RINGWOOD, Ill. – October 22, 2021 -- Shortly after Race Sport Lighting launched their 2021 Canadian specific website, they are now partnering with Trends Electronics, Inc headquartered in Burnaby, British Columbia. Trends Electronics has a sales force located in each marketplace, from the West Coast to the East Coast and they will be hitting accounts hard in the next few months to get on board with Race Sport Lighting. Trends will also be stocking and promoting the Marine Sport Lighting line that is Race Sport’s fastest growing category over the last few years. Trends is well known for their success in getting behind the hottest categories, and with the best partners, it is no mistake that Race Sport Lighting fits their success mold in the Canadian marketplace.
“Trends Electronics Inc and our company have been methodically vetting the opportunity for a while now and now is the time to come in strong into Canada. Canada has some unique issues in their winter climates that Race Sport Lighting has solved years ago, and while some of the Canadian lighting companies still are struggling through. In the next twelve months, we are going to work closely with Trends to solve all of those problems with our All-in-One solution-based products that are going to make Canadian dealers very happy, more confident in lighting, and more profitable at the end of the day," said Steve Jergensen, Race Sport Lighting President.
“This exciting news just got out of the bag this week on a live 60-minute broadcast on CMA just this week and the recording can be viewed be clicking here. Race Sport Lighting got on the Canadian broadcast and clearly laid out the game plan to bring some of their new and exclusive patented technologies to Canadian dealers in conjunction with Trends Electronics Inc in the 12-volt marketplace. And there was definitely some excitement not only about the high-quality lighting offerings, but on all the value-added dealers tools and services available to the Canadian marketplace like vehicle fitment guide, B2B dealer portals, Sell sheet library, and a vast and amazing retail display program. Race Sport Lighting also discuss their RS University basic lighting training courses that will fit like a glove with Trends University training programs.”
“As a leader in Canadian wholesale distribution and going into our 32nd Anniversary, Trends is extremely happy to announce this new partnership. Trends Electronics has always carried Best-In-Class products for Mobile, Residential and Commercial and the RACE SPORT LIGHTING family of products, continues to add to our mix of World Class Products for the Specialty Independent Retailers here in Canada. With their vast product offering, we are happy to be able to be the 1-stop-shop offering for our Canadian partners," said Grant McFatter, Trends Electronics National Sales Director.
“Trends Electronics is very excited to introduce the RACE SPORT LIGHTING line of products to our partners in Canada. Trends has always believed in High End Mobile Audio and Lighting products, and will continue to bring these products to market in Canada. The Product line adds the lighting category to our Mobile Division, and staying true to our company Mission statement:
“To create an incredible, immersive experience of Sound and Light that will blend seamlessly into any environment," said Grant Daoust, Trends Electronics President.
Founded in 1990, Trends Electronics International Inc. is a distributor in the consumer and commercial electronics industry. Trends has built a strong, dependable and dedicated team and the Company is proud to support best in class audio and video products from premium manufacturers across the globe, including, Europe, Asia and North America. Visit https://www.trendsinc.com
For more information, on products and distribution please contact:
The Trends Electronics Client Services Team This email address is being protected from spambots. You need JavaScript enabled to view it.
Grant McFatter – National Sales Director (Mobile Division) This email address is being protected from spambots. You need JavaScript enabled to view it.
At Race Sport® Lighting, we are lighting. For almost two decades we have brought consistently high-quality products and full-service-value to our customers. This is our foundation for growth, and the reason we are the lighting brand the professionals use in North America and beyond. For more information on Race Sport® Lighting or to become an authorized Race Sport® Lighting dealer visit www.racesportinc.com in the USA or www.racesportlighting.ca for Canada.
