Kevin Hallinan of WINNING, Inc. shared sales insights in this week’s weekly presentation with Mobile Electronics Association

April 23, 2020 -- Today, MEA’s weekly webinar focused on selling, and Kevin Hallinan presented on “The Buyer Seller Dance and How to Take the Lead.” Hallinan—a KnowledgeFest speaker—has over 30 years of sales, training, and management experience. Those who missed the presentation can view the recording by visiting Mobile Electronics Association on Facebook. Attendees also asked questions relating to how the current COVID-19 crisis has impacted how salespeople interact with clients.

Hallinan urged attendees to be willing to think differently about selling. He then discussed how to create ground rules for selling. “In selling situations, someone is leading and someone is following in the conversation,” he said. “How do we know if we are the one who is leading or following? The one who’s talking is following. The one who’s asking questions is leading. The more questions we ask, the better off we are.”

Hallinan also asked attendees to think about the three most compelling words they can think of if someone were to ask whether they should work with them or with a competitor. “The bad news is, we’re not sure what will resonate with the customer. What is that customer’s reason for doing business? Honesty, quality of workmanship, and price are our reasons. But our job is to find out their reasons.”

Stay tuned for the next weekly MEA presentation. And remember to visit www.meahelp.com for resources relating to COVID-19.

“It’s Like Having Eyes In The Back Of Your Head”

Santa Fe Springs, Calif. – April 20, 2020 -- Accent Mobile, a division of Accele Electronics focused on solutions for Expeditors, Upfitters and Fleet Managers is pleased to announce, at a reduced cost, their latest innovative solution for Blind Spot Detection, the ultra-compact ACTBSS500. This Microwave Radar based system adds an extra set of eyes and warns the driver if there are any vehicles in either blind spot before and during a lane change maneuver. Microwave is more accurate than Ultrasonic systems, and it requires no drilling into the bumpers.

Two ultra-compact Microwave Sensors mount behind the bumpers and alert the driver with two compact interior mounted LED Indicators and a small speaker. “Our ACTBSS500 is unique in that it incorporates technology operating at 79GHz, this new higher Frequency offers 30 percent better performance in range resolution and accuracy when compared to our competitors 24GHZ,” said Bob Goodman, Director of Channel Sales, Accent Mobile. “Additionally, our new ultra-compact design, 400 percent smaller, allows installation behind bumpers without drilling and enabling the use of 3M High Temperature Foam Adhesive instead of drilling. The compact sensors have mounting tabs that bend and can fit on any curve inside a bumper, reducing installation time by 30 percent," Goodman added. "All these improvements have resulted in a 30 percent reduction in cost from our previous model."

He continued, “Consumer awareness of aftermarket Blind Spot Detection solutions is still quite low. Our industry as a whole has done a poor job of letting consumers know these systems even exist as an aftermarket option, if retailers are only selling backup cameras or ignoring this category, they’re doing themselves and their customers a huge disservice. Backup Cameras have been standard in new vehicles for a few years, but Blind Spot Detection is still only available in the highest of trim levels, as part of an ultra-expensive package or in the brands flagship vehicles."

Accele Electronics was a leader in introducing an aftermarket Blind Spot solution in 2016 and continues to offer Ultrasonic Blind Spot Detection solutions that are lower cost but require drilling. Since introducing our very first Blind Spot system in late 2016, we have continually improved each subsequent generation. Our original Microwave system, operating at 24GHz has been well received and was quite effective but our current 79GHz product has the advantage of years of real-world experience and development, leading to improved performance and functionality,” said Goodman.

The ACTBSS500 MSRP is $499.95. Like all Accent Mobile Products, the ACTBSS500 has a three-year warranty and is available immediately.

In light of the global COVID-19 outbreak and the U.S. restrictions, there have been many changes to the U.S. economy. To respect the government and the safety of the people, Cadence has made a few changes to promote being Safer At Home. The Cadence team is working remotely, but still working to fulfill all needs of our customers. Cadence promises to work diligently during these times to address all matters as quickly as possible. You may, however, experience a short delay in emails, orders, or inquiries. Cadence cares about our customers and wants to make sure they are getting everything they need. We appreciate your loyalty and patience during this time.

To promote being Safer At Home, we are offering a limited time 20 percent discount to all products on the Cadence website by using the promo code SAFERATHOME upon checkout.

Feel free to reach out to Cadence for any questions. We are here to help!

