Auburn Hills, Mich. (Jun. 27, 2023) – Alps Alpine North America, Inc. (“Alpine”) awarded the 2022 Customer Care Award to Xtreme Autosound & Marine during an Alpine Experience Event hosted at the store earlier this month. Located in Louisville, KY, Xtreme Autosound & Marine has been an Alpine Authorized Retailer since 2018 and an Alpine Style Center since the program was introduced in 2020.

“We’re thrilled to present the 2022 Customer Care Award to Xtreme Autosound,” said Mike Anderson, Executive Director of the Alpine Aftermarket Brand Division at Alps Alpine North America, Inc. “Their dedication to serving their customers and upholding the standards of the Alpine brand made them the ideal candidate for this prestigious award.”

The Alpine Customer Care Award is given to the Alpine Authorized Retailer who provides outstanding customer service on behalf of the Alpine brand. Recipients of this award have gone above and beyond to provide the perfect Alpine product solution to a customer and ensure the longevity of the product experience by registering the product for warranty and support services.

"We love selling and installing Alpine products in our store,” said Anthony Zagata, owner of Xtreme Autosound & Marine. “The customers love the pricing, quality, and the fact that we can offer them a warranty with their installed product. It truly is a ‘win-win-win’ for us, the customer, and Alpine."

Alpine presented the first Customer Care Award in 2021 during an Alpine Styler Center Dealer Council hosted at Alpine Headquarters.

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring.

Alpine Electronics is now shipping the X110-SLV and X110-SRA, the first aftermarket audio/video/navigation/Bluetooth^® systems equipped with a 10-inch capacitive touch screen.

The X110-SLV and X110-SRA are new additions to the Alpine Restyle family of products, which consist of full-featured touch screen systems packaged with vehicle specific dash bezels and control keys. In addition to being the largest full featured systems in the aftermarket, both models also have system expansion capabilities that allow them to serve as the control hub for add-on products.

“Alpine is again pushing ahead with exceptional solutions that meet the needs of truck owners,” said Steve Crawford, vice president and general manager, aftermarket business unit, Alpine Electronics of America, Inc.  “The X110-SLV and X110-SRA, for the Chevrolet Silverado and GMC Sierra, respectively, are the only 10-inch aftermarket systems available and are high quality upgrades since equivalent aftermarket solutions do not exist for these trucks due to their non-standard dash openings.”  

Designed with Details for a Factory Look
The X110-SLV and X110-SRA are Alpine engineered for 2014-up Chevrolet Silverado trucks and GMC Sierra trucks. They come with a dash bezel that entirely replaces the OEM radio area and control keys that match the shape and color of the truck. A large rotary encoder knob allows for fast volume control, while big function keys give immediate access to the most-used features like navigation and music.

The X110-SLV has crystal keys back-lit with blue lighting to match the Silverado’s gauge cluster and a blue color scheme for the on-screen graphical user interface (GUI).  The X110-SLV was named a winner of the CES 2016 Innovation Award in the In Vehicle Audio/Video category. For the X110-SRA, red lighting and a red color scheme are used to match the Sierra’s gauge cluster. Both come with vehicle specific wiring harnesses for plug and play installation.

New Hardware Platform and Operating System
Both the 2014-up Chevrolet Silverado and 2014-up GMC Sierra have shallow depth space behind the dash which cannot fit a traditional 2-DIN audio/video/navigation (AVN) chassis.  

The X110-SLV and X110-SRA use a new modular platform where the processing chassis is not attached to the screen.  Instead, it’s a separate piece that replaces the OEM radio module in its existing location behind the dash, but detached from the screen.  

The result is a completely bolt-in solution with no cutting or modification of the vehicle required.  All the needed wire harnesses and connectors are also included.

The X110-SLV and X110-SRA also incorporate a new GUI based on a new graphics rendering engine with swipe action control for 4-way movement -- left, right, up and down.  

The user is always one swipe away from the most commonly accessed functions.  A left swipe accesses the navigation commands, a right swipe accesses audio and video commands, a swipe up accesses adjustments to the audio system or rear seat entertainment system (sold separately) and a swipe down accesses Bluetooth and source selection.  Within the audio and video page, the user can swipe across to access the entertainment sources connected to the system.

System Expansion Capabilities
Both the X110-SLV and X110-SRA can serve as control hubs for other accessories.  When either system is used with the optional KAC-001 External Accessory Control Module (sold separately), the 10-inch screen becomes a hub for touch screen control of add-on truck accessories like a motorized tonneau cover, winch, air suspension, LED lights, headlights, etc.  Eight individual outputs are available to control eight relay-connected accessories.  

A graphical icon and custom text label can be assigned to each accessory for quick identification on the screen.  The individual accessories can be configured as pulsed, latched or momentary outputs.

The X110-SLV and X110-SRA are compatible with Alpine’s rear and front camera systems.  The KCX-C250MC Multi-Camera Controller (sold separately) can be added to optimize the use of multiple camera systems.  

This optional module allows up to three camera systems (rear, front and side) to be controlled from the 10-inch touch screen.  This provides one-touch viewing of any of the camera images on the 10-inch screen.

Retained Factory Features
The X110-SLV and X110-SRA each come with an iDatalink^® Maestro^® module and specific T-harness to retain select factory vehicle controls and features.  The retained features for both models include steering wheel controls, navigation outputs, climate control display, warning chimes, OnStar^® (voice commands, Bluetooth^® hands free calling and WiFi hot spot retention) and visual parking guides when used with an Alpine or factory rear view camera.  Customized vehicle information such as tire pressure, battery voltage, door status, check engine codes, factory settings and user selectable gauges can be viewed on the 10-inch screen.  

Audio and Sound Tuning Features
Audio and sound tuning features available on the X110-SLV and X110-SRA include:
· HD Radio™ Technology: The built-in HD Radio receiver delivers free, crystal clear digital sound from the more than 2,000 AM and FM stations broadcasting with HD Radio Technology and includes Artist Experience, MultiCast and iTunes Tagging support. Alpine’s MediaXpander^® technology provides further enhanced sound quality by adding back missing harmonics in compressed media.
· iPod^® and iPhone^®:  The models are “Made for iPod and iPhone” compatible and have USB access.
· Pandora^® internet radio: Pandora control is available from iPhone^® and Android™ smartphones.  Users can create new Pandora stations, rate songs with thumbs up or down, and bookmark songs for later purchase.  
· SiriusXM: Both models are SiriusXM-Ready™ and connect to the SiriusXM SXV300 Connect Vehicle Tuner Kit (sold separately, subscription required). SiriusXM features include: album art; display of channel logos; pause, rewind and replay up to 60 minutes of content while listening to satellite radio; start songs from the beginning when tuned to any favorite music channel using TuneStart™; scan and select songs on favorite music channels with TuneScan™.
· FLAC/MP3/WMA/AAC/HE-AAC music playback via USB.
· Sound tuning features:  The large touch screen lets users easily adjust fader/balance/subwoofer levels, bass and treble frequencies, time correction, parametric EQ, crossover or choose from 10 EQ presets.  Alpine’s Bass Engine SQ applies simple bass sound characteristics through the choice of five bass profiles.  Alpine’s new Dual HD EQ allows for independent parametric equalizer tuning of front versus rear speakers to optimize total sound quality by leveraging differences in speaker sizes.  The X110-SLV and X110-SRA are also compatible with the Alpine TuneIt^® App, a free app that lets users adjust sound settings or choose pre-made settings from the convenience of their smartphone.

Video and Navigation Features
The Restyle dash systems have a high-resolution screen for crisp, detailed picture quality.  The Dual Zone video control lets drivers use a source in the dash while the back seat passengers enjoy a separate video on the rear seat screen (optional rear seat entertainment system sold separately).

Both models have an HDMI input for connectivity to HDMI-enabled devices and an HDMI output for digital connection to a rear seat entertainment system (KCX-630HD HDMI switcher required).

Alpine’s proprietary navigation interface includes pre-loaded maps of the United States, Canada and more than seven million Points of Interest (POIs).  Major landmarks, buildings and terrain details for major cities are depicted in 3-D.  Driving directions are delivered through text-to-speech announcements and the highway services list displays the services available at each exit (gas, food, ATMs, etc.) to help drivers make quick decisions while en route.  The systems come with free lifetime HERE Traffic RDS service.

