Holly Hill, Fla. – June 16, 2022 – Daytona Lights® by Metra Electronics® has introduced new accent lighting products designed to provide affordable and stylish vehicle illumination that is easy to install. Now in stock and shipping are Single-Color EZ Accent Lights, Single-Color Rock Lights, and RGB LED Rock Light Kits. These products have universal vehicle fit applications and can be used inside and outside the vehicle. This makes them ideal and versatile lighting solutions for automotive lighting installers looking for an economical way to add dramatic color and illumination.

Single-Color EZ Accent Lights

Daytona Lights® EZ Accent Lights are designed to provide soft glow illumination for the interior of vehicles. They conveniently plug into the USB port for the easiest possible installation, with no tools required. These lights are sold as a set of two, with red (DL-EZAR), green (DL-EZAG), blue (DL-EZAB), or white (DL-EZAW) options. They are ideal products to feature as an eye-catching, colorful countertop display for retailers.

Single-Color Rock Lights

Daytona Lights® single-color rock lights are available in white (DL-ROCKW), green (DL-ROCKG), blue (DL-ROCKB), and red (DL-ROCKR), and are sold as a two-pack. The rock lights are rated IP67 with metal housing for a resilient lighting solution that can go inside or outside - withstanding the elements for use under the vehicle, inside wheel wells, engine bays, and more. They are easy to install with a two-wire connection and include hardware along with flat or curved mounting bases that work on a variety of surfaces. Each 3.6-watt rock light has three 2525 LEDs for an affordable but bright accent lighting solution that adds flair to any vehicle’s interior or exterior.

RGB LED Rock Light Kits

The new rock light kits by Daytona Lights® include everything an installer needs to add brilliant, multicolored lighting to a vehicle. Each package includes four (DL-RGB4KT) or eight (DL-RGB8KT) RGB LED rock lights with 10 feet of wiring attached to each, mounting hardware, and one app-controlled RGB controller. The controller works with the free Lotus Lantern App to allow the user to control the color temperature and flashing pattern of the RGB LED lights. These competitively-priced products are designed with installers in mind, featuring easy two-wire hookups and water-resistant connectors.

All of these products are available now and shipping. Visit MetraOnline.com for more information.

At Metra, 12-volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for more than 75 years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine® and Daytona Lights®. Metra’s expertise in connectivity solutions is also applied to its division of premium AV and surveillance products from MetraAV® . For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.

Holly Hill, Fla. – May 24, 2022 – Daytona Lights® by Metra Electronics® has introduced new LED lighting products in an assortment of different styles and sizes, designed to provide affordable vehicle lighting that doesn’t compromise performance. Now in stock and shipping are new lightbars and cube lights that provide integrators with durable and convenient options for adding nighttime visibility. These products have universal vehicle fit applications and are designed for better illumination and lighting coverage using a low current draw that doesn’t drain the battery.

New Lightbars

Daytona Lights®   has constructed their new lightbars using high-quality die-cast aluminum to provide a lightweight option that dissipates heat while standing up to the elements. They feature a military breather membrane to prevent condensation from building up behind the durable polycarbonate lens. Lightbar mounts are included with each lightbar for easy installation. They are available in Metra’s Dual Row Curved (DL-DRCXX), Blackout Series Dual Row (DL-BDRXX), and Blackout Series Dual Row Curved (DL-BDRCXX) styles. Each product series includes lengths from 8 inches to 54 inches and featuring LED counts from 12 to 104 so that installers can achieve just the right look, fit and lighting intensity for each vehicle. View all of these new lightbar options at MetraOnline.com.

New Cube Lights

Metra’s new Daytona Lights® cube lights are constructed from die-cast aluminum to provide the same lightweight, durable and heat-dissipating benefits as their lightbars. These cubes have earned an IP67 rating and feature a durable polycarbonate lens. They are available in an assortment of styles including; Traditional Dual Row (DL-CLXX), Flush Mount (DL-FMCLXX), and Checkered Flag Series Dual Row which features a checkered texture blackout style instead of the usual chrome reflector surrounding the lens. Aside from choosing their preferred style, integrators can also select the spotlight or floodlight option. This makes these cube light sets ideal for a wide range of driving environments. They are available in compact 2.5-inch, 3-inch, or 3.6-inch sizes and with one, four or six LEDs. View all of these new cube light options at MetraOnline.com.

