Oxnard, Ca 5/18/2024 Boss Audio to sponsor a seminar in the sales track of the upcoming Knowledgefest show, which is being held in Atlantic City, NJ June 7-9 2024. The seminar, titled “The Profit Funnel” which will be delivered by Jon Kowanetz of Pathways Coaching & Consulting, aims to provide a solution to several struggles that 12 volt retailers often face such as; finding qualified salespeople, presenting consistent value to customers, being able to offer predictable results and optimizing inventory turnover and profitability.
By sharing a proven method for systematizing the sales process in such a way that can be easily learned, easily taught and easily implemented, Kowanetz says “Anybody who comes to this class will leave with a blueprint for how to create their own unique selling systems that can guide not only in store interactions, but online sales as well, increasing both customer and employee satisfaction, as well as revenue and profit.” Because the retailer populates the system with their own chosen products and qualifying questions, Jon added “what you end upwith is an efficient selling system that is authentic to the DNA and language of the store, rather than just another sales pitch that customers can see right through.”
The last time that Boss sponsored this presentation, at the Las Vegas Knowledgefest event in February, it was the highest rated class in the sales track with attendees saying that it changed the way they look at their sales process and instantly improved their profitability upon implementation.
In keeping with their initiative to support positive growth within the industry, Boss contracted Pathways to deliver the same value to the inaugural Atlantic City event for which record attendance is expected.
Matthew Delgado, Director of Sales for Boss International Group said “At the end of the day, a business needs great products, the tools to sell them effectively and the knowledge to do so profitably. We are proud to offer all of this to the attendees of the Atlantic City event in partnership with Pathways Coaching & Consulting.”
The presentation “The Profit Funnel” will be delivered at 10:40 am on Friday, June 7th 2024 in the Avalon 8 room in the Harrah’s Resort & Convention Center.
Please contact Jon Kowanetz at Pathways Coaching & Consulting with any questions.
During the Show, BOSS Elite Will Showcase its New Brand Look and a Modern Update to its Well Known Elite Line of Audio Products
OXNARD, Calif., May 29, 2025 - BOSS Audio Systems (www.bossaudio.com), a leader in 12 Volt aftermarket audio and video products, is proud to announce it will exhibit during KnowledgeFest 2025, held June 6-8 in Atlantic City, New Jersey at Harrah's Resort & Convention Center.
“KnowledgeFest 2024 in Atlantic City was the first time we showcased our Elite line on the East Coast, and it was a tremendous success,” said Colin Ross, BOSS Elite Associate Brand Manager. “Since then, Elite has gained even more traction nationwide. Now, in 2025, we are featuring our new branding and showcasing the power of the expanded Elite line. KnowledgeFest is not just about showing off new products, it’s also about connecting with installers and industry pros in a vital region of the country so we can continue to learn from them and innovate in both the short and long term.”
KnowledgeFest stands as a cornerstone event for the mobile electronics industry, offering more than 50 hours of educational sessions, hands-on workshops, and networking opportunities. The event draws hundreds of industry professionals eager to explore the latest technologies and advance their technical expertise through manufacturer training sessions.
This year, Elite is unveiling a fresh brand look and a modern update to its well known Elite line of audio products. Visitors will get a first look at the latest in mobile audio tech, with new head units, amplifiers, and other gear designed to take in-car entertainment to the next level. Select head units will now feature an updated GUI, expanded DSP customization as well as Maestro iDatalink compatibility. The Elite line will also feature brand new amplifiers in the auto and marine categories. Attendees will have the opportunity to experience a full Elite audio system firsthand in our exclusive demo car and interactive product displays.
Visit BOSS Elite during KnowledgeFest 2025 in Atlantic City at booth #310 and check out BOSS Audio’s lineup, including audio gear and more for car, powersports, motorcycle, and marine audio.
For more information about B.I.G. or to become a dealer, please visit sales.bossinternationalgroup.com.