Bluetooth^® Wireless Technology Features
Alpine’s advanced Bluetooth^® wireless technology features include secure simple pairing (SSP); multipoint technology that allows for pairing and connecting of two different Bluetooth devices at the same time; phone battery, cellular signal level and received message icons; as well as call waiting.  Sound quality features include Alpine’s MediaXpander^® technology for better playback of compressed media, improved audio streaming, and enhanced phone call sound quality.

“My Favorites” Customizable Settings
The “My Favorites” feature lets users customize a quick-access screen with shortcuts to their most-used features. Shortcuts can be created from audio sources, navigation commands and phone settings.  If the chosen radio station broadcasts metadata, the metadata is automatically fed into the radio station shortcut icon so the user can see the song that is playing before selecting the radio station.  The shortcuts are added by pressing the shortcut soft key that appears within all audio and hands-free sources.

Availability
All models are now available, visit www.alpine-usa.com for a store locator.

X110-SLV 10-Inch Restyle Dash System for Chevy Silverado Trucks (2014 – Up)
and
X110-SRA 10-Inch Restyle Dash System for GMC Sierra Trucks (2014 – Up)
· 10 inch anti-glare capacitive touch screen
· Audio, video, navigation and Bluetooth feature set
· Premium dash bezel with back lit control keys and all needed accessories for  plug and play installation
· Touch screen control of truck accessories via KCA-001 External Accessory Control Module (sold separately)
· 4-way swipe action graphical interface control
· Touch screen control of multiple camera systems via KCX-C250MC Multi-Camera Switcher (sold separately)
· HD Radio™ Tuner built-in with Artist Experience, MultiCast, and iTunes Tagging Support
· Made for iPod^® and iPhone^®
· SiriusXM-Ready™ (SXV300 Connect Vehicle Tuner Kit sold separately, SiriusXM subscription required)
· FLAC/MP3/WMA/AAC/HE-AAC music playback via USB
· Alpine TuneIt^® App integration
· BT Plus Bluetooth^® wireless technology with audio streaming and multipoint technology
· Free lifetime HERE Traffic RDS
· My Favorites feature provides custom shortcuts to favorite audio sources, places and phone numbers
· HDMI input via KCX-630HD HDMI switcher (sold separately)
· HDMI output for digital connection to rear seat entertainment system
· Independent dual zone video control for separate front and rear video sources
· Retains select factory features with the included iDatalink^® Maestro^® module:
· OnStar® (voice commands, Bluetooth^® hands free calling, WiFi hot spot retention)
· Steering wheel controls
· Navigation outputs
· Climate control display
· Warning chimes
· Visual parking guides with existing or aftermarket rearview camera display
· On-screen vehicle information viewable with the iDatalink^® Maestro^® module:
· Tire pressure display
· Battery voltage display
· Door status
· Check engine codes
· Factory settings
· User selectable gauges
· SRI:  Each model is $4,000

KAC-001 External Accessory Control Module
· Allows the X110-SLV and X110-SRA to be used as a hub for touch screen control of add-on third-party electronically controlled accessories
· Eight individual outputs are available to control eight relay-connected accessories
· Customizable on screen icons and labels
· Selectable on/off, continuous or pulsed outputs for maximum accessory control and compatibility
· SRI: $200

KCX-C250MC Multi-Camera Controller
· Allows up to three camera systems to be controlled from the X110-SLV or X110-SRA’s touch screen  
· SRI: $200

KCX-630HD HDMI Switcher
· Adds an HDMI input for connection to HDMI-enabled devices
· SRI:  $200

Auburn Hills, Mich. (Aug. 15, 2023) – Following the launch of “Alpine Park” on Roblox in May, Alps Alpine North America, Inc. (“Alpine”) continues to invest in the virtual world and younger fan base by adding a new AI (artificial intelligence) character integration to the game experience. Designed in collaboration with Inworld AI, Trigger XR, and Stage3 Agency, Alpine is the first commercialized brand to launch this feature on Roblox.   

“We’re no stranger to having ‘firsts’ in the car audio industry, but now we’re excited to be the first commercialized brand to introduce an AI Character integration on the Roblox platform,” said Mike Anderson, Executive Director of the Alpine Brand Aftermarket Division at Alps Alpine North America, Inc. “This feature will be instrumental in engaging with the younger generation and provides them with a unique opportunity to learn about the Alpine brand in a more casual and approachable environment that’s tailored to their interests.” 

The new integration, powered by Inworld AI, a developer platform for AI characters, allows users to chat with NPCs (non-playable characters) modeled after an Alpine “Brand Specialist” and an Alpine “Fandom Enthusiast.” The characters are preprogrammed to discuss Alpine’s product story and fandom using custom knowledge bases and distinct personalities designed to align with the Alpine brand.  

The Alpine Brand Specialist, “Cohen,” represents the Alpine brand and is a wealth of product, tech, and service knowledge. His main objective is to educate users on the brand, help them feel empowered in their purchase decisions, and visit their local Alpine Authorized Retailer.  

The Alpine Fandom Enthusiast, “Carlos,” is a longtime lover of the Alpine brand who enjoys an active weekend lifestyle. Donning the iconic Alpine “Chiclet” tee (available for purchase on the Alpine website www.alpine-usa.com), his main objective is to meet and engage with fellow Alpine fans and share their enthusiasm for the products and services of the brand.  

In addition to providing a unique brand experience for the younger generation, the launch of this feature positions Alpine for future retail opportunities on and off the platform.  

"Trigger XR is so excited to work with Alpine on this groundbreaking Roblox launch,” said Jason Yim, Founder and CEO of Trigger XR. “Not only will we be creating a fun and engaging playground and a showcase of Alpine's products and personality, but it will also be the world's first commercialization of Inworld's AI character platform into Roblox. We believe this pioneering approach – applying character AI from the games industry to solve retail challenges – will set an early blueprint for both virtual and physical shopping experiences in the near future." 

Users can find the characters in Alpine Park on the “showroom” floor near the Alpine demo vehicles.  

Roblox is a mass multiplayer platform with over 200 million active users each month and can be accessed online on a computer or PC, a smartphone via Google Play or the App Store, an Xbox gaming system, or a VR headset. Alpine Park can be found by searching “Alpine Park” on the Roblox platform or at https://www.roblox.com/games/12956278832/Alpine-Park. 

Alps Alpine Co., Ltd., a leading manufacturer of electronic components and automotive infotainment systems, has brought the world numerous “First 1” and “Number 1” products since its founding in 1948. The Alps Alpine Group currently operates 110 bases in 26 countries and regions, supplying roughly 40,000 different products and solutions to around 2,000 companies worldwide. Those offerings include devices such as switches, sensors, data communication modules, touch input panels, actuators, and power inductors; electronic shifters, remote keyless entry systems and other automotive units; consumer electronics like car navigation and audio-visual systems; and systems and services such as digital keys based on smartphone app and blockchain technology, and remote monitoring. 

Inworld AI is a developer platform for building AI characters. Inworld goes beyond large language models (LLMs) and adds performance, configurable safety, knowledge, memory, narrative controls, multimodality, and more. The company focuseson enabling character-based interactions for immersive experiences like video games, brand activations, and training simulations. Inworld is backed by top-tier investors including Intel Capital, Microsoft’s M12 fund, BITKRAFT Ventures, Kleiner Perkins, Founders Fund, Disney Accelerator, and Epic MegaGrants. 

Trigger XR is the world’s most experienced XR developer and agency. For over 14 years, they've been strategizing, building, and running AR, VR, XR and immersive experiences for the world’s top brands, including Disney, Verizon, LEGO, the NBA, the PGA TOUR, Nike, Sony, Starbucks and Molson Coors, along with premium entertainment IP including Spider-Man, Star Wars, Avengers, Jurassic World, and more. Trigger XR is also exclusive early development partners with Niantic, Qualcomm, Snap, Meta, Adobe, and Google, as well as premier partners with 8th Wall and Unity. For more information about Trigger XR, visit www.triggerxr.com.

December 7, 2018 -- Alpine Electronics of America, Inc. today announced the hiring of three new aftermarket sales reps to cover the states of Texas, Louisiana, Oklahoma and Arkansas. Instead of using an independent rep firm, the company has decided to service the area with Alpine-direct sales reps. Sales reps Andy Allen, Jimmy Chauffe, and Mark Sartain will represent the Alpine lineup in these states.