Stay safe and best wishes to everyone.

Interested in becoming a Cadence dealer or influencer? Dealer and Representative inquiries are welcome. Visit our website or give us a call 626.465.3383.

Make sure to visit our new and improved website! CadenceSound.com

For more information or to find out how to join the #CadenceTeam, please contact us at: This email address is being protected from spambots. You need JavaScript enabled to view it.

April 21, 2020 -- This year, Cadence Sound has decided to make some drastic changes. We have decided to cease business with Internet resellers and put our efforts into dealer-direct as well as our own ecommerce website.

Our goal with implementing these new strategies is to keep pricing profitable for our dealers, clean up all Internet sales of Cadence products, and offer quality products at great prices that benefit all involved. We are investing in this project to provide more for our dealers and end users.

Cadence has made strong efforts to cease doing business with vendors who have not followed pricing guidelines. We hope that this results in opportunities for our dealers to feel confident in what we offer to their dealership. By changing our structure to dealer-direct and no online distribution, our dealers now have the chance to take advantage of the new market. Authorized dealers are able offer extended warranties and over the counter exchanges to help drive customers to their doors. By cutting out two-step distributors, Cadence is able to lower the price to the end user and still give a profitable margin to our dealers while also giving them lower pricing.

In addition, Cadence has hired an Online Marketing Team that is focused on controlling Internet pricing, and cleaning up the internet sales by making sure the official Cadence website is the only place for online sales. From now on, Cadence is in control of online pricing. Cadence has social media experts who are implementing new strategies for our marketing efforts. This year, you will see a new and improved Cadence Sound!

Interested in becoming a Cadence dealer or influencer? Dealer and Representative inquiries are welcome. Visit our website or give us a call 626.465.3383.

Make sure to visit our new and improved website! CadenceSound.com

For more information or to find out how to join the #CadenceTeam, please contact us at: This email address is being protected from spambots. You need JavaScript enabled to view it.

Two-thirds of the industry continues to operate during the COVID-19 pandemic

DIAMOND BAR, Calif. (April 20, 2020) – The majority of businesses in the specialty automotive industry continues to operate during the Coronavirus pandemic. Even with “shelter in place” rules in effect in many states, more than two-thirds of industry businesses have not closed any of their facilities during this time.

The findings are from a survey of SEMA member companies conducted April 1-7. SEMA has been working to identify areas to support the aftermarket industry during the pandemic as it moves towards recovery.

“The results of this survey show the resiliency of the specialty automotive industry and how it continues to push forward, working to move past the COVID-19 disruption,” said SEMA President and CEO Chris Kersting. “We are using this feedback to further develop resources to help member businesses through this time of economic interruption.”

Most aftermarket industry facilities remain open under the “essential business” designation, and more than half of the industry’s employees continue to work from a company site, as a large number of production, technical, logistical, and retail positions can only be done at a jobsite. 

The survey also found that most business owners maintain a positive outlook, with 87% indicating that they are “impacted short-term but will get through it.” The strength of the industry is depicted by the 82 percent of employees who continue working from at a jobsite or from home, and by the nearly 2,000 companies that have signed up to exhibit at this year’s SEMA Show. 

"The aftermarket industry and our members remain positive, and are looking forward to opening back up in the months ahead and participating in a SEMA Show that will play a key role in launching a successful 2021," said Kersting. "Now more than ever our priority for SEMA is clear: assuring the health, safety, and business continuity for our members, partners, employees, and the overall industry community."

To further assist businesses during the Coronavirus pandemic, SEMA has created a dedicated webpage, www.sema.org/coronavirus, that includes up-to-date  information about how each state defines “essential” businesses, SBA (Small Business Administration) emergency loans, paid sick and family leave, unemployment benefits, and more. As developments unfold, SEMA will continue to monitor and collect information and provide updates to the site.

"It is at times like these that the power of a collective can be most beneficial," said Kersting. "I’m optimistic that by working together, we will continue to persevere and thrive."

For the latest updates and resources available for businesses affected by the coronavirus pandemic, visit www.sema.org/coronavirus.

SEMA, the Specialty Equipment Market Association founded in 1963, represents the $44.6 billion specialty automotive industry. The industry provides appearance, performance, comfort, convenience and technology products for passenger and recreational vehicles. Association resources include market research, legislative advocacy, training and product development support, as well as leading trade shows such as the SEMA Show in Las Vegas, NV, and the Performance Racing Industry (PRI) Trade Show in Indianapolis, IN. For more information, visit www.sema.org, www.semashow.com, or www.performanceracing.com.  