About B.I.G.:
Since 1987, B.I.G (BOSS Audio Systems, Planet Audio, SSL) has produced quality audio and video products that feature the latest technology while consistently delivering a clean and powerful sound. Our in-house acoustic, design, mechanical, and electronics engineers collaborate with the vast resources of global manufacturing partners, working as a team to infuse products with state-of-the-art features that have made each listening experience more enjoyable for over 30 years.
The company offers more than 500 car, marine, and Power Sports products that are sold in 130 countries, both in storefront retailers and online. Headquartered in Oxnard, CA, with offices in Shenzhen, China, BOSS leverages robust logistical and production capabilities to create optimized audio and video experiences as well as deliver innovative products.
Holly Hill, Fla. – May 20, 2025 – Metra Electronics® is heading to Atlantic City to host training sessions at KnowledgeFest™, June 6-8 at Harrah’s Resort & Convention Center. Metra will showcase its latest aftermarket installation products at booth #810. A 2022 Chevy Silverado, customized with Metra's new GM-PPKT-1 complete audio system and Heise LED lighting by Finishline Auto Salon of Maple Shade, NJ, will also be at the booth. Metra’s training sessions will cover new products launched at the 2024 SEMA Show, including all-in-one premium vehicle-specific audio kits with VIBE speakers, dash kits for the newest vehicle applications, Heise LED vehicle accent lighting, radio replacement interfaces with Bluetooth® wireless technology from Axxess, and much more! Training sessions include:
“Metra's 2025 New Products Overview” on June 6th at 12:30 PM
This session is the best way to get an overview and education on Metra's newest products. This training touches on Metra's new all-in-one premium vehicle-specific audio kits featuring VIBE speakers, dash kits for their latest vehicle applications, and additions to the Heise LED line, including interior ambient lighting and HID to LED conversion bulbs. Product experts also cover the latest integrations from Axxess and products designed to fit Jeep®, including lower dash speaker pods, dashboard speaker grilles, a soundbar adapter, and more.
“Axxess 2025 New Product Overview” on June 6th at 1:45 PM
Learn about the newest audio integration accessories from Axxess, including a vehicle-specific DSP package, MOST25 audio system interfaces, Total Control series interfaces, output generators, a USB retention adapter, vehicle-specific camera retention interfaces & harnesses, and a series of radio replacement interfaces with Bluetooth® wireless technology. This class will also review Axxess's vehicle-specific interface product line to show how it benefits dealers and installers by making it easy to quickly locate the correct integration solution for the job at hand.
“Metra and Vibe Complete Audio Kits” on June 6th at 3:00 PM
This training takes a deep dive into Metra's exciting new all-in-one premium vehicle-specific audio kits. Developed in collaboration with VIBE Audio, these state-of-the-art audio systems include everything needed to install a premium aftermarket audio system in one convenient package. They come pre-tuned for easy installation and include everything installers need under a single part number. Vehicle applications for these kits include select late-model Jeep® JL and BOSE amplified 2019-2025 GMC Sierra/Silverado, with more applications planned to be released in the future.
"Heise Chasing RGB Products” on June 7th at 4:15 PM
An overview of Heise LED's chasing RGB lighting solutions and education on their unique design that allows them to integrate and work seamlessly together. Product experts will provide live demonstrations on the use and functionality of the Heise Connect app and discuss how offering a diverse selection of compatible products boosts customer satisfaction and opens avenues for repeat business.
"Axxess Audio Integration” on June 7th at 5:30 PM
This training will cover the latest Axxess integrations, focusing on the brand's new vehicle-specific amplifier integration interfaces designed to fit a wide range of vehicles, including select 2007-up Chrysler, 2006-up Ford, and 2003-up Toyota/Lexus/Scion. Launched at SEMA, these interfaces make adding aftermarket amplifiers while keeping the factory radio easy, offering audio installers more flexibility for improving the sound quality of an audio system than ever before. With a streamlined plug-n-play design and no programming required, these interfaces are perfect for efficient audio system upgrades.
