-C2600B Universal Front and Rear Camera Selector Ready
  • 1 HDMI input
  • 3 Preouts (4V)
  • 6-channel time correction
  • 1 Rearview camera input with distance guide display
  • Available now SRI: $1,200

iLX-F259 HALO 9-INCH MECH-LESS AUDIO/VIDEO RECEIVER

  • 9-inch WVGA display with capacitive touchscreen and swipe graphical user interface
  • Floating style display with adjustable height, depth and angle mounting bracket
  • Customizable User Interface (three pages with 22 available widgets)
  • Customizable wallpaper (user photos)
  • Works with Apple CarPlay®
  • The Google Assistant is available on Android Auto™
  • SiriusXM-Ready® (requires a SiriusXM® tuner and subscription, sold separately).
  • Bluetooth® built-in for hands-free calling and audio streaming
  • FLAC/MP3/WMA/AAC/WAV music playback
  • AVI/MP4/MPG/MOV/WMV video playback via USB
  • JPG/PNG/BMP USB photo viewer
  • 5-band graphic EQ
  • 45W x 4 Amp
  • 3 Preouts (4V)
  • 6-channel time correction
  • KCX-C2600B Universal Front and Rear Camera Selector Ready
  • 1 Rearview camera input with distance guide display
  • Available now SRI: $800

Product information is based upon current information at the time of press but cannot be guaranteed. All designs, features, specifications and delivery dates are subject to change without notice.

CarPlay® is a registered trademark of Apple, Inc., registered in the U.S. and other countries. Google, Android, and Android Auto are trademarks of Google LLC. SiriusXM and all related marks and logos are trademarks of Sirius XM Radio Inc. All rights reserved. The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth® SIG, Inc. and any use of such marks by Alpine Electronics, Inc. is under license. Other trademarks and trade names are those of their respective owners.  

AUBURN HILLS, Mich. (May 11, 2020) – Just 25 minutes outside of the heart of Dallas sits The Stereo Shop, a mobile electronics retailer and installer that has serviced the Garland, Texas community for 10 years (formerly under the name JM Kuztomz).

Like most 12-volt retailers during the COVID-19 environment, owner Julio Murillo has had to think out-of-the-box in light of the recent “shelter in place” orders. “When COVID-19 happened, I thought, ‘If we’re going to shut down for a few weeks, then I’m finally going to update the store,’” Murillo recalled.

Murillo, an Alpine Authorized Retailer of three years, contacted his Alpine team, including rep Mark Sartain, to begin work on a $12,000 update to the shop. “Alpine is their biggest consumer draw and their highest premium line,” explained Sartain. “They see a big value in the local and national support they are receiving from Alpine.”  

The focus was on the main display board in their lobby, previously occupied by a different brand. In its place, stands a larger-than-life display, spotlighting the Alpine Halo9 9-inch displays, as well as speakers, subwoofers, and amplifiers from Alpine S, R, and X-Series lineup.

The Stereo Shop was able to reopen, as they have a minor mechanical permit that deems them as an essential business (although they are still taking safety precautions by doing most installations through drop-offs and maintain social distancing standards.)

Not shortly after he reopened, Murillo started to see the fruits of his labor, particularly with the main display board. “The first day, we set up a Halo9 display in the showroom with the Alpine branding. The second day, after we opened, we sold three [Alpine Halo9s],” said Murillo. “We were already selling this product fairly well, but three on the first day was crazy!”

In addition to the main display board, The Stereo Shop now has three dedicated Alpine displays in the store that include an OEM Integration Display, a dedicated S-Series display (their highest selling product, according to Sartain) and an R and X-Series display.

“Alpine is a sound quality company, so naturally, having functional displays that can be used to allow their consumers to experience the products helps the consumers make a faster emotional connection,” Sartain explained. “Consumers come to their store to hear, touch and feel the products. The displays empower the salespeople because they can demonstrate the products to the consumer.”

Murillo said the value of a display that can show the customer the head unit and speaker together, claiming it’s a lot easier to sell when they can sell the entire package. “Display the functioning products; not products in a showcase or a box,” said Murillo. “When the product is on a display, where people can touch it, feel it, and know how it works – that’s half the sale!”

However, Murillo’s sales efforts didn’t stop at the shop door. The Stereo Shop is also active on their social media platforms, like Facebook, often posting installation jobs up to 10 times per day. Murillo attributes Facebook as the root of 50 percent of their walk-ins. Recently, he’s noticed his clientele are coming from 1 – 2 hours away, as Facebook is helping them reach customers that are looking for a shop that sells Alpine and speaks Spanish (the Alpine brand is well-known to Hispanic customers, according to Murillo.).

Murillo also adopted a new way to share the products in his store. Instead of posting a product, or taking a picture of the box, Murillo has started to show pictures of completed installation jobs, highlighting the features of each product.

This more personalized approach to “selling” Alpine products has boosted The Stereo Shops engagement rate, as they receive more inquiries from their Facebook page.

“We’re not trying to sell the product through Facebook. We show the product installed in a car and talk about the features,” Murillo said.  “When the customer can see the head unit and speakers installed in the car, they can relate to the product because they might have the same car.”

Murillo’s advice to fellow mobile electronics retailers would be to stay safe and offer drop-off services for customers, making sure that every car is cleaned before returned. If possible, he suggested investing in loaner cars to provide to customers. “Our shop has three loaner cars for customers to use during installation,” said Murillo. “That way, there is no pressure for the customer waiting to get their car back.” He also urges others to increase up their social media presence, explaining that people are on social media more than ever before.

While adhering to the CDC guidelines, Sartain recommends getting more attention to your store through social media. “On social media, promote a no-touch transaction with your customers to show that the store cares about both your consumers and your employees,” Sartain advised. “Focus on keeping the purchase process easy and fast.”

Even now, as more shops are beginning to reopen, it is essential to have a plan of attack when returning to work, including new marketing strategies, adhering to CDC guidelines, and establishing better communication with the consumer. Alpine encourages its Authorized Dealers to reach out if they need assistance before or during the process of reopening.

Copyright - Mobile Electronics Association 2020

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