MB Quart is proud to announce partnership with ATC on ALL-NEW Plā ™ Series

Libertyville, IL – MB Quart and ATC, an industry-leading manufacturer of aluminum RVs and trailers, have announced a partnership that will expand horizons for possibilities on both ends. MB Quart is proud to fuel audio adrenaline and adventure with this partnership that traverses across unlimited terrains wherever the journey may lead. The launch of ATC’s 2023 Toy Hauler models includes the ALL-NEW Plā ™ 500 Series and Plā ™ 700 Series.

The ALL-NEW Plā ™ Series includes an RVM2.0 160-watt digital source unit and NF1-116 Nautic 6.5-inch speakers. The RVM2.0 adds effortless control featuring AM/FM/Bluetooth and the unit is adjusted by a master knob and menu selection. Bringing a layer of listening immersion with superior quality and sound to every song, the NF1-116 Nautic 6.5-inch speakers deliver ultimate clarity and playback. This critical Midwest partnership between MB Quart and ATC signifies a growing market for louder audio and crisper sound in every outdoor adventure.

Brian Sherman, Vice President of Product and Marketing, said, “At MB Quart, we are true audio enthusiasts who strive for the best sound possible in every situation that calls for adventure. Using MB Quart products in my life has fueled my desire to expand possible horizons with other OEM partners so they get a chance to experience what a quality and superior audio company can do for them. With our work hard, play hard mentality, it was only fitting that with ATC believing in the same concept for products and quality, we should pursue this partnership. I am extremely excited to be a part of the 2023 Toy Hauler models, and I’m looking forward to the future of what this growing relationship may hold.”

MB Quart continues to bring the concert to every outdoor adventure that delivers quality sound and playback and is durable to take on the conditions ahead. Now with ATC, opportunities and possibilities will grow with what MB Quart offers for outdoor solutions. Alden Stiefel, President of Maxxsonics, said, “This is a great joining of two Midwest brands, and I am proud to grow our partnership with additional OEM relationships. I’m looking forward to seeing what audio solutions and vehicle opportunities are ahead with ATC and MB Quart.” Follow the link for more information and product details on the ALL-NEW 2023 Plā ™ Series from ATC.

MB Quart is a high-end audio brand known for its elaborate and distinctive designs while producing rich sound quality. Found in 1962, MB Quart began producing professional studio microphones and headphones at its headquarters in Obrigheim, Germany. Through research, innovation, and a dedication to the highest standard of sound quality, MB Quart continues to grow its product line throughout its 50-year history. Our slogan, Music. Defined. is the superior standard to how MB Quart holds itself accountable for pushing the bar forward. Consumers of these products can experience a wide range of audio solutions that will deliver all of their needs for Powersports and marine machines. The MB Quart brand is owned by Maxxsonics and is based near Chicago, Il. For additional information, go to the brand website at https://mbquart.com/about. 

Established in 2001 and headquartered in Libertyville, Ill., Maxxsonics is a global leader in the Mobile, Marine, and Powersports audio industries. Innovating products that bring out the best in audio and sound, Maxxsonics specializes in designing and manufacturing power amplifiers, speakers, subwoofers, and accessories branded; Hifonics, MB Quart, Crunch, and Autotek. Additionally, Maxxsonics is the premier OEM audio supplier of audio solutions/systems for Kawasaki off-road vehicles and Polaris® off-road vehicles. Founded by a handful of consumer electronics and automotive security veterans, Maxxsonics products are now heard and experienced around the world. For additional information, go to the corporate website at https://maxxsonics.com/.

Holly Hill, Fla. – July 18, 2022 – Heise LED Lighting Systems® by Metra Electronics® has added to their RGB Chasing LED product lineup. Now shipping is a Chasing Halo LED 7" Headlights and 4" Fog Lights Kit with Pro Controller and a Chasing Blade Halo RGB LED 7" Projector Headlights and 4" Fog Lights Kit with Pro Controller. These new lighting products fit Jeep® Wrangler JK & JL models 2007-Up* and Jeep® Gladiator JT models 2020-Up*, and are designed to provide dramatic, colorful lighting with minimal installation time.

The JP-707RGBKT and JP-708RGBKT include everything an installer needs to upgrade to chasing halo RGB LED headlights and fog lights. Each package includes a pair of 7" chasing RGB LED headlights, a pair of 4" chasing LED fog lights, and a Pro Controller. There are two different types of headlights offered in these new kits to fit the luminosity and style preferences of the consumer. Durable polycarbonate lens covers make these lights an ideal solution for adventurous Jeep® owners. Additionally, these lighting sets work with other Heise Chasing RGB lighting products, allowing an entire system to use the same app and remote.

