October 11, 2018 -- Race Sport Lighting is pleased to introduce that Chris Pace from Arrowhead Sales & Marketing is their new contracted Manufacturer Rep Firm for the MINK state territory, which covers Missouri, Nebraska, Kansas, and Iowa. Arrowhead Sales & Marketing will oversee managing the current Race Sport Lighting business already established in the territory, as well as growing the companies foot print in the territory with more dealers and increased distribution in multiple industries. Chris will begin training on this exciting line and begin introducing the line to his ever-growing dealer base by Mid-October 2018.

Steve Jergensen, RSL President said, “We are so excited to have Chris Pace join our team in the MINK states! He comes to us highly recommended as a rep that brings maximum value to his accounts. We like MFG rep firms that only have a few lines, and focus heavily on those lines, and Chris fits that bill perfectly. Race Sport Lighting is excited to get Chris trained and ready to promote and train the dealers in the territory.”

Chris Pace, Principal of Arrowhead Sales & Marketing stated, "Race Sport Lighting is the perfect addition for us, it fits well. Great mix of distribution and direct to dealer complimentary growth business. We have always had a very focused mix of lines so the dealers and the factories get the best efforts from us. Lighting can be the next “head unit” as $99 radio sales are fading away. Dealers need to embrace new categories within the 12-volt marketplace and a direct lighting specialist like Race Sport Lighting is the best partner.”

Race Sport Lighting is the leading manufacturer of LED and HID lighting technology in North America, and serves the 12-Volt, Truck Accessory, Powersports, Motorcycle, Marine, and RV industries primarily. Founded in 2007, Race Sport Lighting is going on its 12th year leading the way as the Pioneer for the lighting category. They offer the highest quality lighting products to the industry and back it up with award winning customer service and tech support. This reputation has earned them the position of Preferred Lighting Vendor for AAM, MESA and Tint World franchises. For more information on pricing and becoming a dealer, please visit us online at https://www.racesportinc.com/customer/account/login/ or call us at 847-327-0073.