Libertyville, Ill. – With COVID-19 shifting life in many ways, Maxxsonics USA continues to assist the fight against this global crisis by supporting local hospitals and businesses. Maxxsonics has now donated more than 25,000 masks and gloves across the Midwest offering assistance and support to those in need towards the battle against COVID-19.

Alden Stiefel, President/CEO of Maxxsonics USA said, “Maxxsonics USA is committed to helping medical staffs, hospitals, first responders, and various people any way we possibly can. We are excited to see other companies in the 12-volt industry join the efforts to help those in need.”

Maxxsonics encourages everyone to join us in the movement for getting crucial medical supplies to those who are in need of them.

Established in 2001, Maxxsonics is a global leader in the mobile, marine, and powersports audio industries and specializes in designing and manufacturing power amplifiers, speakers, subwoofers, and accessories that are branded Hifonics, MB Quart, Crunch, and Autotek. Additionally, Maxxsonics is the premier OEM audio supplier of audio solutions/systems for Kawasaki off-road vehicles and Polaris® off-road vehicles. For additional information, go to the corporate website at https://maxxsonics.com/

April 17, 2020 -- Radenso Radar (Cincinnati, OH) has announced the new partnership with Santa Fe Distributing along with Santa Fe Sales and Marketing as the newest partners to represent Radenso.

Radenso Radar CSO, Min Lane said, “We are excited to have such a cohesive territory and strong representation for Radenso in the MINK States and Rocky Mountains. Santa Fe has a strong history within the 12 volt category for over 40 years. Their expertise with sales, service and support for the dealer network harmonizes with Radenso’s philosophy regarding dealers.”

Radenso Radar is preparing to launch the world’s first radar detector that is AI powered later this year. The new detector is named Theia, after the Titan Goddess of sight.

“We are doubling-down on the radar detector category,” President and CEO Jonathan Dandrow stated. “Our multi-million-dollar investment in this project, including the construction of a complete microwave R&D lab in Cincinnati, demonstrates the lengths we are willing to go to create the best products and innovate in the field we are deeply passionate about. We appreciate our retailers and partners that have helped us grow, and we look forward to supporting them for the long run with this new platform and our expanded engineering capabilities.”

1,000 N95 Respirator Masks and 480 Surgical Masks are the First Such Donations by Oracle Lighting; the Company Plans More Such Donations as They Import More PPE Supplies to Help Those on the Front Lines Battling the COVID-19 Pandemic

METAIRE, LA, April 13, 2020 – Oracle Lighting (www.oraclelights.com), an innovator in LED lighting solutions, has made a donation of 1,000 N95 respirator masks and nearly 500 surgical masks to the Tulane Medical Center in New Orleans to help its staff battle the COVID-19 crisis in Louisiana where Personal Protective Equipment (PPE) is much needed.

“We want to do whatever we can to support those medical professionals on the front lines battling this pandemic as New Orleans has been one of the most affected communities in the country,” said Justin Hartenstein, Oracle Lighting director of development. “Oracle Lighting works with several companies outside of the United States and these partners have more available PPE sources than we have here in the U.S. Some of them heard about the struggles that we were having across our country and, specifically, in the New Orleans area with the shortage of masks and other PPE.”

Hartenstein explained that many of these suppliers are now helping out by including procured PPE in Oracle Lighting’s inbound shipments so that Hartenstein and his staff can donate to places in need.

“We are now asking all of our suppliers do the same and we have more supplies on the way,” he added. “This is just the first donation that we plan to make. We will continue to import PPE from other countries with available supplies and donate to medical personnel that are struggling to help people with this virus and need adequate PPE made available to them as soon as possible.”

Hartenstein said that after procuring the PPE supplies, Oracle was able to donate the much needed masks to Tulane Medical Center through Supplies for Saints, a group that is managing the collection of PPE for local hospitals.

“Co-founding Supplies for Saints was such a crucial endeavor for us because we realized how important it was to keep our frontlines healthy so they could continue to care and heal those stricken with COVID-19,” said Kelly Becnel Rovetto, co-founder of Supplies for Saints. “These men and women deserve to feel safe that they are not bringing home this virus to their families or contracting it themselves. PPE donations like this make a big difference in the lives of these men and women.”