JP-707RGBKT Chasing Halo LED 7" Headlight Features:

• Pair of 7" headlights
• 50 watts each
• Lumens: 4200lm (high beam), 3200lm (low beam)
• Color temperature: 6500K
• Material: Die-cast aluminum alloy housing
• Lens: Polycarbonate
• IP rating: IP68
• Operating voltage: 10-32V
• Canbus decoders included

JP-708RGBKT Chasing Blade Halo RGB LED 7" Projector Headlights Features:

• Pair of 7" projector headlights
• 55 watts each
• Lumens: 8000lm (high beam), 6000lm (low beam)
• Color temperature: 6500K
• Material: Die-cast aluminum alloy housing
• Lens: Polycarbonate
• IP rating: IP68
• Operating voltage: 10-32V
• Canbus decoders included

Fog Light Features:

• Pair of 4" LED fog lights
• 30 watts each
• Lumens: 3600lm
• Color temperature: 6500K
• Material: Die-cast aluminum alloy housing
• Lens: Polycarbonate
• IP rating: IP68

Each of these kits includes Heise’s HE-CHASE-CB Pro Controller, specifically designed for use with Heise Chasing RGB products. It has two wireless control options; an included remote control or the free Pro RGB downloadable app for a smartphone or tablet, allowing users to change colors, sync to music, and more. A customer can easily group multiple controllers together through the app to add more chasing products.

Pro Controller Features:

• Addressable LED controller
• 170+ color-changing patterns
• Two independent zones for left and right turn signal functions
• DIY pattern function
• Music sync function
• App controlled (Pro RGB app)
• RF card remote included

These products are in stock and shipping now. RGB lights are for off-road use only, and not for use on public roads. Chasing RGB products are incompatible with other RGB or RGBW products and require a separate controller. *Some Jeep® models may require additional brackets that are not included. Visit MetraOnline.com for more information and for up-to-date vehicle-specific applications.

At Metra, 12-volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. As a result, we make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as "The Installer’s Choice" ® for more than 75 years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine®, and Daytona Lights®. Metra’s expertise in connectivity solutions is also applied to its division of premium AV and surveillance products from MetraAV®. For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.

TORRANCE, CALIFORNIA, July 18, 2022 – Rydeen Mobile Electronics, a cutting-edge electronics designer and manufacturer dedicated exclusively to advanced vehicle driver safety, announces a new and unique 77-GHz blind spot radar BSS-ONE, with Type-III performance that detects vehicles approaching and passing in blind zones.

• Single Sensor Blind Spot Detection System for Universal Application
• Highly Accurate Digital Radar Technology (77 GHz)
• 2-Way Sensing (ISO 17387 type III) for Both Approaching and Passing Vehicles
• Two LED Indicators for Visual Warning
• Buzzer Speaker for Audible Warning
• Automatic Speed Detection and Improved Sensing Accuracy

The Rydeen BSS-ONE Blind Spot Detection System adheres to inside of a plastic bumper using automotive grade adhesive. Installers may require to remove the bumper but there's no need for right and left calibration adjustments.   The new BSS-ONE includes a single sensor with a 180-degree active field.  The sensor operates at 77GHz instead of the typical 24GHz, so it is able to process more data.

"Until now the user experience in aftermarket blind spot systems hasn't been meeting the OE level experience. The BSS-ONE will ensure nearly 100 percent good outcomes," said Rydeen founder Phil Maeda.

The installation of BSS-ONE is simple, wires run to the A-Pillars for LED indicators or to the RYDEEN TOMBO 360 and BSS-MI mirrors, both equipped with internal LED indicators for visual warning. Making installation easy with the elimination of removing the A-pillar panel and drilling holes for independent indicators. As indicated, together with BSS-ONE and Rydeen mirrors are an excellent and efficient solution for adding safety features to your vehicle.

The retail pricing of BSS-ONE is $549.00.

RYDEEN is now shipping BSS-ONE to retailers & distributors throughout USA and Canada. Please feel free to contact us at 310-787-7880 or This email address is being protected from spambots. You need JavaScript enabled to view it. for any questions.

At Rydeen Mobile Electronics, our mission is to provide the safest vehicle driving experience with solution-based products and technologies, aiming for ZERO auto accidents & auto thefts, thus creating “peace of mind everyday” to consumers worldwide! For more information, visit our website at www.rydeenmobile.com.

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Profits from Eleven Engineering’s Skaastore.com for the Month of May Have Been Donated to a Family in Ukraine That Has Been Directly Affected by the War

EDMONTON, Alberta, Canada, July 13, 2022 – Eleven Engineering, Inc. (elevenengineering.com), a market leader in semiconductor products for wireless audio for professional, home theater, multi-room, portable, 12 Volt (car, truck, motorcycle, power sports, marine) and gaming applications, has announced that it has donated May 2022 profits from its Skaastore.com to help support a Ukraine family in dire need of assistance during the current crisis with Russia who are actively working to protect their country.

Eleven Engineering added that SKAA’s donation is equivalent of one year's rent in hopes that the money helps ease any burden on them while they raise a family and fight for their country's freedom and independence.

“We knew that we needed to do something about the needless humanitarian crisis caused by Russia’s unprovoked invasion, and so the team at SKAA made a commitment to support those affected by Putin’s war in Ukraine,” said John Sobota, Eleven Engineering CEO. “The anger and remorse we felt led us to donating a month’s profits to help ease the suffering of those directly in the line of fire. As a result, we heard about the Petrunko family, still inside Ukraine, made up of a husband and wife and their two young children. We are honored and humbled to be able to help them in their time of need while they literally fight for their freedom and future.”