“Texas and the surrounding states are very important for Alpine, and this move allows us to dedicate four full-time Alpine staff to the territory,” said Mike Anderson, Vice President and General Manager, Brand Business Unit, Alpine Electronics of America, Inc. “The hiring of Andy Allen, Jimmy Chauffe, and Mark Sartain, along with Brand Specialist Dan Greenwood’s support, lets us deliver Alpine-focused service to our dealers in this area.”

Allen grew up in Louisiana and began his 12-volt career working at a retailer in Waco, Texas. He has worked for various 12-volt companies over the years, having held positions in sales, marketing, and product development. Allen lives in the Houston area and will cover the Houston, Austin, San Antonio, and South Texas markets for Alpine. He can be reached at This email address is being protected from spambots. You need JavaScript enabled to view it..

Chauffe is a life-long resident of Louisiana and has been in the 12-volt industry for over 20 years. He has worked for manufacturers and independent rep firms, and has experience representing the Alpine brand. Chauffe lives in the New Orleans area and will be responsible for the Louisiana and East Texas markets (including some Houston dealers). Chauffe can be reached at This email address is being protected from spambots. You need JavaScript enabled to view it..

Sartain has dedicated his entire career to the 12-volt industry. After 17 years of experience at various retailers, Sartain moved to the sales side and continued his work in the industry as an independent sales rep. While in sales, Sartain represented several brands over the years, including Alpine. Sartain resides in the Dallas area and will cover Dallas-Fort Worth, North and West Texas, Oklahoma, and Arkansas. Sartain can be reached at This email address is being protected from spambots. You need JavaScript enabled to view it..

Alpine Brand Specialist Dan Greenwood continues to offer sales support in the territory as well, and he can be reached at This email address is being protected from spambots. You need JavaScript enabled to view it.. The new sales representatives will be contacting Alpine dealers shortly to set-up appointments at CES.

The new system is for select Jeep Wranglers and offers control of external accessories

Torrance, Calif. (June 9, 2016) – Alpine Electronics of America, Inc. is now shipping the X109-WRA 9-inch Restyle dash system for 2011-up Jeep Wranglers. In addition to its audio, video, navigation, and Bluetooth functions, this product goes beyond the infotainment system by offering control of other Jeep accessories right from the touch screen.

“Alpine Restyle Dash systems with 9-inch touch screens are the largest aftermarket screens available for the Jeep Wrangler,” said Steve Crawford, vice president and general manager, aftermarket business unit, Alpine Electronics of America, Inc. “The new X109-WRA empowers Wrangler owners to use the system for more than just entertainment by controlling other accessories that are part of the Jeep lifestyle.”

The X109-WRA consists of the main unit featuring a 9-inch touch screen, a dash bezel specifically fitted for the Jeep Wrangler, and vehicle specific wiring harnesses. The dash bezel completely replaces the factory radio footprint and has large buttons which are back-lit to match the lighting on the Wrangler’s gauge cluster.

Audio sources include a built-in HD Radio™ receiver, “Made for iPod and iPhone” music control, audio streaming, Pandora® internet radio control from a smartphone, FLAC music playback via USB, and SiriusXM programming (SXV300 tuner and subscription required, sold separately). Video features include a new anti-glare screen and HDMI input for connectivity to HDMI-enabled devices. The navigation system has pre-loaded maps of the United States and Canada, with free lifetime HERE Traffic RDS service.

The X109-WRA comes with an iDatalink® Maestro® module to retain select factory features like steering wheel controls. Vehicle information such as tire pressure and user selectable gauges can also be viewed on the screen. The “My Favorites” function lets the user assign shortcuts to the most-used features like audio sources, navigation commands, and phone settings.

System Expansion
Jeep Wrangler owners often add accessories like a light bar, winch, air suspension, etc. for their off-road adventures. These accessories can be controlled from the X109-WRA’s touch screen when used with the optional KAC-001 External Accessory Control Module (sold separately). The X109-WRA can control up to eight accessories, and a graphical icon and name can be assigned to each one for quick identification on the screen.  A simple press of the touch screen allows each accessory to be controlled as a pulsed, latched or momentary output, depending on how the accessory is configured.

The KCX-C250MC Multi-Camera Controller (sold separately) is helpful for Jeep Wranglers equipped with multiple camera systems. This optional module works with up to three camera systems and allows viewing modes from each camera to be controlled and monitored right from the X109-WRA’s touch screen.

Additional Features
The X109-WRA has a capacitive touch screen and a new GUI (graphical user interface) with 4-way swipe control so users are one swipe away from commonly accessed functions: swipe left for navigation, swipe right for audio and video features, swipe down to adjust the audio system or rear seat entertainment system (sold separately), and swipe up for Bluetooth and source selection. Within the audio and video page, the user can swipe across to access the entertainment sources connected to the system.
The X109-WRA is compatible with the new Alpine Connect app, which provides popular infotainment apps from leading content providers through the Alpine interface. Alpine Connect currently features apps from Yelp® and iHeartRadio, with more apps to be added in the future. The Alpine Connect app is free and available now on iTunes and Google Play.

Availability
The X109-WRA joins two other Alpine Restyle models for 2011-up Jeep Wranglers, the i109-WRA 9-inch dash system with Apple CarPlay and the X009-WRA 9-inch dash system. All products are available now, visit www.alpine-usa.com for a store locator.  
· X109-WRA 9-Inch Restyle Dash System for Jeep Wrangler, SRI $4,000
· KAC-001 External Accessory Control Module, SRI $250
· KCX-C250MC Multi-Camera Controller, SRI $200
· i109-WRA 9-Inch Restyle Dash System with Apple CarPlay for Jeep Wrangler, SRI $2,500
· X009-WRA 9-Inch Restyle Dash System for Jeep Wrangler, SRI $3,500 

The award-winning iLX-107 with 7-inch touch screen will be available for North America

Torrance, Calif. (Jan. 5, 2017) — Alpine Electronics of America, Inc. has introduced the iLX-107, an aftermarket in-dash receiver dedicated to wireless Apple CarPlay. The iLX-107 with 7-inch touch screen will be available for North America and gives drivers an even more convenient way to use Apple CarPlay in their vehicle. The iLX-107 debuted at the 2017 International CES taking place Jan. 5-8 at the Las Vegas Convention Center and was awarded with a CES Innovations Award for outstanding design and engineering in the In-Vehicle Audio/Video category.

“Apple CarPlay has been one of the most popular features with our customers and will gain even more fans with the wireless option,” said Steve Crawford, vice president and general manager, Alpine Electronics of America, Inc. “We are excited to deliver the iLX-107 to provide drivers with a seamless transition of their iPhone use in and out of the vehicle without having to connect a cable.” 

The iLX-107 is an AM/FM receiver with a 7-inch WVGA capacitive touch screen and LED backlighting for bright visibility. Wireless Apple CarPlay lets iPhone users make and receive calls, access text messages, play music, and get directions optimized for traffic conditions in a way that allows them to stay focused on the road. Apple CarPlay is accessed through the iLX-107’s touch screen or through Siri voice control, and the resulting music, driving directions and phone calls are played through the vehicle’s speaker system. Apple CarPlay is compatible with iPhone 5 and later, including iPhone 7, iPhone 7 Plus and the latest version of iOS. 

Once wireless Apple CarPlay has been set up, the iLX-107 will automatically search for and connect to the most frequently paired iPhone for all subsequent uses. Since the Apple CarPlay connection to the iLX-107 is wireless, there is no need to remove the iPhone from a pocket or purse to use it in the vehicle. The iLX-107 uses the 5 GHz WiFi band to optimize wireless connectivity performance. 

The iLX-107 is compatible with the Alpine TuneIt® App, a free smartphone app that provides custom sound tuning for the iLX-107 and other Alpine audio systems. Other iLX-107 features include three (2V) preouts, one aux input, Alpine’s MediaXpander™ technology for improved playback of compressed media, and an input for a rear view camera system (camera system sold separately). 

The iLX-107 retains select factory vehicle features when used with an iDatalink® Maestro® module (vehicle specific, sold separately). Users may also view customized vehicle information (selectable gauge screen, parking assist screen, etc.) on the 7-inch display. The retained features and customized information will vary by vehicle model. 

System Expansion
Vehicle owners can also use the iLX-107 to control external accessories like a light bar, motorized tonneau cover, or winch when used with the optional KAC-001 External Accessory Controller ($250 SRI, sold separately). The KAC-001 works with up to eight relay-connected accessories which can be controlled from the iLX-107’s touch screen. A graphical icon and name can be assigned to each accessory for quick identification on the touch screen. 

