May 18, 2018, EDMOND, Okla.— Petra Industries, the consumer electronic industry’s accessory authority, hosted their Spring Petra Partner Meetings on Tuesday, May 15 and Thursday, May 17, at their distribution center in Edmond, Okla.
Forty participating vendors engaged in extremely focused meetings with members of the Petra sales, executive and marketing teams. Attendees discussed specific opportunities for increased sales plus explored mutual objectives, desires and expectations. With Petra’s diverse and ever-expanding customer base, these meetings also allowed manufacturers to discover how their product lines fit into each of Petra’s customer segments.
“These direct-interaction meetings are critical in building strong partnerships with both new manufacturers as well as long-standing ones,” said Tate Morgan, Petra President. “Together we learn how to most effectively market their products to our various customers.”
Vendors in attendance included Acclaim Lighting, American Power Conversion, Audio-Technica, Belkin, BIC, Bosch, Bushnell, Case Logic, Curtis, DPI, Elite Brands, Elite Screens, Ethereal/Metra Home Theater Group, FIBARO, IC Intracom, Innovative Trends, Jasco, Kanex, KING, Masterbuilt, Maxell, Norazza, Novi, Olive & Dove, Panasonic, Press Play (Hello to Green), Preval, Pyle, Emerge Technologies Inc, Richpower, Sennheiser, Skech, SkyBell, Switchmate, Thrustmaster, Thule, Tripp Lite, Whistler, Wilson, XPOWER and zNitro.
In addition to the one-on-one meetings, Petra hosted an after-hours cocktail party where participants networked and continued discussions in a more informal setting. To learn more about Petra and their vendor partners visitwww.petra.com.
Representing more than 500 leading brands, Petra is the industry’s consumer technology authority. They connect tens of thousands of top name-brand products with tens of thousands of retail partners. Petra knows that retailers rely on accessories to increase margin. Accessories for mobile devices; connected home accessories; automotive accessories; audio/video accessories; appliance connection accessories—all the most sought-after add-ons for every category of consumer technology are stocked at Petra’s massive distribution center. Founded in 1985 with a focus on and passion for accessories, today, Petra serves every segment of retail with the hottest products. Petra is a member of CTA and CEDIA. For more information on Petra, visit www.petra.com or call 1-800-443-6975.