The Petrunko family has first-hand experience with the horrors that come with war, but their story is familiar to many who live in Ukraine. Their home damaged by shelling, they were forced to flee their occupied village near Kherson. Their escape was harrowing, but the family remained safe thanks to the heroic actions of the father, Viktor. Meanwhile the mother, Kristina, is a member of the Ukrainian armed forces, working every day to fight back against Putin’s onslaught.

“We salute both the Russian people who believe using their country’s military might to shell the homes of children is diabolical, as well as those who risk their lives to protest and resist Putin inside Russia,” Sobota continued. “We hope that our small gesture will help the Petrunko family persist with hope and determination as they continue in their noble causes. Thank you to those who fight the good fight.”

Edmonton, Alberta, Canada, home to Eleven Engineering’s headquarters, has the largest Ukrainian population of any Canadian city. “And this fact really hits home for us,” Sobota said. “We still challenge other Canadian-based companies to consider stepping up and helping those in Ukraine and the refugees that have fled in any way that they can,” Sobota concluded. “We all need to help because that’s what Canadians do.”

Eleven Engineering invites everyone to share their first-hand stories of heroes from this conflict on its social media platforms.

SKAA is the new wireless HiFi audio standard developed by Eleven Engineering, Inc. SKAA transmitters work with iOS & Android mobile devices, Mac & Windows computers, televisions, and just about any product with a line output or a headphone jack. SKAA is also available as a built-in technology not requiring an external transmitter in purpose-designed partner products, which are featured at SKAA.com. In environments laden with heavy Wi-Fi and Bluetooth traffic, SKAA navigates through these hostile environments with best-in-class reliability. SKAA also allows for uninterrupted audio signals which are delivered with the highest sound quality to all speakers without the latency that is inherent in other wireless solutions.

For more information, please contact Rex Whitehead at 480-650-3979 or email This email address is being protected from spambots. You need JavaScript enabled to view it., and please visit www.elevenengineering.com, www.SKAA.com, SKAA wireless YouTube channel, and Facebook.

Edmonton, Alberta, Canada-based Eleven Engineering, Inc. is a market leader in microprocessors SiPs (System in Package) and modules designed for wireless audio for Home Theater, Multi-Room, Portable, and Pro Audio products. Eleven's XInC2 multithreaded processor was designed specifically for digital wireless audio applications but is also well suited for other realtime intensive microprocessor applications.

Eleven's high-performance wireless audio semiconductors, equipped with XInC2 wireless processor cores, are complete solutions for high-quality digital wireless audio transport. WFD™, Eleven's proprietary wireless audio transport protocol, has a narrow footprint in the radio spectrum, delivering both best-in-class coexistence with WiFi / Bluetooth and unparalleled Quality of Service.

Now Shipping, the Ultra-Efficient, Easy to Install 8-Inch 150-Watt Speakers Replace the Factory 6.75-Inch Model, and are Built to Withstand Direct Sunlight and Other Harsh Elements

OXNARD, Calif., July 13, 2022 – SSV Works (www.ssvworks.com), the market leader in powersports and off-road audio systems, is proud to announce the new Overhead Soundbar with 8-inch SSV Works Speakers for 2007-17 Jeep Wrangler JK (p/n JJK-O8A). Now available, the new soundbar has an MSRP of $699.99 in grey (and is also available in red, white, or blue for an additional $15.99).

“Add more sound to your Jeep JK by upgrading the factory 6.75in speakers with the all-new SSV Works Overhead Soundbar including pre-installed ultra-efficient 8in 150Watt speakers,” said Trevor Kaplan, SSV Works CEO. “Using factory mounting locations and plug-and-play wiring, installation is completed within minutes, leaving this one of the easiest upgrades you can do on a JK.”

The soundbar retains the factory overhead light and includes a bypass harness to add an external amp, if desired.

“Our overhead soundbar is built to withstand the sun and other harsh environmental elements, so driving a topless Jeep is no concern for our high performance enclosure and speakers,” Kaplan concluded.

For more information, please visit www.SSVWorks.com, call 818-991-1SSV (1778), or email This email address is being protected from spambots. You need JavaScript enabled to view it..

Based out of its 20,000-square-foot facility in Oxnard, CA, award-winning SSV Works®, was founded in 2006 and has since become a global leader in designing the market's best off-road, weatherproof audio systems for today's hottest and most popular UTVs. SSV Works is the original purpose-built audio manufacturer, offering every piece needed for a complete, plug-&-play install. With more than 40 years in audio design and manufacturing experience by team members who are also passionate off-road enthusiasts, SSV Works is the top choice among off-road consumers and professionals worldwide. SSV Works currently offers stereo systems for Polaris, Can-Am, Kawasaki, Yamaha, Honda, Arctic Cat, and Jeep vehicles. Take your ride to the next level and install an SSV Works system today!

STILLWATER, USA – KICKER® announces title sponsorship of a custom-car show and audio competition in iconic Bricktown – the hub of Oklahoma City’s downtown entertainment district. KC Showdown presents KICKER in Bricktown, open to all makes and models near the Chickasaw Bricktown Ballpark Saturday July 16.