Hartenstein asked that other companies importing products consider procuring available PPE from their suppliers and donate to those who are in desperate need for adequate protective equipment.

For more information or to contact Oracle Lighting, please visit www.oraclelights.com, call (800) 407-5776, or email This email address is being protected from spambots. You need JavaScript enabled to view it.. 

Having celebrated its 20-year anniversary in 2019, Metairie, Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today's world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

Located just outside New Orleans, Oracle Lighting has received accolades from numerous organizations for our business practices, including being listed on the Inc500 list of the Fastest Growing Businesses in the USA for the past eight years consecutively, winning the 2012 Bronze Stevie Award for Consumer Products Company of the Year, and most recently being named The Small Business Administration's Exporter of the Year and a Small Business Champion by the U.S. Senate Small Business and Entrepreneurship Committee. In 2012, Oracle was named the Jefferson Parish Small Business of the Year by JEDCO. New Orleans CityBusiness Magazine also named ORACLE Lighting a Top Private Company in the Greater New Orleans Area in 2012, 2013, 2014, 2015, 2016 and 2017.

Knoxville, Tenn.: XS Power Batteries® announced today its acquisition of all of the assets of New York-based ultracapacitor manufacturer, Ioxus, Inc.

Ioxus® will continue to manufacture the same great quality products through Systematic Power Manufacturing, LLC, a wholly owned subsidiary of Systematic Power Solutions, LLC d/b/a XS Power Batteries®. Existing customer orders will continue to ship on schedule with no foreseeable delays in the manufacturing and delivery process. The company will continue to push the envelope with new product development and advancements in the ultracapacitor industry.

“For many years XS Power Batteries® has partnered with Ioxus® to offer ultracapacitor products to our customers because Ioxus® has always offered the most reliable, powerful and longest lasting product suitable for the rigorous demands of our customers,” said Scottie Johnson, founder and CEO of XS Power Batteries®. “The opportunity to combine the synergistic technologies and expertise of both companies to develop and manufacture cutting edge new products, including high tech lithium batteries, smart charging solutions and new hybrid capacitor and battery solutions will propel both brands forward much further than ever possible individually.”

Chad Hall, Co-Founder of Ioxus, Inc. also commented, “For most applications, ultracapacitors were always intended to complement batteries, not replace them. With the streamlined collaboration under common ownership, XS Power Batteries® and Ioxus® will be able to expand their offerings to their respective customers and supply more advanced hybridized energy storage options in the future.” XS Power Batteries® is a manufacturer and distributor of high-performance batteries, chargers, capacitors, cable and accessories located in Knoxville, Tennessee. Offering AGM, lithium, and custom-made power solutions, as well as a complementary line of accessories to the automotive, powersports, marine and commercial markets worldwide. For more information on XS Power Batteries®, please visit www.xspowerbatteries.com or call 865-688-5953.

Ioxus® is the smart power company that designs and manufactures intelligent power and energy storage technology for transportation, alternative energy, medical, industrial and grid-connected markets. Designed and manufactured in the U.S., the company’s uSTART® and X-Series® products are based on patented ultracapacitor technology. Ioxus® is headquartered in Oneonta, NY. For more information on Ioxus®, please visit www.ioxus.com or call 1-877-751-4222.

AUBURN HILLS, Mich. (Apr. 13, 2020) – As a commitment to serving the industry, Alpine Electronics of America, Inc. has continued to invest in the aftermarket sales division by creating a new position that supports 12-volt sales and activities.

This morning Alpine welcomed new hire Ed Moriarty as Assistant Vice President of the Brand Business Unit at the Headquarters location in Auburn Hills, MI. Moriarty has an extensive background in OEM and a wide range of experience in sales, product development, marketing, and customer support.

As the former Vice President and General manager for Car Audio in the Americas and the Asia Pacific at Harman International, Moriarty was responsible for all Branded Car Audio business and was instrumental in increasing revenue. He also held positions at TA instruments and Bose Corporation.

“I’m thrilled to start at a company that has such a large presence in the mobile electronics industry,” Moriarty said. "I look forward to collaborating with our network of sales representatives and contributing to the support and growth of Alpine’s Authorized Retailers.

Moriarty will oversee channel management, supporting the sales representatives and sales activities in the Brand Business Unit.

