The Industry's #1 Resource


Seattle, WA, February 2nd, 2017 – AudioControl (audiocontrol.com) has promoted Chris Bennett to National Sales Director - Mobile Audio. Bennett’s expanded role will enable him to oversee the North American sales channel as increased demand for the company’s best-in-class OEM interface solutions and DSP-powered processors and amplifiers has resulted in significant growth for the AudioControl brand. 

AudioControl’s continued success in the aftermarket car audio category can be attributed to innovations that directly address consumer demand, such as OEM upgrade solutions and DSP calibration capability, enabling dealers to give their customers superior sound—even in cars where changing the factory radio is prohibitive. “Our engineers have created solutions such as our proprietary patented AccuBASS® circuit, our MILC™ level-matching technology and our GTO™ signal sensing circuit that help installers overcome OEM integration hurdles to deliver the finest possible sound to their customers,” explained AudioControl CEO Alex Camara. “These advances have led to significant growth for the AudioControl brand and we are confident that Chris and our team will continue to push forward on our exciting and innovative product and sales strategy in mobile audio with great success.”

At the 2017 CES show in Las Vegas, AudioControl unveiled two new 6-channel amplifiers, the LC-6.1200 and the D-6.1200, featuring high-current output and a solid one-piece aluminum chassis. Both amplifiers deliver 125 watts into 4 ohms/200 watts into 2 ohms and 400 watts bridged into 4 ohms. Each pair of channels is bridgeable, giving installers unprecedented flexibility from a single amplifier. The flagship D-6.1200 adds advanced DSP functionality for precise fine-tuning. Both AudioControl 6.1200 models are the first automotive amplifiers to offer 8 summable speaker-level inputs, eliminating the need for clunky external adapters and making OEM integration possible even for the most complex factory systems. Innovations such as input summing have 12-volt installers worldwide turning to AudioControl as their premium aftermarket car audio solutions provider. All AudioControl automotive amplifiers are designed and assembled in the USA from components sourced globally and come with a 5-year warranty.  

“I am excited to be part of the AudioControl team, focused on pushing ahead with a forward-looking mobile audio growth plan as the company’s National Sales Director,” commented Chris Bennett. “We offer solutions that enable our dealers to be creative in their system designs and differentiate themselves from competitors with superior products that transform the entertainment experience in todays’ car audio systems.”  

Chris Bennett joins Apex America, a division of Apex Group Italy, which owns and distributes the Zapco and ESB brands worldwide. As Director of US Sales, Chris will oversee and manage all US Sales activities for both Zapco and ESB Audio Brands.

ZAPCO was established in 1974 and, for fifty years, has been the leader in defining quality standards for the car audio industry. These years of experience have led to a thorough understanding of the challenges that are unique to the world of car audio. ZAPCO’s relentless quest for sonic purity consistently yields imaginative designs that utilize the most innovative technologies. The resulting products set the criteria by which all others in the industry are judged.

ESB Audio is an Italian speaker company that has been manufacturing high end car audio speakers since 1986. They were founded in 1969 and manufactured high fidelity home cabinets for a dozen years before getting into the automotive speaker category. ESB is currently shipping 6 different series of speakers with retail price points from $56.99 up to $3750.00.

Chris Bennett has over 30 years of Mobile Electronic experience working for Manufacturers such as Musway USA, Dynamat, AudioControl, and Metra Electronics. Prior to working with these prominent brands Chris owned Audio Habitat, a successful independent 12v retail store in Grover Beach, CA. Chris Commented about his new role, “I’m excited to be the go-to contact in the U.S. for such Legacy Brands like Zapco and ESB. As the Director of US Sales, we see great things ahead for the best sounding Mobile Electronics products available”.

George Jenkins, VP US Sales – “I am thrilled to have Chris on board and to help us in the growth of our company’s objectives and goals. He is known in the industry as a leader who gets things done. Please join us in welcoming Chris to his new position and supporting him as he embraces the new challenges ahead”.

Chris Bennett can be contacted by email at This email address is being protected from spambots. You need JavaScript enabled to view it. or by phone at (805) 291-9997.

January 2023 -- Global Audio Marketing was formed in 2022 with the purpose of providing exceptional service and highest quality Car Audio products to the U.S. It will do so with Direct to Dealer programs that are protected, profitable and mindful of each of our Brick-and-Mortar Retail Partners.