KICKER will roll in with the XRV (Xtreme Recreational Vehicle), the 82-foot showroom housing the full line of audio gear and the now-famous Boom Room, featuring an even larger, louder sub enclosure suspended in a custom steel frame. Built to withstand the torture emanating from 40,000 watts of massive power, the Boom Room boasts an array of 11-inch, horn-loaded can speakers adding to the thunderous bass a dozen square L7® 15-inch subwoofers.

Car-audio competitors with big-bass systems will have a chance to compete at the Bass Wars booth, earning prizes and points toward the Bass Wars World Finals. BW Regional Director Jimmy Pittman explained Bass Wars has classes that accommodate almost any mobile-audio system, from a single subwoofer to an extreme SPL system.

“I have had a lot of competitors reach out to me from surrounding states,” said Pittman. “It’s going to be a pretty big show. I hope Bricktown is ready for a very loud crowd.”

The show will also feature a “hop off” for cars with hydraulics.

“The goal is to make the front of the car jump as high as you can, with or without weight, and make the car stand up on back bumper,” KC Showdown promoter Denny Eddy explained. “It’s a great way to show off your car and is really fun. It’s a lot of custom work that you don’t see the bottom of, until they come out to compete.”

Spectators will enjoy free admission. For more information, consumers need to search “Kicker Custom Car Show and Audio Comp” on Facebook.

KICKER Performance Audio products, a division of Stillwater Designs and Audio, Inc.®, are available for the mobile and home audio aftermarket at authorized retailers worldwide, and also as Original Equipment for boat and automobile manufacturers. Consumers seeking more information on KICKER or Livin’ Loud® may call the Consumer Information Line at 1-800-256-5425 or visit the brand website at www.kicker.com. Consumers can follow KICKER socially at Facebook.com/kickeraudio, Twitter.com/kickeraudio, Instagram.com/kickeraudio, or Pinterest.com/kickeraudio, and use the hashtags #kickeraudio and #livinloud.

Auburn Hills, Mich. (Jul 11, 2022) – Alps Alpine North America, Inc. (“Alpine”), will attend the New Jersey Jeep Invasion at Wildwood Beach, New Jersey from Friday, July 15 to Sunday, July 17 where they will have exciting new vehicle-specific products designed uniquely for the Jeep® driver.

Exciting Upgrades Designed for Jeep® 

Featuring the latest in Jeep®-specific dash and sound system offerings from Alpine, a 2018 Jeep® Wrangler will be on-site for product demonstrations so attendees can experience the new High-Resolution i509-WRA-JL with a High-Definition, Weather-Resistant 9-inch screen and wireless and wired Apple CarPlay® and Android Auto™. The i509-WRA-JL was intentionally designed with the Jeep® driver in mind to visually emulate the design identity of the Jeep® interior and retain the features Jeep® drivers use the most. High-Resolution Audio Playback (96kHz/24Bit) can stream music from popular Hi-Res streaming platforms or directly from a smartphone for incredible music detail and high-precision music reproduction.

To demonstrate the head unit integration capabilities, the 2018 Jeep® Wrangler will also feature a premium night vision DVR-C320R Dash Camera with built-in drive assist and impact recording. An Alpine® PSS-24WRA sound system, with front 6.5” component speakers, 6.5” rear custom soundbar replacement speakers, 8” compact powered subwoofer, and 4-channel amplifier will be featured for in-vehicle sound upgrade demonstrations as well as an Alpine® Weather-Resistant PSS-SX01 Sound System mounted to the roll bars to demonstrate exterior sound upgrade opportunities. 

Alpine’s 2015 Jeep® Wrangler will also be on-site with similar Jeep®-specific solutions designed for older Jeep® Wranglers, including the i509-WRA-JK, DVR-C320R, PSS-22WRA Weather-Resistant Sound System, PSS-SX01, and HCE-TCAM1-WRA Spare Tire Rear-View Camera and Light System.

“Switchback,” Alpine’s 2020 Jeep® Gladiator, will also be on-site with a custom truck bed build that features 40 motorized Bluetooth® speakers that articulate for optimal sound positioning, and a tailgate designed to look like an early Alpine® stereo, complete with a large, functional volume knob and six classic “Alpine green” buttons on the faceplate to control the automation.

The Alpine Event Truck and Trailer will be open to visitors who want to chat with Alpine event staff and experience the latest vehicle-specific technology, all from the comfort of an air-conditioned lounge area located in the trailer.

All Alpine® products are available for purchase during the event with special, event-only pricing and free giveaways. Alpine Authorized Retailer Proline Car Stereo will be on-site to give vehicle demonstrations, answer product questions, and offer on-site installation so customers can drive home with their Alpine purchase installed in their Jeep®. 

Jeep® is a registered trademark of Stellantis NV

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

July 12, 2022 -- MSC, North American Distribution Partner for BLAM, Brax, Helix, Match, and Stinger Radar, is proud to announce the addition of Nik Edmonds to their Specialty Dealer Development Team. MSC looks to further enhance their ability to provide unmatched support to Dealer Partners throughout the North American market by adding Edmonds’ experience as a technician of nearly two decades.   

Nik’s career has carried him though a wide range of industry experiences including an automotive dealership, big‐box retail, and most recently, more than 8 years with MEA retailer of the year, Handcrafted Car Audio.   