“Ed’s background speaks volumes to his business and team development, as well as his history of implementing successful sales and marketing strategies,” said Mike Anderson, Vice President and General Manager, Brand Business Unit, Alpine Electronics of America, Inc. “We are thrilled to welcome him into the Alpine family.”

Anderson will continue to support the Brand Business Unit as the Vice President and General Manager overlooking all division activity and planning.

Alpine Electronics, Inc. is an automotive electronics manufacturer that provides consumers and leading automakers with audio, video, navigation and driver assistance products. The company specializes in system integration solutions with innovative vehicle entertainment and information technologies. Alpine’s R&D and manufacturing facilities in Asia, Europe, and North America ensure that all products address the real-world requirements of drivers in each market. The company is committed to developing safe, comfortable and eco-friendly automotive electronics products. Alpine Electronics, Inc. is a wholly-owned subsidiary of ALPS ALPINE CO., LTD.  

Smartphone Application Systems for Android Auto & iOS

Santa Fe Springs, Calif. – April 13, 2020 -- Accent Mobile, a division of Accele Electronics focused on solutions for Expeditors, Upfitters and Fleet Managers is pleased to announce their latest innovation, a solution for integrating any smart device into the Infotainment screen of most late model vehicles, replicating the vehicle’s OE system.

“Expeditors and Restylers can now offer their customers who purchased vehicles without Android Auto or Apple Car Play a practical solution. Installers can now use our Smartphone Application System to integrate their customers devices seamlessly into factory or aftermarket infotainment screens,” said Bob Goodman, Director Of Channel Sales, Accent Mobile.

Our SPA500 enables users to access popular applications installed on their smart devices seamlessly and quickly. The Universal SPA500 kit includes an 8-Way Universal Controller, similar to those found on late model vehicles, a Microphone to access voice control functions, and HDMI and Composite AV connections. Plug & Play versions are available for certain Mercedes and BMW models with more becoming available, Goodman added.

Like all Accent Mobile Products, the Smartphone Application System has a 3 Year Warranty and is available immediately. Additional OE applications will be announced when available, call for applications.

Complete Radio Replacement Solution While Retaining All Factory Functionality

Clearwater, FL (April 13, 2020)— PAC launches a new RadioPro integrated kit (SKU#: RPK4-CH4103) that allows drivers of 2014 – 2020 Jeep Grand Cherokees to upgrade their factory radios. The kit, equipped for any radio size (5”, 7”, 8.4”), allows the retainment of all factory functionality including vehicle information, performance gauges and climate controls.

The stylish and easy to install kit features OEM quality buttons, knobs and graphical interface creating a familiar user experience while expanding new features via a show-stopping 5.2” LCD touch-screen.

Key Features include:

• Factory-matched dash kit with complete set of climate control knobs and buttons (no need to use OE parts)
• 4 programmable hard buttons with proximity-sense technology for quick access of cameras and more
• Retains factory camera (if equipped)
• Supports up to 5 driver safety cameras (sold separately)
• Accommodates a single-DIN or double-DIN aftermarket radio
• Multi-purpose 5.2” touch-screen LCD display for climate control, camera selection, vehicle settings, performance gauges, vehicle information and feature setup (for installer use)

The kit is available at an MSRP of $649.95.

For more information contact our PAC team. If you are interested in becoming an authorized dealer, contact our Global Headquarters, AAMP Global.

Established in 1987, owned by Halifax Group and headquartered in Clearwater, Florida, AAMP Global restlessly pursues innovative ways to enhance what moves you. AAMP is a global manufacturer of mobile aftermarket technology for consumer and commercial vehicles; developing safety solutions under EchoMaster, smartphone connectivity under iSimple, high performance audio enhancement under Stinger and Phoenix Gold, and OEM integration solutions under Autoleads and PAC. AAMP enables you to define your drive, one vehicle at a time, anywhere in the world.

Seattle, Wash., April 8th, 2020 – AudioControl (audiocontrol.com) has rolled out live online presentations for the 12-volt industry that has had over 15,000 views thus far via streaming on ZOOM and Facebook LIVE, providing training and overall excitement during these challenging days. Attendees are interacting with the trainers and asking thoughtful questions.

“The energy and enthusiasm from these trainings has been phenomenal,” said Matthew Palumbo National Trainer & Sales Specialist at AudioControl. “The feedback we are receiving from trainees is incredibly positive and everyone is so grateful to have us jump right in and start doing meaningful, valuable trainings. We are hosting these trainings, open to all, every Thursday at 11am PST. That way everyone knows what day, and at what time, without having to look it up. We are putting lots of resources into these sessions, and they are growing every week.”