Metra’s customers can register for the KnowledgeFest event at no cost using Metra’s VIP code, available by request from their sales representative. Once registered for the event, attendees will also need to register online at KnowledgeFest.com for each training session they will attend. See additional details about the show, produced by the Mobile Electronics Association (MEA), at KnowledgeFest.com.
About Metra Electronics®
At Metra, 12volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for 75+ years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine®, Daytona Lights®, and Tsunami®. For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.
Holly Hill, Fla. – May 20, 2024 – Metra Electronics® is heading to Atlantic City, New Jersey to host training sessions at KnowledgeFest™, hosted June 7-9, at Harrah's Resort & Convention Center. The manufacturer will showcase their latest aftermarket installation products at booth #810. It will also display a 2023 Chevy Silverado 1500 Crew Cab, fully customized with Metra products by Finishline Auto Salon in Maple Shade NJ. Metra’s training sessions will cover new products launched at The SEMA Show, and are as follows:
“Metra's 2024 New Products Overview” on June 7th at 12:30 PM & June 8th at 4:15 PM
This session is the best way to get an overview and education on Metra's newest products launched at the 2023 SEMA Show. This training covers dash kits for the latest vehicle applications, new Heise LED vehicle accent lighting kits, clean wire audio installation products from both the Tsunami® and T-Spec® brands, single-zone and three-zone controllers with Bluetooth® wireless technology from The Install Bay, and much more!
“New Jeep® & Saddle Tramp Upgrades” on June 7th at 1:45 PM & June 8th at 5:30 PM
Learn how to leverage Saddle Tramp's new plug-n-play audio systems and other motorcycle products and Metra's newest integrations for Jeep®, including dashboard speaker grilles, lower dash speaker grille cut-ins, an A-pillar 8 gang switch panel system, and more, to increase your shop's sales and benefit your business.
Metra’s customers can register for the KnowledgeFest event at no cost using Metra’s VIP code, available by request from their sales representative. Register to attend the show, produced by the Mobile Electronics Association (MEA), at KnowledgeFest.org. Once registered for the event, attendees must also sign up online at https://register.kfest.me/ for each training session they will attend.
At Metra, 12volt installation and integration is our passion. We strive to continuously offer the highest quality products to meet the fluctuating technological challenges of the automotive world. We actively listen to our customers’ requests and invest resources in developing the highest quality dash kit and harness solutions. We make dash kits for more vehicle applications than anyone else in the world. That’s why we’ve been known as “The Installer’s Choice” ® for 75+ years. Our other brands include: Axxess®, T-SPEC®, The Install Bay®, Heise LED Lighting Systems®, iBEAM Vehicle Safety Systems®, Shuriken High Performance Batteries®, Raptor®, Ballistic®, AmmoTenna®, Metra PowerSports®, Saddle Tramp®, Metra Marine®, Daytona Lights®, and Tsunami®. For ordering information and pricing, visit Metra Electronics online at MetraOnline.com or call 386-257-2956.
North Andover, MA – May 14, 2025 – The Mobile Electronics Association (MEA) is excited to announce a unique opportunity for retailers to attend KnowledgeFest in Atlantic City from June 6-8, 2025, with financial assistance. MEA is committed to supporting the growth and education of the mobile electronics industry by helping to cover some of the costs for attendees.
KnowledgeFest Atlantic City promises to be an unmissable event, featuring a packed schedule with over 60 education and training sessions. Attendees will have the chance to engage with industry experts, participate in high-level training with manufacturers, and network with peers. The Exhibitor EXPO will be open each day, offering a dynamic environment to explore the latest products and innovations. On Friday, attendees can enjoy free beer on the show floor, adding a fun twist to the experience.