Alpine’s Apple CarPlay Lineup
The iLX-107 wireless Apple CarPlay system will be available in February for $900 SRI. Alpine offers five other models with wired Apple CarPlay connections, in screen sizes ranging from 7/8/9-inches and priced from $900 to $4,000 SRI. Visit the Store Locator on alpine-usa.com to find the closest authorized Alpine retailer.

The PWD-CB1Alpine ICE features a wireless sound system in a rugged premium cooler

Torrance, Calif. (October 20, 2016) – Alpine Electronics of America, Inc., manufacturer of premium in-vehicle infotainment systems, has expanded outside of the car to take the entertainment wherever the fun is with a portable sound system in a cooler. The new PWD-CB1 Alpine In-Cooler Entertainment (ICE) system is now shipping.

“For the past three years, we’ve produced Alpine Restyle vehicle-specific infotainment systems for the Jeep Wrangler, full-size trucks, and SUVs,” said Steve Crawford, vice president and general manager, aftermarket business unit, Alpine Electronics of America, Inc. “Through this experience, we recognized the need for an entertainment system that could be used outside of the vehicle yet matched the lifestyle activities of these owners, which led us to develop the PWD-CB1 Alpine ICE.”

The PWD-CB1 Alpine ICE features an Alpine sound system installed in a Grizzly™ Cooler and uses an innovative design that does not sacrifice storage capacity or cooling capability. The 180-watt Alpine sound system consists of a 2-way, 5.25-inch component waterproof speaker system with 4x10-inch bass radiators and a compact audio amplifier. The Bluetooth® wireless connection provides audio streaming and pairs to a portable device in seconds through the illuminated control panel. The side-mounted 3.5-mm aux input is used for a wired connection to a portable device, while the 3.5-mm audio output links multiple PWD-CB1 Alpine ICE systems together for bigger sound. The PWD-CB1 Alpine ICE is powered by the included 16-foot cable that plugs into the vehicle’s 12 volt auxiliary power outlet. When the PWD-CB1 Alpine ICE is connected to the vehicle, the monitoring system on the control panel signals the user if the vehicle needs to be started to prevent the battery from completely discharging,

Exclusive Design
The PWD-CB1 Alpine ICE upholds the distinctive Grizzly style while maintaining the sound performance of the Alpine system. The specially-designed speakers and bass radiators are recessed on the cooler’s front wall and produce balanced sound that can get loud when needed. The Alpine components are housed in an exclusive enclosure that protects them from interior cabin moisture but is only 3-inches deep, for minimal impact on the cooler’s 56-quart storage capacity.

The Alpine components are water resistant for easy cleanup, allowing the PWD-CB1 Alpine ICE to be used at outdoor activities like boating, fishing, water sports, camping and tailgating. The coated speaker grills are protected against corrosion, and rubber gaskets help keep water away from the control panel, speakers and electronics assemblies. A plastic cover and silicon rubber plugs shield the aux input and audio outputs when not in use. The PWD-CB1 Alpine ICE measures 34” L x 16 ¾” W x 17 7/8” H.  Signature Grizzly features include molded-in heavy duty handles, BearClaw™ latching system, nylon rope handles with rubber grips, non-slip rubber feet, and a two-inch drain plug.

Suggested Accessories
To take the PWD-CB1 Alpine ICE on the go, Alpine suggests connecting it to the Goal Zero Yeti 400 external battery (sold separately, www.goalzero.com). Alpine also suggests the Mighty Max Plus One Sports Cart with all-terrain wheels (sold separately, www.mightymaxcart.com) as a compatible cart for transporting the PWD-CB1 Alpine ICE.

Availability
The PWD-CB1 Alpine In-Cooler Entertainment (ICE) system is available for $1,500, visit www.alpine-usa.com/alpineice for a store locator and approved online retailers.  

The i109-WRA features the largest Apple CarPlay screen in the aftermarket

Torrance, Calif. (May 12, 2016) – Alpine Electronics of America, Inc. is now shipping the i109-WRA 9-inch Apple CarPlay touch screen system for 2011-up Jeep Wranglers. The product features the largest touch screen system in the aftermarket for Apple CarPlay.

“The i109-WRA is our first Restyle Dash System compatible with Apple CarPlay,” said Steve Crawford, vice president and General Manager, aftermarket business unit, Alpine Electronics of America, Inc. “We are excited to deliver the popular Apple CarPlay platform to Jeep Wrangler owners through our unique 9-inch screen system.”

Apple CarPlay
Apple CarPlay is the smarter, safer way to use your iPhone in the car. You can make and receive calls, access text messages, play music and get directions optimized for traffic conditions, all in a way that allows you to stay focused on the road. Apple CarPlay features Siri voice control in addition to working with touch screen controls. Corresponding audio, driving directions, and phone calls are played through the vehicle’s speaker system. With Apple Maps, Apple CarPlay can predict where the user most likely wants to go by using destinations from recent e-mails, text messages, contacts, and calendar entries. Users may also set destinations through a simple, conversational command to Siri (ex: “Take me to Joe’s house”). Apple CarPlay uses a Lightning connector and is compatible with iPhone 5 and later, and iOS 7.1 and higher.

i109-WRA Apple CarPlay System for Jeep Wrangler
The i109-WRA is Alpine’s first model to offer Apple CarPlay compatibility in the 9-inch screen size. It brings Apple CarPlay and a 9-inch screen to the Jeep Wrangler, both of which are not available as factory options. The i109-WRA is compatible with the 2011-up Jeep Wrangler and has a WVGA screen with 800x400 display resolution.

The i109-WRA comes with a dash bezel that replaces the entire Jeep Wrangler OEM radio area, creating a factory-like fit and finish surrounding the 9-inch screen. Dedicated hard keys on the bezel provide direct access to the phone, music and maps through Apple CarPlay. These features can also be accessed through Siri voice control. A vehicle specific wiring harness is included for plug and play installation. In addition to Apple CarPlay, the i109-WRA has an AM/FM tuner with RBDS (Radio Broadcast Data system) program display and one aux AV input source. Three (2V) preouts allow for additional amplifiers to be installed.

Additional Features
The i109-WRA retains select factory features like steering wheel control through the supplied iDatalink Maestro module. An optional rear view camera system can be added to the i109-WRA using the dedicated camera input (camera systems sold separately). The i109-WRA is compatible with the Alpine TuneIt® App, a free smartphone app that provides customized sound tuning. Users can easily adjust a wide range of sound settings including time correction, parametric EQ, crossover frequency, preset EQ modes and more. The settings are made through the app and uploaded to the i109-WRA for immediate sound customization.

Availability
The i109-WRA is available now for $2,500 SRI. Visit www.alpine-usa.com for a store locator.  

7-inch screen with fitted dash bezel represents a new Alpine Restyle format for the Wrangler

Torrance, Calif. (Sept. 21, 2017) – Alpine Electronics of America, Inc. is now shipping the i207-WRA, a mech-less audio/video (A/V) system with 7-inch touch screen for 2007-2017 Jeep Wranglers. It’s the first 7-inch Alpine Restyle aftermarket system to come with a dash bezel fitted for the Wrangler.

“Alpine has established the 9-inch Alpine Restyle system as the most integrated and stylish way to upgrade the dash of a Wrangler,” said Steve Crawford, vice president and general manager, aftermarket business unit, Alpine Electronics of America, Inc. “The i207-WRA continues the Alpine Restyle lineup at a convenient 7-inch screen size that’s compatible with Wranglers as far back as 2007.”

Everything Needed in the Box

The i207-WRA is an all-in-one Wrangler in-dash solution that comes with everything needed for installation, including some parts designed specifically for the needs of the Wrangler owner. A metal rear bracket is included to hold the unit stable during rocky trail rides. A loaded wire harness allows for plug-and-play installation to the Wrangler, while additional harnesses are supplied for optional add-ons like the KAC-001 External Accessory Control Module and KCX-C250MC Multi-Camera Selector.

The i207-WRA comes with an iDatalink Maestro® module to retain select Wrangler controls like the voice activated media player, voice activated Bluetooth® wireless technology, steering wheel controls, premium audio amplifier integration and visual parking assistance. Select vehicle information like tire pressure, battery voltage, door status, engine codes and user customizable gauges can also be displayed on the screen (retained features and vehicle information will vary by model year).

User Interface and Smartphone Connectivity

The 7-inch WVGA capacitive touch screen is surrounded by a dash bezel that is fitted for the Wrangler, creating a factory-like look for the system. It has a 4-way swipe action user interface (left, right, up or down) for quick access to commonly used features.