“After moving to Arizona in 2014, I took a job with Handcrafted where Jon Kowanetz taught me what it was to be a true high‐level technician. I am forever thankful for the opportunities I’ve had there.” Edmonds stated. “Now, I’m very excited for the opportunity to join MSC America and continuing to serve the 12v community in my new role there. MSC embodies everything that I could ask for in a company and I look forward to getting started with my new family.”   

President of MSC, Larry Penn said, “We are ecstatic to have Nik joining the MSC crew. His long‐ standing tenure in the bay will be an asset when it comes to offering practical input and support to our Dealer Partners. His hands on and real‐world insight is what MSC is all about, and Nik will fit right in with our core values and help push our support level to the next tier.”   

Nik will be based out of MSC’s Mesa, Arizona office and can be reached at nik@msc‐america.com.   

MSC is the North American Distribution Partner for premium European brands including Audiotec Fischer (Brax, Helix, Match), BLAM Audio, Stinger Radar as well as Mobridge integration products from Australia. MSC specializes in specialty independent retailer support with a heavy focus on training and advanced product integration. MSC also operates a full‐service retail facility which acts as the proof‐of‐ concept basis for new product development, techniques, and the backbone of partner support.

July 12, 2022 - MSC, North America Distribution Partner for BLAM, Brax, Helix, Match, and Stinger Radar, is proud to announce the addition of Jon Kowanetz to their Specialty Dealer Development Team.

MSC looks to further enhance their ability to provide unmatched support to Dealer Partners throughout the North American market by adding Kowanetz’s experience as a specialty retail store owner and industry trainer. Jon brings a long history of specialty retail experience, with accolades including MEA Retailer of the Year, Installer of the Year and Best Customer Experience awards. These skills alongside his passion for educating and training provides a tremendous asset to MSC’s Dealer Partners.

Jon will contribute to MSC’s Dealer Trainings and will also contribute to the new Systems by MSC product development. In recent years, Kowanetz has rekindled a love of writing and exploring new creative ways of helping others including public speaking and experiential coaching. As he closes the chapter of Handcrafted Auto Marine & Off‐road, he looks forward writing the next one and to his new roles, both with MSC and outside of the industry.

“I have known the MSC team for most of my career and have always admired their commitment and passion. This is why I am so proud to contribute to MSC’s vision,” Kowanetz noted.

Larry Penn, president of MSC said, “Adding Jon to the team was an easy decision. MSC is comprised of team members who live the retail life daily through our proof‐of‐concept retail store. This viewpoint allows us to make sure we are providing what our Dealer Partners need in ways that can only be learned hands on in the trenches. That’s a world we share with Jon, and our shared core values will help to contribute to our Dealer Partners successes even further!”

Jon will be based out of MSC’s Mesa, Arizona office and can be reached at jon@msc‐america.com.   

MSC is the North American Distribution Partner for premium European brands including Audiotec Fischer (Brax, Helix, Match), BLAM Audio, Stinger Radar as well as Mobridge integration products from Australia. MSC specializes in specialty independent retailer support with a heavy focus on training and advanced product integration. MSC also operates a full‐service retail facility which acts as the proof‐of‐ concept basis for new product development, techniques, and the backbone of partner support.

RINGWOOD, IL – July 7th, 2022 - Race Sport Lighting has announced that industry veteran JR Stocks will be joining the company as its Vice President in the executive management ranks. As VP of Race Sport Lighting, JR will be tasked with bringing the lighting pioneer to the next level and strengthening the reputation of the Race Sport Lighting and Marine Sport Lighting brands. JR will also oversee accelerating the growth of several strategic buying groups that the company is the premier lighting vendor on record. In addition, look for him to bring the companies award winning products and services global and outside their current North American footprint.

This comes at a pinnacle time in the companies 15th year in the industry since their inception. They have developed a product line of Niche lighting that spans across the 12-volt Industry, Offroad Industry, Powersport Industry, Motorcycle Industry, and the Marine Industry just to name a few. While many companies lost momentum in 2020 from the pandemic, Race Sport Lighting kept its inventory and fulfillment rates high and founds ways to grow and expand. JR will be coming in to support further growth and help manage the company’s growth and make sure they keep the focus on what got them to the top.

"Steve has built a great team and it is my pleasure and a privilege to join a company with such a great culture. I look forward to being a part of the evolution and continued growth of such a well-respected brand,” said JR Stocks, Vice President of Race Sport Lighting.

Previously, JR was one of the founders of MESA Specialist buying group as well as its director for several years. He also was the CEO or President of a few well-known industry retail chains over the two decades. His last appointment was as the CEO of Wet Sounds for the last 5 years.

“I am looking forward to having JR bring his upper management experience and fresh perspective into our company. He has so many critical relationships in each industry that expand the globe. JR’s expertise is the missing link to help our growing company exponentially grow in the next 5 to 10 years,” said Steven Jergensen, President and Founder of Race Sport Lighting.

Race Sport Lighting is the leading manufacturer of LED and HID lighting technology in North America, and serves the 12-Volt, Truck Accessory, Powersports, Motorcycle, Marine, and RV industries primarily. Founded in 2007, Race Sport Lighting is going on 15+ years leading the way as the Pioneer for the lighting category. They offer the highest quality lighting products to the industry and back it up with award winning customer service and tech support. This reputation has earned them the position of Preferred Lighting Vendor for several buying groups in the industries they serve.

