Mobile Electronics Magazine

Switch to desktop
3-7-2017, Canadian Car Stereo -- Recently [an online 12-volt publication] published an article on how millennials are keeping their used cars longer…I think this statement is untrue. I think people are keeping their used vehicles longer. The study they are referring to states, that most younger new car buyers are not purchasing a new car until the age of 29. That means the younger generation who grew up on iPads and iPods will spend roughly 11 years in their used car. Let’s visually break this down. It’s 2017, if a millennial is now 18, he/she was born in 1999. If this “used car” was their first car, let’s say it is a 2004-2008 vehicle or if they are lucky they got a 2010-2014 vehicle. Let’s go to the other end of the spectrum, a 65-year-old man or women, bought a new car at sixty. That would be a 2012 vehicle. Let’s pretend a young couple got married at twenty-one, and bought a new car and a house before starting their family. Fast forward today, they have a 4-year-old child. They would have bought roughly a 2013ish vehicle, they have a home and most likely are just finishing up car payments…
Read more...
3-15-2017, Mobile Electronics Magazine -- After 45 years of service to the mobile electronics industry, having held positions at the retail and manufacturer level, Glenn Ihrke has officially retired. In 1972, Ihrke began working at a retail store as a salesman after attaining an anthropology degree in college. Working at several retail stores, Ihrke developed his skills in the business, enough to become a manager. His next career move would take him from the retail level to manufacturer level when he joined Alpine Electronics in 1983. He would work for the company for 26 years, moving through the roles of regional manager, up to vice president of sales for North America. Ihrke then moved on to Harman, where he spent the next five years developing and refreshing the company's car audio division. Today, Ihrke stands atop the hill of retirement, overlooking the valley that is his career, with the outlook of a man who has seen many changes in 12-volt during his tenure. He sat down recently with Mobile Electronics to discuss his perspective on the industry. Q: What was the industry like when you got started? A: The cassette was just being introduced in head units. Subwoofers didn't exist…
Read more...
3-14-2017 -- Del Ellis produced a short series of educational videos to make the case for attending KnowledgeFest Spring 2017. Click on the video below to view part 3 of the series:
Read more...
3-8-2017, Mobile Electronics -- There are many components that make up a sound system. There's a head unit to handle music, navigation and Bluetooth functions, tweeters for the high end, coaxials for the mids and a subwoofer for the bass. To send the signals, an amp, preferably with DSP, is used to maximize the audio output to those speakers. Finally, it requires a skilled installation technician to bring all the components together to create a cohesive sound system. The same could be said of the types of products and services a 12-volt shop sells to its customers. And like sound systems, there are many different products one could choose from to create a shop's offerings. While a standard car audio shop might focus mostly on selling the standard "deck and fours," some stores have had to expand their offerings to keep up with new technology and declining car audio sales. During his 25 years as a mobile electronics business owner, Alan Binder came to learn this modern truth well, leading him to diversify his business in multiple directions. Seeing a steady decline in his car audio business forced Binder to look into other revenue sources for his chain, Progressive Mobile…
Read more...
3-6-2017 -- Del Ellis produced a short series of educational videos to make the case for attending KnowledgeFest Spring 2017. Click on video below to view part 1 of that series: In this Episode we will learn the 1st Pillar to Great Achievement which is D.E.S.I.R.E.! Without it, it just won't happen for you! Those who would like more ...
Read more...
2-27-2017, Entrepreneur -- HBO's new documentary Becoming Warren Buffett covers the billionaire's journey from an entrepreneurial boy to one of the wealthiest people in the entire world (including, depending on the year, being the wealthiest person in the world). The documentary also focuses on his friendship with another of the world’s wealthiest men, Bill Gates. There’s a scene where Buffett and Gates had met early on and were sitting at a table, when they were both asked to write down on a piece of paper the one thing that they each felt attributed most to their success. Surely enough, Buffett and Gates had written the same word down on their respective papers: focus. This shouldn't come as a coincidence. Many of the most highly successful people in the world I have spoken to attribute a singular focus -- a commitment to the pursuit of one main goal or arena -- to their success. In fact, it’s how we often determine success. Historically, renaissance men who were well-rounded in a number of pursuits were well-regarded for the breadth of their knowledge and endeavors. Now, we often equate success with being the best or amongst the best in a peer group. I am the poster child for “do…
Read more...

Copyright - Mobile Electronics Association 2020

Top Desktop version