The system is optimized for wired connectivity with an iPhone or Android™ smartphone. The i207-WRA “Works with Apple CarPlay,” so iPhone owners can use Apple CarPlay™ to make and receive calls, access text messages, play music, and get directions optimized for traffic conditions in a way that allows them to stay focused on the road. CarPlay features are accessed through the i207-WRA’s touch screen or through Siri voice control using the “Voice” button. CarPlay is compatible with iPhone 5 and later.

The i207-WRA is also Android Auto™ Compatible. Android Auto was designed with safety in mind. With larger touch targets, a simplified interface, and easy-to-use voice actions, it's designed to minimize distraction so drivers can stay focused on the road (requires both a USB cable and Bluetooth connection; requires an Android™ phone running 5.0 [Lollipop] or higher and the Android Auto app). Android Auto is accessed through the touch screen or through voice control using the “Voice” button.

The i207-WRA does not have a built-in navigation system but users can get navigation guidance from maps on Apple CarPlay or Android Auto, with driving directions are displayed on the 7-inch screen. The i207-WRA has hard keys for direct access to smartphone functions like navigation, “Now Playing,” and voice control. Apple CarPlay and Android Auto also provide access to popular apps such as Spotify, Waze (via Android Auto only), Amazon Music, and more.

Entertainment Features

The i207-WRA has Bluetooth® wireless technology for calls and audio streaming. Audio sources include AM/FM, a built-in HD Radio™ receiver, Pandora control from a smartphone, and FLAC file playback via USB. The i207-WRA is SiriusXM-Ready™ (tuner and subscription sold separately) and customized sound tuning is available through the free Alpine TuneIt® App. An HDMI input is available for video entertainment (HDMI cable sold separately), and DVD or CD playback can be added through the DVE-5300 Add-on DVD Player (sold separately). If the i207-WRA is connected to the DVE-5300, HDMI capability can be retained through the KCX-630HD HDMI Selector Interface (sold separately).

System Expansion

Wranglers are often customized with accessories like a motorized tonneau cover and winch, but these accessories frequently require control switches to be installed on the dash. The KAC-001 External Accessory Control Module (sold separately) turns the i207-WRA into a hub for touch screen control of up to eight add-on electrical accessories, eliminating the need for switches on the dash. The i207-WRA comes with one camera input that can be assigned for a front or rear camera. If the Wrangler has two or three camera systems, the KCX-C250MC Multi-Camera Selector allows them to be centrally controlled from the i207-WRA’s 7-inch touchscreen (KCX-C250MC and cameras sold separately).

The i207-WRA is now available for $1,200 SRI at authorized Alpine retailers, visit www.alpine-usa.com for a store locator.

The model is the first Alpine system with both Apple CarPlay™ and Android Auto™ capability

Torrance, Calif. (July 27, 2017) – Alpine Electronics of America, Inc. is now shipping the iLX-207, a mech-less audio/video (A/V) system with 7-inch touch screen. It’s the first Alpine system to offer both Apple CarPlay and Android Auto capability.

“Apple CarPlay and Android Auto are popular features that we’re excited to bring to our consumers,” said Steve Crawford, vice president and general manager, aftermarket business unit, Alpine Electronics of America, Inc. “The iLX-207 is a match for consumers who depend on their phones and want to be smart about using their main phone features in the vehicle.”

Optimized Smart Phone Connectivity

The iLX-207 is an AM/FM system with Bluetooth® wireless technology on a 7-inch WVGA capacitive touch screen and is optimized for wired connectivity with an iPhone or Android™ smartphone. The iLX-207 “Works with Apple CarPlay,” so iPhone owners can use CarPlay to make and receive calls, access text messages, play music, and get directions optimized for traffic conditions in a way that allows them to stay focused on the road. CarPlay is accessed through the iLX-207’s touch screen or through Siri voice control using the “Voice” button. CarPlay is compatible with iPhone 5 and later.

The iLX-207 is also Android Auto Compatible. Android Auto was designed with safety in mind. With larger touch targets, a simplified interface, and easy-to-use voice actions, it's designed to minimize distraction so drivers can stay focused on the road (requires both a USB cable and Bluetooth connection; requires an Android phone running 5.0 [Lollipop] or higher and the Android Auto app.). Android Auto is accessed through the touch screen or the “Voice” hard button with voice control.

For both technologies, the audio for music, driving directions, messages, and phone calls is played through the vehicle’s speaker system.

Entertainment and Information Features

The iLX-207 is SiriusXM-Ready™ (tuner and subscription sold separately) and includes other audio features such as a built-in HD Radio receiver, Pandora control from iPhone and Android phones, and FLAC file playback via USB. Customized sound tuning for the iLX-207 is available through the free Alpine TuneIt® App. 

The iLX-207 has an HDMI input for video entertainment from HDMI-enabled devices (HDMI cable sold separately). DVD or CD entertainment can be added through the optional DVE-5300 Add-on DVD player, and the KCX-630HD HDMI Selector Interface (sold separately) can also be used to retain HDMI capability when the iLX-207 is connected to the DVE-5300.

The iLX-207 can retain select factory features and display customized vehicle information when used with an iDatalink® Maestro® module (sold separately, retained features and vehicle information will vary by vehicle).

System Expansion

When used with the KAC-001 External Accessory Control Module (sold separately), the iLX-207 can serve as a hub for touch screen control of up to eight add-on electrical accessories like a motorized tonneau cover, winch, LED lights, etc. The iLX-207 is compatible with Alpine’s rear and front camera systems and can be used with the optional KCX-C250MC Multi-Camera Controller to manage multiple camera systems from the touch screen (controller and cameras sold separately).

The iLX-207 is now available for $900 SRI at authorized Alpine retailers, visit www.alpine-usa.com for a store locator.

Torrance, Calif. (August 28, 2018)– Alpine Electronics of America, Inc. is now shipping the PSS-23WRA, a new aftermarket powered sound system upgrade for the all-new 2018 4-door Jeep Wrangler.

“Jeep Wrangler owners like to accessorize their vehicles, so the PSS-23WRA is the first aftermarket sound system upgrade for those who own the all-new 2018 Jeep Wrangler,” said Mike Anderson, vice president and general manager, brand business unit, Alpine Electronics of America, Inc. “The PSS-23WRA boosts the overall performance of the factory sound system for an increase in bass with refined music characteristics, even with the vehicle’s top off.”

The PSS-23WRA is a powered sound system upgrade for 2018 and future model years 4-door Jeep Wrangler models that do not have the optional factory Alpine premium sound system. The 300-watt system consists of the PWE-S8 powered subwoofer, KTP-445U 4-channel ultra-compact power pack amplifier, SPR-10TW 2” component tweeters and a remote bass knob.

When driving with the Wrangler’s top off, it can be difficult to achieve good bass reproduction due to the noise in the exposed cabin. The PSS-23WRA addresses this by positioning the subwoofer and amplifier under the front passenger’s seat using the included Wrangler-specific bracket. This configuration loads and disperses the lower frequency sound into the passenger’s foot well, producing maximized bass extension throughout the vehicle even when the top is off. Utilizing this location does not take away from usable storage space in the vehicle.

The PWE-S8 and KTP-445U are compact designs, which makes it possible for them to be installed under the passenger’s seat. Unlike traditional subwoofers, the PWE-S8 is a shallow format that measures just 13.5” L x 9” W x 3” D. The PWE-S8 and KTP-445U are pre-assembled for bolt-on installation with simple wire routing. Installation accessories such as tweeter adapters, a wiring harness, and a T-harness for connection to the vehicle are included. The tweeters add high frequency response for clarity and definition and fit in the factory locations on top of the dash, so no custom installation is needed.

Compatibility and Availability

The PSS-23WRA is compatible with the factory Jeep base radio and an Alpine or other aftermarket head unit. It can be purchased nowfor $1,500 SRI at authorized Alpine retailers, visitwww.alpine-usa.comfor a store locator.

The two models with 9-inch screens feature Apple CarPlay™ and Android Auto™ capabilities

Torrance, Calif. (Aug. 15, 2017) – Alpine Electronics of America, Inc. is now shipping two new in-dash Restyle systems for the Jeep Wrangler. The i209-WRA and X209-WRA have 9-inch touch screens and are the first aftermarket Wrangler systems equipped with weather resistant features along with Apple CarPlay and Android Auto connectivity.