Become a USA Reseller today - https://www.racesportinc.com/customer/account/create/

Become a Canadian Reseller today - https://www.racesportlighting.ca/customer/account/create/

Holly Hill, Fla. – June 29, 2022 – Axxess® by Metra Electronics® has expanded its product line to include additional vehicle applications for popular integration solutions. Now shipping are five new fully integrated dash kit packages designed specifically for select Pioneer® receivers*. The kits are an addition to Axxess’ popular AXPIO line and include vehicle-specific harnessing for select GM truck and SUV models. These new integration accessories help installers deliver upgraded sound systems and everyday convenience to drivers, with less labor and work in the install bay.

The AXPIO-XXXX packages include an Axxess interface, plug-n-play vehicle-specific harnessing, a dash kit, and an antenna adaptor. Vehicle information and settings controlled on the factory screen are retained, displayed, and controlled on the Pioneer® touchscreen. These settings would otherwise be lost after replacing the head unit. The built-in integration technology from Axxess also retains safety chimes through an offboard speaker, retains audio controls on the steering wheel, retains R.A.P. (Retained Accessory Power), and provides accessory power (12-volt-10-amp) and NAV output for parking brake, reverse, and speed sense.

These new packages are designed to fit the following GM models**:

AXPIO-COL1 - Fits Select Chevrolet Colorado, GMC Canyon 2016-2018

AXPIO-COL2 - Fits Select Chevrolet Colorado, GMC Canyon 2019-2020

AXPIO-STY1 - Fits Select Chevrolet Suburban & Tahoe, GMC Yukon 2015-2020

AXPIO-SIL1 - Fits Select Chevrolet Silverado, GMC Sierra 2014-2019

AXPIO-SIL2 - Fits Select Chevrolet Silverado, GMC Sierra 2019-2020

All of these solutions are in stock now and available for shipping. *Refer to radio manufacturer for most current models. **Visit AxxessInterfaces.com for vehicle-specific applications.

Product Specifications:

• Designed for select Pioneer® receivers*
• Allows for the retention and adjustment of the factory personalization menu through the Pioneer® radio
• Provides a visual view of HVAC and gauges on the Pioneer® screen (cannot be adjusted via the screen)
• Complete plug-n-play installation
• Includes dash kit with Axxess interface and plug-n-play vehicle-specific T-harness
• Includes radio antenna adaptor for GPS
• Provides accessory power (12V 10-amp)
• Provides NAV outputs (parking brake, reverse, and speed sense)
• Retains audio controls on the steering wheel
• Works in both single and dual-zone vehicles
• Retains safety chimes through an included off-board speaker
• Designed for non-amplified vehicles
• Micro “B” USB updatable
• Dash kit is painted scratch-resistant matte black to match the factory finish
• 1-year limited warranty

At Metra, 12volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for more than 75 years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine® and Daytona Lights®. Metra’s expertise in connectivity solutions is also applied to its division of premium AV and surveillance products from MetraAV™. For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.

PIONEER is a registered trademark of Pioneer Corporation.

STILLWATER, USA – KICKER® has announced the promotion of Jacob Luckey to its group of global product-training specialists, known to the brand’s dealer base as the Tech Force.

“Following an extensive interview process, we invited Jacob to join the Tech Force and will begin his training duties on July 15,” said Aaron Malin, Tech Force Global Training Manager.

Prior to his promotion, Luckey has been a vital member of the KICKER Consumer Technical Support team for the last three years. During that time while learning KICKER’s vast product offerings, he also worked to earn MECP (Mobile Electronics Certified Professional) certification. Luckey began at Stillwater Designs, the manufacturer of KICKER products, in 2016 and has held duties in various departments prior to landing the Consumer Tech Support position.

Luckey becomes the fourth member of the KICKER Tech Force, a team that’s responsible for educating KICKER dealers and installers about KICKER audio products through live appearances, recorded video and live digital streaming.

KICKER Performance Audio products, a division of Stillwater Designs and Audio, Inc.®, are available for the mobile and home audio aftermarket at authorized retailers worldwide, and also as Original Equipment for boat and automobile manufacturers. Consumers seeking more information on KICKER or Livin’ Loud® may call the Consumer Information Line at 1-800-256-5425 or visit the brand website at www.kicker.com. Consumers can follow KICKER socially at Facebook.com/kickeraudio, Twitter.com/kickeraudio, Instagram.com/kickeraudio, or Pinterest.com/kickeraudio, and use the hashtags #kickeraudio and #livinloud.

Guarantee Program Adds to Recent Customer Enhancements

TAMPA, Fla. (June 21, 2022) – DOW Technologies, the leading independently owned technology distributor, announced today the launch of their Price Match Guarantee. The program continues DOW’s commitment to innovate new programs that provide customers the best value in distribution.

DOW’s Price Match Guarantee ensures that dealers can get the best price in the market while also taking advantage of DOW’s free shipping program, Smart Ship. DOW will match the price on identical products sold by authorized distributors within the same territory the customer is located. The guarantee covers all physical products in each of DOW’s areas of business.