The excitement continues with two exclusive parties. Davis and GoFast will host a dealer appreciation party on Friday night, while DAS and MEA will throw a party on Saturday night, welcoming everyone to join in the festivities.
MEA is offering special discounted hotel packages for two and three-night stays, available for up to two people (single or double occupancy) per retailer business. Retailer attendees can redeem their rebate directly from MEA when visiting the booth on Saturday or Sunday with their reservation confirmation number.
This initiative ensures that there is no reason to miss this exciting event. KnowledgeFest Atlantic City is guaranteed to provide valuable education, high-level training, and unparalleled networking opportunities, all while celebrating the vibrant mobile electronics industry.
For more information and to register and reserve your discounted hotel room, visit www.KnowledgeFest.org.
Press contact: Chris Cook at This email address is being protected from spambots. You need JavaScript enabled to view it. or (800) 949-6372
About the Mobile Electronics Association
Mobile Electronics Association (MEA) is a trade association comprised of installing dealers and product vendors dedicated to serving the needs of the mobile electronics specialist industry. MEA owns and produces KnowledgeFest, trade-only industry events that combine educational programming and vendor training with a trade show floor. MEA owns and publishes the monthly Mobile Electronics® magazine, which is the industry’s #1 resource, as well as other digital media, including websites and the industry’s e-newsletter Hotwire. MEA provides software and data-driven services to vendors and retailers. Learn more at mobile-electronics.com.
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The decision to move KnowledgeFest to Atlantic City was driven by the significant market potential and demand in the mid-Atlantic and Northeast, which boasts three times as many mobile electronics dealers compared to Orlando. By relocating to Atlantic City, MEA aims to capitalize on this thriving market, expand its reach, and provide even greater value to industry professionals.
MEA recognizes the importance of encouraging Florida area dealers to attend KnowledgeFest Atlantic City. To facilitate their participation, special incentives will be offered, ensuring that the event remains accessible and beneficial for all. The low-cost direct flights from Miami, Orlando, and Ft Lauderdale to Atlantic City make traveling to the event both convenient and affordable.
DAS Distributors, renowned for their highly attended distributor show in Atlantic City over several years, has made the strategic decision to concentrate their efforts on supporting KnowledgeFest. This exciting collaboration underscores the growing significance of the event and promises unparalleled opportunities for industry players. In addition to DAS Distributors, prominent distributors such as Davis Distribution and GoFast Solutions will also be supporting and exhibiting, further enhancing the diverse range of products and services available at KnowledgeFest.
Chris Cook, President of MEA, shared his vision for the future of KnowledgeFest: "With events planned in Las Vegas, Atlantic City, Indianapolis, and Dallas in 2024, MEA aims to attract the majority of mobile electronics retailers nationwide. By providing a comprehensive education and sales approach for our manufacturer's members, we are confident in delivering unrivaled value to our attendees."
KnowledgeFest Atlantic City 2024 promises to be an extraordinary gathering of industry professionals, showcasing cutting-edge products, innovative technologies, and the latest trends in the mobile electronics industry. Attendees can look forward to engaging seminars, insightful workshops, interactive demonstrations, and unparalleled networking opportunities.
MEA invites mobile electronics retailers, distributors, manufacturers, and industry enthusiasts to mark their calendars for KnowledgeFest Atlantic City 2024, to be held at Harrah's Hotel and Casino in June. Don't miss this exceptional opportunity to be part of an event that is set to revolutionize the mobile electronics landscape.
Upcoming KnowledgeFest events:
August 25-27, 2023 – Dallas, TX
February 2-4, 2024 – Las Vegas, NV
April 4-6, 2024 – Indianapolis, IN
June 7-9, 2024 – Atlantic City, NJ
August 2024 – Dallas, TX
Mobile Electronics Association (MEA) is a trade association comprised of installing dealers and product vendors dedicated to serving the needs of the mobile electronics specialist industry. MEA owns and produces KnowledgeFest, regional trade-only industry events that combine educational programming and vendor training with a trade show floor. MEA owns and publishes the monthly Mobile Electronics® magazine, which is the industry’s #1 resource, as well as other digital media, including websites and the industry’s e-newsletter Hotwire. MEA provides software and data-driven services to vendors and retailers. Learn more at mobile-electronics.com.