“Our research with Wrangler owners shows they push their vehicles to the limit during driving adventures but still enjoy the comforts of modern technology,” said Steve Crawford, vice president and general manager, aftermarket business unit, Alpine Electronics of America, Inc. “We’ve addressed this with our newest Restyle systems for the Wrangler, which can handle inclement weather but are also enhanced with Apple CarPlay and Android Auto features.” 

9-Inch Restyle Dash Systems 

The X209-WRA and i209-WRA Restyle systems are Alpine engineered for the 2011-2017 Jeep Wrangler.

These models are Alpine’s third generation Restyle systems for the Wrangler, and they feature a 9-inch capacitive touchscreen with a 4-way swipe control Graphical User Interface (GUI). The screen is framed with an aggressively-styled dash bezel fitted for the Wrangler. The systems come with Wrangler-specific wiring harnesses for plug and play installation.

The X209-WRA is an AM/FM/CD/DVD system with an embedded navigation system. It was a winner of the 2017 CES Innovations award, recognized for outstanding design and engineering in the In-Vehicle Audio/Video category. The i209-WRA has the same basic feature set, but without a CD/DVD slot or embedded navigation system.

New Features

Part of the fun of owning a Wrangler is to use it for exploring, but Mother Nature can put a damper on those plans when driving with the Wrangler’s top off. The X209-WRA and i209-WRA can keep up with the adventures even when they’re exposed to dirt, dust and light rain. The 9-inch touchscreen and bezel are rated at IP53 for protection against dust with limited ingress and fresh water spray up to 60° vertical, so the journey can go on uninterrupted.

The X209-WRA and i209-WRA are compatible with Apple CarPlay and Android Auto. Both models “Work with Apple CarPlay” and let iPhone users make and receive calls, access text messages, play music, and get directions in a way that allows them to stay focused on the road. Apple CarPlay is accessed through the capacitive touch screen or the “Voice” hard button to activate Siri voice control and is compatible with iPhone 5 and later (iPhone must be connected via Apple lightning cable).

The X209-WRA and i209-WRA are also Android Auto Compatible. Android Auto was designed with safety in mind. With larger touch targets, a simplified interface, and easy-to-use voice actions, it's designed to minimize distraction so drivers can stay focused on the road (requires both a USB cable and Bluetooth connection; requires an Android™ phone running 5.0 [Lollipop] or higher and the Android Auto app). Android Auto is accessed through the touch screen or the “Voice” hard button with voice control.

The X209-WRA is a match for drivers who prefer an embedded navigation system. When used off the beaten path where cellular service and smartphone maps are not accessible, the X209-WRA’s embedded navigation will continue to operate with route guidance. When used in major metropolitan areas, the navigation system is supplemented with free lifetime RDS traffic monitoring from HERE®. In contrast, the i209-WRA is suited for drivers who are comfortable with smartphone maps and don’t need an embedded navigation system.

Other Entertainment and Information Features

The X209-WRA and i209-WRA have a suite of entertainment and information features including:

• Audio entertainment: HD Radio™ programming, Pandora® control, FLAC music playback via USB, and SiriusXM-Ready™ (requires tuner and subscription, sold separately)
• Video entertainment: Built-in DVD player on the X209-WRA, or optional add-on DVD player for the i209-WRA (DVE-5300, sold separately). Another HDMI input can be added to either system via the KCX-630HD HDMI Selector Interface (sold separately).
• HDMI output for digital connection to an optional rear seat entertainment system
• Bluetooth® wireless technology: Simple Secure Pairing (SSP), phone battery and cellular signal level icons, call waiting and audio streaming
• MediaXpander® technology: For better playback of compressed media and enhanced call sound quality
• iDatalink® Maestro® module: The included module retains select Wrangler controls (like the voice activated media player, voice activated Bluetooth® wireless technology, steering wheel controls, premium audio amplifier integration and visual parking assistance) and displays select vehicle information (like tire pressure, battery voltage, door status, engine codes and user customizable gauges).
• “My Favorites” feature allows for customized quick-access screens with shortcuts to the most-used features.
• The X209-WRA includes Airbiquity® technology which uses the companion Alpine Connect smartphone app to access content from apps like Alpine Go! for collecting desired destinations for future visits, iHeartRadio®, Yelp® and Glympse®.

System Expansion

The X209-WRA and i209-WRA can control other Wrangler accessories for system expansion. When used with the optional KAC-001 External Accessory Control Module (sold separately), each model provides touch screen control of up to eight accessories like a light bar, winch, headlights, etc. A graphical icon and text label can be assigned to each accessory for on-screen identification. Each accessory can be configured for a pulsed, latched or momentary output.

When a rear view camera is added to the X209-WRA or i209-WRA, a parking guide overlay is automatically added to the rear image on the touchscreen. If the Wrangler has multiple camera systems, they can be controlled with the KCX-C250MC Multi-Camera Selector Interface (sold separately) which allows up to three camera systems to be controlled from the screen for one-touch viewing of the camera images.

Availability

The X209-WRA (SRI $4,000) and i209-WRA (SRI $2,200) are available now, visit www.alpine-usa.com for a store locator.

Alpine Electronics of America, Inc. recently announced the recipients of its aftermarket sales awards for Rep and Rep Firm of the Year.

Rob Osheaski of Echo Sales & Marketing and Tom Schnell and Stephanie Johnson of Audio Video Marketing were honored for their 2015 efforts.  All three were acknowledged at Alpine’s annual sales meeting held in January.

Osheaski is a co-founder and sales rep for Echo Sales & Marketing, which represents Alpine in Illinois, Wisconsin and Iowa.  He was named Alpine Restyle Rep of the Year for his achievements towards the Alpine Restyle direction.  Osheaski took the initiative to adapt current processes to identify and sign-on new business for the Alpine Restyle products.  Osheaski’s enthusiasm and persistence resulted in success, and he led his rep group to adopt similar changes throughout their territory.
Audio Video Marketing was named as Alpine’s Rep Firm of the Year.  The company represents Alpine in Texas, Oklahoma, Arkansas and Louisiana.  President Tom Schnell and controller/sales manager Stephanie Johnson were recognized for their sales activities and support of the vehicle-specific Alpine Restyle products.  Schnell and Johnson made it a mission to ensure high customer satisfaction with the products.  They implemented a program focused on the selling process and the end-user’s experience which included personally delivering and configuring the Alpine system to the customer’s preferences.  Schnell and Johnson also increased business for the Alpine Restyle products by continually learning and adjusting their processes, resulting in sales that ultimately exceeded their goals. 
“Rob, Tom and Stephanie have done an exceptional job of representing Alpine and supporting the Alpine Restyle direction,” said Steve Crawford, vice president and general manager, aftermarket business unit, Alpine Electronics of America, Inc.  “Their leadership played a tremendous role in the growth of Alpine Restyle and set a foundation for our further expansion in 2016.”

2-8-2017 -- Alpine Electronics of America, Inc. recently announced its aftermarket Rep and Rep Firm of the Year for 2016. John Evans was named Rep of the Year and Online AV was named Rep Firm of the Year.

Evans is a direct Alpine employee who represents the San Bernardino, Riverside, Santa Barbara and Kern Counties in California. An 11-year employee of Alpine, Evans successfully balanced his business responsibilities to support the Alpine Restyle vehicle-specific solutions among his retail and expediter accounts. Evans relished the role of product educator and always made time to conduct Alpine product trainings, even if it meant visiting the same retailer multiple times to ensure every employee received training. He developed sales materials based on the needs of the accounts, and his enthusiasm and success helped encourage fellow sales reps to do the same for their own accounts.

Online AV is led by principal Mark Taylor and includes members Milo Kosich and Dan Sparks. Kosich and Sparks were recognized for their success in the Ohio, West Virginia and western Pennsylvania territories. To support the Alpine Restyle Jeep Wrangler lineup, the Online AV team purchased a Wrangler to use for retail visits and consumer events. They also participated in trail rides and off-road excursions for first-hand experience about the Wrangler lifestyle. The knowledge gained from these excursions allowed them to better support their retailers and expediters during sales calls and product trainings.

Alpine also recognized Aaron Bakerink, owner of Custom Sound & Image in Pleasant Hill, IA, as Expediter of the Year. A Jeep Wrangler owner himself, Bakerink fully embraced the Alpine Restyle Wrangler products. His real-world experience with the products made him a reliable resource for his accounts.