SCHEDULE OF EVENTS CAN BE ACCESSED HERE. 

CONNECTIVITY LINKS BELOW:

The zoom link is: https://zoom.us/j/219359570 if you’d like to join us (recommended).

Facebook Live at www.facebook.com/audiocontrol

AudioControl is a leading designer and manufacturer of innovative high-performance audio solutions for the residential, commercial and automotive markets since 1977. Based in Seattle, WA, AudioControl offers premium quality home theater and whole-house entertainment products, distributed audio amplifiers for commercial applications and a legacy of outstanding car audio processors, amplifiers and OEM interface solutions sold and installed worldwide by qualified professionals. For more information visit audiocontrol.com  or contact AudioControl at +1 425-775-8461 or e-mail This email address is being protected from spambots. You need JavaScript enabled to view it..">This email address is being protected from spambots. You need JavaScript enabled to view it..

LED Underglow Lights Give Your Car or Truck the Appearance of Floating and Will Make it Stand Out From the Crowd at the Next Car Show

METAIRE, LA, April 7, 2020 – Oracle Lighting (www.oraclelights.com), an innovator in LED lighting solutions for the automotive aftermarket, is proud to announce its new Universal Dynamic ColorSHIFT LED Underbody Kit (p/n #4229-332) is now available with an MSRP of $229.95.

“Underglow is nothing new but our new Dynamic ColorSHIFT kit has a ton of unique features and allow the user to adjust every aspect of the lights with their smartphone for the ultimate in controllability,” said Justin Hartenstein, Oracle Lighting director of development. “Our specially-designed kit includes four self-adhesive LED strips that fit most vehicles. Although not intended for on-road use, our LED underglow lights give your car or truck the appearance of floating and will make it stand out from the crowd at the next car show.”

The new Oracle Lighting Dynamic ColorSHIFT technology is the latest advancement in the company’s expansive lighting modifications. The Dynamic features allow the user to run multiple moving color patterns through the LEDs using the free app, creating a vivid eye-catching lighting effect. The LEDs can be set to individual colors to match any color paint or vehicle theme.

“Conveniently controlled through a free smartphone app, the system features more than 200 pre-programmed moving patterns as well as static color control,” Hartenstein continued. “In addition to the pre-programmed features, the user can also create custom designs through pixel editing in the app.”

The LEDs are Double insulated to IP69 standard for durability and are waterproof enough to be submerged underwater. Installation and wiring is easy with Plug-and-Play connectors and a controller that installs by simply connecting the black and red wires to the battery. With the controller connected to the battery the user can then control the lights via your smartphone. 

Package Includes:

• (2) 4-Foot Dynamic ColorSHIFT IP 68 waterproof strips for vehicle’s front and back underbody
• (2) 6-Foot Dynamic ColorSHIFT IP 68 waterproof strips for the vehicle’s passenger and driver side underbody
• (1) Dynamic ColorSHIFT Bluetooth® controller
• Installation accessories

Having celebrated its 20-year anniversary in 2019, Oracle Lighting has been designing innovative lighting products and technologies for the automotive market since 1999. Oracle thrives on low-to-mid production specialized components with a goal of providing a dual benefit to clients by lowering manufacturing costs and reducing lead-time for product development.

For more information on Oracle Lighting and its full product line, please visit www.oraclelights.com, call (800) 407-5776, or email This email address is being protected from spambots. You need JavaScript enabled to view it.. 

Having celebrated its 20-year anniversary in 2019, Metairie, Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today's world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

Located just outside New Orleans, Oracle Lighting has received accolades from numerous organizations for our business practices, including being listed on the Inc500 list of the Fastest Growing Businesses in the USA for the past eight years consecutively, winning the 2012 Bronze Stevie Award for Consumer Products Company of the Year, and most recently being named The Small Business Administration's Exporter of the Year and a Small Business Champion by the U.S. Senate Small Business and Entrepreneurship Committee. In 2012, Oracle was named the Jefferson Parish Small Business of the Year by JEDCO. New Orleans CityBusiness Magazine also named ORACLE Lighting a Top Private Company in the Greater New Orleans Area in 2012, 2013, 2014, 2015, 2016 and 2017.

