June 29, 2021 -- Kevan Morris, Executive Vice President, Pioneer Electronics (USA) Inc. and consumer electronics industry veteran passed away on Saturday, June 26, 2021.

A well-respected and cherished member of the Pioneer family, Kevan’s affiliation with Pioneer began in 1984. While working at Pacific Stereo selling car stereo components directly to consumers, he was recruited into the role of Product Specialist at NLS Marketing, a rep firm in Bellevue, Washington selling Pioneer car electronics to retailers throughout Washington state.  In August 1986, Kevan officially joined Pioneer Electronics (USA) Inc. as a District Sales Manager covering car electronics in the Pacific Northwest territory.  In the thirty-five years since, Kevan quickly ascended the ranks of Pioneer and held numerous sales and management positions related to Pioneer’s car electronics, home electronics, and television businesses, culminating as Executive Vice President, a position in which he served with distinction since May 2011.  

Kevan’s expansive sales knowledge, strong leadership and tireless work ethic have been the backbone of Pioneer’s growth and success throughout North America.  Kevan could always be counted on to meet any challenge with a calm demeanor and comforting smile.  Kevan conducted himself with the utmost integrity and he earned the admiration and respect of all with whom he has worked.  Kevan was proud of his life-long career at Pioneer, and he valued every friendship that developed during the past thirty-five years.  Kevan’s legacy continues in the strong bonds he developed with his customers as well as the Pioneer staff that he mentored and guided throughout his Pioneer career.

The entire Pioneer global family mourns the loss of such an outstanding leader, teammate, and friend. Our deepest sympathy goes out to his wife, Mary, his sons, Devon and Ryan, and the rest of his extended family and friends.