Media Contact:
This email address is being protected from spambots. You need JavaScript enabled to view it.
978-645-6434
The year kicks off in Las Vegas featuring the acclaimed Industry Awards Ceremony. Then in April and June, KnowledgeFest will move to its two newest locations at the Music City Convention Center in Nashville, Tennessee. and then at the Harrah’s Resort and Convention Center in Atlantic City, New Jersey. Finishing off the season in August, the last event will be held at the Dallas Convention Center in Dallas, Texas. These cities will reach more than fifty percent of the specialty retailer locations within 300 miles of these four events allowing greater opportunities for more retailers to have an unforgettable experience at KnowledgeFest.
The decision to move KnowledgeFest Indianapolis and Orlando were driven by the significant market potential and demand in the Northeast and mid-Atlantic, as well as the Midwest, Southeast, which boasts two times as many mobile electronics dealers compared to Indianapolis and Orlando. By relocating these events, MEA aims to capitalize on these thriving markets, expand its reach, and provide even greater value to industry professionals.
MEA recognizes the importance of encouraging dealers to attend KnowledgeFest. To facilitate their participation, special incentives will be offered, ensuring that the event remains accessible and beneficial for all.
Chris Cook, President of MEA, shared his vision for the future of KnowledgeFest, "With events planned in Las Vegas, Nashville, Atlantic City, and Dallas in 2024, MEA aims to attract the majority of mobile electronics retailers nationwide. By providing a comprehensive education and sales approach for our manufacturer's members, we are confident in delivering unrivaled value to our attendees."
MEA invites mobile electronics retailers, distributors, manufacturers, and industry enthusiasts to mark their calendars for all the KnowledgeFest 2024 events and be part of this exceptional opportunity to revolutionize the mobile electronics landscape.
Upcoming KnowledgeFest events:
• February 2-4, 2024 – Las Vegas, NV
• April 19-21, 2024 – Nashville, TN
• June 7-9, 2024 – Atlantic City, NJ
• August 23-25, 2024 – Dallas, TX
About the Mobile Electronics Association
Mobile Electronics Association (MEA) is a trade association comprised of installing dealers and product vendors dedicated to serving the needs of the mobile electronics specialist industry. MEA owns and produces KnowledgeFest, regional trade-only industry events that combine educational programming and vendor training with a trade show floor. MEA owns and publishes the monthly Mobile Electronics® magazine, which is the industry’s #1 resource, as well as other digital media, including websites and the industry’s e-newsletter Hotwire. MEA provides software and data-driven services to vendors and retailers. Learn more at mobile-electronics.com.
Media Contact:
This email address is being protected from spambots. You need JavaScript enabled to view it.
978-645-6434
Brand Will Explain New Tech and Its Advantages to the Industry
Oxnard, Calif., May 27, 2025 - Building on its recent industry momentum, Modus is bringing its revolutionary audio technology to the East Coast market at KnowledgeFest Atlantic City, one of the mobile electronics industry's largest educational events and trade shows. The event, taking place June 6-8 at Harrah's Resort & Convention Center, brings together hundreds of industry professionals for comprehensive training and networking opportunities.
"I've spent over 20 years working with dealers and installation technicians up and down the East Coast, and one thing has always stood out – these folks know their stuff and they're always pushing for better solutions for their customers," said Jason Digos, Senior Sales Trainer at Modus. "When we were developing our products, we listened to what technicians and shop owners were asking for – better efficiency, more reliable performance, and solutions that work as well on the water as they do on the road. That's why I'm especially excited to be at KnowledgeFest Atlantic City. It's a chance to show our friends in the industry how we've tackled these challenges head-on with some pretty amazing technology. Plus, there's nothing better than getting to geek out with other audio enthusiasts who are as passionate about great sound as we are."
