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From personal development training, to KnowledgeFest and beyond, SoundsGood Auto has increased its year-over-year revenue by making education a priority.  

Words by Rosa Sophia

After working for other car stereo shops over the years, Keith McCumber decided he wanted to open his own store. He’d noticed, he said, that every business he worked for eventually closed. “They were in the race to zero,” he said, “and they won!” McCumber’s first location made up 1,500 square feet, and was born with the intention of creating a better solution for clients.

“In my first year, I brought in $154,000. I found my customers, sold them products and services, picked up the products and installed them,” he said. “There were some long days, but I persevered.”

After a while, he started looking for his first employee. “I found Mike Maltais to help sell and install the aftermarket accessories with me. We found...Read the rest of the story HERE.

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