MIAMI, Fla. -- The Nakamichi brand of car audio has appointed Neal Baton of Elite Sales & Marketing as their new sales representative to service Michigan. Robin McNeal, Nakamichi Car Audio’s National Sales Manager, made the announcement earlier this week. Previously Nakamichi had been represented in Michigan by Audex Marketing and Bill Barron who retired last month.

“Over the years Neal has built great business relations with dealers throughout Michigan and the Motor City. We are pleased to have him as part of our nationwide rep force.”

The Nakamichi line of car audio relaunched last May in the U.S. market through an exclusive import agreement with Diplomat Trading of Miami, Florida. Currently Nakamichi offers a complete range of head units, speakers, amplifiers, signal processors and dash cameras catered to the 12-volt specialist.  Nakamichi Car Audio embraces an aggressive MAP program while offering attainable retail price points.

Michigan dealers interested in additional information about Nakamichi car audio should contact Neal Batson at (248) 765-9717 or This email address is being protected from spambots. You need JavaScript enabled to view it.. 

Image Recognition and Cross Traffic Detection now available in a Camera

Santa Fe Springs, Calif. – April 3, 2020: Accent Mobile, a division of Accele Electronics focused on solutions for Expeditors, Upfitters and Fleet Managers is pleased to announce their latest solution in the ADAS category, our RVC180CTD “Smart Camera.” The RVC180CTD “Image Recognition” Camera offers a 160 Degree view while actually monitoring a 180 Degree “Field of Vision,” alerting drivers when a moving object such as another vehicle, pedestrian or bicyclist is about to cross their path. The unique technology is part of the microprocessor built-in to this compact Wide View, Hi Resolution Camera”, said Bob Goodman, Accent Mobile, Director Of Channel Sales.

“Cross Traffic Detection is one of the most important and sought after features in ADAS products and typically only found in more expensive Blind Spot systems that require installation in addition to a Back Up Camera. Our system uses any LCD Monitor available in the vehicle including aftermarket head units and Mirror Monitors, this is the perfect replacement or upgrade to a factory installed Camera. An additional feature is the option of Guidance Lines to assist in Parking. Using the Camera’s built-in microprocessor to extend its “Field of Vision” to a full 180 Degrees, an audible alert is triggered when a moving object such as a pedestrian or Bicyclist is about to cross its path. At the same time a visual warning with directional arrows is displayed on the Camera’s monitor.

While most Microwave cross traffic detection devices on the market are only 60 percent effective in detecting (low mass ) Pedestrians or bicyclists, our new visual detection method gives you a 99 percent detection rate,” Expeditors, Fleet Managers and Upfitters can now offer their customers a cost effective and unique solution for complete backup safety,” added Goodman. The RVC180CTD joins an extensive portfolio of ADAS solutions including Microwave and Ultrasonic Blind Spot Systems. The RVC180CTD has a 3 Year Warranty and customers can take advantage of a special introductory promotion.

Seat Heaters With A Difference

Santa Fe Springs, Calif. – March 20, 2020 -- Accent Mobile, a division of Accele Electronics focused on solutions for Expeditors, Upfitters and Fleet Managers is pleased to announce their latest innovative solution for Seating Comfort, the JW-C400 Carbon Fiber Seat Heater featuring a trigger Input for Remote Start systems. The trimmable kit includes a Fully Backlit 3 Level Switch, “Continuity Stitching” and thicker gauge wire and material barrier.

“Expeditors and Restylers can now offer their customers a unique solution to seating comfort, our latest seat heater design is the first system to offer an input that can be triggered by a customer’s Remote Start system control,” said Bob Goodman, Director Of Channel Sales, Accent Mobile. Drivers and their passengers may now enter a vehicle with seats already warmed up on those cold or damp days. The system also includes a timer that shuts the heater off in 15 minutes. Our JW-C400 incorporates our latest design of a thicker material barrier and continuity stitching that insures grid stability for unsurpassed durability and performance. Also, a new thicker gauge wire has been incorporated for additional user safety.

The JW-C400 joins our established portfolio of Seat Comfort solutions including vehicle specific Seat Heater applications for Toyota & Nissan, a Universal Seat Heating & Cooling System and a New Seat Massage system.

Like all Accent Mobile Products these Seating Comfort solutions have a 3 Year Warranty and are available immediately. Additional OE Style applications will be available over the next 60 days, call for additional availability.