“John, Mark, Milo, Dan, and Aaron were instrumental in the success of the Alpine Restyle products in 2016,” said Steve Crawford, vice president and general manager, aftermarket business unit, Alpine Electronics of America, Inc. “Their dedication and leadership will help further our momentum in 2017.” 

9-28-2017 -- Alpine Electronics of America, Inc. today announced changes to its aftermarket business unit organization. Mike Anderson has been promoted to Vice President and General Manager of the aftermarket business unit. 

Anderson, a 27-year veteran of Alpine, will lead the sales, marketing, product planning, product engineering and customer support teams for North and South America.  He previously served as Alpine’s Assistant Vice President of national sales. Anderson takes over the position from Steve Crawford, who has returned to Japan as scheduled to serve as Senior Manager at Alpine’s Global Business Promotion office located in Yokohama.

Alpine has also hired industry veteran Dixon Smart as a New Channel Developer. Smart worked for Alpine as an independent sales rep since 1988 and also served as an Alpine rep to the Marine and RV channels.  Most recently, Smart focused on sales development in the expeditor channel.  In his role at Alpine, Smart will support Alpine’s expeditor network and other strategic channel initiatives.  He is based in Broomfield, CO.

“I’m excited to move into this position and steer the Alpine aftermarket team forward in support of our Alpine Restyle models and universal 12V products,” said Anderson.  “I look forward to collaborating with Dixon and our team to provide the best products and support for our retailers.”

With the promotion of Anderson, Alpine is currently looking for a qualified professional to fill the position of Senior Manager of national sales. This position is based in the Torrance, CA office and requires travel for approximately 30-40 percent of the time.  Interested individuals are encouraged to refer to the job listing on alpine-usa.com  and follow the instructions for submitting their employment information.  

Relocation will help support growth in a competitive market

Torrance, Calif. (Oct. 1, 2018)- Alpine Electronics of America, Inc., a manufacturer of premium in-vehicle infotainment systems, today announced plans to move its headquarters for the Americas from Torrance, California to Auburn Hills, Michigan effective April 19, 2019.

“This move will help strengthen operations closer to our automotive customers in the Americas and ensure growth in a very competitive market,” said Sakae Okuda, president, Alpine Electronics of America. Most sales, engineering, and support positions will be relocated to Auburn Hills. Alpine will continue to maintain a presence in Southern California to support local customers and operations.

Alpine Electronics is an automotive electronics manufacturer that provides consumers and leading automakers with audio, video, navigation and driver assistance products. The company specializes in system integration solutions with innovative vehicle entertainment and information technologies. Alpine’s R&D and manufacturing facilities in Japan, China, Europe and North America ensure that all products address the real world requirements of drivers in each market. The company is committed to developing safe, comfortable and eco-friendly automotive electronics products.

For information about Alpine’s aftermarket products, visitwww.alpine-usa.comand these social media channels:  Facebook:facebook.com/AlpineUSA, Instagram:instagram.com/AlpineUSA, Twitter:twitter.com/AlpineUSA

Free app brings popular infotainment content to compatible Alpine Restyle Dash Systems

Torrance, Calif. (June 2, 2016) – Alpine Electronics of America, Inc. has announced the availability of the new “Alpine Connect” smartphone app for the North American market. This free app, available for iPhone or Android smartphones, provides popular infotainment apps from leading content providers for select Alpine Restyle Dash systems in a format that is friendly for in-vehicle use. Alpine Connect users can now benefit from a consistent and familiar Alpine user interface experience when using apps in their vehicles without having to learn new controls or commands.
Alpine Connect initially features apps from Yelp®, for finding local places to eat, drink, and shop; and iHeartRadio, for streaming live radio stations from across the country, custom music stations, 24/7 news, on-demand podcasts, and the best in sports, talk and comedy programming.  Additional apps will be added to Alpine Connect in 2016 beginning with Spotify® and Glympse®.
Users can find the Alpine Connect app today on the Apple App and Google Play stores. After downloading the app to their smartphone, and connecting the phone to their Alpine system (via a USB connection for iPhone, or via Bluetooth for Android smartphone), the infotainment content will become visible and available for use.  When new apps are added to Alpine Connect, they will automatically become available to the user the next time the smartphone is connected to the Alpine Restyle Dash system.
Alpine Connect vehicle connectivity, infotainment content procurement and integration, and smartphone app are powered by Airbiquity®, a leading connected car service delivery provider.
Compatible Alpine Restyle Dash Systems
Alpine Connect is compatible with five Alpine Restyle Dash Systems, which are available in various screen sizes:
· 10-inch: X110-SLV, for 2014-up Chevrolet Silverado, and the X110-SRA, for 2014-up GMC Sierra
· 9-inch: X109-WRA, for 2011-up Jeep Wrangler (due later this month)
· 8-inch: X108U, for select vehicles and custom installations
· 7-inch: INE-W967HD, for universal installations

All Alpine Restyle Dash Systems are multi-featured systems with audio, video, navigation, and Bluetooth capabilities and equipped with a capacitive touch screen.  The 10/9/8-inch Alpine Restyle Dash systems feature oversize screens designed to work in specific vehicles.  All systems (except the INE-W967HD for universal installations) come with a vehicle specific, fitted dash bezel that provides a factory-like fit and finish in the vehicle (vehicle specific dash bezels that fit the X108U are sold separately).  
Current owners of the X110-SLV, X110-SRA, X108U and INE-W967HD Restyle Dash Systems need to apply a software update so their system is compatible with the Alpine Connect app.  The free software update is available for download from Alpine’s U.S. website, www.alpine-usa.com.  The new X109-WRA and future shipments of the noted Restyle Dash Systems will already be loaded with the software update.  

System Availability
Alpine Restyle Dash Systems are available now or as listed below, visit www.alpine-usa.com for a store locator.
· X110-SLV 10-inch Restyle Dash System for Chevy Silverado Trucks (2014-Up), SRI: $4,000
· X110-SRA 10-inch Restyle Dash System for GMC Sierra Trucks (2014-Up), SRI: $4,000
· X109-WRA 9-inch Restyle Dash System for Jeep Wrangler (2011-Up), available in June, SRI TBA
· X108U 8-inch Restyle Dash System for select vehicles and custom installations, SRI: $2,200
· INE-W967HD 7-inch Restyle Dash System for universal installations, SRI: $1,700 

Showing its commitment to enhancing the driving experience for GM truck owners, Alpine Electronics has debuted a widened lineup of its Alpine Restyle products at the 2016 International CES, taking place Jan. 6-9, at the Las Vegas Convention Center. The new products aim to go beyond traditional in-dash systems to address the various ways drivers use their trucks and add-on accessories.

“GM truck owners take pride in their trucks and choose accessories to help their drive, whether for work or leisure,” said Steve Crawford, vice president and general manager, aftermarket business unit, Alpine Electronics of America, Inc. “The new Alpine Restyle products for this market are more than just entertainment products, they are tools that drivers can depend on to improve their driving experience.”

A Factory Look, No Matter the Screen Size
There are four Restyle dash systems that can each serve as the centerpiece for an Alpine system optimized for GM trucks. The 10-inch systems – revolutionary designs that represent the largest aftermarket system screen for North America – are the X110-SLV for 2014-up Chevrolet Silverados and the X110-SRA for 2014-up GMC Sierras. The 9-inch models – which are still larger than the industry standard 2-DIN screen size – are the X009-GM for select 2007-2013 GM trucks with lower dash radio and 2007-2014 GM SUVs, and the X009-GM2 for select GM 2007-2013 full size trucks with upper dash radio. Each comes with a dash bezel that replaces the OEM radio for a factory look and vehicle specific wiring harnesses for plug and play installation.

X009-GM and X009-GM2 9-Inch Restyle Dash Systems
The X009-GM and X009-GM2 are 9-inch Restyle dash systems with audio, video and navigation feature sets. Audio sources include a built-in HD Radio™ receiver, iPhone and iPod® music control through the “Made for iPod and iPhone” compatibility, audio streaming and Pandora® control from iPhone and Android™ smartphones. Both models are SiriusXM-Ready™ and connect to the SiriusXM SXV300 Connect Vehicle Tuner Kit (sold separately, subscription required). Video features include a high-resolution screen and HDMI input for connectivity to HDMI-enabled devices and an HDMI output for digital connection to a rear seat entertainment system. Navigation benefits include pre-loaded maps of the United States, Canada, more than seven million Points of Interest (POIs), and free lifetime HERE Traffic RDS service. Both models have Alpine’s advanced Bluetooth® wireless technology and MediaXpander® technology for better playback of compressed media, improved audio streaming, and enhanced phone call sound quality. The models also come with an iDatalink® Maestro® module to retain select factory vehicle controls and features like OnStar™ from GM, steering wheel controls and visual parking guides when used with a rear view camera. Customized vehicle information such as tire pressure, battery voltage, and user selectable gauges can also be viewed on the screen. The “My Favorites” feature lets users customize a quick-access screen with shortcuts to their most-used features like audio sources, navigation commands and phone settings.