Chris Bennett joins Global Audio Marketing with a rich history of success in all aspects of the 12-volt industry. He was a successful retail shop owner in California with Audio Habitat before his work with several prominent vendors over the last 20 years. “His knowledge, understanding and passion for our Dealer Network will drive our growth and assure a positive impact in our industry and the MUSWAY Brand for years to come,” said Andrew Bishara, President at Global Audio Marketing.

“Getting started in 2023 with the MUSWAY Brand is a dream come true,” said Chris Bennett, VP of sales for Global Audio Marketing. “We will impact our dealers with amazing programs, solid products, and service beyond that of traditional manufacturers. We now have 29 new products that will launch in the 1st quarter and are heavily investing into products that exceed expectations.”

Global Audio Marketing looks forward to investing time and energy into building meaningful business partnerships with their Direct to Dealer protected product range. MUSWAY USA offers and provides the best-in-class Mobile Electronics and support possible. Please contact us to learn more and remember “Music is the Way.”

To learn more about MUSWAY, please visit www.muswayusa.com or email Chris Bennett directly at This email address is being protected from spambots. You need JavaScript enabled to view it. 

MUSWAY engineers and manufactures a wide range of award-winning high-end electronics including DSP processors, DSP amplifiers, MX amplifiers, and a full line of accessories that include the OLED display DRC1 Digital Remote and USB dongles with features including: Hi-Res streaming and DSP App control.

Global Audio Marketing is headquartered in Murrieta, California. For more information, please contact Chris Bennett at This email address is being protected from spambots. You need JavaScript enabled to view it.

Chris Bennett looks to fuel Maxxsonics with more growth and sales

Libertyville, Ill. – Effective Wednesday, May 4, Chris Bennett will be joining Maxxsonics as a National Sales Manager. Chris will be adding more growth and company outreach while driving sales in 2022 and beyond.

On joining the Maxxsonics team and his new position, Chris Bennett, National Sales Manager at Maxxsonics, said, “What a great opportunity it is for me to join the team here. To say that I’m excited would be an understatement. I look forward to helping our dealers, distribution partners, and representatives grow with flourish using any of our Maxxsonics brands. There is so much already in the works that will solidify the Maxxsonics brands with ALL of our direct dealers and distribution partners.”

Previously, Chris was the Director of Mobile Audio at AudioControl as well a National Key Account Manager at Metra Electronics. He also owned a successful retail shop in California called Audio Habitat. With nearly 30 years of service in the 12v community his passion for car audio is well known. On the new hiring, Alden Stiefel, President of Maxxsonics, said, “I am so glad to have Chris as he brings a lot of experience and perspective to the Maxxsonics team. We’re certainly excited to have Chris here!”

As a National Sales Manager at Maxxsonics, Chris will be creating products and opportunities for direct dealers and helping Maxxsonics distribution partners grow and thrive. In addition, he will be educating and training clients so they can make the most out of using our products and building our brands to be the best they have ever been. Chris will help strengthen the reputation of all Maxxsonics brands, putting them on a pedestal of recognition, notice, and brand awareness.

On the new hiring, Sam Dattalo, Vice President of Sales, added, “I am reinvigorated to welcome Chris Bennett into the Maxxsonics family. Seeing what he brings to the table regarding sales strategy and company growth has me very excited. His experience in the audio industry and his wealth of contacts will undoubtedly lead to his success.” As 2022 approaches its midpoint, Maxxsonics is looking forward to having Chris bring his experience, new sales plans, growth, and fresh perspective in the car audio, Marine, and Powersports markets and his critical relationships in each industry.

Established in 2001, Maxxsonics is a global leader in the Mobile, Marine, and Powersports audio industries while specializing in designing and manufacturing power amplifiers, speakers, subwoofers, and accessories branded; Hifonics, MB Quart, Crunch, and Autotek. In addition to creating audio products that thrive in adventure, Maxxsonics is the premier OEM audio supplier of audio solutions/systems for Kawasaki off-road vehicles, Polaris® off-road vehicles, and CFMOTO. For additional information, go to the corporate website at https://maxxsonics.com/.

The Magazine

Magazine Quick Links







Copyright - Mobile Electronics Association 2020