“Our goal is to add value for our customers through innovative programs and policies- offering the best price and best service from a single source saves them time and money” stated president & ceo John Yodzis. “This program adds to the enhancements we’ve rolled out over the past year that make purchasing and shipping easier for a business owner to manage.”

“This new program gives us an opportunity to take price issues out of the equation,” added senior vice president Dave Elkin. “At DOW, we’ve always competed using our great customer service and knowledgeable sales team, and now we have another tool to prove our value to customers.”

To learn more about DOW Technologies, please visit www.dowtechnologies.com or call 1.800.627.2900.

Headquartered in Tampa, Fla., DOW Technologies is one of the largest independently owned and operated technology distributors servicing independent retailers in the United States for 63 years. With eight locations serving Alabama, Arizona, Arkansas, Delaware, Florida, Georgia, Kansas, Louisiana, Maryland, Mississippi, Missouri, Nevada, New Jersey, New Mexico, New York, North Carolina, Oklahoma, Pennsylvania, South Carolina, Tennessee, Texas, Puerto Rico, the US Virgin Islands, Virginia, and Washington, D.C., DOW Technologies focuses on distributing products and technologies that enhance lives at home, at work and on the road.

DOW Technologies’ areas of business include:

• Car Audio/Video                                      • Custom Integration/Consumer Electronics

• Broadband                                              • Satellite & Terrestrial Television

• Surveillance                                             • Marine Audio and Accessories

• Commercial Audio/Video                         • UCaaS

The Creator of the SKAA Wireless Audio Standard Has Revamped ElevenEngineering.com with a Modern Design, Improved Team Info, Intuitive Site Navigation, Easy to Read/ Understand Product Descriptions, and Complete Design/Factory Partner Listing

EDMONTON, Alberta, Canada, June 10, 2022 – Eleven Engineering, Inc. (elevenengineering.com), a market leader in semiconductor products for wireless audio for professional, home theater, multi-room, portable, 12 Volt (car, truck, motorcycle, power sports, marine) and gaming applications including SKAA wireless HiFi audio is proud to announce its redesigned and updated website.

“We are excited to update and make our website more attractive in both aesthetics and usage,” said Rex Whitehead, Eleven Engineering executive vice president, sales & marketing. “We are a designer and manufacturer of reliable semiconductor components for wireless audio, as well as the creator of the world’s new wireless standard, and we needed to be able to better tell our story in a more informative and easily navigable way. The new ElevenEngineering.com does just that.”

The updated website includes:

1.  A modern, beautiful design

2.  Improved team info

3.  Intuitive site navigation

4.  Product line described in plain language so you know which is right for you with ease/speed

5.  Exhaustive listing of design/factory partners

SKAA is the new wireless HiFi audio standard developed by Eleven Engineering, Inc. SKAA transmitters work with iOS & Android mobile devices, Mac & Windows computers, televisions, and just about any product with a line output or a headphone jack. SKAA is also available as a built-in technology not requiring an external transmitter in purpose-designed partner products, which are featured at SKAA.com. In environments laden with heavy Wi-Fi and Bluetooth traffic, SKAA navigates through these hostile environments with best-in-class reliability. SKAA also allows for uninterrupted audio signals which are delivered with the highest sound quality to all speakers without the latency that is inherent in other wireless solutions.

For more information, please contact Rex Whitehead at 480-650-3979 or email This email address is being protected from spambots. You need JavaScript enabled to view it., and please visit www.elevenengineering.com, www.SKAA.com, SKAA wireless YouTube channel, and Facebook/.

Edmonton, Alberta, Canada-based Eleven Engineering, Inc. is a market leader in microprocessors SiPs (System in Package) and modules designed for wireless audio for Home Theater, Multi-Room, Portable, and Pro Audio products. Eleven's XInC2 multithreaded processor was designed specifically for digital wireless audio applications but is also well suited for other realtime intensive microprocessor applications. Eleven's high-performance wireless audio semiconductors, equipped with XInC2 wireless processor cores, are complete solutions for high-quality digital wireless audio transport.

Developed by Eleven, SKAA is the new standard for wireless audio. With guaranteed, seamless compatibility between all products incorporating it, SKAA is the modern-day wireless equivalent to the venerable RCA audio cable of the past, which for decades enabled anyone to freely connect audio products to each other regardless of brand.  SKAA’s adoption is growing exponentially in key audio markets including:  Pro, DJ, Whole House, Home Theater, Party Speakers, Outdoor & Garden, Marine & Power Sports. www.skaa.com

June 5, 2022 -- Commerce, Calif. -- Massive Audio was at the Fuel Fest 2022 show in Irwindale, California, on Saturday, June 4th.  Rigo (Massive Ghost) was taking videos of the show highlights and give those who could not attend a birds eye view of the excitement.

"It was nice to see so many familiar faces and friends after a two-year hiatus due to the Covid-19 Pandemic," he said. "It's so beautiful seeing the car scene return to Southern California. I had a blast checking out all the participants rides and sharing information and promo items for Massive Audio. So excited to see the turnout at Slamology later this month. Make sure to check out Cabe Sipes Massive Audio Hyundai."

Watch highlights of Fuel Fest 2020 on YouTube by clicking here.