X110-SLV and X110-SRA 10-Inch Restyle Dash Systems
The X110-SLV and X110-SRA have new features appearing for the first time ever on Alpine products, as well as the same capabilities as the 9-inch models. Leading the list of new features is the large 10-inch capacitive WXGA touch screen, which comes with a vehicle specific trim bezel with crystal back-lit keys and a rotary encoder knob. The X110-SLV uses a blue color scheme for the crystal keys and graphical user interface (GUI) which matches the Silverado’s dashboard and gauge cluster, while the X110-SRA uses a red color scheme to match the Sierra’s dashboard and gauge cluster.

The X110-SLV and X110-SRA feature a new GUI based on a new graphics rendering engine with 4-way swipe action control -- left, right, down and up. A left swipe accesses navigation commands, a right swipe accesses audio and video commands, a swipe down accesses adjustments to the audio system or rear seat entertainment system (sold separately) and a swipe up accesses Bluetooth and source selection. Within the audio and video page, the user can swipe across to access the entertainment sources connected to the system.

Smartphone connectivity powered by Airbiquity® for iPhone and Android based smartphones will feature a portfolio of useful and popular infotainment content. The companion Alpine Connect smartphone app will provide simple content selection and user personalization. The content features will integrate into Alpine user and navigation interfaces for enhanced user convenience. Alpine Connect content for April 2016 retail availability will include Spotify for streaming music and playlists; iHeartRadio for streaming live radio stations from across the country, custom music stations, 24/7 news, on-demand podcasts, and the best in sports, talk and comedy programming; Yelp for finding local places to eat, drink, and shop; and Glympse for sharing locations with friends and family. Additional content will be added to the Alpine Connect portfolio at later dates.

System Expansion for 10-inch Restyle Dash Systems
When used with the optional KAC-001 External Accessory Control Module (sold separately), the X110-SLV and X110-SRA become a hub for convenient touch screen control of up to eight add-on truck accessories like a motorized tonneau cover, air suspension, light bar, winch, headlights, etc. A graphical icon and custom text label can be assigned to each accessory for quick identification on the screen. Eight individual outputs are available to control eight relay-connected accessories, and each output can be configured as pulsed, latched or momentary output. The KCX-C250MC Multi-Camera Controller (sold separately) allows as many as three camera systems to be added to the vehicle and controlled from the touch screen. Video entertainment can be enjoyed by the back seat passengers with the addition of the PKG-RSE4AP rear seat entertainment system with 11.4-inch flip-down screen (sold separately). It features a direct HDMI input for connection to the X110-SRA and X110-SLV. Unique to the PKG-RSE4AP is the Plasmacluster® technology, which reduces bacteria from the truck’s interior by decreasing contaminants and odors via charged particle attraction for a cleaner in-vehicle environment.

Truck Sound Systems and Tailgate Handle Camera
Rounding out the specific offerings for GM trucks and SUVs are two sound systems and a tailgate handle camera. The new PSS-31GM 3-Way Direct Fit Sound System Package is optimized for select 2014-up GM full size trucks. The package consists of the SPT-31GM 3-way component direct-fit speaker system, an MRV-V500 5-channel V-Power amplifier and Alpine's unique 10-inch Zero Space Subwoofer. The SPT-31GM upgrades the truck’s speaker system from a 2-way to a 3-way system by supplying 8-inch woofers (for the front doors), 6.5-inch coaxial speakers (for the rear doors) and 3-inch midrange speakers plus 1-inch tweeters (installed in the dash) which all fit in the factory speaker locations. The kit comes with speaker pods that are Alpine engineered for the compatible trucks and create a factory-fit look (the SPT-31GM is also available as its own packaged speaker system). The subwoofer assembly comes with a specifically tuned enclosure for 2014-up GM trucks and attaches to the back wall behind the rear seat in the truck so it doesn't take up any usable space under a seat. It’s tuned for deep bass and creates low-frequency extension by coupling the enclosure to the cabin vents behind the seat. All needed installation hardware like amplifier wiring and speaker adapters are included.

Still available is the PSS-21GM Sound System Package for 2007-2013 GM full size trucks. Included in the package are the SPT-21GM GM truck speaker system (consisting of 2-way, 6 ½-inch component speakers for the front doors, 6 ½-inch coaxial speakers for the rear doors, and custom speaker pods that fit the compatible trucks), an MRV-V500 5-channel amplifier and a 10-inch Zero Space Subwoofer for 2007-2013 GM full size trucks. The SPT-21GM is available on its own as a speaker system or as part of the complete PSS-GM21 sound system.

The HCE-TG130GM Tailgate Handle Camera System is specifically designed for 2007-2013 GM trucks. It consists of a rear view camera system with a tailgate handle surround bezel and integrated LED reverse lights. It replaces the stock tailgate handle surround bezel for direct bolt-in installation and has a keyable lock cylinder to deter theft. There are four viewing modes, each of which are especially helpful for truck drivers: normal view to back into parking spaces; ground view to see the area directly under the camera to help with connecting to a tow hitch; split view to identify objects on the left and right corners; and panorama view to see the entire driveway when backing out.

Availability
The Alpine Restyle products for the GM trucks are available as listed below, visit www.alpine-usa.com for a store locator. Please refer to the separate fact sheet for full product details.

X110-SLV 10-inch Restyle Dash System for Chevy Silverado Trucks (2014 – Up)
Available now, SRI: $4,000

X110-SRA 10-inch Restyle Dash System for GMC Sierra Trucks (2014 – Up)
Available now, SRI: $4,000

X009-GM2 9-inch Restyle Dash System for GM full size trucks with upper dash radio (2007-2013)
Available now, SRI: $3,400

X009-GM 9-inch Restyle Dash System for select GM trucks with lower dash radio (2007-2013) and GM SUVs (2007-2014)
Available now, SRI: $3,000

KAC-001 External Accessory Control Module
Available now; SRI: $250

KCX-C250MC Multi-Camera Controller
Available now; SRI: $200

PKG-RSE4AP Rear Seat Entertainment System with 11.4-inch screen
Available: TBA; SRI: $1,400

PSS-31GM 3-Way Direct Fit Sound System Package for select 2014-up GM full size trucks
Available now; SRI: $2,350

SPT-31GM 3-Way Direct Fit Speaker System for select 2014-up GM full size trucks
Available now; SRI: $1,050

PSS-21GM 2-Way Direct Fit Sound System Package for 2007-2013 GM full size trucks and GM SUVs (2007-2014)
Available now; SRI: $1,950

SPT-21GM 2-Way Direct Fit Speaker System for 2007-2013 GM full size trucks and GM SUVs (2007-2014)
Available now; SRI: $700

HCE-TG130GM Tailgate Handle Camera System for 2007-2013 GM Trucks
Available: Spring 2016; SRI: TBA

Notice: Product information is based upon current information at the time of press, but cannot be guaranteed. All designs, features, specifications and delivery dates are subject to change without notice.

PANDORA, the PANDORA logo, and the Pandora trade dress are trademarks or registered trademarks of Pandora Media, Inc., used with permission. Sirius, XM and all related marks and logos are trademarks of Sirius XM Radio Inc. and its subsidiaries. “HD Radio” is a trademark of iBiquity Digital Corporation. iPod®, iPhone®, and Made for iPod® and iPhone® are trademarks of Apple, Inc., registered in the U.S. and other countries. The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Alpine Electronics, Inc. is under license. Android is a trademark of Google Inc. iDatalink and Maestro are registered trademarks of Automotive Data Solutions, Inc. Chevrolet, Silverado, GMC, Sierra and OnStar are registered trademark of General Motors Corporation. HERE is a registered trademark of HERE Global B.V. Other trademarks and trade names are those of their respective owners. The zero space subwoofer has been developed based on Blueprint Acoustics fresh air speaker technology. Airbiquity is a trademark of Airbiquity Inc. Plasmacluster is a registered trademark of Sharp Corporation. Other trademarks and trade names are those of their respective owners.