Lightbar and Cube Light Product Common Features:

• Housing Material: Die-cast aluminum
• Color: Black
• Membrane: Military breather
• Lens Material: Polycarbonate
• Hardware: Stainless steel
• Electronics: Integrated-epoxy encapsulated
• Operating Temperature: -40° F to 140° F
• Protection: Reverse polarity
• IP Rating: IP67
• 1-year limited warranty

These products and more will be on display at KnowledgeFest at the Orange County Convention Center in Orlando, FL from June 10-12 at booth #1001. They are in stock and shipping now, and a fully built A-frame display setup is available for retailers. Visit MetraOnline.com for more information.

At Metra, 12-volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for more than 75 years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine® and Daytona Lights®. Metra’s expertise in connectivity solutions is also applied to its division of premium AV and surveillance products from MetraAV® . For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.

Holly Hill, Fla. – November 5, 2019 – Metra Electronics®, the leading manufacturer of aftermarket automotive solutions, introduces a new LED lighting brand, Daytona Lights™, at the 2019 SEMA Show in Las Vegas. This new brand of aftermarket automotive LED lighting includes ultra-slim and dual-row LED lightbars, cube-style LED lights, and headlight replacement bulbs and decoders at an affordable cost for budget-conscious consumers.

The new Daytona Lights™ value series, manufactured by Metra Electronics of Holly Hill, Florida, (located next to Daytona Beach, FL), has been inspired and named after the area’s history of automotive racing and motorcycle events. This new brand has been engineered and manufactured to meet all international standards while providing incredible value for vehicle owners. All of the Daytona Lights series products are rated IP67 and have undergone rigorous testing during the development and manufacturing process and then again before leaving the factory. Metra Electronics’ 70+ year history, experience and approach to engineering and manufacturing ensures that all of these products stand out among the competitors and provide both quality and value, season after season.

Products Featured at the 2019 SEMA Show:                                    

The Ultra-Slim Lightbar Series (DL-US) has a spot beam pattern and is available in 6 different lengths, from 7.25 inches to 50.25 inches. These lightbars are rated IP67, are constructed of black die-cast aluminum, stainless steel hardware, a polycarbonate lens and integrated-epoxy encapsulated electronics. The slim fit is ideal for installation into tight applications when additional off-road lighting is desired, without the need for an obtrusive or large lightbar system.

The Dual Row Lightbar Series (DL-DR) features a combination of 90 degree flood and 8 degree spot beam patterns, and is available in 7 different lengths, from 8 inches to 52 inches. They are constructed of black die-cast aluminum, stainless steel hardware, a polycarbonate lens and integrated-epoxy encapsulated electronics. These lightbars are rated IP67 and have a military breather port that allows moisture to escape and eliminate fogging. The combination beam pattern and dual-row LEDs provide extra illumination and lighting coverage for off-road use.

The Dual Row Cube Lights (DL-CL1) are 2.75 by 4 inches in size (including the bracket) and come with 6 LEDs. These bright cube lights provide 2,520 raw lumens with a 90 degree flood beam pattern and total of 36 watts. Made with integrated-epoxy encapsulated electronics, a polycarbonate lens and aluminum housing construction, these durable cube lights are rated IP67 and are sold as a pair. They are the ideal addition to any vehicle desiring off-road lighting.

Replacement LED Headlight Bulbs (DL-H) come in single and dual-beam options at a great value. These bright lights are designed to fit into tight spaces with a compact design that doesn’t compromise performance. By engineering a high density fin design, these bulbs stay as cool or even cooler than traditional LED bulbs with bulky heat sinks or messy braid designs. The light output is equally impressive with a total of 6,000 lumens of cool white (6500K) illumination per pair using 20 watts per bulb. Kits are available in the most common headlight sizes.

CANBUS Decoders (DL-HD) will complete a replacement headlight installation and are used with vehicles that have CANBUS systems that monitor the headlights. These decoders are plug-n-play connectors that stop the headlights from flashing and come in a pair with either single-beam or dual-beam options.

The SEMA Show, hosted November 5th - November 8th, is one of the largest trade shows in the world and attracts the industry’s brightest minds and hottest products to one place. The event also provides educational seminars, product demonstrations, special events, networking opportunities and much more. Metra Electronics will have two booths at the event displaying all of their new products from their 12volt brands. See the new Daytona Lights™ product line at Metra’s main booth 11639 in the North Hall and powersports, truck and off-road accessories booth 37017 in the South Hall Upper.  The full Daytona Lights catalog will be available at  MetraOnline.com on the opening day of the show and in both show booths.

At Metra, 12-volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world.  We actively listen to our customers’ requests and invest resources into developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for more than 72 years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp® and Metra Marine®. Metra’s expertise in connectivity solutions is also applied to its division of premium home theater and surveillance products, Metra Home Theater Group®.  For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.