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KICKER® Promotes Industry Veteran Deal to Vice President

STILLWATER, USA – KICKER® is pleased to announce the promotion of longtime employee Bart Deal to Vice President of Product Strategy and OEM.

Deal’s expansive history in the mobile-audio industry began more than 40 years ago in an installation bay. His experiences were further developed in the field as a sales rep, in retail management, and in the customer service and training departments. He has also been a sales manager for several car-audio manufacturers.

“Bart Deal is our newest KICKER VP, and we couldn’t be happier,” said KICKER President and founder Steve Irby. “He has proven himself in management positions here for almost 22 years and has excelled in every one. Bart is a multi-talented individual with expertise in many diverse areas, so he will be an invaluable addition to our VP Team.”

Joining KICKER in 2000, Deal first served as a regional sales manager and then was promoted to oversee international sales.

After 15 years of successful sales management for the company, Deal was promoted in 2017 to Senior Director of Product Strategy and OEM. He values the concept of being able to help the company pursue the “next, greatest product coming down the pipe,” as well as providing a forum for coworkers to offer ideas. In his new role as Vice President, the Marine Audio Systems Unit Director and Brand Protection Manager now both report to him, in addition to his previous responsibilities.

“I’ve always been very product-centric,” Deal said. “I saw (product) on more of a global scale – how it works as part of a whole to create great music. Now my other responsibilities will be focused on my direct reports, ensuring they continue to grow and have paths to grow through.”

KICKER Performance Audio products, a division of Stillwater Designs and Audio, Inc.®, are available for the mobile and home audio aftermarket at authorized retailers worldwide, and also as Original Equipment for boat and automobile manufacturers. Consumers seeking more information on KICKER or Livin’ Loud® may call the Consumer Information Line at 1-800-256-5425 or visit the brand website at www.kicker.com. Consumers can follow KICKER socially at Facebook.com/kickeraudio, Twitter.com/kickeraudio, Instagram.com/kickeraudio, or Pinterest.com/kickeraudio, and use the hashtags #kickeraudio and #livinloud.



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