Massive Audio also held their first official social media giveaway on Facebook, Instagram and Tiktok. Massive Audio fans had the chance to win a Brand New Massive Audio EQ7X 7-Band Equalizer simply by sharing our social media content and tagging 3 friends. The winner was randomly selected on Saturday, June 11th, 2022. Massive Audio is proud to announce this 1-st round winner, Mr. JC Meza on Instagram, @rockstar_finess13. Massive Ghost and Massive Audio would like to thank all of the 67 participants who entered on social media!

Massive audio is looking for a few select “influencer” dealers  to help with product development and to show case products and installs. Call 323) 262-2262 and ask for JR. if you would like further information on perks offered. Hablamos Espanol.

STILLWATER, USA – KICKER® is celebrating a trio of audio-equipped rides awarded in the Street Trucks magazine “Slamology Top-10 Trucks” list, put together by editors following the show’s conclusion June 12 at Lucas Oil Raceway.

All three top-tier trucks spent their time as featured vehicles parked in front of KICKER’s XRV (Xtreme Recreational Vehicle) during the weekend, accumulating a non-stop crowd of awestruck spectators.

John Farr’s 1980 Dodge® D-50 pickup, known as the Ramster, sports a 3000-watt system that drives a half dozen KICKER subwoofers and 10 KICKER Q-Class speakers.

KICKER Special Projects Manager Tim Smith won “Best Interior” honors with his custom Chevy® Silverado®. It is equipped with a KICKER Q-Class amplifier and speaker system, along with a pair of eight-inch L7T square subwoofers in a custom enclosure.

Rounding out the honorees is a GMC® Sierra® showcasing a system installed by Indianapolis native Paul “Handmade” Howard. The system features L7T square subs, KICKER speakers and eight KICKER CX-Series amplifiers.

Billed as one of the largest car, truck and mobile-audio events in the world, Slamology featured in excess of 2,000 show cars over the two-day event, with nearly 20,000 spectators passing through the gates.

For more information, consumers can visit www.streettrucksmag.com/top-10-trucks-slamology-2022.

KICKER Performance Audio products, a division of Stillwater Designs and Audio, Inc.®, are available for the mobile and home audio aftermarket at authorized retailers worldwide, and also as Original Equipment for boat and automobile manufacturers. Consumers seeking more information on KICKER or Livin’ Loud® may call the Consumer Information Line at 1-800-256-5425 or visit the brand website at www.kicker.com. Consumers can follow KICKER socially at Facebook.com/kickeraudio, Twitter.com/kickeraudio, Instagram.com/kickeraudio, or Pinterest.com/kickeraudio, and use the hashtags #kickeraudio and #livinloud.

Chevy, Silverado, GMC and Sierra are registered trademarks of GM, its subsidiaries, affiliates or licensors.

Dodge is a registered trademark of FCA US LLC.

Holly Hill, Fla. – June 16, 2022 – Daytona Lights® by Metra Electronics® has introduced new accent lighting products designed to provide affordable and stylish vehicle illumination that is easy to install. Now in stock and shipping are Single-Color EZ Accent Lights, Single-Color Rock Lights, and RGB LED Rock Light Kits. These products have universal vehicle fit applications and can be used inside and outside the vehicle. This makes them ideal and versatile lighting solutions for automotive lighting installers looking for an economical way to add dramatic color and illumination.

Single-Color EZ Accent Lights

Daytona Lights® EZ Accent Lights are designed to provide soft glow illumination for the interior of vehicles. They conveniently plug into the USB port for the easiest possible installation, with no tools required. These lights are sold as a set of two, with red (DL-EZAR), green (DL-EZAG), blue (DL-EZAB), or white (DL-EZAW) options. They are ideal products to feature as an eye-catching, colorful countertop display for retailers.

Single-Color Rock Lights

Daytona Lights® single-color rock lights are available in white (DL-ROCKW), green (DL-ROCKG), blue (DL-ROCKB), and red (DL-ROCKR), and are sold as a two-pack. The rock lights are rated IP67 with metal housing for a resilient lighting solution that can go inside or outside - withstanding the elements for use under the vehicle, inside wheel wells, engine bays, and more. They are easy to install with a two-wire connection and include hardware along with flat or curved mounting bases that work on a variety of surfaces. Each 3.6-watt rock light has three 2525 LEDs for an affordable but bright accent lighting solution that adds flair to any vehicle’s interior or exterior.

RGB LED Rock Light Kits

The new rock light kits by Daytona Lights® include everything an installer needs to add brilliant, multicolored lighting to a vehicle. Each package includes four (DL-RGB4KT) or eight (DL-RGB8KT) RGB LED rock lights with 10 feet of wiring attached to each, mounting hardware, and one app-controlled RGB controller. The controller works with the free Lotus Lantern App to allow the user to control the color temperature and flashing pattern of the RGB LED lights. These competitively-priced products are designed with installers in mind, featuring easy two-wire hookups and water-resistant connectors.

All of these products are available now and shipping. Visit MetraOnline.com for more information.

At Metra, 12-volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for more than 75 years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine® and Daytona Lights®. Metra’s expertise in connectivity solutions is also applied to its division of premium AV and surveillance products from MetraAV® . For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.