KnowledgeFest stands as a cornerstone event for the mobile electronics industry, offering more than 50 hours of educational sessions, hands-on workshops, and networking opportunities. The event draws hundreds of industry professionals eager to explore the latest technologies and advance their technical expertise through manufacturer training sessions.
During KnowledgeFest Atlantic City 2025, Modus will conduct two specialized training sessions:
About Modus
Modus is a premium car audio technology brand under DSP Solutions, specializing in audio solutions that combine cutting-edge technology with superior sound quality.
About DSP Solutions
DSP Solutions is a pioneering American mobile audio company dedicated to transforming in-vehicle entertainment. Its cutting-edge audio, video, and infotainment systems are engineered for automotive, power sports, and marine markets, delivering premium experiences to a diverse North American audience. Backed by innovative technology and industry expertise, DSP Solutions is redefining what's possible in mobile audio.
May 3, 2024 - Ringwood, IL
Race Sport Lighting, the pioneer and leading provider of automotive lighting solutions to the 12-Volt market, is set to showcase its latest and innovative products in Atlantic City this weekend at the 2024 K-Fest Show. The event, which brings together 12-Volt industry professionals and experts, offers a unique platform for Race Sport Lighting to demonstrate its commitment to advancing automotive lighting technology, and training dealers how to grow their business with the lighting category.
Knowledgefest will be held at Harrah’s Resort in Atlantic City from 6/7/2024 to 6/9/2024. Race Sport Lighting is thrilled to exhibit in Booth #807 and show off a grand display of LED lighting solutions and answer questions at the booth.
On Friday, June 7th, Race Sport Lighting will be a Platinum Sponsor for GoFast Solutions, their premier Rhode Island, New Jersey, and New York Territory Distributing partner. The KnowledgeFest Kick Off Party sponsored by GoFast Solutions will be held at the Hardrock Hotel & Casino. Dealers can attend and spend time with Race Sport Lighting staff to learn more off the show floor.
If the Friday kickoff party is not enough, Race Sport Lighting will also be the lighting sponsor for the DAS Dealer Party held Saturday night on the 8th. The DAS dealer party will be featuring entertainment, dinner, and installer challenge and other fun events to their dealer customer base. Race Sport Lighting staff will be at the party to meet and greet with the DAS dealers and discuss how to grow their lighting business. DAS is the premier distributing partner for Race Sport Lighting in the Mid-Atlantic Territory.
"We are excited to be a part of the 1st Knowledgefest Atlantic City show, and to connect with industry professionals who share our passion for cutting-edge automotive solutions," said Ignacio Ayala, Product Specialist at Race Sport Lighting. "Our booth will have a variety of innovation, where attendees can experience firsthand the exceptional quality and performance of our latest products."
Race Sport Lighting invites all Knowledgefest attendees to visit them at Booth #807 and explore the future of automotive lighting. For more information about Race Sport Lighting and its products, please visit www.RaceSportInc.com. Register and enter for FREE with our exclusive VIP CODE: : Please call your RaceSport representative for more information.
Race Sport Lighting is the leading manufacturer of LED and HID lighting technology in North America, and serves the 12-Volt, Truck Accessory, Powersports, Motorcycle, Marine, and RV industries primarily. Founded in 2007, Race Sport Lighting is going on 17+ years leading the way as the Pioneer for the lighting category. They offer the highest quality lighting products to the industry and back it up with award-winning customer service and tech support. This reputation has earned them the Lighting Vendor of several major industry buying groups.
Become a USA Reseller today - https://www.racesportinc.com/customer/account/create/
Become a Canadian Reseller today - https://www.racesportlighting.ca/customer/account/c